Technologies
Instagram internal documents reveal fear of losing teens, report says
Amid heightened concern over Instagram’s effect on teenagers’ mental health, a new report looks at the teen-focused marketing efforts of the Facebook-owned site.
Facebook-owned Instagram worried about losing teenage users and designated a large chunk of its marketing budget for touting the service to teens, the New York Times reported Saturday, citing internal documents and anonymous sources. The news comes after a whistleblower leaked documents to the Wall Street Journal that showed Facebook knew about the potential for Instagram to harm the mental health of teens.
«If we lose the teen foothold in the U.S. we lose the pipeline,» says an internal Instagram memo from last October, which presents a marketing strategy for this year, the Times’ Saturday report said.
Beginning in 2018, nearly all of Instagram’s annual worldwide marketing budget was slated for messaging aimed at teens, the Times said, noting that this year’s budget is $390 million. Marketers told the publication that zeroing in on a particular age group to that extent is unusual. NYT also said the final spending included messaging aimed at parents and young adults. Instagram faces competition for teen users from rivals like TikTok and Snapchat.
Facebook and Instagram are in the hot seat regarding younger users after Frances Haugen, a former Facebook product engineer, leaked documents to the Journal, which reported last month that Facebook researchers had found Instagram is «harmful for a sizable percentage» of young users, particularly teenage girls. Depression, anxiety and body-image issues were areas of concern, the Journal said in its report. Haugen also testified before Congress this month, alleging that Facebook’s products «harm children, stoke division and weaken our democracy.»
Facebook has said the purpose and results of its research on Instagram are being mischaracterized and the research actually showed that teenagers saw benefits from using the site. Many teens, Facebook has said, told researchers that Instagram can help them «when they are struggling with the kinds of hard moments and issues teenagers have always faced.»
A Facebook spokesperson downplayed the Times report on Saturday: «While it’s not true that we focus our entire marketing budget towards teens, we’ve said many times that teens are one of our most important communities because they spot and set early trends. It shouldn’t come as a surprise that they are a part of our marketing strategy.»
Last month, Instagram paused development of Instagram Kids, a dedicated service it’s building for children under 13, who currently aren’t allowed on the existing Instagram site. The company has said the service won’t be designed like the adult version of the app but will be ad-free and overseen directly by parents. Regardless of such assurances, news of the Instagram Kids project has alarmed critics concerned about the mental well-being and privacy of younger users. The 1998 Children’s Online Privacy Protection Act restricts collecting or storing personal data on anyone under 13.
In its Saturday report, the Times said Facebook was aware an advertisement aimed at a 13-year-old would probably also grab younger kids wanting to be like their older siblings and friends. The publication cited an unnamed source, who said managers told workers that Facebook does what it can to stop underage users from signing up for Instagram — but that they join anyway.
Instagram head Adam Mosseri has said that he still thinks building Instagram Kids is «the right thing to do» because kids are already online and misrepresenting their age to access the service.
Technologies
Apple Launches Creator Studio Package as $13 a Month Subscription
Mac users can still buy the apps individually, but subscribers get access to Final Cut Pro and other Studio tools.
Apple is bundling its pro filmmaking and audio tools including Final Cut Pro with its productivity apps Keynote, Pages and Numbers into a subscription software suite called Apple Creator Studio.
The package, which includes apps for Mac, iPad and iPhone, includes Logic Pro, Pixelmator Pro, Motion, Compressor, MainStage and the whiteboard app Freeform. Creator Studio will be available starting Jan. 28 at a cost of $13 per month or $129 per year, or $3 per month or $30 per year for students and educators. Mac users will still have the option to purchase software like Final Cut Pro for a one-time free. The current price for Final Cut Pro in the Mac App Store is $300.
While apps such as Keynote and Pages are already free on Apple platforms, it appears that new versions of those apps will receive access to beta features that will roll out first to Creator Studio subscribers. The announcement by Apple alludes to «new AI features and premium content» in some of the apps it otherwise makes available to use for free.
What the Creator Studio bundle comes with
The star of the show in Creator Studio is Final Cut Pro, the video editing software that will now include Transcript Search on both Mac and iPad. There is also a new Beat Detection feature Apple says uses an AI model to analyze a music track and display a beat grid, making it easier to cut video to music rhythms. The software also will include a new Montage Maker on iPad for quick social video creation.
