Technologies
AI Became a Bogeyman to Gamers in 2025, but Developers Are Mixed on Its Potential
The spread of generative AI has become background radiation, pitting players against studios and leaving its role uncertain.
As the games industry has been riddled with layoffs and studio closures in recent years, another shadow emerged in 2025: generative AI, which made its way into the game development pipeline.Â
Last March, I attended the Game Developers Conference in San Francisco, California, dashing between the wings of the Moscone Center to hear how the games industry was incorporating generative AI. The technology could be applied to generate code, text or images, yet there was no seeming consensus on what it should be used for. From panels of cautiously optimistic executives to roundtables of freelance developers concerned with securing steady employment, the conference was flooded with a range of views on AI, despite the limited evidence of its use in game development.Â
By the end of 2025, the issue spiked, grabbing the attention of gamers everywhere, as developers open up about the ways they’ve used generative AI to make games — which, as far as we know, has still been minimal. On social media, numerous unfounded accusations have been made against games for using AI-generated art and text. The technology has become a bogeyman for gamers.Â
When actual proof of AI in a game is revealed, the consequences can be serious. After it came to light that AI-made placeholder assets were included in the launch of JRPG Clair Obscur: Expedition 33 (even though they were swiftly patched out), the Indie Game Awards rescinded two awards for the much-lauded game. And when Swen Vincke, founder and game director of Larian Studios (Baldur’s Gate 3), announced that generative AI was being used to create concept art and placeholder text for its next game, it sparked backlash, according to the video game news and reviews site IGN.Â
What’s changed? Awareness, certainly. Throughout the year, AI has been like background radiation, bumming out gamers in other aspects of their lives, spreading through software, exacerbating climate issues, increasing misinformation with falsified images and spiking PC RAM prices. It makes sense that gamers would be suspicious of the use of generative AI in the games they play, especially given its dubious training on datasets and art, often done without the consent of creators.
Lack of transparency is also sparking concern. Companies aren’t disclosing the amount, if any, of generative AI used. It’s common practice for studios to stay quiet during game development, sometimes releasing snippets of behind-the-scenes footage on social media or YouTube to build hype. But opacity only intensifies the furor among fans if news about the use of generative AI then becomes public. Besides, there isn’t an agreed-upon standard on where to use generative AI, how much is appropriate and whether game-makers are obliged to disclose when they’ve used it.
How gen AI’s promises pitted players against studiosÂ
GDC, an annual conference that has been running since 1988, has long been a hub for discussions and sessions on AI. In the past, you’d mostly hear about topics such as computer-controlled character behavior and the use of machine learning. Some of that remains, but much of AI’s presence at GDC has moved on to generative AI.Â
Despite the skepticism surrounding the technology, I’ve seen ideas for what it could offer players in the future. GDC 2024 was brimming with possibilities for generative AI in gaming, and GDC 2025 took it to the next level, demonstrating prototype technology to attendees. From the moment the doors opened at the Moscone Center, it was all about promoting the current and near-future applications of generative AI in both game production and tools for players.
Xbox executives Fatima Kardar and Sonali Yadav, corporate vice president of gaming AI at Microsoft and partner group product manager, respectively, gave an overview of their plans to use Microsoft’s Copilot, an AI-powered assistant, to support Xbox gamers during play. It felt much like a pitch for other smart assistants. They proposed ways it could guide new players or provide customized advice to more experienced players, offering the example of suggesting hero choices and post-death tips in Overwatch. (This Copilot on Xbox functionality launched in beta back in September.)Â
They also emphasized their responsibility to players when deploying the assistant. “We want to make sure that, as AI shows up in their experiences, those experiences add value and make the gaming more powerful an experience, yet keep games at the front and center of it,” Kardar said. “It needs to make sure gamers are having more fun.”
