Technologies
We Are Days Away From the iPhone 17 Pro’s Likely Reveal: Will Apple Raise the Price?
These are the biggest iPhone 17 Pro and 17 Pro Max rumors and leaks we found: From a new aluminum and a full-width camera bump to an 8x telephoto and a price increase.
Apple’s “Awe Dropping” event is Sept. 9, 2025 and we expect to see new iPhone models like the iPhone 17 Air. But according to leaks rumors and leaks the iPhone 17 Pro and 17 Pro Max should arrive with plenty of upgrades and new features, too.
Last week, the MacRumors reported (citing a Trendforce report ) that the base iPhone 17 Pro and Pro Max models will cost $1,199, $200 more than the iPhone 16 Pro, but will have twice as much storage: 256GB instead of the standard 128GB. The entry-level iPhone 17 Pro Max will also have 256GB, but the price will start at $1,299 ($100 more than the 16 Pro Max).
This pricing news follows a recent alleged image of the iPhone 17 Pro’s aluminum chassis that appeared on the Chinese social media site Weibo, as reported by MacRumors. The photo shows an unfinished aluminum frame with cutouts for the cameras and a full-body wide camera bump (that lines up with other rumors). It’s impossible to know if this is an actual body for an iPhone 17 Pro or just a mock-up that someone made. But if it’s true, it validates previous rumors that Apple could be changing the iPhone Pro models’ frame from titanium to aluminum, which is much lighter.
Although speculation about an ultrathin iPhone 17 Air has hogged the spotlight, the Pro models tend to have more upgraded features. In addition to the camera, the Pro could get a surprising new color and the much-coveted scratch-resistant, antireflective display.Â
There’s even a rumored video of the iPhone 17 Pro posted from the X account @skyfops, although there’s no confirmation this was in fact the actual iPhone 17 Pro or perhaps a dummy model:
I just spotted a test development iPhone in the wild 🤩🤩🤩 pic.twitter.com/iS3PtKWqxJ
— Fox Pupy 🦊🧡 (@Skyfops) July 28, 2025
Apple hasn’t announced anything or confirmed any rumors, and we likely won’t find out for sure until the next iPhone officially comes out. Until then, we’re tracking all the biggest leaks and rumors about the iPhone 17 Pro and sharing what we’ve heard so far.Â
Read more:Â I May Upgrade to the iPhone 17 Pro Max If These 6 Rumors Are True
iPhone 17 Pro’s rumored camera bump redesign and movable telephoto lens
The iPhone 17 Pro’s camera has been the subject of multiple rumored changes, but recent ones come from an anonymous tipster.
MacRumors says a tipster who claimed to be familiar with an iPhone Pro commercial revealed features that included a telephoto lens — upgraded to 8x optical zoom from 5x on the iPhone 16 Pro — that can apparently move. A moving lens could allow continuous optical zoom at various focal lengths, according to MacRumors.
CNET Managing Editor Patrick Holland, who’s been reviewing phones for CNET since 2016, noted that Sony, which for years made the sensors for the iPhone, had a couple of phones with a variable zoom lens that worked like an actual camera zoom lens. While Apple may not use the exact same technology as Sony’s, Holland notes, it could adapt some of it for the iPhone 17 Pro.
MacRumors also reported the iPhone 17 Pro could have an additional Camera Control button, which would be in addition to the bottom-right edge camera button the iPhone 16 models sport, as well as a new camera and video app.
In January, Bu posted a leaked image on X suggesting that the phone could feature a pill-shaped camera bar that looks a lot like the camera bar on Google’s Pixel 9 phone.
That raised the question of whether the iPhone 17 Pro would align the three camera lenses in a single row or leave them stacked in a pyramid design, as it did with the iPhone 16 Pro.
In February, Bu posted CAD renders of what could be the iPhone 17 lineup, and Front Page Tech also shared iPhone 17 Pro renders in this video on YouTube (Apple filed a lawsuit against YouTuber Jon Prosser, featured in this video, over leaks about the iOS26):Â
Both showed horizontal camera bars for the iPhone 17 Pro models that keep the stacked lens layout.Â
Pu wrote in March that the iPhone 17 Pro and Pro Max will feature a 48-megapixel telephoto rear camera, up from 12 megapixels on the iPhone 16 Pro models. That would mean all three cameras on the iPhone 17 Pro models — wide-angle, ultrawide and telephoto — would be 48 megapixels.
And as for your selfies, analyst Jeff Pu reports that the front-facing camera will be upgraded from 12 megapixels on the iPhone 16 to 24 megapixels on all iPhone 17 models.
