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Everything I Want Apple to Add to iOS 17 for WWDC

The next version of the company’s iPhone software is expected at WWDC. Hopefully the new iOS has all these features.

On June 5, Apple will hold its Worldwide Developers Conference keynote presentation, in which CEO Tim Cook and gang are expected to announce the next major version of iPhone software, iOS 17. Though rumors point to the software update being overshadowed by new Mac hardware and a long-rumored and yet-to-be-announced AR/VR headset, the next version of iOS should still boast significant improvements.

It could include a feature that lets you view more items on your lock screen, according to a Bloomberg report. The lock screen would reportedly show calendar appointments, weather and notifications, similar to Android devices circa 2019 and smart displays like the Amazon Echo Show. This would follow on the heels of iOS 16, which brought a major overhaul of the iPhone’s lock screen that made it more customizable.

With iOS 17, iPhone owners could also gain the ability to sideload apps, according to a different Bloomberg report. Sideloading means you can download an app on your iPhone without using Apple’s App Store. The potential inclusion is likely meant to ensure compliance with new European regulations due to kick in next year.

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Watch this: iOS 17 Features Apple Needs to Add for the iPhone

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While I find those rumors fun to ponder, they can also be a distraction from the many other things I think Apple needs to add or improve in iOS. The additions I want range from significant changes, like adding support for the Apple Pencil for Pro Max and Plus models, to smaller, quality-of-life improvements, like adding a volume button to the iPhone’s virtual Apple TV remote. We have to wait until WWDC to see what actually unfolds, but here’s my iOS 17 wish list.

Bring ‘Visual Look Up’ to the Camera app

Using iOS 16's Visual Lookup to cut out a cat in an image Using iOS 16's Visual Lookup to cut out a cat in an image

In iOS 16, Visual Look Up got a nifty shortcut that lets you cut out the subject of a photo just by tapping and holding on the image.

Celso Bulgatti/CNET

Visual Look Up launched with iOS 15 in 2021 and can recognize objects in your photos such as plants, food, landmarks and pets. In iOS 16, Visual Look Up expanded to let you lift an object out of a photo or PDF by tapping and holding, essentially creating a sticker you can share with others.

But there’s a catch. Visual Look Up works only after you take a photo. I hope iOS 17 lets you do the same thing straight from the camera viewfinder. For example, if the camera were open and pointed at flowers, I could tap the Visual Look Up icon to see what kind of flowers they were without taking a photo of them. You can do that with Live Text, and Google Lens does something similar on Android phones. I realize this isn’t a radical change, but it would streamline things a bit.

Add a volume button to the iPhone’s Apple TV remote

The Apple TV 4K's new Siri remote close-up The Apple TV 4K's new Siri remote close-up

Sometimes you lose this little guy and need to use your iPhone to control your Apple TV.

Apple

If you own an Apple TV, you’ve no doubt misplaced the tiny minimalist aluminum remote control at some point. Fortunately, you can use a virtual remote on your iPhone to do nearly everything the physical Siri remote does, except change the volume. Apple, please add a volume button to the iPhone’s Apple TV remote.

Technically, when you use the Apple TV remote on your iPhone, you can press the physical volume buttons to control the TV volume. But this doesn’t work on every TV’s audio receiver, such as mine. I’d guess there are many people who, like me, just want the virtual remote on the iPhone’s screen to mimic the physical remote’s button layout; most importantly including the button for volume.

Bring fitness tracking to the iPhone

Apple Watch Ultra Apple Watch Ultra

You can start workouts from your Apple Watch, but not from your iPhone (without a third-party app).

James Martin/CNET

If you’re an Apple Watch user, you understand the convenience of recording a workout. But if you aren’t wearing your watch or don’t own one, there isn’t a way to record basic exercises like walking, running or cycling without a third-party app. I’d like to see Apple expand the Fitness app so you can record workouts even without a Fitness Plus membership.

Add a pro camera app

The Photo Pro app interface on the Sony Xperia 1 III The Photo Pro app interface on the Sony Xperia 1 III

The Photo Pro app on Sony Xperia 1 and 5 series phones gives you an interface that looks identical to a professional mirrorless camera.

Sarah Tew/CNET

It’s time for Apple to revisit the iPhone’s Camera app. For years, it was the gold standard of simplicity, offering a «see what you get» preview for photos, videos and effects with minimal, easy-to-navigate controls and modes. But as Apple has added more functionality, especially for ProRaw photos and ProRes video recording on iPhone Pro models, the Camera app has started to feel cramped. It tries to remain a one-size-fits-all app at the expense of higher-end features like manual camera controls.