Accessory-maker Razer also showcased its own AI-powered in-game assistant at GDC. The abundance of gaming guides online, including those on YouTube, suggests that gamers would be receptive to such guidance, even if they might initially resist it. At this point, however, there haven’t been enough titles that incorporate in-game assistance to gauge player reaction.Â
Instead, the wider gaming community’s exposure to generative AI in games has been discovering, after release, that the technology was used but not divulged. For example, 11 Bit Studios, which developed the sci-fi base-builder The Alters, apologized in June for not disclosing its use of AI in development (players discovered AI-generated text prompts in the released version of the game).Â
Embark, the studio behind extraction shooter Arc Raiders, pushed back against accusations that it used generative AI, telling PCGamesN that machine learning handled movement for the game’s multilegged robots. On the game’s Steam page, the studio says AI was used in development, but doesn’t specify the nature of the AI used, unlike the disclosure for its previous game, The Finals, which used text-to-speech tools to generate audio.Â
In each instance, fans reacted sourly, with bitter condemnation that studios had deliberately misled them. Some developers owned up, like 11 Bit Studios apologizing for using generative AI to hastily translate text for international versions of the game in time for its launch (saying the plan was to swap in professional translations later). Other instances seem to have been oversights, as with Sandfall Interactive admitting that the AI-generated textures in Clair Obscur: Expedition 33 were accidentally left in but then removed days after its release.Â
While it’s unclear how broad this sentiment is among gamers, the loudest critics consider AI-generated game elements tantamount to poisoning their experience. Aftermath journalist Luke Plunkett appropriately titled his commentary: “I’m Getting Real Tired of Not Being Able to Trust That a Video Game Doesn’t Have AI Crap in It.”
Nowhere has that new norm of AI hostility been more evident than in the immediate aftermath of The Game Awards in December, when Larian, beloved creator of Baldur’s Gate 3, released a trailer for its next RPG, Divinity 3. The reveal was well received until studio head Vincke discussed his company’s use of AI in a follow-up interview with Bloomberg. Fan backlash prompted him to release a statement to IGN clarifying that no AI-generated content would be included in the final game, which is still years away from release. In a separate post on X, Vincke explained that Larian is using generative AI to explore visual ideas and compositions before the in-house artists create the actual concept art.
What generative AI promises game developers
Within the industry itself, developers see AI as a mixed bag.
Microsoft’s talk with Xbox executives Kardar and Yadav explored other ways AI could be built into Microsoft’s developer tools (like DirectX, Visual Studio, Azure AI Services and more) to help developers create games, whether by speeding up workflows or helping log bugs faster, as well as by offering AI chat-based support.Â
Razer also showcased another generative AI tool, designed for game development: a quality assurance assistant that automates aspects of bug tracking and filing. When a tester plays a build of a new game and stops the session because they noticed something awry, Razer’s tool can create an automatic report that logs when and where certain bugs were encountered. Razer says this automation can reduce QA time by 50%, though it stressed that the tech was intended to be an efficiency multiplier, not a job replacer.
The corporations also envision using generative AI to address issues, such as easing internal processes, automating mundane tasks, and parsing player and industry data for actionable insights. It’s an idea that was echoed in several talks throughout GDC, including one featuring developers from studios such as Raven Software, Sledgehammer Games, Treyarch and Activision Shanghai. The developers listed technical ways in which large language models helped them use multimodal searches to identify the right item among hundreds of thousands of assets in digital libraries, or spot and eliminate redundant tickets in task-tracking software like Jira.
Another panel of executives from several companies, including Xbox, Roblox, 2K, enterprise AI platform maker Databricks and game engine creator Unity, explored the downsides of prompting generative AI to produce code. 2K chief technical officer Nibedita Baral recounted a developer who seemingly reduced a three-day task down to minutes, though it then took three days to correct the issues in the AI-generated output. Optimizing models is challenging, especially in ensuring that the output is ethical.
“That’s on us to reduce the bias, to have diversity. A machine cannot do it, a tool cannot do it. Humans have to invest in that to figure out the balance,” Baral said.Â
AI’s threat to labor and art in the games industry
While GDC opened with optimistic corporate pitches and rather pedestrian uses for generative AI in game production, concerns about the human cost bubbled up through the rest of the week.
