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Apple, I’m (Sky) Blue About Your iPhone 17 Air Color

Commentary: The rumored new hue of the iPhone 17 Air is more sky blah than sky blue.

I can’t help but feel blue about the latest rumor that Apple’s forthcoming iPhone 17 Air will take flight in a subtle, light-hued color called sky blue.

Sky blue isn’t a new color for Apple. It’s the featured shade of the current M4 MacBook Air, a shimmer of cerulean so subtle as to almost be missed. It’s silver left too close to an aquarium; silver that secretly likes to think it’s blue but doesn’t want everyone else to notice.

Do Apple employees get to go outside and see a real blue sky? It’s actually vivid, you can check for yourself. Perhaps the muted sky blue color reflects a Bay Area late winter/early spring frequent layer of clouds like we typically see here in Seattle.

“Who cares?” you might find yourself saying. “Everyone gets a case anyway.” I hear you and everyone else who’s told me that. But design-focused Apple is as obsessive about colors as they are about making their devices thinner. And I wonder if their heads are in the clouds about which hues adorn their pro products.

Making the case for a caseless color iPhone

I’m more invested in this conversation than most — I’m one of those freaks who doesn’t wrap my phone in a case. I find cases bulky and superfluous, and I like to be able to see Apple’s design work. Also, true story, I’ve broken my iPhone screen only twice: First when it was in a “bumper” that Apple sent free in response to the iPhone 4 you’re-holding-it-wrong Antennagate fiasco, and second when trying to take long exposure starry night photos using what I didn’t realize was a broken tripod mount. My one-week-old iPhone 13 Pro slipped sideways and landed screen-first on a pointy rock. A case wouldn’t have saved it.

My current model is an iPhone 16 Pro in black titanium — which I know seems like avoiding color entirely — but previously I’ve gone for colors like blue titanium and deep purple. I wanted to like deep purple the most but it came across as, in the words of Patrick Holland in his iPhone 14 Pro review, “a drab shade of gray or like Grimace purple,” depending on the light.

Pros can be bold, too

Maybe the issue is too many soft blues. Since the iPhone Pro age began with the iPhone 11 Pro, we’ve seen variations like blue titanium (iPhone 15 Pro), sierra blue (iPhone 13 Pro) and pacific blue (iPhone 12 Pro).

Pacific blue is the boldest of the bunch, if by bold you mean dark enough to discern from silver, but it’s also close enough to that year’s graphite color that seeing blue depends on the surrounding lighting. By comparison, the blue (just “blue”) color of the iPhone 12 was unmistakably bright blue.

In fact, the non-Pro lines have embraced vibrant colors. It’s as if Apple is equating “pro” with “sophisticated,” as in “A real pro would never brandish something this garish.” I see this in the camera world all the time: If it’s not all-black, it’s not a “serious” camera.

And yet I know lots of pros who are not sophisticated — proudly so. People choose colors to express themselves, so forcing that idea of professionalism through color feels needlessly restrictive. A bright pink iPhone 16 might make you smile every time you pick it up but then frown because it doesn’t have a telephoto camera.

Color is also important because it can sway a purchase decision. “I would buy a sky blue iPhone yesterday,” my colleague Gael Cooper texted after the first rumor popped online. When each new generation of iPhones arrive, less technically different than the one before, a color you fall in love with can push you into trading in your perfectly-capable model for a new one.

And lest you think Apple should just stick with black and white for its professional phones: Do you mean black, jet black, space black, midnight black, black titanium, graphite or space gray? At least the lighter end of the spectrum has stuck to just white, white titanium and silver over the years.

Apple never got ahead by being beige

I’m sure Apple has reams of studies and customer feedback that support which colors make it to production each year. Like I said, Apple’s designers are obsessive (in a good way). And I must remind myself that a sky blue iPhone 17 Air is a rumored color on a rumored product so all the usual caveats apply.