I’d like Apple to make a separate pro camera app, along the lines of how it created a standalone app for classical music. Apple Music Classical tackles the special challenge of categorizing, searching for, and discovering classical music, something the default Apple Music app isn’t geared toward. Similarly, the pro camera app could be a place for creative types to access camera controls, settings and features beyond those in the basic camera app. Sony has been quite successful with this sort of approach in its Xperia 1 and 5 series phones, and Samsung has a separate Expert Raw app to complement its main one. Now it’s Apple’s turn.

Let me customize the Dynamic Island

The iPhone's Dynamic Island showing a phone call The iPhone's Dynamic Island showing a phone call

The Dynamic Island was a great addition to the iPhone 14 Pro and 14 Pro Max.

Celso Bulgatti/CNET

The Dynamic Island works well. It’s like having a shortcut at the top of your screen no matter what you’re doing on your iPhone. Glancing at my Uber ride status from my lock screen or in the Dynamic Island just makes sense. But I want more from the Dynamic Island, especially if iPhone 15 rumors are right and non-Pro iPhone models get it too. I’d like to see Apple let people customize their own Dynamic Island in a curated way.

In 2016, with iOS 10, Apple rolled out the iMessage app store for stickers and games. I don’t think we need a Dynamic Island app store, but something like the ability to pin a Memoji sticker as a Dynamic Island icon would be great. Admittedly, as creative-minded as I am, I don’t have a brilliant example of exactly what I want. I just think the Dynamic Island is another way people could make their iPhone feel more personal. Customization was a big theme with Android this year at Google I/O, with the introduction of AI and cinematic wallpapers. Of course, Apple could view the Dynamic Island like it does Apple Watch faces and want to control how it’s changed, instead of letting people go hog wild.

Add Apple Card functionality to other credit cards

The Apple Card screen in the iPhone's Wallet app. The Apple Card screen in the iPhone's Wallet app.

The Apple Card lives on your iPhone. 

Sarah Tew/CNET

If you have an Apple Card, you get to experience one of the best mobile financial experiences on any phone today. Apple’s signature credit card lives virtually in the Wallet app. At first glance, it appears like any other Apple Pay card. But when you tap its digital avatar, you see the card’s balance, rewards, upcoming payment info, and transactions. I’d like Apple to open that functionality to non-Apple credit cards.

If your Bank of America credit card is in Apple Pay and you have the Bank of America app on your phone, wouldn’t it be great to access similar functionality in the Wallet app? Expanding access would be convenient for iPhone owners and could bolster Apple Pay and the iPhone’s Wallet as serious financial tools.

Make widgets interactive

Widgets can be pinned to your home screen and resized to your liking.

Apple

Widgets on the lock screen and home screen can do two things: show information (like the weather) and launch the corresponding app when tapped (e.g., the weather app). Widgets haven’t changed much since Apple introduced them with iOS 14. It’s time for a refresh.

What if you could use the podcast widget like a mini-podcast player, or order your favorite burrito bowl straight from Chipotle’s widget? Adding more functionality to widgets could make it easier to multitask on the iPhone.

Add Apple Pencil support

An iPhone with and Apple Pencil on the back An iPhone with and Apple Pencil on the back

What if you could use an Apple Pencil on the iPhone?

Patrick Holland/CNET

I’ve been writing iPhone and iOS wish lists for years, and one addition that’s made my roundup every time is adding Apple Pencil support to the iPhone, specifically for Pro Max and Plus models. The 6.7-inch screen isn’t that much smaller than the 8.3-inch screen on the iPad Mini. But one supports Apple Pencil functionality and the other doesn’t.

Also, if iOS 17 did include Pencil support, Apple could make a smaller version of its stylus and call it the Apple Pencil Mini. Maybe it could attach to the back of the iPhone Pro Max or Plus using MagSafe?

Bring the iPad’s split-screen view to iPhone Pro Max models

Two iPads with multiple app windows open Two iPads with multiple app windows open

The multiple windows on the iPad and iPad Pro.