Anyone currently seeking employment is aware of the significant impact that generative AI has had on the job market. These days, AI services filter out many applicants before they even reach a human’s desk. With applicants using AI to build resumes that can survive automated filtering, the entire process is obscured. At a roundtable discussing how AI is impacting hiring new employees, games industry recruiters described using LLMs for an additional phone screening of applicants to cut down on time. Yet that also presents another AI barrier to prospective hires — one that can’t filter for culture fit the way humans can.Â
A few hundred feet away, contractors were hashing out survival strategies to weather one of the worst employment periods the industry has seen. Many developers employed by studios voiced concerns about how AI might replace their work, but it was low on the list of priorities for freelancers. They were more bedeviled by the ordinary evils that plague vulnerable workers, such as getting stiffed on client payments or being pressured into performing free labor through endless revisions.Â
In a conversation with Dr. Jakin Vela, executive director of the International Game Developers Association, we explored the challenges facing the games industry during what could be considered one of its cyclical troughs. Yet it appears that this post-expansion course correction has been particularly grueling. Even more than the rise of generative AI, what weighs on developers is profound economic uncertainty and geopolitical strain, alongside studios cutting jobs and the decline in efforts to hire inclusively.
IGDA’s membership has varying perspectives on the new technology. “Some people are excited for the possibility to incorporate generative AI in their workflows to support their processes, but we have others in our community, especially among artists, localization professionals, QA testers and writers who are rightfully terrified that generative AI will be used by studio leadership and executives to replace them to save costs,” Vela said.
One thing Vela conceded, and which was echoed during the conference, was that generative AI is here to stay. The question is how to ethically incorporate it and identify whether language models used by AI tools were trained on stolen data. Another question is how to use AI to augment developer workflows rather than replace them.
Former EA software engineer David “Rez” Graham hosted a panel on the ethics of using AI in game development. It came with a stern warning: that the increased use of gen AI in production also threatens the death of art. Since any output from the technology is derivative, not creative, normalizing its use in an artistic and experiential art form risks “losing the soul of the industry in the worst, extreme case.”
Graham noted that many artists and designers feel like nobody is listening to their concerns or taking them seriously. Generative AI represents a split in priorities between creatives (artists, designers, developers) and managers. While one could argue that AI tools with ethically sourced data have a place in empowering workers, Graham’s concern is that AI adoption will soon be mandated by individuals with solely financial motives who lack an understanding of artistic workflows.
“I think we’re sitting right now at a crossroads where we get to decide: Are we going to have the bad, dystopian ending, or are we going to have an ending where we can use these tools to uplift?” Graham said.
During GDC, games industry veterans fed up with layoffs and turmoil launched their own union, United Videogame Workers. The union aimed to unify developers across companies, with the ultimate goal of achieving a large enough membership to drive industry-wide change. The workers’ demands have included broad employment protections to resist rampant layoffs — over 25,000 employees lost their jobs over the last two years. And now, there are also concerns about AI technologies threatening those who remain employed.Â
Into 2026, the beat continues: AI is here to stay
For a tech reporter like myself, the rest of the year in gaming wasn’t that different. I got early looks at upcoming titles at Summer Game Fest and various previews. My colleagues and I tallied up the best games of the year and attended The Game Awards to cap off 2025.
