Amazon on Thursday set a launch date to send 27 low-Earth orbit satellites into space as part of Project Kuiper: Wednesday, April 9, at 12 p.m. ET. 

The launch will be a big step forward for the project, which Amazon launched with promises of a $10 billion investment in 2019. Now the company is poised to enter the race to provide satellite internet service, a space currently dominated by SpaceX’s Starlink, which has about 7,000 satellites. Amazon’s plans call for 3,200 satellites to be deployed over 80 launches. The company intends to provide internet service with this technology later this year.

The launch mission, «KA-01» or Kuiper Atlas 1, will be on a United Launch Alliance Atlas V rocket and will take place at Cape Canaveral Space Force Station, Amazon said. The company set up a mission page for updates on the launch and plans to livestream the takeoff. 

Competition may bring more widespread internet service

The literal space race, which includes Starlink, Amazon and other companies such as Viasat, Hughesnet, Eutelsat and China’s SpaceSail, could mean more availability of internet service in far-flung and rural areas that have limited broadband options. Though Starlink is the leader in the space, some of these other companies are continuing to launch satellites and working to deploy high-speed internet in more markets such as Brazil. With more players in the market, that could mean faster and cheaper internet in more areas, although whether that actually bears out for consumers remains to be seen.

Mahdi Eslamimehr, executive vice president at Quandary Peak Research and adjunct professor at the Department of Computer Science at USC, said Amazon is well poised to go up against Starlink. «Amazon has made extensive launch agreements with major providers such as United Launch Alliance (ULA), Arianespace, Blue Origin, and even SpaceX itself, positioning Kuiper as a major challenger due to its expansive infrastructure and significant resources.»

He said, «While Starlink currently enjoys clear market leadership, it faces increasing competition from well-capitalized and strategically agile competitors, specifically from China,  suggesting the market will become considerably more competitive in the near future.»

Amazon’s satellite efforts so far, Eslamimehr said, have been promising and successful, at least in the prototype stages. The company has also been testing Amazon Web Services in space. «These developments collectively underscore Amazon’s robust entry into the satellite internet market and reflect positive early momentum in its overall space strategy.»

Beyond how it fares against Starlink and other companies, the Amazon satellite launches are significant in other ways. Eslamimehr said, «Project Kuiper isn’t just about competition; it’s positioned as a critical step toward closing the global digital divide, promising to deliver high-speed internet to underserved communities worldwide.»

Correction, April 4: An earlier version of this story misspelled the name of the USC professor and Quandary Peak Research exec. His name is Mahdi Eslamimehr.

TikTok faces another sale deadline Saturday, and unless a US buyer intervenes — or President Donald Trump extends the deadline again — the app could disappear for US users. If the ban goes into effect, TikTok wouldn’t be the only app to disappear: TikTok’s sister app, Lemon8, could be caught in the crossfire.

Read more: A VPN Alone Probably Won’t Bypass TikTok Bans. Here’s Why

Lemon8 is owned by ByteDance, the same parent company that owns TikTok. It’s one of the top Lifestyle apps in Apple’s App Store, and it has more than 10 million downloads in the Google Play store.

«Lemon8 is a lifestyle community focused app powered by TikTok, where you can discover and share authentic content on a variety of topics such as beauty, fashion, travel, food, and more,» the app’s description reads in both stores.

Here’s what you need to know about Lemon8.

Note: I reached out to ByteDance for this story, and the company did not respond for comment.

What is Lemon8?

Lemon8 is a video- and photo-sharing platform that eschews the vertical-scrolling format of TikTok in favor of a Pinterest board-style format. But what Lemon8 and TikTok do have in common is that both have Following and For You tabs to show you posts from creators you follow and posts the app thinks you will like.

Lemon8’s content is split into six topic tabs, plus a seventh tab called All. The other tabs are Fashion, Beauty, Food, Wellness, Travel and Home. These tabs can be found across the top of your screen, and tapping into these tabs shows you recommended and suggested posts. 

Posts can be swipeable photo collections like in Instagram, or TikTok-style videos. Some creators add text to their photos to label clothing or a product. Some will also include the price of the item in the text. 

How is Lemon8 different from TikTok and other apps?

Lemon8 is different from other apps in terms of what is posted and how it’s presented.

Lemon8 has a lot of influencer ads and product recommendations. It’s difficult to tell what is and isn’t sponsored content, and this appears to be the norm across the app. TikTok also has sponsored content, but usually these are marked as such in the bottom-left corner. 

There aren’t a lot of memes or jokes on Lemon8 compared to other apps, either. You can find memes on Lemon8, but various hashtags associated with «memes,» like «funnymemes» and «catmemes,» have fewer than 1 million views (as opposed to hundreds of millions on Instagram). This could be because Lemon8 is still catching on in the US, but my suspicion is Lemon8 isn’t meant for memes. It’s meant to be more of a guidebook to help you achieve a certain lifestyle or aesthetic. 

There’s also a lot of writing in Lemon8. For example, post captions might include instructions for a recipe or a deeper breakdown of an outfit. TikTok captions can have useful information, but those captions are more about connecting posts to hashtags to get more views and don’t necessarily add new information to the TikTok post. Lemon8 uses captions in a similar way to Instagram posts, but Lemon8 captions have one key difference from Instagram: templates. 