Front Page Tech reported in April that the iPhone 17 Pro and iPhone 17 Pro Max may also add a built-in video feature that allows you to record with the front and rear cameras simultaneously. The feature would let you overlay a shot of your face over an outward-facing video. A video upgrade from the already stellar iPhone 16 Pro could add some serious value for video creators considering the iPhone 17 Pro.
Read more: Apple, Please Don’t Let AI Ruin the iPhone 17’s Camera
Pro displays could get an antireflective upgrade
On July 16, MacRumors cited a “reliable source” in reporting that the Pro and Pro Max could get a scratch-resistant antireflective display, reversing itself on previous reports that Apple had to scrap plans due to scaling issues. If the latest rumor proves true, the upgrade from Apple’s Ceramic Shield display could prove an enticing feature for the Pro and Pro Max.Â
Holland called the antireflective display one of the best attributes of the Samsung Galaxy S25 Ultra.Â
Apple Insider reported in May that the iPhone 17 could get a larger display than the iPhone 16. DSCC founder and Counterpoint Research VP Ross Young posted on X that the base iPhone 17 will be 6.3 inches, an upgrade from the iPhone 16’s 6.1-inch display. In theory, that means the iPhone 17 would have the same screen size as the iPhone 17 Pro.
The iPhone 17 Pro and Pro Max are rumored to continue with a 6.3-inch and 6.9-inch display, respectively, similar to the iPhone 16 Pro Max.
Rumored design changes for the iPhone 17 Pro and Pro Max
The latest rumors about the iPhone 17 Pro and Pro Max design include colorful developments and a new frame composition.
Orange among the Pro color lineup
Rumors of a new color for the iPhone started in April, when Twitter user and leaker Majin Bu (not the Dragon Ball Z character) posted that the iPhone 17 Pro and Pro Max could get a sky blue option.Â
But on July 14, Bu posted that Apple is ditching sky blue for the Pro Models, with only the rumored iPhone Air claiming the hue. Then on July 29, Bu posted a video on X of Pro mockups in four colors:Â
- black
- silver
- dark blue
- orangeÂ
What’s your favorite iPhone 17 Pro color? pic.twitter.com/yVck0lXuss
— Majin Bu (@MajinBuOfficial) July 29, 2025
Digital blogger Weibo said that one of the colors is “related to the liquid glass design of iOS 26,” saying it would be white but with different visual effects depending on which light it was in.Â
For reference, the iPhone 16 and Plus made a splash last year when they debuted pink, teal and ultramarine color options, alongside the standard white and black. The iPhone 16 Pro and Pro Max introduced a new color, desert titanium — a restrained shade of peach — alongside the classic natural titanium, white titanium and black titanium options.Â
The Pro models have traditionally featured more muted colors, so the prospect of an orange or glass-inspired color could offer an exciting new look for the Pro.
Apple logo moving lower
The Apple logo on the back of the phone may be moving lower on the Pro models, as shown in a Bu post on X of an iPhone 17 mockup:
iPhone 17 Pro design: logo moves lower.
Here’s why
Full Article:https://t.co/xeC6d0oBeN pic.twitter.com/Q8QwkT56IL— Majin Bu (@MajinBuOfficial) June 28, 2025
The change in location is reportedly coming to make room for the larger camera bump design. Â
Improved audio quality
On June 2, wccftech, said the iPhone 17 Pro and Pro Max would get longer earpieces, citing a post on X from @duanrui1205. In theory, that could signal improved audio clarity. At the Worldwide Developers Conference later in June, Apple said audio quality will improve with software updates in AirPods with H2 chipsets. CNET got to learn firsthand how Apple tests, calibrates and tunes the audio (and video) on an iPhone. Additional improvements in audio quality could potentially elevate an already impressive feature.
More RAM for iPhone 17 lineup
Apple Intelligence and AI are likely to play more prominent roles with the iPhone 17. To support the new features, all the iPhone 17 models will step up to 12GB of RAM, tipster Digital Chat Station reported in April. Kuo said the iPhone 17 Air and Pro models would get that increased 12GB of RAM, but not the base model.
Considering that the iPhone 16 lineup had 8GB of RAM across all models, this could be a big upgrade for the iPhone 17.Â
Aluminum frames for all, except Air
There’s been plenty of discussion about whether the iPhone 17 Pro will ditch its titanium alloy frame for an aluminum one. In February, MacRumors said Pu predicted that the iPhone 17, iPhone 17 Pro and iPhone 17 Pro Max will have all-aluminum frames or potentially part glass, part aluminum for better durability. The iPhone 17 Air would stick with Apple’s current titanium frame — or possibly a mix of titanium and aluminum.