But that background radiation was always there. Multiple news stories emerged alleging that games were being made with generative AI. Fans have become increasingly wary, and studios started to respond by posting public assurances that their games weren’t made with AI. After the Indie Game Awards revoked its award to Clair Obscur: Expedition 33 and granted it to the runner-up, Blue Prince, the gaming website The Escapist put out an alarmist article claiming the latter may have used AI.Â
The article, which has since been corrected, prompted its publisher Raw Fury to post on Bluesky that AI was not used in Blue Prince’s creation. The kerfuffle represents the tenuous state of gaming and suspicion by fans about how much digital automation went into making their favorite entertainment.Â
That isn’t to say that gamers should expect generative AI to play a role in every game going forward, especially since the technology is still in its early stages. I chatted with The Witness and Braid creator Jonathan Blow about his upcoming game, Order of the Sinking Star, which was revealed at The Game Awards. He recounted predictions that people wouldn’t even be programming anymore by the end of 2025 — which, he told me, is patently false.
“You could certainly get something on the screen a lot faster with AI than you could before, but you still have the task of evolving that into something that people actually want to play, and past a certain point, AI can’t take you there yet,” Blow said. “The thing it leaves you with is a total mess that programmers wouldn’t really want.”Â
Though he acknowledged others’ concerns that AI shouldn’t be used in gaming, Blow said he believed that if and when generative AI improves, it’ll help people expand their creativity. He also said he doesn’t expect it to threaten jobs.Â
As 2026 begins, gamers have a lot to look forward to, with blockbuster games like Grand Theft Auto 6, Resident Evil: Requiem, Tomb Raider: Legacy of Atlantis, 007: First Light, Control Resonant and more titles. But they’ll enter the year with a sense of uncertainty, no longer able to trust that their games are completely made by humans.
Technologies
U.S. diesel price tops $6 per gallon, a record high as Ukraine and Iran wars ripple through economy
U.S. diesel prices hit their highest level ever as fuel supply disruption stemming from the Ukraine and Iran wars lifts transportation costs.
U.S. diesel prices hit $6 per gallon on Friday for the first time ever, as fuel supply disruptions triggered by the Ukraine and Iran wars raises transportation costs across the entire economy.
Truckers and farmers are paying about 63% more to fill up their semis and tractors than they did at this time last year, according to data from AAA. The average price nationwide is now about $6.06 per gallon.
Prices are even higher in California, the biggest agriculture state in the U.S., at $7.98 per gallon.
Fuel costs are rising as crude oil prices have surged in response to a sharp escalation in fighting between the U.S. and Iran this month. U.S. crude oil futures topped $100 per barrel on Thursday for the first time since May. The contract has gained about 20% in September.
Diesel is the real lifeblood of the economy even though consumers tend to pay more attention to retail gasoline prices, said Bob McNally, president of Rapidan Energy, in an interview with CNBC’s “The Exchange” on Tuesday.
Higher diesel prices are passed down to consumers in what they pay for food, consumer goods and energy. Diesel fuels the trucks, trains and ships that bring goods to market. It powers the machinery that farmers use to plant and harvest food. And it heats homes and generates electricity in some cases.
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“It’s the more insidious, more costly, and more impactful fuel,” McNally said. “As we climb higher, it is a real concern.”
Diesel prices at these levels will be a “silent killer” for the economy, said Patrick De Haan, head of petroleum analysis at GasBuddy, in an interview with CNBC’s “Power Lunch” Tuesday.
Gasoline prices, meanwhile, have never been this high this late in the year, De Haan said. Prices at the pump hit a Labor Day record of $4.15 per gallon earlier this week. Americans are spending about $700 million more per day on gas and diesel than they did a year ago, the analyst said.
“There’s sticker shock there for consumers,” De Haan said.
Fuel costs are rising as the Iran and Ukraine wars have disrupted global supplies. Kyiv has pounded Russian refineries, forcing Moscow to ban diesel exports. Iran and its militant Houthi allies in Yemen have also hit the refineries of U.S. Gulf allies. Fuel exports through the Strait of Hormuz are constrained due to the Iranian attacks on tankers.
The wars in Eastern Europe and the Middle East have shut down refineries with about 5 million barrels per day of capacity, said Valero Chief Operating Officer Gary Simmons on the U.S. refiner’s July 30 earnings call.
The world has lost nearly 8% of its diesel supply with little spare refining capacity available to make up the shortfall, said Andy Lipow, president of Lipow Oil Associates, in a Wednesday note.