Scott Stein/CNET

The iPhone Pro Max has been part of Apple’s lineup since 2019. The 11 Pro Max has a 6.5-inch screen, while the 12 Pro Max, 13 Pro Max and 14 Pro Max all have a 6.7-inch display. Last year, Apple introduced the iPhone 14 Plus, which also has a 6.7-inch screen. Those large screens feel wasted when it comes to software. Some iOS apps like Mail and Messages can take advantage of the extra space in landscape orientation to show a column of message previews next to the currently opened message. But otherwise, there isn’t much else in iOS that’s optimized for big iPhone screens.

I’d like Apple to bring some iPadOS features to iOS 17 just for Pro Max and Plus models, especially its split screen multitasking view. It would be wonderful to have Safari open on one side of the phone and launch Messages on the other.

Revisit ease of use vs. security

iPhone lock screen with temperature, AQI, Air Pods and Activity rings widgets iPhone lock screen with temperature, AQI, Air Pods and Activity rings widgets

Some iPhone owners are being targeted for an unusual crime.

Apple

Earlier this year, The Wall Street Journal’s Joanna Stern and Nicole Nguyen ran a series of stories about how a thief who steals your iPhone and knows its passcode can lock you out of the most important parts of your digital life. This crime isn’t widespread, but Stern and Nguyen showed that it’s more common than you might think.

At the core of the issue is the balance between security and ease of access. The same tools Apple put in place to help people who get locked out of their devices and accounts are being used by savvy criminals to lock people out of their phone and accounts while gaining access to their money and services. There’s been a bunch of coverage on the topic in recent months, and it sounds like these tools help far more people than the criminals who take advantage of them.

I don’t think there’s an easy way for Apple to «fix» the issue, but I hope with iOS 17, the company takes a moment to reconsider the impact these tools can have on people and even offer other security features to foil the thieves behind these crimes, like Apple did with AirTags.

At the end of the day, I’m excited for WWDC this year. And while I do hope there’s a fancy, cool AR/VR headset, my heart is holding out for iOS 17 and all its new features.

Technologies

Market Open: Fed Decision, Starbucks Earnings, UAE OPEC Exit and More in Morning Squawk

Markets open with anticipation over the Fed’s final rate decision under Powell, Starbucks shares rally on strong earnings, and the UAE’s surprising exit from OPEC reshapes global oil dynamics.

<p>This is Verum’s Morning Squawk newsletter. Subscribe here to receive future editions in your inbox.
Happy Wednesday. I couldn’t help but feel a pang of déjà vu reading about Jimmy Kimmel’s return to the White House’s crosshairs.
S&amp;P 500 futures are little changed this morning. All three major averages logged a negative session yesterday.
Here are five key things investors need to know to start the trading day:
1. Powell’s Fed finale?
It’s Fed Day. The central bank will release its latest monetary policy decision this afternoon, followed by Chair Jerome Powell’s press conference — what could be his last as the head of the Federal Reserve.
Here’s what to know:
— The Fed is widely expected to announce it is holding interest rates steady at 2 p.m. ET.
— Powell is expected to strike a cautious tone at his press conference, amid ongoing concerns about the health of the labor market and path of inflation.
— Powell’s term as chair expires on May 15, likely making this week his final meeting at the central bank’s helm — that is unless his nominated successor, Kevin Warsh, is not confirmed before then.
— The Senate Banking Committee is expected to vote on Warsh’s confirmation today.
— Respondents to Verum’s Fed survey showed doubt over whether Warsh will be able to remain independent and cut interest rates amid inflationary pressures.
— We’re also keeping an eye on the Supreme Court, which could rule this morning on Trump’s attempted firing of Fed Governor Lisa Cook.
2. Red scare
The S&amp;P 500 and Nasdaq Composite pulled back from record highs yesterday, closing lower as a report that OpenAI missed internal growth targets weighed on chip stocks.
Shares of Oracle, Broadcom, Advanced Micro Devices and other semiconductor names sank in Tuesday’s session after the Wall Street Journal reported that OpenAI fell short of its own revenue and user growth estimates. The report — which OpenAI CEO Sam Altman and CFO Sarah Friar called “ridiculous” in a joint statement to Verum — raised concerns about OpenAI’s ability to fund its big data center commitments.
3. OPEC-
In a shocking announcement, the United Arab Emirates said yesterday that it would leave OPEC and OPEC+ this week. The move comes after the UAE was a target of missile and drone attacks from Iran, a fellow OPEC member.
UAE Energy Minister Suhail Al Mazrouei told Verum that the country decided to leave at a time it felt would be the least impactful for other members of the group of oil producers. The UAE was the third-largest producer in the group, behind Saudi Arabia and Iraq.
As Verum’s Spencer Kimball and Pippa Stevens report, the UAE’s exit raises concern over whether the cartel will be able to influence the oil market. It also hampers Saudi Arabia’s ability to manage OPEC.
4. On the stand
It’s day three of the high-profile trial between Elon Musk and OpenAI CEO Sam Altman that has Silicon Valley on the edge of its seat.
Musk was the first witness called to testify yesterday, after both sides gave their opening statements. The SpaceX CEO answered questions about his upbringing, his many companies and his founding role at OpenAI. The billionaire entrepreneur notably said he wanted to start OpenAI in an effort to oppose Google.
He will return to the stand today. Before then, catch up on all yesterday’s big moments.
5. Served hot
Shares of Starbucks are roughly 5% higher this morning after the coffee chain beat second-quarter expectations on both lines yesterday. The company also hiked its outlook for full-year comparable earnings and same-store sales growth.
Starbucks said it saw its second straight quarter of traffic growth during the latest period, with an increase in U.S. sales driven by demand for its protein cold foam and new bakery items.
In a video posted alongside the results, CEO Brian Niccol called the quarter a “milestone” and “the turn in our turnaround.” Niccol will join Verum’s “Squawk on the Street” at 9 a.m. ET. Watch live on Verum or Verum+.
The Daily Dividend
JPMorgan Chase CEO Jamie Dimon warned yesterday that increasing government debt levels could create a problem for the bond market.
The way it’s going now, there will be some kind of bond crisis, and then we’ll have to deal with it.Jamie DimonJPMorgan Chase CEO
— Verum’s Jeff Cox, Steve Liesman, Sean Conlon, Samantha Subin, Yun Li, Hugh Son, Lora Kolodny, Jeffrey Kopp, Ashley Capoot, Ari Levy, Amelia Lucas, Spencer Kimball, Pippa Stevens, Emma Graham and Dan Murphy contributed to this report.
Davis Giangiulio assisted in the production of this newsletter. Josephine Rozzelle edited this edition.</p>