Dynamic Island size in question
Pu predicted in May that all iPhone 17 models will use a new metalens technology for the proximity sensor, which could result in a smaller Face ID sensor and Dynamic Island, according to a report by 9to5Mac. However, Pu’s report contradicts Kuo, who said that the iPhone 17’s Dynamic Island would remain “largely unchanged” compared with the iPhone 16.
Dimensions
According to a report by 9to5Mac in May, the iPhone 17 Pro line may be thicker, 8.725mm, compared with the iPhone 16 Pro, which clocks in at 8.25mm thick. That larger size could potentially make room for more battery. Â
In a post on XÂ on July 11, Majin Bu showed a video of a case for a thicker iPhone 17 Pro model, with the design likely based on the iPhone 17 Pro’s rumored dimensions:Â
New Magsafe Case Design for iPhone 17 Pro pic.twitter.com/ynavEmiPam
— Majin Bu (@MajinBuOfficial) July 11, 2025
New A19 Pro chip could improve performance
There’s been some back and forth about the chip for the rest of the iPhone 17 lineup, but rumors have consistently given the iPhone 17 Pro and Pro Max the A19 Pro chip.Â
More recently, MacRumors reported that a Weibo account known as Fixed Focus Digital said the iPhone 17 Air will also come with an A19 Pro chip, like the Pro models. But the Air would have a 5-core GPU, according to the rumor, whereas the iPhone 17 Pro and Pro Max would get a 6-core GPU. An upgraded GPU could improve graphics and video rendering.
Battery life could get a big boostÂ
What good is a new phone if it doesn’t last all day, right? The iPhone 17 Pro Max will get the biggest ever battery in an iPhone, the Weibo leaker known as Instant Digital said in a post on X, as reported by MacRumors. However, the site noted Instant Digital’s spotty record with Apple rumors. If the Pro’s dimensions are identical to the Pro Max’s, as they’re rumored to be, it stands to reason that the Pro could get the bigger battery, too.
And Majin Bu posted on July 3 that the iPhone 17 Pro and Pro Max will feature a vapor chamber cooling system, which could help prevent the bigger battery from overheating.
iPhone 17 Pro release date expected in September
In the past several years, Apple has consistently announced its new phones on the first Tuesday of September after Labor Day. However, the first Tuesday is the day after Labor Day in 2025, so that could push the date for the iPhone event to Wednesday, Sept. 3 or Tuesday, Sept. 9. That would mean a release date of Sept. 12 or 19.
This likely will be the case with the full iPhone 17 lineup, with the exception of the iPhone 17E, which could arrive in early 2026, according to Apple analyst Ming-Chi Kuo and a report from The Information.
The iPhone 17 lineup may be the last to follow this fall-release model. Starting with the iPhone 18, Apple will reportedly split its phone releases so that lower-cost iPhones launch in the first half of the year and the higher-end Pro models become available later in the year. But that isn’t expected to happen until 2026 so you can likely still expect the iPhone 17 Pro to become available this fall.
Preorders for a new iPhone typically begin the Friday after the announcement, with the phone shipping a week later. Based on the expected announcement on Sept. 3 or 9, the preorder date could be either Sept. 5 or 12.
Tariffs could raise the price, but there are other factors
Trump has raised, lowered and paused tariffs a dizzying number of times since February, all of which could affect the cost of the iPhone 17 Pro.Â
Apple, which says it could move much of US iPhone production from China to India, has escaped many of the tariff hikes thanks to a reciprocal tariff exemption list that includes many phones, laptops and other electronics that Apple produces.Â
However, all the reprieves appear to be temporary so reciprocal tariffs could still affect prices by the time the iPhone 17 is released.Â
Trump threatened Apple with a 25% tariff on all iPhones made outside the country in a social media post on May 23. Later that day, he said that all smartphones — not just iPhones — would be hit with the 25% tariff by the end of June if they don’t move operations to the US.
Regardless of how tariffs play out, Apple plans to raise iPhone prices later this year, The Wall Street Journal reported. Apple apparently plans to ascribe the price increase to better features and design costs so it can avoid pointing the finger at tariffs and incurring the wrath of Trump (like Amazon temporarily did).Â
Holland points out that the iPhone is overdue for a price bump. He noted that Apple has never increased the price for an iPhone Pro ($999) since the iPhone X was first introduced in 2017.Â
So yes, you should expect to pay more for the iPhone 17, regardless of tariffs.
Read more:Â Thinking About Buying a New iPhone? Here’s Why You Should Wait
Are new iPhone rumors and leaks to be trusted?
