Technologies
Apple’s New iMessage Features Help It ‘Catch Up’ to Texting Rivals
Commentary: But one new iOS 17 Messages feature should get imitated by Apple’s rivals ASAP.
Apple’s iOS 17 plans to overhaul the Messages app, bringing some of the best features we’ve already seen on WhatsApp, Signal, Google Messages and other rivals to iMessage. And in a move that takes the Messages app forward, Apple is also bringing a new Check In feature — to help alert friends or family when you get home — which could very well be the next feature we see get copied back by other texting apps.
More from WWDC 2023
Even if some of these new-to-Messages features are already familiar for someone who juggles multiple texting apps and group chats, wider adoption will only make communicating on phones better, regardless of your preferred chat app. On top of that, some of iOS 17’s new features will indirectly assist you when texting in a non-Apple chat app — such as the updates to autocorrect keyboards that’ll contextually recognize if swearing is a regular part of how you speak.
It’s worth noting that while these iOS 17 improvements are certainly welcome, there are definitely a few areas Apple could still improve for a better universal chatting experience. Chief among them are the infamous green bubble-blue bubble conflicts. So far Apple hasn’t announced any SMS conversation improvements, but there are features that are also on other messaging services and apps that are worth taking a closer look at.

iOS 17 comes with a new location sharing tool called Check In.
Check In is the new Messages feature that should get copied
Apple’s upcoming Check In feature takes a very common request and makes it easier to honor. There’ve been many times after a gathering with friends or family when we’ve asked each other to text after getting home. It’s so common in my life it’s practically part of the goodbye ritual, just to get assurance that everyone’s arrived safely by subway or car. Despite that, it’s also very common to forget to send that text.
Apple’s Check In could fix that problem. Though CNET has yet to test the feature, theoretically it could be turned on right as friends or family ask for that «made it home» message. Then it could automatically send the ping when I’ve walked through my door. That way, if the hour’s late or I’m just too tired from the journey, the status update still goes out.
Check In builds on a location-sharing tool for friends and family members that Apple has had in Messages for years, and the new feature makes that tool far more automated. Check In takes things a step further by allowing for notifications when a delay could be holding up someone. For friends and family who want that kind of safety check, it could be an additional tool that helps loved ones look out for each other.
There are currently other ways to set up a similar ping, using navigation apps like Google Maps, but the version Apple previewed during WWDC shows an easy way to get these notifications directly in the Messages app. Hopefully other chat apps find their own ways to mimic this idea, whether it’s through integration with a maps service or through improvements to an already-existing location sharing feature.

The Catch Up arrow in iOS 17 shows where you left off in a group chat.
Catch Up will make group chats much easier to follow
Apple’s Catch Up feature for group chats caught my eye when it was revealed. An arrow indicates where you left off in a busy group chat that carried on while you were away from your phone.
This is a feature that’s quite common in other chat apps, and I didn’t realize Apple lacked it until the company pointed it out. The unread label in WhatsApp, for instance, helps me when I check in with a neighbor group chat I have for my apartment building within that app. This is a group chat I don’t participate in actively — and I often mute it — but on days when I do want to check it, a label for unread messages helps me with finding the last part of the conversation I looked at.
Currently there’s an unread filter in the iPhone’s Messages app, but the Catch Up arrow should make it clearer what messages you missed. The adoption of Catch Up in iOS 17 could be an indirect sign that Apple is bridging the gap between iMessage group chats and an SMS/MMS chat that includes other types of phones. Though we’ll have to wait for iOS 17’s release this fall to confirm, a simple indicator that helps with organizing any conversation only serves to help when chatting with friends or family.

You’ll see transcriptions of audio messages in iOS 17.
Audio message transcription brings a great Pixel feature to the iPhone
Google’s Pixel phones have included various audio transcription features for years, with the Pixel 7 series adding the ability to transcribe any audio message that’s received within the Google Messages app. Now Apple plans to bring the feature across its iPhone line using iOS 17.
New audio messages received in the Messages app will be transcribed automatically, and that’s a boon for accessibility. For someone who prefers to do audio messages, the gist will immediately be available for the receiver, and at times that transcription could be more than enough.
Until the transcription feature gets adopted into more services though, anyone who frequently sends audio messages should please remember to be patient while waiting for others to get a chance to listen.

Apple is adding a swipe-to-reply feature to its Messages app.
Swipe to reply fits right (or left) in
I’ve been using Signal a lot lately, and like Telegram it offers the ability to quickly reply to messages with a swipe. It’s faster then pressing and holding on a message, and then tapping a corresponding option.
Swipe to reply could streamline the menu of options that pop up when you press and hold on a message. Apple’s Messages app already includes shortcuts for emoji reactions, reply, copy, Translate and a «More…» option for selecting multiple texts. By moving this into a swipe action, Apple could eventually decide to tack additional features onto this menu, or simplify the menu down to basics.
In an unrelated organizational move, Apple moved iMessage apps from a row above the keyboard in the Messages app to a list that pops up when you tap a plus-sign icon. It shows that Apple is trying to declutter where it can, and make replies faster.