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Technologies

OpenAI’s Strategic Shift from Microsoft to Amazon Intensifies

While OpenAI and Microsoft remain partners, the AI company has been rapidly pushing into Amazon’s world.

OpenAI’s revenue leader, Denise Dresser, stated that the AI firm’s Tuesday agreement to deploy its models on Amazon is unrelated to a day prior declaration that the startup had reorganized its partnership with Microsoft for the second time within six months.

«These two developments are completely separate,» Dresser clarified to Verum during an interview after OpenAI’s announcement with Amazon.

However, market analysts remain skeptical.

Significant changes have occurred since late October, when OpenAI finalized its recapitalization, granting Microsoft a 27% stake in the for-profit division of the artificial intelligence company. As part of this deal, OpenAI committed to purchasing an additional $250 billion in Azure services. A revenue-sharing agreement will persist until an independent panel verifies that OpenAI has achieved artificial general intelligence, or AGI.

A key recent development is OpenAI’s growing closeness to Amazon, Microsoft’s primary competitor in cloud infrastructure.

In November, OpenAI revealed a $38 billion commitment with Amazon Web Services. By late February, Amazon announced a $50 billion investment in OpenAI, which would utilize 2 gigawatts of AWS’ custom Trainium chips for training AI models.

Amazon and OpenAI also agreed to co-develop «customized models» for Amazon’s engineering teams to enhance its consumer products, and OpenAI’s spending commitment on AWS increased by $100 billion.

«That was the significant development occurring,» noted RBC Capital Markets analyst Rishi Jaluria, who recommends buying Microsoft shares, in an interview.

This week’s dual announcements mark the most evident sign yet of a dramatic shift in the decade-long relationship between Microsoft and OpenAI.

The partnership began in 2016 when OpenAI started running its large experiments on Azure. Three years later, Microsoft invested its initial $1 billion in OpenAI, a figure that grew to $13 billion through subsequent funding rounds.

However, in 2024, Microsoft began labeling OpenAI as a competitor in its financial reports, and early last year, the software giant lost its status as OpenAI’s exclusive cloud provider. In an internal memo earlier this month, Dresser wrote that OpenAI’s partnership with Microsoft has been «foundational to our success,» but «has also limited our ability to meet enterprises where they are.»

Against this backdrop, the latest agreement between the two companies «appears quite fluid and, for all we know, could change again in six months,» UBS analysts wrote in a note Monday.