But we’re talking about Apple here. The scrappy startup that spent more than any other company on business cards at the time because each one included the old six-color Apple logo. The company that not only shaped the first iMac like a tipped-over gumdrop, that not only made the case partially see-through but then made that cover brilliant Bondi blue.

Embrace the iPhone colors, Apple.

If that makes you nervous, don’t worry: Most people will put a case on it anyway.

Technologies

Trump Maintains US‑Iran Negotiations Continue Amid Tehran’s Denials of Duplicity

President Trump insists that US‑Iran talks are ongoing despite Tehran’s denial of any negotiation plans, while warning that only a deal or total surrender will allow passage through the Strait of Hormuz. Conflicting statements from both sides have heightened uncertainty as the conflict enters its sixth month.

On Monday, President Donald Trump asserted that negotiations between the United States and Iran are still taking place, even after Tehran stated it has no intention of engaging in direct talks with Washington.

In a fiery Truth Social post, Trump labeled Iran’s leaders “unbelievably duplicitous,” claiming they are lying about ongoing peace talks “whether Iran wants to admit it or not.” He repeated his assertion that the United States completely controls the Strait of Hormuz, despite maritime traffic through the crucial route lingering at only a small fraction of pre‑conflict levels.

He wrote, “Nothing reaches Iran unless we allow it, and nothing will pass unless a deal—or total surrender—is achieved.”

Earlier that day, Iranian Foreign Ministry spokesperson Esmail Baghaei told reporters there is no imminent plan for U.S.–Iran negotiations, contradicting Trump’s earlier comment that talks would resume Monday afternoon. Baghaei added that Iran’s only current discussions are with Oman concerning the Strait of Hormuz.

The conflicting statements have heightened uncertainty over the peace‑talk process and the broader conflict, now in its sixth month.

Trump’s assertion about new negotiations came a day after he said on Truth Social that he had agreed to cancel a massive strike against Iran “subject to being able to rapidly make a DEAL.” He said in the same post that Iran and other Middle Eastern countries had asked him to hold off on that attack because “the perimeters of a deal has been agreed to.”

Trump has claimed dozens of times throughout the more‑than‑five‑month‑long war that a deal is at hand. No permanent deal has been signed, and a temporary ceasefire reached in June has fallen apart.

Trump has also repeatedly threatened to launch devastating strikes against Iran before backing off. After the latest example, oil prices on Monday fell and stocks surged.

BMI, a research unit of Fitch Solutions, said in a note Monday that a broader diplomatic understanding on reopening the Strait of Hormuz is still achievable this quarter, while raising the probability of its escalation scenario to 35% from 25%, citing mounting military, diplomatic and economic signs of rising U.S.-Iran tensions.

“Diplomatic progress is likely to be punctuated by periodic military flare-ups, while miscalculation by either side could trigger a renewed escalation,” BMI analysts wrote in a note. The firm said the key issue to watch is the future governance of the strait, as the Iran-Oman talks — potentially backed by Gulf states, China and the U.S. — point to efforts to build a post-conflict shipping framework.

Shipping risks persist even as diplomacy appears to be advancing. The United Kingdom Maritime Trade Operations Centre said it received a report of an incident 20 nautical miles (23 miles) northeast of Khasab, Oman — at the mouth of the strait — with a tanker’s master reporting an explosion in close proximity to the vessel at about 20:37 UTC Sunday (4:37 pm ET). The vessel and crew were safe and authorities are investigating, UKMTO said, advising ships to transit with caution.

The proposal Trump announced over the weekend calls for the U.S. and Iran to return to negotiations and continue ironing out some of the thorny issues that had derailed diplomatic efforts, according to The Associated Press, citing a regional official involved in the mediation efforts.

The official said the proposal also includes a reopening of the Hormuz Strait and halting attacks across the region, including by Iranian-backed militias in Iraq on the Arab Gulf countries and Jordan.