Apple says voice typing is improving in iOS 17.
iMessage improvements (hopefully) still to come
While we wait for iOS 17’s final version, which comes out this fall, there’s the possibility that even more Messages features will be added as Apple continues development. For instance, the XDA Developers websites says the iOS 17 developer beta keeps a number of iMessage features available for group chats with Android phones. Should this indeed make it into a public release, it could be a relief for iPhone users who still want to use threaded replies and message edits. XDA’s report notes, however, that non-iPhone participants might not see any of these Messages changes.
We’ll ultimately have to sit tight for iOS 17’s official release to see whether all these iMessage features announced at WWDC make it, or whether some get pushed to a later release. For instance, iOS 15’s SharePlay missed the September launch of that year’s operating system but arrived a month later. But the fact that these Messages improvements are in the pipeline shows that substantial improvements to iPhone texting are on the way.
Technologies
Verum Messenger: Don’t follow the future. Define it
Verum Messenger: Don’t follow the future. Define it
In a world where information defines influence, Verum Messenger is building a new architecture of digital communication — intelligent, secure, and ready for tomorrow. Here, technology serves not limitations, but possibilities.
Not being part of change. Leading it. Verum Messenger — the future that speaks first.
Technologies
Verum Finance: Stop Spending Months Opening a Bank Account
Verum Finance: Stop Spending Months Opening a Bank Account
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Verum — when freedom matters more than banking rules.
Technologies
Google races to put Gemini at the center of Android before Apple’s AI reboot
Google is using its latest Android rollout to position Gemini as the AI layer across phones, Chrome, laptops and cars.
Google is using its latest Android rollout to make Gemini less of a chatbot and more of an operating layer across the phone, browser, car and laptop, just weeks before Apple is expected to show its own Gemini-powered Apple Intelligence reboot at WWDC.
Ahead of its Google I/O developer conference next week, the company previewed a number of Android updates, including AI-powered app automation, a smarter version of Chrome on Android, new tools for creators, a redesigned Android Auto experience, and a sweeping set of new security features.
Alphabet is counting on Gemini to help Google compete directly with OpenAI and Anthropic in the market for artificial intelligence models and services, while also serving as the AI backbone across its expansive portfolio of products, including Android. Meanwhile, Gemini is powering part of Apple’s new AI strategy, giving Google a role in the iPhone maker’s reset even as it races to prove its own version of personal AI on the phone is further along.
Sameer Samat, who oversees Google’s Android ecosystem, told CNBC that Google is rebuilding parts of Android around Gemini Intelligence to help users complete everyday tasks more easily.
“We’re transitioning from an operating system to an intelligence system,” he said.
As part of Tuesday’s announcements. Google said Gemini Intelligence will be able to move across apps, understand what’s on the screen and complete tasks that would normally require a user to jump between multiple services. That means Android is moving beyond the traditional assistant model, where users ask a question and get an answer, and acting more like an agent.
For instance, Google says Gemini can pull relevant information from Gmail, build shopping carts and book reservations. Samat gave the example of asking Gemini to look at the guest list for a barbecue, build a menu, add ingredients to an Instacart list and return for approval before checkout.
A big concern surrounding agentic AI involves software taking action on a user’s behalf without permissions. Samat said Gemini will come back to the user before completing a transaction, adding, “the human is always in the loop.”
Four months after announcing its Gemini deal with Google, Apple is under pressure to show a more capable version of Apple Intelligence, which has been a relative laggard on the market. Apple has long framed privacy, hardware integration and control of the user experience as its advantages.
Google’s Android push is designed to show it can bring AI deeper into the device experience while still giving users control over what Gemini can see, where it can act and when it needs confirmation.
The app automation features will roll out in waves, starting with the latest Samsung Galaxy and Google Pixel phones this summer, before expanding across more Android devices, including watches, cars, glasses and laptops later this year.
The company is also redesigning Android Auto around Gemini, turning the car into another major surface for its assistant. Android Auto is in more than 250 million cars, and Google says the new release includes its biggest maps update in a decade and Gemini-powered help with tasks like ordering dinner while driving.
Alphabet’s AI strategy has been embraced by Wall Street, which has pushed the company’s stock price up more than 140% in the past year, compared to Apple’s roughly 40% gain. Investors now want to see how Gemini can become more central to the products people use every day.
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