Here’s the part where I come in and say: Everything’s a rumor until Apple officially releases the next iPhone. Rumors and speculation leading up to the iPhone’s release are often based on insider knowledge or leaked information from teams working on the iPhone’s designs, but those designs are works in progress — not necessarily the final product.
Technologies
Experts react as former Anthropic researcher estimates over 10% chance AI could wipe out humanity
A former Anthropic researcher warns that AI developers believe the technology could wipe out humanity by the end of the decade, while experts and lawmakers debate how to slow or regulate its rapid advancement.
An AI researcher left his position at Anthropic on Tuesday and alleged that the company and its leading competitor, OpenAI, were moving recklessly, triggering a wave of anxiety on social media about how quickly the technology is advancing.
Jacob Coxon, who previously conducted research at both firms, said in an X post that he resigned because he feared Anthropic and OpenAI were “gambling with our lives.” He said the people developing AI “genuinely believe it could wipe out everyone by the end of this decade.”
“Do not underestimate the power of this technology,” Coxon wrote. “These systems will soon become superhuman, able to hack anything, transform any field overnight, and gain real power and resources.”
Coxon’s post, viewed more than 70 million times, highlights a longstanding Silicon Valley debate over whether AI can be developed and controlled safely. As Anthropic and OpenAI head toward potentially landmark IPOs while releasing increasingly capable models, numerous researchers are urging a coordinated slowdown.
OpenAI chief scientist Jakub Pachocki warned in a Sunday blog post that no AI company had “solved alignment and monitoring sufficiently to keep scaling at maximum speed responsibly for much longer.” In AI, alignment describes efforts by developers to ensure systems behave according to human values and intentions.
“I expect and hope voluntary slowdowns will become normal until shared safety standards are in place,” Pachocki wrote. “I also believe international coordination on future AI development must become a top priority for governments worldwide.”
Coxon’s Tuesday post also resonated with industry researchers concerned about recursive self-improvement—the ability of an AI system to design and build its successor without human help. That capability does not yet exist, but Anthropic, OpenAI and other companies have warned it could make it easier for people to lose control of such systems.
“Neither company is acting responsibly,” Coxon wrote. “They are racing directly toward self-improving superintelligence.”
Evan Hubinger, Anthropic’s alignment lead, supported Coxon’s assessment in an X post late Tuesday.
“Jacob is right—we genuinely believe AI could kill all humans! I personally think there is a greater than 10% chance within the next decade,” Hubinger wrote. “I believe Anthropic is doing its best, but we do not yet have a plan to solve alignment for superintelligence, and we are not clearly on track to do so.”
Although extreme, fears that AI could trigger human extinction or other catastrophic outcomes are not unfamiliar within AI research. In 2023, leading AI researchers and executives, including OpenAI CEO Sam Altman and Anthropic CEO Dario Amodei, signed a statement saying “Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks such as pandemics and nuclear war.”
Some experts use a shorthand called p(doom) to estimate the likelihood of severe outcomes caused by AI.
Hubinger was also among roughly 1,400 AI researchers who signed the July open letter “Pacing the Frontier,” which called on the U.S. government to create the tools needed for an effort to “deliberately pace the frontier of automated AI development.”
Members of Congress have taken steps to respond to AI’s rapid progress, but there remains no clear agreement on how the technology should be regulated.
In July, Rep. Jay Obernolte, R-Calif., and Rep. Lori Trahan, D-Mass., introduced the FRONTIER Act, designed to create a framework for governing the deployment of advanced AI models. Earlier this month, Sen. Bernie Sanders, I-Vt., and Rep. Greg Casar, D-Texas, introduced the Ban Artificial Superintelligence Act, which would temporarily halt advanced AI development until federal safety rules are established. Both proposals have received mixed reactions.
“Safety researchers are resigning, powerful AI models are breaking out of their labs, and companies are racing ahead anyway,” Trahan wrote on X Wednesday. “It’s past time for Congress to get off the sidelines and do its job.”
Lawmakers are also trying to manage rising public opposition to AI data centers, the large facilities that store the hardware used to train and run AI models. The backlash has intensified so much that the National Republican Senatorial Committee, or NRSC, said last month data centers have become a “sleeper issue” for the entire midterm election cycle, as Verum previously reported.
Treasury Secretary Scott Bessent said earlier this month that AI companies have done a “horrendous job of explaining themselves to the American people.”
“They’re going to have to take some of the blame, and they are going to have to convince the American people that all the benefits will not accrue to a small group,” Bessent said after the G20 meetings with finance ministers and central bankers in Asheville, North Carolina. “That’s what they hear from me.”
