Technologies

The Man Who Named the Metaverse Is Optimistic Despite Waning Hype

Sci-fi author Neal Stephenson says the metaverse’s foundations are maturing. New mixed reality headsets from Meta and Apple could help his case.

It’s OK to be confused about the metaverse. Pessimists can point to Meta’s difficulties over the last year convincing us we’ll all inhabit this immersive 3D realm. Optimists can point to Meta’s new $499 Quest 3 virtual and mixed reality headset, announced Thursday, and a competing headset Apple is expected to reveal in just a few days as evidence that tech giants are still backing the idea of an immersive digital realm.

Put Neal Stephenson, whose 1992 dystopian sci-fi novel Snow Crash introduced the term “metaverse,” in the optimist camp.

“Just in the last couple of years, it feels like a bunch of things have snapped into place — the prerequisites that we need to have on hand in order to really start building a metaverse,” Stephenson said Wednesday in a talk at Augmented Reality Expo.

Stephenson’s vested interest just isn’t from his novel. He’s worked at several startups since the 1990s, including augmented reality headset maker Magic Leap, but his current effort, Lamina1, is working on metaverse plumbing it hopes will lead to an open foundation easy for developers to build upon and for people to visit.

It’ll be a tough sell. The 2021 metaverse buzz has diminished greatly. Facebook renamed itself Meta, but investors have slammed its ambition to capitalize on the metaverse. And Web3 movement, which aimed to build “decentralized” metaverse tools that would reward those creating salable goods in the metaverse, has suffered persistent problems. That includes scams, security vulnerabilities and “rug pulls” in which project organizers hype a cryptocurrency then cash out, leaving investors with valueless assets.

Creative Strategies analyst Olivier Blanchard is a skeptic and the mainstream adoption of computer-generated virtual reality (VR), augmented reality (AR) that blends computer imagery with the real world, and the umbrella term encompassing both, mixed reality (XR).

“Once the AI gold rush cools off and Apple has finally given it some sense of direction, it is going to need to decide what it wants to be when it grows up if it has any hope of ever attracting mainstream consumers,” Blanchard said. “Metaverse and XR companies are going to have to clearly communicate to users how their solutions will actually make their lives better rather than just more expensive and complicated.”

But maybe the metaverse won’t be as tough a sell soon.

Apple’s expected headset, years in the works and likely to emerge at the company’s WWDC developer conference, could help convince developers to build mixed reality apps. Apple successfully wooed mobile developers to write millions of apps for iPhones and iPads. And Meta’s Quest 3 XR headset has video pass-through mode that will give it AR abilities.

The metaverse has a long way to go before matching the widespread adoption of today’s web or the metaverse in Snow Crash.

Snow Crash is a rollicking novel that uses humor and adventure to take the edge off its dystopian vision. The metaverse plays a central role in the book, but Stephenson places the blame for the dystopia on human society more broadly. With the metaverse, Stephenson wanted to present a technology realm that accommodated a broad span of human activity.

“Our initial exposure to the metaverse is a kind of very vast market, a lowest common denominator to include … the worst of television,” Stephenson said. “But later on, as we get farther into the book, we see that people have used it to make beautiful works of art. There are some people … who lavished a lot of time and attention on making homes in the metaverse that are exquisite works of art, both visually and in this sonic environment.”

That metaverse was all about VR, but Stephenson takes a broader definition today, “a three-dimensional, virtual, shared environment,” which includes AR, too. Although Snow Crash is famous for its metaverse, there also are “gargoyle” characters in the book’s real world, uber-techies hidden behind AR goggles who are constantly tapped into data feeds.

Stephenson said he was impressed with progress with VR, AR and XR, in particular with game engine tools like Unity and Unreal Engine that are widely used for 3D graphics and gaming. But so far, there’s not enough reason to hang out in the metaverse.

Ori Inbar, a leader of extended reality technology, stands on stage at the AWE 2023 next to a nearly life-size, virtual version of himself shown on a screen in a box. — Ori Inbar, a leader of augmented, mixed, and extended reality technology, speaks at the AWE 2023 next to a virtual version of himself.