The U.S., for its part, will end its naval blockade on Iran and allow Tehran to export its oil, the official said, adding that no deal has been reached, although the mediation efforts remained underway.

Trump’s weekend reversal has lowered the temperature after days of escalating attacks across the Gulf. Kuwait said Saturday that Iranian forces launched a wave of drones within its airspace, with its military destroying multiple aircraft after Iran targeted critical infrastructure in the country’s north.

A parallel track with Muscat is also advancing. Iranian diplomats said Tehran was close to reaching a new arrangement with Oman to manage shipping through the Strait of Hormuz, a deal critical to preventing the war from escalating further, according to the Financial Times.

Iranian officials said negotiations over future management of the Hormuz Strait with Oman, which sits on the opposite shore of the waterway, are in their final stages. The agreed shipping route would be different from those used before, according to Iran’s Foreign Ministry spokesperson, Baghaei, adding that the new route was separate from the issue of the strait’s reopening or continued closure.

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Technologies

Oil Prices Slide as Trump Halts Planned Iran Strike

Oil prices dropped after Trump cancelled a planned strike on Iran, with WTI down about 5% and Brent near 5% lower. He said the move followed requests from Tehran and regional allies for a pause while a deal shaping the Strait of Hormuz and Iran’s nuclear program is negotiated.

Oil prices fell on Monday after President Donald Trump announced he had cancelled a planned strike on Iran. WTI futures dropped roughly 5% to $80.34 a barrel, while Brent slipped about 4.7% to $83.77 a barrel.

Trump said early Sunday he called off the strike after Iran and several Middle Eastern nations asked him to hold off, noting that the outlines of a deal had been agreed upon. He added that the prospective accord would entail the immediate, full opening of the Strait of Hormuz and an end to Iran’s nuclear ambitions, according to his Truth Social post.

The president had been considering another round of strikes as diplomatic hopes waned since the conflict began on February 28. He said the U.S. and Iran would meet for talks on Monday, but Iran denied any scheduled negotiations with Washington, citing PressTV. Iran’s foreign‑ministry spokesperson Esmaeil Baghaei clarified that Tehran was only discussing shipping routes through the Strait of Hormuz with Oman. In a follow‑up Truth Social message, Trump insisted that, regardless of Iran’s acknowledgment, the United States is indeed discussing a solution to a long‑standing problem created by Iran.

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Technologies

Oil Prices Drop as Trump Cancels Planned Attack on Iran

Oil prices fell sharply after President Trump announced the cancellation of a planned strike on Iran, citing a new deal that would open the Hormuz Strait and end Iran’s nuclear threat.

Oil prices fell sharply on Monday after President Donald Trump announced that he had called off a planned strike on Iran.

West Texas Intermediate futures, the U.S. benchmark, slipped roughly 5% to close at $80.34 per barrel, while Brent crude, the international benchmark, declined 4.7% to settle at $83.77 a barrel.

Trump made the announcement early Sunday, saying he had canceled the strike following requests from Tehran and other Middle Eastern countries.

In a Truth Social post, he wrote: “We have just been asked by Iran, and other Middle Eastern Countries, to hold off any attack in that the perimeters of a deal has been agreed to.”

The president indicated that the proposed agreement would include the immediate, complete, and total opening of the Hormuz Strait, as well as an end to Iran’s nuclear threat.

Trump had been weighing additional strikes amid diminishing prospects for a diplomatic resolution to the conflict that began on Feb. 28. He stated that the U.S. and Iran would hold negotiations on Monday.

Tehran denied that talks were planned with Washington, according to state news outlet PressTV.

Iran’s Foreign Ministry spokesman Esmaeil Baghaei said Tehran was only holding talks with Oman regarding the routes ships can use through the Strait of Hormuz.

In a subsequent Truth Social post, Trump added that whether “Iran wants to admit it or not, we are, in fact, talking of a solution to a problem that they have caused for decades.”

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