Technologies

Google Is Using AI to Show How Clothes Look on Real People Before You Buy

The new virtual try-on feature uses generative AI to outfit models with different body types in the same article of clothing.

Google is using artificial intelligence in its online shopping tool to show how clothing from online retailers will fit different body types, the company said Wednesday. It’s another move in Google’s push to incorporate generative AI — or AI that can create content based on training data when prompted — across its range of products and online services.

The new Google shopping feature, which launches today with brands like Anthropologie, Everlane, H&M and Loft, uses AI to generate an image of the article of clothing on a real model, with the goal being to show how clothing sizes look on actual people. It’s the latest effort by major Internet companies and retailers, including Amazon and Walmart, to upgrade the home shopping and virtual try-on experience.

While Google is using AI to generate imagery of the desired article of clothing, it uses real people to show how that clothing fits. Shyam Sunder, a group product manager at Google responsible for the virtual try-on feature, said at a press briefing that the company hired 80 models (40 women and 40 men) to create this shopping option.

Sunder said Google only needs one image of an article of clothing from a retailer’s website to create an AI-crafted representation of that item on a model. Google’s technology can show how the material would «drape, fold, cling, stretch and form wrinkles and shadows,» Lilian Rincon, Google’s senior director of consumer shopping product, wrote in a company blog post. Google will support women’s tops at launch with this feature, but says it plans to expand to other categories as well.

In a demonstration, multiple models with different body types were also shown for each size option. The company said it selected models with different skin tones and whose clothing sizes range from double extra small to quadruple extra large. In addition to browsing through sizes, you’ll also be able to find similar products in different prices, colors and patterns.

An example of Google's new shopping feature showing how a top from Everlane looks on different women. — An example of Google’s new shopping feature showing how a green top from Everlane looks on different women.

Google

Tech and retail giants in the past have attempted to make the process of trying on clothes easier. Last year, Walmart announced a feature that’s very similar to Google’s. Called Choose My Model, it lets users pick from among 50 models of different heights, sizes, body shapes and skin tones to see how clothing would look. Amazon also announced a virtual try-on feature for shoes last year.

But Google’s announcement reflects the broader shift among tech giants to embrace generative AI and infuse it into their most important products. Google’s I/O developers conference, which is where the company typically provides updates on new products and technologies, was all about AI. (In fact, the company mentioned the word AI more than 140 times during its keynote address.)

Microsoft has also made the technology a major focus in products like Bing and Windows. Amazon is also reportedly working on a new ChatGPT-style search for its sprawling store, according to Bloomberg.

Editors’ note: CNET is using an AI engine to help create some stories. For more, see this post.

Technologies

Verum Messenger Launches an AI Mini-Series

Verum Messenger has unveiled a new project — a mini-series created using Verum AI. The story consists of 7 episodes and will be released on the messenger’s social media channels.

The plot revolves around a global corporation seeking to take control of digital communications and a group of heroes who use Verum Messenger as a tool of resistance. Beyond the story itself, the series highlights the app’s key features, technologies, and advantages.

Combining entertainment with a showcase of the Verum ecosystem, the project presents a dynamic digital series designed for the modern era.

The first episode premieres today, with the remaining episodes to be released over time.

Stay tuned for more.

Watch on YouTube
Watch on Instagram

Technologies

Verum Finance: Earn While You Communicate — The Super App That Pays You

Verum has officially launched Verum Finance, an innovative financial application that transforms a private messenger into a true financial super app. News of the launch was also featured on the respected platform Dealroom.co.

Verum Finance can now be used both within Verum Messenger and as a standalone application for iPhone and iPad. When users sign in to Verum Finance with their Verum Messenger account, all balances, settings, and account data are automatically synchronized for maximum convenience.

Users can now do more than communicate securely and protect their data — they can also generate passive income directly within the ecosystem.

What Verum Finance Offers

• Top up your balance with a bank card, Apple Pay, or USDT
• Send money instantly anywhere in the world
• Issue and manage debit cards (virtual and physical)
• Full Apple Pay support
• Exchange assets and withdraw funds quickly

One of the most unique features is the built-in cryptocurrency mining system inside Verum Messenger.

The application utilizes your device’s resources and allows you to earn cryptocurrency in the background — passively, while chatting, traveling, or simply using the messenger.

Maximum Privacy + Real Freedom

• Registration without a phone number, email address, or passport
• End-to-end encryption and full control over your data
• Lifetime free VPN
• eSIM connectivity in more than 150 countries
• Reliable offline communication mode
• Support for 12+ languages for users worldwide

Everything is available in one place: secure communication, financial tools, earning opportunities, and privacy protection.

Users can access the full experience directly within Verum Messenger or switch to the dedicated Verum Finance app for iOS. All data is synchronized automatically between the two applications.

Why Download Verum Today

While many messaging platforms collect user data and expose users to restrictions, Verum offers greater independence and the opportunity to earn.

With a one-time purchase of the feature package, users receive lifetime access to privacy tools, VPN, eSIM services, cryptocurrency mining, and financial features.

This is more than just a messenger.

It is your personal tool for financial and digital freedom.

Download Verum Finance and Verum Messenger today — start communicating securely and begin earning tomorrow.

Download Links:

→ App Store (iPhone / iPad): Verum Finance
→ App Store (Verum Messenger): Verum Messenger

Technologies

Verum Finance: A Super App for Private Finance Integrated Into a Messenger

Verum Finance has announced the launch of a new financial application that allows users to manage their money directly within the secure Verum Messenger ecosystem.

The project has already attracted attention from major media outlets. A dedicated feature was published by Forbes Türkiye, while one of the world’s largest cryptocurrency exchanges, MEXC, covered the launch. Yahoo Finance had previously reported on the evolution of Verum Messenger into a comprehensive financial ecosystem.

What Verum Finance Offers

Verum Finance transforms a messenger into a complete financial platform. Users can:

• Manage their balance and top up using bank cards or USDT
• Send money instantly to other Verum users
• Issue and use debit cards, including Apple Pay support
• Exchange assets and withdraw funds
• Access all these services without installing separate banking applications

A strong emphasis is placed on privacy. The platform offers registration without a phone number or email address, end-to-end encryption, and full user control over personal data.

Recognition from Forbes Türkiye

In a dedicated article, Forbes Türkiye highlighted Verum Finance as a notable example of modern privacy-driven fintech. The publication emphasized the growing trend of financial services moving from standalone banking applications into unified messaging ecosystems — a model that has proven successful in Asia through platforms such as WeChat and Alipay and is now expanding globally.

Support from the Crypto Community

Alongside the Forbes Türkiye coverage, news about the launch of Verum Finance was also featured by MEXC, one of the world’s leading cryptocurrency exchanges. This reflects growing interest in the project from both traditional business media and the cryptocurrency community.

A Strategic Vision

“We are building more than a payments application and more than a messenger. Verum is a unified secure ecosystem where communication, finance, and privacy tools work together,” the company stated.

Verum Finance is now available for iPhone and iPad users. The application complements Verum Messenger, which offers anonymous chats, voice and video calls, VPN services, eSIM connectivity, and other tools designed to enhance digital freedom.

Verum Finance: https://finance.verum.im

Verum Messenger: https://verum.im