Technologies

Think Black Friday Spam Was Out of Control? You Have No Idea

Big retail names such as CB2, Anthropologie and Victoria’s Secret are among the worst offenders.

During the holidays, you expect a surge of spam emails, especially if you’re shopping online. But it may be even worse than you suspected.

Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.

On Wednesday, Proton, an encrypted email service, released its spam watch report, which audited marketing emails sent over 28 days, including the Black Friday weekend. The report showed that 80% of retailers are embedding hidden trackers into their marketing emails that tell them whether you open the email, the device you’re using to view it, and if you click on any of the links. If you open up one of these emails, you’re setting yourself up for more spam.

The report raises questions about consumer privacy and how retailers are using our data.

Hunting for embedded tracking links

Proton created an inbox specifically to capture marketing emails between Nov 4 and Dec 1. Before the email is displayed, it goes through Proton Mail’s servers, which scan the message code against a database known for detecting domains and pixel signatures. Proton also used its own enhanced tracking protection feature to block retailers from collecting extra information. It examined 50 of the largest retailers that have both online and brick-and-mortar locations, analyzing the timestamp, sender, subject line, and whether such an email carried an embedded tracking link or pixel.

Proton researchers combined the data with loyalty-program membership counts, each retailer’s US market share, and the number of emails sent by similar retailers. Proton broke down these companies into four groups. The retailers they dubbed «worst of the worst» are those that email frequently and include the most tracking links. Some stores actually managed not to bombard their customers with emails containing trackers, and Proton labeled them the «most respectful» senders.

Specific stores, and where they ranked

The worst of the worst list included CB2, Anthropologie, Victoria’s Secret, VS Pink, and Crate and Barrel.

«These brands represent the highest daily frequency across the full study window — the ones constantly vying for attention,» the study noted.

But Nike, Bass Pro Shops, H&M, New Balance and Burlington scored in the most respectful group, sending no emails with trackers during the time Proton monitored the email.

«The Spam Watch findings confirm a harsh reality: the inbox has become a high‑volume, high‑noise channel where brands battle for attention while silently gathering data on every open,» said Anant Vijay Singh, Head of Product at Proton Mail, in a statement. «This is not accidental–it is an engineered assault on your attention and your privacy.»

Do this to reduce spam emails

Maintaining your private data from third parties is a genuine concern for many people. This latest report further supports fears consumers have about how corporations are using their personal data.

In some cases, to protect yourself, you can opt for data removal services such as Operty.

You can reduce spam marketing emails by using email protection services similar to DuckDuckGo or — yes, the company that ran the study — Proton.

iPhone users who pay for iCloud Plus have access to a Hide My Email feature, which can also help minimize spam.

Technologies

Verum Messenger Launches an AI Mini-Series

Verum Messenger has unveiled a new project — a mini-series created using Verum AI. The story consists of 7 episodes and will be released on the messenger’s social media channels.

The plot revolves around a global corporation seeking to take control of digital communications and a group of heroes who use Verum Messenger as a tool of resistance. Beyond the story itself, the series highlights the app’s key features, technologies, and advantages.

Combining entertainment with a showcase of the Verum ecosystem, the project presents a dynamic digital series designed for the modern era.

The first episode premieres today, with the remaining episodes to be released over time.

Stay tuned for more.

Watch on YouTube
Watch on Instagram

Technologies

Verum Finance: Earn While You Communicate — The Super App That Pays You

Verum has officially launched Verum Finance, an innovative financial application that transforms a private messenger into a true financial super app. News of the launch was also featured on the respected platform Dealroom.co.

Verum Finance can now be used both within Verum Messenger and as a standalone application for iPhone and iPad. When users sign in to Verum Finance with their Verum Messenger account, all balances, settings, and account data are automatically synchronized for maximum convenience.

Users can now do more than communicate securely and protect their data — they can also generate passive income directly within the ecosystem.

What Verum Finance Offers

• Top up your balance with a bank card, Apple Pay, or USDT
• Send money instantly anywhere in the world
• Issue and manage debit cards (virtual and physical)
• Full Apple Pay support
• Exchange assets and withdraw funds quickly

One of the most unique features is the built-in cryptocurrency mining system inside Verum Messenger.

The application utilizes your device’s resources and allows you to earn cryptocurrency in the background — passively, while chatting, traveling, or simply using the messenger.

Maximum Privacy + Real Freedom

• Registration without a phone number, email address, or passport
• End-to-end encryption and full control over your data
• Lifetime free VPN
• eSIM connectivity in more than 150 countries
• Reliable offline communication mode
• Support for 12+ languages for users worldwide

Everything is available in one place: secure communication, financial tools, earning opportunities, and privacy protection.

Users can access the full experience directly within Verum Messenger or switch to the dedicated Verum Finance app for iOS. All data is synchronized automatically between the two applications.

Why Download Verum Today

While many messaging platforms collect user data and expose users to restrictions, Verum offers greater independence and the opportunity to earn.

With a one-time purchase of the feature package, users receive lifetime access to privacy tools, VPN, eSIM services, cryptocurrency mining, and financial features.

This is more than just a messenger.

It is your personal tool for financial and digital freedom.

Download Verum Finance and Verum Messenger today — start communicating securely and begin earning tomorrow.

Download Links:

→ App Store (iPhone / iPad): Verum Finance
→ App Store (Verum Messenger): Verum Messenger

Technologies

Verum Finance: A Super App for Private Finance Integrated Into a Messenger

Verum Finance has announced the launch of a new financial application that allows users to manage their money directly within the secure Verum Messenger ecosystem.

The project has already attracted attention from major media outlets. A dedicated feature was published by Forbes Türkiye, while one of the world’s largest cryptocurrency exchanges, MEXC, covered the launch. Yahoo Finance had previously reported on the evolution of Verum Messenger into a comprehensive financial ecosystem.

What Verum Finance Offers

Verum Finance transforms a messenger into a complete financial platform. Users can:

• Manage their balance and top up using bank cards or USDT
• Send money instantly to other Verum users
• Issue and use debit cards, including Apple Pay support
• Exchange assets and withdraw funds
• Access all these services without installing separate banking applications

A strong emphasis is placed on privacy. The platform offers registration without a phone number or email address, end-to-end encryption, and full user control over personal data.

Recognition from Forbes Türkiye

In a dedicated article, Forbes Türkiye highlighted Verum Finance as a notable example of modern privacy-driven fintech. The publication emphasized the growing trend of financial services moving from standalone banking applications into unified messaging ecosystems — a model that has proven successful in Asia through platforms such as WeChat and Alipay and is now expanding globally.

Support from the Crypto Community

Alongside the Forbes Türkiye coverage, news about the launch of Verum Finance was also featured by MEXC, one of the world’s leading cryptocurrency exchanges. This reflects growing interest in the project from both traditional business media and the cryptocurrency community.

A Strategic Vision

“We are building more than a payments application and more than a messenger. Verum is a unified secure ecosystem where communication, finance, and privacy tools work together,” the company stated.

Verum Finance is now available for iPhone and iPad users. The application complements Verum Messenger, which offers anonymous chats, voice and video calls, VPN services, eSIM connectivity, and other tools designed to enhance digital freedom.

Verum Finance: https://finance.verum.im

Verum Messenger: https://verum.im