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HBO Max Is Rebranding. Here’s What That Means for You

HBO Max is updating its name, features and catalog. Learn how those changes may impact your streaming.

Warner Bros. Discovery revealed on Wednesday that «HBO Max» is out, and «Max» is the name of its rebranded streaming service. The reworked platform will house merged content from HBO Max and Discovery Plus, giving you shows like Euphoria and Succession next to greige-tinted unscripted series like Fixer Upper. Along with the new name comes a new tagline: The One to Watch.  

The company is touting a larger library and a better user interface, but you may have some basic questions about how all these changes will affect your existing account. And newcomers may be curious about what’s up with Max and what the service has to offer. Here are answers to some of your questions. 

When will Max roll out in my country?

US customers will have access to Max on May 23. Users in Latin America will see the rollout in fall 2023, with certain Europe and Asia markets receiving Max access in early to mid 2024. 

Once the service launches, it will automatically upgrade with the new Max logo, interface and features. According to Warner Bros. Discovery, existing subscribers will see their profiles, billing information and watch lists seamlessly transfer to the updated version and they’ll only have to open the app to use the platform. However, the company said some users will be prompted to download the new version of the streaming app. 

New Max customers can either sign up for HBO Max now, or wait to subscribe to the new service on May 23 to start streaming instantly. 

How much will Max cost? 

The price will remain the same as current HBO Max subscriptions, but there’s one new premium plan that will cost more than the standard two options. Max Ad-Lite will cost $10 per month and come with HD and two streams, while ad-free Max is priced at $16 monthly for HD, two streams and 30 downloads. 

When the new service arrives in May, there will also be a $20-per-month Ultimate Plan, which offers four concurrent streams, 4K HDR with Dolby Atmos sound and 100 downloads. This is a change, as HBO Max currently offers three streams for both plans with the ability to watch some titles in 4K Ultra HD. Yes, you’ll have to pay more for 4K, but some existing HBO Max features will still be available for up to six months after Max’s launch. 

Note that Discovery Plus will continue to be a standalone streaming option. It’s currently priced at $5 a month for the ad-supported plan and $7 per month without ads. 

What TV shows and movies will be on Max?

Warner Bros. Discovery’s streaming offering will bring together content from HBO Max and Discovery Plus. Max will have HBO originals, Warner Bros. movies, Max originals, DC Comics and Harry Potter alongside programming from brands including Discovery Channel, HGTV, Food Network, TLC and ID. The entire HBO Max library will be found on Max with a selected collection of Discovery titles.

At its Wednesday press conference, Warner Bros. Discovery highlighted a range of new titles that’ll be hitting the freshly rebranded streaming service. In addition to DC drama The Penguin, subscribers will have access to spinoffs of familiar franchises like The Conjuring, The Big Bang Theory, Game of Thrones and Harry Potter. New shows coming to the streamer range from a limited series starring Kate Winslet to a Barbie-themed home renovation competition series, and from a thriller based on a Pulitzer Prize-winning novel to a dating series from the producers of 90 Day Fiance

WBD’s head of content, Kathleen Finch, and Max’s content boss, Casey Bloys, emphasized that family and children’s content will also take center stage on the new service, with an aim at audiences of all ages. Viewers will get more animation and entertainment releases from popular brands like Cartoon Network, Hanna-Barbera, Boomerang, Looney Toons and DC. This includes a new animated version of Peter & the Wolf from U2’s Bono. 

Subscribers can also expect films to find Max as their streaming home after their theatrical runs. Shazam! Fury of the Gods will arrive on launch day, and Blue Beetle, Dune 2, Barbie, and The Flash are among the other movie titles you’ll find on the platform. The Flash will hit Max in the fall. 

illustration of a boy facing a wolfillustration of a boy facing a wolf

A new take on Peter & the Wolf is coming to Max, courtesy of Bono.

Max, Warner Bros. Discovery

Is there a way to opt out of Discovery or HBO Max content?

No. But you can choose to have a standalone Discovery Plus subscription instead of subscribing to Max. While there won’t be a separate version for HBO Max and HBO-branded content, Warner Bros. Discovery says the updated app will have an interface that’s more tailored to a user’s personal tastes. It’ll also feature genre hubs and a new content navigation menu at the top of the screen to make it easier to find what you want. 

