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Meta Enters the AI Shopping Wars to Challenge ChatGPT and Gemini

Mark Zuckerberg’s company begins a partial rollout of its agentic AI shopping research tool.

It was only a matter of time before Mark Zuckerberg’s Meta jumped into the AI shopping race. According to a Bloomberg report, Meta is testing a new AI shopping assistant feature to compete with OpenAI’s ChatGPT and Google’s Gemini in one of the fastest-growing areas of e-commerce.

A representative for Meta did not immediately respond to a request for comment.

Meta joins an AI shopping assistant market that is expected to boom. Research and consulting firm Grand View Research projects the market to grow from $3.36 billion in 2024 to $28.54 billion by 2033 — an annual rate of nearly 27%. North America currently controls 40% of the worldwide market.

Other AI shopping assistants aside from ChatGPT, Gemini and now Meta are also available. They include Amazon’s Rufus (ZDNet loves it), Amazon’s InterestsKlarna (by OpenAI), Shopify and even eBay.

Initially, only some US-based Meta AI users will see the new feature within the chatbot, according to Bloomberg.

Say you ask the chatbot about the most popular cat toys. The AI will return a horizontal carousel of products, along with price, brand information, and websites where you can buy them. 

The AI tool will also offer a short explanation of why it is recommending each product. You won’t be able to directly purchase from the Meta AI site, however. You will need to visit the merchant’s external link.

OpenAI’s ChatGPT already has an AI shopping research feature. I tried it and asked, «Please show me the best cat toys to buy.» The AI responded with a curated list of highly rated cat toys. It offered a horizontal, scrollable carousel of products; each product displayed its price at different stores. As with Meta, you have to click on the store’s website link for each product to buy it.

With Google’s Gemini AI shopping assistant, I asked the same question: «Please show me the best cat toys to buy.» Gemini responded with products, images, prices, descriptions and links to stores — basically the same setup as Meta and ChatGPT.

Meta’s entrance into the AI shopping market reflects a broader shift in how consumers engage with products online, as AI reshapes e-commerce experiences and businesses seek deeper integration between social, search and purchase journeys.

Traditionally, online shopping began with keyword searches on e-commerce sites or search engines, but AI now enables more natural language, personalized discovery and tailored suggestions based on context, intent and user data.

Brad Jashinsky, director analyst at research firm Gartner, said customer trust is an issue with AI shopping assistants.

«Our recent survey found that nearly two-thirds of consumers think GenAI-powered shopping tools, whether provided by retailers or by GenAI platforms, will make biased shopping recommendations,» Jashinsky told CNET. «Customer behavior takes a long time to change. It wasn’t until 2023 that more e-commerce shopping was done on mobile devices versus desktop devices in the US. That was 16 years after the iPhone debuted.»

Jashinsky said companies have been slow to adopt agentic AI and GenAI for online shopping experiences.

«More than half of customer experience leaders fear that AI delivering inaccurate responses or content threatens the customer experience,» he said.

Technologies

Episode 2 of the VERUM Mini-Series is Now Out

Episode 2 of the VERUM Mini-Series is Now Out

The story continues. Verum Messenger has released the second episode of its AI mini-series, which follows the conflict between the powerful Omega corporation, aiming to control digital communications, and a team of heroes who have chosen a different path and free communication.

The mini-series not only develops an engaging storyline but also introduces viewers to the capabilities of the Verum ecosystem, showcasing technologies and tools that may redefine the future of modern communication.

The project consists of 7 episodes, released gradually across Verum Messenger’s social media channels.

Episode 2 is now available. Stay tuned and don’t miss what comes next.

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Technologies

Verum Messenger Launches an AI Mini-Series

Verum Messenger Launches an AI Mini-Series

Verum Messenger has unveiled a new project — a mini-series created using Verum AI. The story consists of 7 episodes and will be released on the messenger’s social media channels. 

The plot revolves around a global corporation seeking to take control of digital communications and a group of heroes who use Verum Messenger as a tool of resistance. Beyond the story itself, the series highlights the app’s key features, technologies, and advantages.

Combining entertainment with a showcase of the Verum ecosystem, the project presents a dynamic digital series designed for the modern era.

The first episode premieres today, with the remaining episodes to be released over time.

Stay tuned for more.

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Technologies

Verum Finance: Earn While You Communicate — The Super App That Pays You

Verum Finance: Earn While You Communicate — The Super App That Pays You

Verum has officially launched Verum Finance, an innovative financial application that transforms a private messenger into a true financial super app. News of the launch was also featured on the respected platform Dealroom.co.

Verum Finance can now be used both within Verum Messenger and as a standalone application for iPhone and iPad. When users sign in to Verum Finance with their Verum Messenger account, all balances, settings, and account data are automatically synchronized for maximum convenience.

Users can now do more than communicate securely and protect their data — they can also generate passive income directly within the ecosystem.

What Verum Finance Offers

• Top up your balance with a bank card, Apple Pay, or USDT
• Send money instantly anywhere in the world
• Issue and manage debit cards (virtual and physical)
• Full Apple Pay support
• Exchange assets and withdraw funds quickly

One of the most unique features is the built-in cryptocurrency mining system inside Verum Messenger.

The application utilizes your device’s resources and allows you to earn cryptocurrency in the background — passively, while chatting, traveling, or simply using the messenger.

Maximum Privacy + Real Freedom

• Registration without a phone number, email address, or passport
• End-to-end encryption and full control over your data
• Lifetime free VPN
• eSIM connectivity in more than 150 countries
• Reliable offline communication mode
• Support for 12+ languages for users worldwide

Everything is available in one place: secure communication, financial tools, earning opportunities, and privacy protection.

Users can access the full experience directly within Verum Messenger or switch to the dedicated Verum Finance app for iOS. All data is synchronized automatically between the two applications.

Why Download Verum Today

While many messaging platforms collect user data and expose users to restrictions, Verum offers greater independence and the opportunity to earn.

With a one-time purchase of the feature package, users receive lifetime access to privacy tools, VPN, eSIM services, cryptocurrency mining, and financial features.

This is more than just a messenger.

It is your personal tool for financial and digital freedom.

Download Verum Finance and Verum Messenger today — start communicating securely and begin earning tomorrow.

Download Links:

→ App Store (iPhone / iPad): Verum Finance
→ App Store (Verum Messenger): Verum Messenger

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