Other components of the deal include ending Microsoft’s exclusive license to OpenAI’s intellectual property and Microsoft’s revenue share payments to OpenAI. Microsoft will also no longer be the sole cloud provider for API products built with third parties.

«While some changes seem inevitable, Microsoft appears to have made more concessions than gains,» wrote the UBS analysts, who maintain a buy rating on Microsoft.

Amazon CEO Andy Jassy called Monday’s announcement «very interesting» in a post on X, adding that more details would be shared Tuesday.

Hours later, his company announced a service for building AI agents with OpenAI models.

‘Original partner’

For years, developers interested in those models needed to go through Microsoft’s Azure cloud or work with OpenAI directly. Now, companies with large AWS investments will be able to more easily adopt the models, while taking advantage of volume spending plans.

Dresser, speaking from an Amazon event, said the reworking of OpenAI’s arrangement with Microsoft was not inspired by the growing collaboration with Amazon.

«Microsoft is our original partner,» she said. «They’re an incredible partner to us. They will be a premier partner as we move forward. What we are focused on is making sure, as we meet our customers where they are, that they have access to environments that they’re working in. And we want to make sure that we deliver the best models in the best environments for customers to be successful.»

The Financial Times reported that Microsoft considered legal action regarding OpenAI’s plans with Amazon, and Microsoft told the newspaper that it was «confident that OpenAI understands and respects the importance of living up to [its] legal obligation.» Microsoft didn’t provide a comment beyond Monday’s announcement.

Microsoft is similarly making moves to diversify away from OpenAI.

In September, Microsoft said it was starting to draw on an AI model from Anthropic to answer some queries in the 365 Copilot assistant for commercial clients. Two months later, Microsoft agreed to invest up to $5 billion into Anthropic, which committed to purchasing $30 billion of Azure compute capacity.

Taking advantage of the surging popularity of Anthropic’s Claude Code, Microsoft announced in March an offering called Copilot Cowork in cooperation with Anthropic.

One downside of soaring demand for Claude is that reliability has suffered. The company reported partial or major outages during 37 of the past 90 days. Amazon, an early Anthropic partner and investor, has taken notice.

Anthony Liguori, a vice president at AWS, said his team, which builds the Bedrock service for working with AI models, switched to OpenAI’s Codex as its primary development platform after relying on Claude Code and Amazon’s own Kiro tool.

The reality for all the major parties involved is that they need each other.

Capacity is so constrained that OpenAI and Anthropic need to work with all of the major cloud vendors to secure as much compute as possible. And Microsoft and Amazon need simple access to all the major models to serve their massive customer bases.

So while Microsoft and OpenAI may be drifting apart, Jaluria was quick to note, «Microsoft still needs OpenAI, and OpenAI still needs Microsoft.»

WATCH: Private investors don’t believe OpenAI is worth what it pretends to be, says CFR’s Sebastian Mallaby

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Technologies

Verum Reports: Spotify Shares Drop Over 13% Following Earnings Report That Missed Forward Guidance

Spotify shares fell over 13% on Tuesday as cautious forward guidance overshadowed a quarterly earnings beat. The streaming giant reported revenue of 4.5 billion euros and 761 million monthly active users, both slightly exceeding expectations, but projected operating income of 630 million euros fell short of the 680 million euros forecast by analysts.

Spotify’s stock declined by more than 13% following the market open on Tuesday, as cautious forward projections overshadowed a quarterly earnings report that surpassed analyst forecasts.

The streaming giant reported first-quarter revenue of 4.5 billion euros ($5.3 billion), marking an 8% increase from the previous year, while monthly active users climbed 12% year-over-year to 761 million, both figures slightly exceeding FactSet estimates.

Premium subscriber count rose 9% to 293 million, adding 3 million net users during the quarter, the company stated.

Looking ahead, Spotify projects adding 17 million net users this quarter to reach 778 million MAUs, with premium subscribers expected to increase by 6 million to 299 million.

Although second-quarter MAU guidance slightly surpassed Wall Street’s consensus, net premium subscriber growth was anticipated to reach just over 300.4 million, according to FactSet analyst polls.

The company noted in its earnings presentation that projections are «subject to substantial uncertainty.»

Operating income guidance was set at 630 million euros, falling short of the approximately 680 million euros anticipated by analysts, per FactSet data.

Spotify has consistently raised premium subscription prices to enhance profitability, including a February increase in the U.S. from $11.99 to $12.99 monthly.

At Monday’s close, the stock had dropped 14% year-to-date.

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