Rising diesel prices pose an “enormous challenge” for the Trump administration, said Helima Croft, head of global commodity strategy at RBC Capital Markets, in a Sept. 4 interview with CNBC’s “Power Lunch.”
“U.S. refineries are running at 98% utilization rates — there is just no spare capacity,” Croft said.
Technologies
Buffett’s confidence in troubled decade-old acquisition finally pays off
Warren Buffett has said he paid too much for Precision Castparts in 2016. Now its complex metal castings are in high demand.
(This is the Warren Buffett Watch newsletter, news and analysis on all things Warren Buffett and Berkshire Hathaway. You can sign up here to receive it every Friday evening in your inbox.)
Buffett’s confidence in troubled decade-old acquisition finally pays off
Six years ago, when Berkshire Hathaway took an $11 billion write-down of its $37.2 billion 2016 acquisition of Precision Castparts, Warren Buffett wrote in his annual letter to shareholders he had paid “too much” for the company, which makes “complex metal components and products.”
While it was a “fine company – the best in its business,” he had been “simply too optimistic” about its profit potential, a “miscalculation … laid bare” by the enormous downturn for the aerospace industry, Precision Castparts’ largest customers, amid the Covid pandemic.
In a CNBC interview when the deal was first announced, Buffett admitted it was “a very high multiple for us to pay,” but told shareholders at the 2016 meeting he had great confidence in Mark Donegan, the company’s CEO, both then and now, and the company’s long-term profit outlook.
It’s taken longer than he planned, but Buffett’s purchase is now looking pretty good.
As Reuters puts it, there is currently a shortage of the “complex” products Precision Castparts makes that are essential for engine turbine blades.
They’re also used in natural gas turbines, which are in demand to produce energy for artificial intelligence data centers.
This week, GE Aerospace announced it would pay $11.75 billion to acquire Consolidated Precision Products, one of the few companies that competes against Precision Castparts.
Barron’s calls that “pricey” at 26 times projected 2027 earnings before interest, taxes, depreciation, and amortization.
Using the same multiple, Barron’s estimates Precision Castparts is worth around $100 billion. That’s well above the potential value of $60 billion to $75 billion it cited in an article last month that said the unit “probably has become one of the more valuable divisions” of Berkshire.
It’s also nearly three times the 2016 purchase price.
In the Barron’s piece, Andrew Bary said Berkshire, and its share price, aren’t “getting much credit” for the subsidiary’s rising value, in part because CEO Greg Abel, like Buffett, doesn’t do analyst conference calls or investor events that could draw attention to the unit’s performance.
His recommendation: “Without Warren Buffett at the helm, Berkshire may have to start telling its story if it wants to attract a new generation of investors. This year’s trading action suggests that something may need to change.”
Berkshire bounces a bit as Wall Street sells off
Berkshire Hathaway shares managed a modest gain this week even as Wall Street’s major averages declined, a small departure from the 2026 “trading action” Bary cites.
Both the Class A and Class B shares gained almost 0.9% while the S&P 500 fell by 0.8%.
Until Friday’s bounce, that benchmark index, along with the Dow Industrials and the Nasdaq Composite, had dropped four days in a row as oil and bond yields moved higher.
Even with this week’s outperformance, Berkshire’s B shares still trail the S&P 500 by more than 10 percentage points so far this year.
Nebraska candidate moves to replace ad that included Buffett’s image
The campaign team for the Republican running in Nebraska’s 2nd Congressional District accelerated the deployment of a new campaign ad after Susie Buffett complained about a previous commercial that briefly included an image of her father, Warren Buffett.
In the ad, a picture of Buffett and his name appear on screen for roughly two seconds as candidate Brinker Harding says, “Here in Omaha, we know a thing or two about the stock market, some more than others. But we do it without insider information.”