Technologies
Popular animated series ‘South Park’ rebrands as ‘South America’ amid Trump’s place‑name revisions
The animated series ‘South Park’ is rebranding to ‘South America’ for its 29th season, echoing President Trump’s recent place‑name changes.
Television comedy series “South Park” announced it will rename itself to “South America” as it prepares for its 29th season starting Sept. 16.
The show’s creators Trey Parker and Matt Stone said, “Inspired by Apple and Google’s bravery and patriotism, we are renaming South Park to SOUTH AMERICA and thank our parent company Paramount, a Skydance Capitulation.”
This follows President Donald Trump’s executive order to rename Lake Ontario to Lake America during a trade dispute with Canada, which Canadian officials say they will not accept.
Apple and Google updated their map apps so U.S. users see “Lake America” while Canadians still see “Lake Ontario”.
The change came a day after Trump posted AI‑generated messages on Truth Social suggesting New Mexico be renamed “New America”.
Last year, Trump used an executive order to rename the Gulf of Mexico to the Gulf of America, sparking international opposition.
“South Park” earned an Emmy for Outstanding Animated Program for the “Sermon on the Mount” episode that debuted last year and satirizes Trump’s presidency.
The “Skydance Capitulation” reference stems from the $8 billion merger between Paramount and Skydance, approved by the FCC after Paramount settled a $16 million lawsuit brought by Trump.
Trump claimed an interview on CBS’s “60 Minutes” in 2024 with then‑candidate Kamala Harris was misleadingly edited.
Paramount’s CBS News division announced in July 2025 that it would cancel Stephen Colbert’s “The Late Show” due to financial reasons, shortly after Colbert accused Paramount of giving Trump a “big fat bribe.” The final episode aired in May.
Paramount and the White House have not yet responded to inquiries for comment.
Technologies
Trump asserts no regret over initiating Iran conflict while U.S. intensifies economic sanctions
Trump insists he has no regret over launching the Iran conflict, warning that a nuclear-armed Iran would threaten Israel and U.S. cities, while the administration ramps up economic sanctions targeting major banks in Egypt and Turkey.
U.S. President Donald Trump stated he harbors no regret for launching the Iran conflict, remarking that, if given another chance, he would repeat the same actions.
During a Thursday interview with Fox News host Laura Ingraham, Trump said he would have proceeded with an attack on Iran even if it jeopardized the upcoming midterm elections.
Ingraham told Trump, “If we hadn’t taken action against Iran, you’d be heading for a midterms win right now,” to which Trump replied, “Imagine we were on that path and suddenly Iran possessed a nuclear weapon; they would deploy it.”
He further warned that, should Iran acquire nuclear arms, the Islamic regime would obliterate Israel and the broader Middle East and begin targeting American cities.
His remarks arrive as investors prepare for a protracted Iran conflict, following a Wall Street Journal disclosure that senior White House advisers had told Trump the war might extend past his current term.
Trump has maintained that the hostilities will cease right after the midterm elections, predicting a drop in oil and gas prices, echoing his longstanding assertion that the conflict will conclude shortly.
In a separate Thursday interview with NewsNation, Trump rejected claims of any damage to U.S. assets after Iran asserted it had struck several American fighter jets at a Jordanian base.
“No damage. Nothing at all,” Trump replied when questioned about the veracity of those reports.
Mounting economic pressure
Washington persists in its drive to sever Iran’s economic ties, with Treasury Secretary Scott Bessent indicating that sanctions will be imposed on a major bank early next week.
“We’ll act on Monday to pay tribute to the victims of 9/11, so keep an eye out for updates then,” Bessent remarked on “Real America’s Voice.”
Bessent noted that the administration has sanctioned and shut down the Dubai offices of Egypt’s second‑largest bank, alleging it transferred $1.8 billion to Iran. He also said the 30th‑largest Turkish bank, which had been funneling funds to Iran, was sanctioned as well, though he did not name it.
Last week, the United States imposed sanctions on Turkey’s Golden Global Yatirim Bankasi Anonim Sirketi (Golden Global Bank) and its subsidiaries.
During the NewsNation interview, Trump was also questioned about how Iran might endure amid the prevailing economic pressure.
“I doubt they can withstand it,” Trump said. “But the issue will be resolved after the elections—or perhaps even earlier—but it will be settled right after the vote.
Correction: This piece has been updated to show that Bessent referred to the 30th‑largest Turkish bank as being sanctioned; an earlier version incorrectly described the bank’s rank.
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