Stephen Shankland/CNET

“If we’re going to have a metaverse that’s being used all the time by millions or billions of people, then there have to be experiences in the metaverse that are worth having,” Stephenson said. Lamina1’s goal is to improve the metaverse tooling so developers and other creators can build those experiences. That includes the blockchain and NFT technology that’s lost much of its luster as cryptocurrencies lost much of their value since peaking in 2021.

Lamina1 is working on partnerships to flesh out the metaverse. One is with Mira, which is scanning the real world to create a virtual version, but several others are with game developers.

Stephenson helped to co-found Lumina1 in 2022, but he’s pulled back some. He still serves as chairman, but in 2023, he resumed novel writing, too, he said.

At the Augmented World Expo, AR fans are abundant, including show organizer and AugmentedReality.org Chief Executive Ori Inbar, who shared the stage with a virtual, nearly life-size version of himself appearing in a telepresence box built by ARHT Media. Inbar spent much of his 20 minutes on stage at the show defending the technology, arguing that it’s thriving despite the tech world’s attention moving to AI.

“We won’t rest until everyone uses XR, everywhere, all the time.”

Technologies

Six Flags shares decline following deadly roller coaster incident

One person died and several others were injured in an incident involving the Goliath roller coaster at Six Flags Over Georgia, according to reports.

Shares of Six Flags Entertainment declined more than 16% Tuesday following a deadly roller coaster incident at one of its amusement parks in Georgia.

One person died and several others were injured Monday in an incident at Six Flags Over Georgia, according to a statement from Georgia’s Cobb County Board of Commissioners. The board’s chairwoman, Lisa N. Cupid, said that county authorities are working with Six Flags and other partners in the investigation.

According to reports citing local police, the incident occurred on the Atlanta-area park’s 200-foot-tall Goliath roller coaster shortly before 4 p.m. Monday. Riders were later seen being evacuated from the roller coaster after it stopped near the top of the ride, according to the report.

Witnesses told a local news station that they saw a man fall from the roller coaster and strike the ride several times.

In a statement to ABC News, a Six Flags spokesperson said it is cooperating fully with the investigation and had temporarily closed similar attractions across its parks.

Six Flags did not immediately respond to CNBC’s request for comment.

Tuesday’s decline is on pace to be the stock’s worst day since August and puts shares at their lowest level since December 2009. Shares have now fallen by more than 50% over the past year.

Technologies

French supermarket fridges get hacked, heating to 122°F and sparking fires

Hackers targeted hundreds of French supermarkets in a large-scale cyberattack, causing refrigerators to overheat, spoiling food, and sparking fires.

Hackers targeted hundreds of French supermarkets in a cyberattack that reportedly caused refrigerators and freezers to overheat, spoiling food and sparking fires.

Fridges at French supermarket chains Carrefour, Monoprix, the Les Mousquetaires-owned Intermarché, and Coopérative U, among others, all saw fridges heat up to as much as 50 degrees Celsius (122 degrees Fahrenheit) overnight, Reuters reported Monday.

Coopérative U’s CEO, Dominique Schelcher, confirmed that cyberattacks had affected “refrigeration production facilities of several stores.”

“Attacking equipment that is essential to the preservation of fresh products and the food supply of the French people is extremely serious and unprecedented. It is unacceptable,” Schelcher said in a LinkedIn post.

CNBC has reached out to Carrefour, Monoprix, Intermarché, Coopérative U and E Leclerc for comment but did not immediately hear back.

Felix Aime, a senior cyberthreat intelligence analyst at Sekoia Threat Detection and Research, said the attack affected several European countries, including Spain, Portugal, Poland, Germany and Belgium, according to the Reuters article.

“I strongly condemn the cyberattack targeting food products at @intermarche @CooperativeU @Leclerc,” European Commissioner for Agriculture and Food Christophe Hansen said in a post on X on Monday.

“Food security requires more attention at all levels. Because the weaponization of food has become a reality.”

AI enhancing cyberattacks

Les Mousquetaires said it was expecting the damages, which affected around 180 stores, to reach “several million euros in losses,” in an email to CNBC.