He then goes on to highlight his call for a ban on Congressional stock trading, saying some lawmakers “trade on secrets you’ll never know,” as they “get rich” while “we barely get by.”
In a report that led its 10 PM CT newscast Wednesday evening, ABC affiliate KETV in Omaha reported Susie Buffett had asked Harding on Sept. 2 to remove the ad.
She told the station, “I think it’s worth it to say that Warren did not give Brinker his permission to use his face or name in his ad.
“It implies that my dad endorses him. He did not have permission to use it.”
The KETV report quoted Harding as saying in a statement, “In Nebraska, we work hard and support each other, and we do it honestly. Warren Buffett exemplifies that, and that was the point of my ad.”
The report said Harding did not comment on whether the ad would be taken down but noted “it does look like new ads from his campaign are beginning to run on some stations.”
A Harding campaign spokesperson told me the campaign did not think its ad implied a Buffett endorsement, but to be respectful to the Buffett family, it responded to her concern by accelerating the rollout of its next planned ad by several days, although its effort was hampered by the Labor Day weekend.
The commercial now running does not show or mention Buffett.
BUFFETT & BERKSHIRE AROUND THE INTERNET
Some links may require a subscription:
– Best’s News and Research Service: 2026 Best’s Rankings: Berkshire Hathaway Takes DPW Top Spot Among Accident & Health Lines
– Financial Times: The day Warren Buffett saved Salomon Brothers
HIGHLIGHTS FROM CNBC’S BUFFETT ARCHIVE
The effects of 9/11 on Berkshire and the insurance industry (2002)
Warren Buffett shares his thoughts on the 9/11 attacks and explains how Berkshire’s insurance companies have started taking terrorism into account when writing policies.
AUDIENCE MEMBER: I know you lost a lot of money as a result of 9/11. But I would like to know how 9/11 changed your life and your investment strategy?
WARREN BUFFETT: It made everybody, I think, in the country aware, I mean, we’ve gone through world wars and all of that, and essentially felt quite protected within these borders.
And I have been quite worried about — Charlie can attest to — you know, the possibility, particularly of some kind of nuclear device in this country, by — probably more likely by terrorists than by some, at least, declared act of war by another state.
And 9/11 made everybody realize that as humans have not progressed, particularly, in terms of how they behave with each other over the years, they have progressed enormously in their ability to inflict damage on those they hate for one reason or another…
In terms of the business aspects of it, in your question, obviously the area at Berkshire that it effects most significantly, by miles, is insurance.
And prior to 9/11, even though we recognized that there could be huge monetary damages that flowed from the activities of what I would call deranged people, we hadn’t really written the contracts in such a way as to either get paid for taking that risk or to exclude the risk. In other words, we were throwing it in for nothing.
We had excluded risk for war. I mean, we knew that we’d seen what had happened in England in the 40s, and so we had taken account of something that some of us had seen with our own eyes, but we didn’t take account of something that we knew was possible, but we just hadn’t seen. And that’s, you know, that’s the human condition, to some degree.
Since September 11th, everybody in the insurance business recognizes that they had exposures that they weren’t charging for, and they either had to exclude those exposures or they had to charge for them.
We have written — first thing we had to do, of course, is we had lots of policies on the books that left us exposed to this, and most of those policies ran for a year, starting at different points. Those have run off to a great degree, but they’re not entirely run off.
The other thing we did was on new policies. We have sold a fair amount, quite a large amount, of terrorism insurance that excludes what we call NCB, nuclear, chemical, and biological, as well as fire following nuclear.
And, we can take a fair amount of exposure to that sort of terrorism, because it doesn’t — it won’t aggregate. It aggregated at the Twin Towers in a way that — World Trade Center — in a way that just about was as extreme as you could get for non-NCB-type activities.
I mean, that was a huge amount of damage done without nuclear, chemical, or biological.
But we can have tens of billions of dollars with NCB excluded throughout a greater New York area, or something, but we can’t have hundreds of billions of exposure that would be exposed, say, to, nuclear activities, because there an act or two, or three, coordinated, could cause damage that would destroy the insurance industry.