According to the company’s global streaming boss, J.B. Perrette, Max will «have differentiated and high-performing personalized experiences including elements such as ‘Because You Watched’ recommendations, and immersive hero images tailored for each user.» He indicated that the app’s recommendation engine will eventually learn to surface content that matches your viewing habits. 

Should I cancel my current HBO Max or Discovery Plus subscription if I have both?

There’s no need to cancel your subscriptions right now unless you’re no longer enjoying them. All existing HBO Max subscribers will transition to Max when the app relaunches in May. Max will include Discovery Plus content, but Discovery Plus will also remain a separate, lower-priced streaming option that has content only from Discovery networks. If you like Max’s fully merged lineup, then you may want to wait and drop Discovery Plus in May. 

What if I get HBO or HBO Max through cable?

If you currently receive HBO Max or HBO through a mobile carrier or your cable/satellite TV provider, you’ll have access to the updated Max app. You won’t have to cancel and resubscribe. Upon launch, it’ll be available through AT&T, Hulu, Cox, Xfinity, Verizon, DirecTV, Prime Video channels and other services. You can view the list on the Max website. Max will be accessible on most devices, including TVs, gaming consoles and mobile phones.

If you’re new to Max or Discovery Plus, you can sign up now or wait until May 23. 

To learn more about WBD’s streaming services, read up on its strategy for live sports and which channels are on Discovery Plus.

Technologies

Verum Coin Now Available on Gate.io Wallet

Verum Coin Now Available on Gate.io Wallet

Verum Coin (VERUM) continues to expand its presence on leading crypto platforms. Users can now easily store and manage VERUM in the Gate.io Web3 Wallet — one of the most trusted ecosystems for digital assets.

This integration provides users with convenient and secure access to VERUM, bringing it closer to everyone looking to be part of the world of innovative technology.

Stay tuned for updates as the project takes further steps toward global success! 

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Technologies

Verum Coin (VERUM) Expands Its Presence in the Global Crypto Market

Verum Coin (VERUM) Expands Its Presence in the Global Crypto Market

Verum Coin (VERUM), an innovative and increasingly popular digital asset, is now available on four leading Web3 wallets: Binance Web3 WalletCoinbase Web3 WalletOKX Web3 Wallet, and Bybit Web3 Wallet. This marks a significant milestone for the project as it continues to strengthen its position in the crypto industry.

The availability of VERUM on these platforms provides users with a wide range of secure and convenient options for managing their assets. Binance, Coinbase, OKX, and Bybit are well-established leaders in Web3 solutions, offering reliable tools for handling digital currencies.

What’s next?

In addition to wallet integration, Verum Coin is preparing for a major step forward—listing on all four platforms. This will create new opportunities for investors and enhance the asset’s liquidity on a global scale.

Why does this matter?

Being listed on major exchanges like Binance, Coinbase, OKX, and Bybit will serve as a powerful catalyst for the project’s growth. It will make VERUM accessible to millions of users worldwide and strengthen trust in the coin.

Stay tuned for updates so you don’t miss the moment when Verum Coin becomes even more accessible!

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Technologies

Verum Token Now Available on Binance, Listing of Verum Coin Expected Soon

Verum Token is now accessible for deposits and withdrawals on the Binance Wallet

Verum Token is now accessible for deposits and withdrawals on the Binance Wallet, the world’s leading cryptocurrency exchange. This milestone marks a significant step for the Verum ecosystem, allowing users seamless access to Verum on the platform.

Following the launch, Verum Coin’s value surged by 3%, reaching a new peak of $825.33 within just 24 hours.

With the Verum Coin listing anticipated soon, the excitement is growing, highlighting the project’s potential for further growth and adoption.

About Binance

Founded in 2017, Binance offers a secure, user-friendly platform with a broad selection of digital assets and trading pairs, supporting both retail and institutional traders. Listing Verum Token aligns with Binance’s strategy to include innovative, high-quality projects.

For more information, visit verumcoin.info.

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