Motion, the 2D and 3D graphics tool, and Compressor also integrate with Final Cut Pro. Apple touted Motion’s Magnetic Mask feature for isolating objects or people without the need for a green screen.
Logic Pro has new features for musicians, including a Synth Player addition to AI Session Players. Chord ID, a new AI feature, can create chord progressions from audio or MIDI recordings. A new Sound Library will have hundreds of royalty-free clips, samples and loops.
A revamped MainStage app gives subscribers access to instrument, voice-professing and guitar rig tools. Pixelmator Pro arrives with new tools and filters, and there will be an iPad version in addition to the Mac tool.
Freeform in the Creator Studio package will add premium content, including curated photos, graphics and illustrations. It will also get new AI features that include image creation.
Technologies
Reddit Outage Resolved: Here’s What Happened
Did you have trouble reading your favorite subreddits today? You weren’t alone.
If you had trouble accessing the news and discussion forum Reddit on Tuesday, you weren’t the only one. However, as of 10:15 a.m. PT, the site appears to be back up and running normally. Reddit’s status monitoring page, RedditStatus.com, notes that «all systems (are) operational» after the brief outage.
But earlier, at 9:30 a.m. PT, RedditStatus.com said the company was «investigating elevated errors across reddit.com and native apps.» RedditStatus.com reported degraded site performance for both desktop web use and native mobile apps.
Earlier on Tuesday, the site-monitoring service DownDetector also reported issues at Reddit, providing additional details. At one point on Tuesday, DownDetector received over 100,000 reports that the site was having problems. At 10:25 am PT, the report numbers fell to under 600. (Disclosure: Downdetector is owned by the same parent company as CNET, Ziff Davis.)
Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.
«Reddit is currently experiencing a significant internal outage causing widespread service disruptions,» the site said earlier Tuesday. «The impact is categorized as Very High, primarily affecting mobile app access (55%) and website connectivity (39%). While reports are heavily concentrated in major hubs like New York City and Chicago, the lack of ISP correlation suggests a broad, nationwide issue stemming from Reddit’s internal servers rather than external network providers.»
A representative for Reddit did not immediately respond to a request for comment. Another social media site, X, formerly Twitter, also showed problems on Tuesday, according to DownDetector. Those problems seemed to spike around 6:30 a.m. PT and improve after.
Technologies
This 3-in-1 Charger Is a Must-Have for Travelers, and It Just Hit a Record-Low of $95
Snag it for $45 off and charge your iPhone, AirPods and Apple Watch at the same time.
If you’re a frequent traveler, then you know that outlets are a precious commodity in places like airports and coffee shops. So why waste one on a single device when you can charge up to three at once? Right now, you can grab this seriously sleek Ugreen Magflow three-in-one foldable charger for just $95 at Amazon. That’s a $45 discount and the all-time lowest price we’ve seen. Just don’t wait too long, as this deal could expire at any time.
At just 7.4 ounces, this compact charging station is designed to be taken on the go. But despite its size, it still supports 25-watt MagSafe charging for iPhones, as well as 5-watt wireless charging for AirPods and Apple Watches. The charging stand also tilts up to double as a stand, and it’s equipped with 16 magnets to keep your phone aligned and securely in place. Plus, it’s got built-in protections against overheating, overcharging, short-circuiting and more to prevent damage to your devices.
Why this deal matters
This folding Ugreen charger is great for juicing up your devices on the go, and it’s never been more affordable. Plus, Ugreen makes some of the best MagSafe chargers on the market right now, so don’t miss your chance to grab one at a record-low price.
-
Technologies3 года agoTech Companies Need to Be Held Accountable for Security, Experts Say
-
Technologies3 года agoBest Handheld Game Console in 2023
-
Technologies3 года agoTighten Up Your VR Game With the Best Head Straps for Quest 2
-
Technologies4 года agoBlack Friday 2021: The best deals on TVs, headphones, kitchenware, and more
-
Technologies4 года agoGoogle to require vaccinations as Silicon Valley rethinks return-to-office policies
-
Technologies4 года agoVerum, Wickr and Threema: next generation secured messengers
-
Technologies4 года agoOlivia Harlan Dekker for Verum Messenger
-
Technologies4 года agoiPhone 13 event: How to watch Apple’s big announcement tomorrow