And if we had coverage on that, it would destroy us as well.
BERKSHIRE STOCK WATCH
Four weeks
Twelve months
BRK.A stock price: $766,000.00
BRK.B stock price: $510.37
BRK.B P/E (TTM): 12.83
Berkshire Cash as of June 30: $365.5 billion (Down 8.0% from March 31)
Excluding Rail Cash and Subtracting T-Bills Payable: $359.2 billion (Down 3.8% from March 31)
Berkshire repurchased $4.5 billion of its shares in Q2 2026.
BERKSHIRE’S TOP EQUITY HOLDINGS – Sep. 11, 2026
Berkshire’s top holdings of disclosed publicly traded stocks in the U.S. and Japan, by market value, based on the latest closing prices.
Holdings are as of June 30, 2026, as reported in Berkshire Hathaway’s 13F filing on August 14, 2026, except for:
– Mitsubishi, which is as of April 30, 2026
The full list of holdings and current market values is available from CNBC.com’s Berkshire Hathaway Portfolio Tracker.
QUESTIONS OR COMMENTS
Please send any questions or comments about the newsletter to me at alex.crippen@cnbc.com. (Sorry, but we don’t forward questions or comments to Buffett himself.)
If you aren’t already subscribed to this newsletter, you can sign up here.
Also, Buffett’s annual letters to shareholders are highly recommended reading. There are collected here on Berkshire’s website.
— Alex Crippen, Editor, Warren Buffett Watch
Technologies
Wall Street firm warns AI stock rally may be nearing its end: key reasons
Capital Economics says that while the S&P 500 may keep rising this year, the AI‑driven rally shows multiple bubble indicators and is expected to peak within months, with a projected decline to 6,500 by late 2027.
Various signs of a market bubble indicate that although the S&P 500’s rally can continue this year, its medium‑term outlook appears weak because the market has become overly frothy, according to Capital Economics.
James Reilly, senior market economist at Capital Economics, noted on Thursday that most indicators point to the AI equity rally being close to its end.
Since mid‑2023, Capital has been more optimistic than most about the stock market, viewing AI as a transformative technology.
The firm’s year‑end 2026 S&P 500 forecast has consistently exceeded consensus estimates.
Nevertheless, Capital maintains that the AI‑driven rally is a bubble destined to burst.
To identify a late‑stage bubble, Reilly examines eight metrics: valuations, earnings, index concentration, equity issuance, and foreign interest in U.S. stocks.
Several of these metrics are already at or near levels seen before past market peaks.
While earnings expectations appear aligned with a market top, measures such as volatility and leverage are somewhat less concerning.
Earnings are the most significant warning sign.
S&P 500 earnings growth expectations are hovering at levels only seen at the dot‑com bubble peak, and long‑term EPS forecasts have reached a record high.
Reilly argues that the tech sector’s heavy concentration of this growth means any weakness in tech earnings will heavily drag on the index.
Additional warning signals are also emerging.
Index concentration is approaching dot‑com era extremes, net equity issuance has turned positive, and foreign ownership of U.S. stocks is at a record level.
Reilly warns that another wave of IPOs and share sales could be especially significant, as past issuance booms have historically coincided with market peaks.
He adds that, based on history, the bubble’s end is likely just months away, not years.
Leverage measures are not yet alarming compared with other factors, though the analyst cautions they are moving in a concerning direction.
Volatility indicators resemble those of a mid‑stage bubble, but constituent‑level volatility is not as extreme as at the dot‑com bust’s end.
Reilly expects the S&P 500 to rise from roughly 7,650 now to about 8,250 by the end of 2026, but ultimately projects a decline to 6,500 by the end of 2027.
These projections imply an 8% gain this year and a 21% drop in 2027.
Most signs point to the AI equity rally being close to its conclusion, Capital Economics senior market economist James Reilly stated on Thursday in a note.
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