Lemon8 lets you use templates for your posts to help you quickly format and to give you an idea of what to caption your post. There are caption templates for fashion, shopping finds, beauty, food and travel.

Lemon8 reminds me of a mashup between the magazines Martha Stewart Living, Muscle & Fitness and Travel + Leisure. You can find some useful tips in Lemon8 to help you achieve a desired aesthetic or find some vacation inspiration, but it’s not clear what is and isn’t an ad.

What are people saying about Lemon8?

People’s reaction to Lemon8 is seemingly positive so far. One TikTok creator posted a video calling Lemon8 «Pinterest, but interactive.» Another said Lemon8 is a combination of Pinterest, Instagram and TikTok.

However, this positivity could be artificially inflated. ZDNet reports that many TikTok posts about Lemon8 have described the app with similar language, making some believe ByteDance paid these creators. 

And some Lemon8 creators’ claims make this theory sound more viable. One Lemon8 creator told Insider that ByteDance paid them to post on the app. Two other Lemon8 creators showed Insider emails that outlined the app’s payment structure. 

Who owns Lemon8?

ByteDance, the Chinese tech company that owns TikTok, also owns Lemon8. According to ZDNet, ByteDance is positioning Lemon8 to be an Instagram rival as more users stop using, or abandon, Meta’s app. 

According to the Wall Street Journal, a leaked internal memo from Meta showed that Instagram engagement was declining. ByteDance executives could be hoping to capitalize on this by giving Instagram users an alternative app in the form of Lemon8. And while Lemon8 was released globally in 2020, the app’s recent growth might show ByteDance’s gamble is paying off.

Will Lemon8 be banned alongside TikTok?

Since Lemon8 is owned by ByteDance, which also owns TikTok, it’s possible that the app will be banned alongside TikTok on April 5. 

The law requiring the sale of TikTok could be applied generally to other apps that are owned and operated by ByteDance and its subsidiaries. When TikTok shutdown operations in the US in January, Lemon8 was shutdown alongside the app. If TikTok shuts down again, Lemon8 likely will as well.

Should you download Lemon8?

Even with a shutdown looming, Lemon8 is free, so you can download and try the app now before the sale deadline. Just know the app’s posts resemble instructional guides more than memes to share, and many posts feel like advertisements. 

What’s Lemon8’s privacy policy?

Most of Lemon8’s privacy policy seems standard for social media apps. It states Lemon8 collects personal and location information to provide you with a better app experience. Some collected information includes your IP address and browsing history. But part of the app’s privacy policy might raise eyebrows.

«The personal information we collect from you may be stored on a server located outside of the country where you live,» the policy reads. The company has servers around the world, according to the policy, so your information could be stored in any of them.

This is different from how Lemon8’s sister app TikTok stores some user’s data. The company stores US-based user data in Oracle servers. TikTok CEO Shou Chew said ByteDance employees in China can access this data, but with «robust cybersecurity controls and authorization approval» overseen by a US-based security team. 

For more on the TikTok ban, here’s what to know about the Supreme Court’s decision, here’s what could happen next and here are other apps users are flocking to.

Looking for the most recent regular Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle and Strands puzzles.

I only solved one of the four categories for today’s Connections: Sports Edition on my own, so if you need help, you’re not alone. 

The yellow category was pretty simple, but after that I couldn’t make any connections. It might help if you know a lot about a certain NBA player’s resume. Read on for hints and the answers.

Connections: Sports Edition is out of beta now, making its debut on Super Bowl Sunday, Feb. 9. That’s a sign that the game has earned enough loyal players that The Athletic, the subscription-based sports journalism site owned by the Times, will continue to publish it. It doesn’t show up in the NYT Games app but now appears in The Athletic’s own app. Or you can continue to play it free online.  

Read more: NYT Connections: Sports Edition Puzzle Comes Out of Beta

Hints for today’s Connections: Sports Edition groups

Here are four hints for the groupings in today’s Connections: Sports Edition puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.

Yellow group hint: Do better.

Green group hint: March Madness.

Blue group hint: Six-time all-star.

Purple group hint:  Think Wimbledon.

Answers for today’s Connections: Sports Edition groups

Yellow group: Not meeting expectations.

Green group: Teams in the Women’s Final Four.

Blue group: Teams Kawhi Leonard has played for.

Purple group: Ends in a piece of tennis equipment.

Read more: Wordle Cheat Sheet: Here Are the Most Popular Letters Used in English Words

What are today’s Connections: Sports Edition answers?

The yellow words in today’s Connections

The theme is not meeting expectations. The four answers are bust, disappointment, dud and failure.

The green words in today’s Connections

The theme is teams in the Women’s Final Four. The four answers are Bruins, Gamecocks, Huskies and Longhorns.

The blue words in today’s Connections

The theme is teams Kawhi Leonard has played for. The four answers are Aztecs, Clippers, Raptors and Spurs.

The purple words in today’s Connections

The theme is ends in a piece of tennis equipment. The four answers are bracket, eyeball, horseshoes and internet.

Quick tips for Connections: Sports Edition

#1: Don’t grab for the easiest group. For each word, think about other sports categories it might fit in – is this a word that can be used in football, or to describe scoring options?

#2: Second meanings are important. The puzzle loves to use last names and even college names that mean other things, to fool you into thinking they are words, not names.

#3: And the opposite is also true. Words like HURTS might seem like a regular word, but it’s also the last name of at least one pro athlete.