It said some fresh and frozen food displays have been out of service after the cyberattack affected one of its service providers responsible for managing refrigeration systems inside some stores.

“Intermarché and Netto have taken all necessary precautions to remove and dispose of any affected products as quickly as possible, to ensure consumer safety,” the Les Mousquetaires spokesperson said. “In some stores, the overheating of equipment resulted in smoke, but no fires have been reported.”

They’re now awaiting findings from a court-appointed bailiff and insurance experts to get more precise figures on damages.

Stop & Shop parent Ahold Delhaize

This comes amid a broader wave of cyberattacks and cybercrimes, which experts are warning are being enhanced by artificial intelligence. British online fashion retailer Asos experienced a cybersecurity breach last week which revealed some customers’ personal information.

Meanwhile, a small power plant in the U.K. was shut down for four days in July after a cyberattack which was suspected to be linked to Iran.

Interpol’s global chief information security officer, Bjorn R. Watne, recently told CNBC that AI can be used to target multiple victims at once, and is increasing the scale and speed of cyberattacks. “It’s an evolution and not a revolution.”

Correction: Bjorn R. Watne is global chief information security officer at Interpol. An earlier version misspelled his name.

Technologies

Apple releases HomeView smart home hub with screen as showcase for Siri AI

The iPhone maker also announced the new Apple TV 4K and HomePod Mini.

Apple on Tuesday announced a new home hub called HomeView.

Apple said the device with a 7-inch screen was designed to be mounted on a wall or placed on a table. It’s designed for multiple people in a household, and will recognize the user by their face to display pertinent information. It starts at $299 and ships on Nov. 13.

Tuesday’s launch event is the second under new CEO John Ternus, who took over from Tim Cook in September. Last month, Apple announced new models of its most important product, the iPhone, including a foldable model called the Duo that retails for nearly $2,000.

Apple also announced new Apple TV and HomePod hardware on Tuesday. The new Apple TV 4K costs $299 and has a redesigned remote that can play a sound if it is lost. Apple’s HomePod Mini speaker comes in new colors and costs $149, a slight increase over its previous $129 price.

The products announced Tuesday are less critical for Apple than the iPhone, and investors remain focused on iPhone sales, but the accessories were positioned on Tuesday as a showcase for the company’s new Siri abilities released last month.

Apple said that HomeView features Siri AI, which can answer a broad range of questions. Users will be able to converse with Siri, and their conversations will continue on their iPhone or iPad. It has a built-in speaker for playing music.

“It recognizes your face to shift from a household screen to your own experience, fills the room with incredible sound, keeps you connected to the people who matter most with FaceTime, and makes it easy to control your smart home,” Apple’s chief marketer Greg Joswiak said in a statement.

Apple said that HomeView will show information from the Messages, Photos, Calendar, and Reminders apps based on who is using the device, powered by Apple Intelligence. It can also be used to make FaceTime calls and as a digital photo frame. It’s equipped with an Apple A18 chip. It supports up to six users.

But while Apple has dabbled in home products and platforms in the past, Tuesday’s announcement shows Apple is making its home products a higher priority under Ternus.

Apple said on Tuesday that its new products, including HomeView, can be used as a smart home hub, coordinating notifications and actions in the home and working with a range of products, including new locks, doorbells, and cameras from LG Electronics and Schneider Electric.

Apple’s integration with the smart home is not just about sales but also helps further lock customers into its own ecosystem. People who use multiple Apple products and connections are less likely to switch to an Android phone.

HomeView can also become a smart home dashboard, Apple said. It can be used to view camera feeds, adjust the thermostat, or lock connected doors around the house.

Apple said that setting up a new smart home device takes one tap from the user’s iPhone.

Tuesday’s launch shows Apple’s confidence as it launches new product categories. But the broader consumer electronics industry has been dealing with price increases and demand deterioration related to component shortages in memory and storage. It also comes as new boss Ternus has reportedly pushed the company to release products faster.

Apple’s new Apple TV 4K got a price hike from $199 to $299, and comes after a similar price increase earlier this year, after Cook said that memory costs for Apple were unsustainable.