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HBO Max Will Relaunch in May as Max for the Same Monthly Price

The «enhanced» streaming option will still cost $16 for ad-free, but another premium plan is being added.

HBO Max as we know it is changing.

April marks one year since the merger between WarnerMedia and Discovery. Last year, the new Warner Bros. Discovery promised to introduce by summer 2023 a revamped streaming service that combines content from HBO Max and Discovery Plus, and the rebranded platform now has a name: Max.

Warner Bros. Discovery CEO David Zaslav announced the name Wednesday during a virtual press event, along with the tagline, «The One to Watch.» Global streaming boss J.B. Perrette said the new streaming service will roll out in the US on May 23. Viewers in Latin America will get Max this fall, with Europe, Asia and other markets to follow in 2024. 

Max will stick with HBO Max’s current price plans, at $10 per month for the ad-supported subscription and $16 monthly for ad-free with two streams, and it’ll offer a new, ad-free $20 «Ultimate» option that features four concurrent streams, 4K HDR video, Dolby Atmos audio and more downloads.

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Subscription plans for the Max streaming service.

Warner Bros. Discovery; screenshot by CNET

Since the current version of HBO Max includes 4K HDR, Dolby Atmos and three streams in the $16 ad-free tier, the new plan structure amounts to a $4 price hike for viewers who want higher streaming quality and the ability to watch on more than two devices at the same time. 

Discovery Plus will remain a standalone streaming option priced at $5 per month for the ad-supported plan and $7 monthly for the ad-free version. The platform houses a variety of reality shows, sports and infotainment from more than 20 networks, such as TLC, HGTV, Food Network and Animal Planet. 

HBO Max began adding Discovery Plus titles to its platform in September. Viewers are able to stream shows like Fixer Upper from Chip and Joanna Gaines’ Magnolia Network empire, as well as other Discovery-branded fare, like Maine Cabin Masters and Trixie Motel. Though HBO Max is no stranger to the world of unscripted TV, the addition of niche content from Discovery’s portfolio caters to audiences with an appetite for nonfiction.

Chief Content Officer Kathleen Finch spoke about the slew of new original releases coming to Max, including reality series Barbie’s Dreamhouse Challenge, TinyToons Looniversity and Gremlins: Secrets of the Mogwai. The company is building out universes for The Conjuring, Game of Thrones, Harry Potter and The Big Bang Theory with a slate of new projects. More 90 Day Fiance and Magnolia series are also in the pipeline. 

In the last 12 months, Warner Bros. Discovery made significant programming changes to HBO Max under the leadership of Zaslav, a Discovery veteran. More than six dozen movies and TV shows have been canceled, licensed out or removed from the platform altogether, including scripted favorites like Westworld and reality series such as Craftopia. Some projects — such as Batgirl and Scoob! Holiday Haunt — were scrapped as a cost-cutting measure. Ahead of both streamers’ catalogs consolidating, Discovery Plus lost a handful of titles too, including House Haunters and Love in the Jungle. 

Compared with rivals Paramount and Disney, Warner Bros. Discovery is taking a different route with its two services. Paramount Plus folded Showtime content into its app and offers the combined version as a premium bundle, with standalone options still currently available. The company also rebranded Showtime’s linear cable channel as «Paramount Plus with Showtime,» which airs content from both brands. Though Disney Plus and Hulu remain separate streaming platforms, they can be bundled in three packages. Some Disney-owned titles are available to stream on both services at the same time.

Since taking the reins, Zaslav has been eyeing Netflix, Disney Plus and Amazon’s Prime Video as top competitors in the streaming business. During his 2021 keynote speech at the JP Morgan Global Technology, Media and Communications Conference, he described the prospect of a unified Discovery Plus-Warner offering as «complete» and «competitive with Netflix and Disney.» 

When discussing the launch of Max today, Zaslav said, «Max is the one to watch» for its navigation capabilities, content and global reach.

Technologies

AI Trusted Less Than Social Media and Airlines, With Grok Placing Last, Survey Says

More Americans are concerned about the loss of personal interaction from AI than they are about potential job loss.

Google Gemini is the most trusted AI platform among its competition, but many people still have concerns about the technology, according to an American Customer Satisfaction Index poll released Thursday.

In ACSI’s results, AI scored an overall customer satisfaction score of 73 on a scale of 0 to 100, which the authors noted was slightly below social media (74), airlines and mortgage lenders, but in line with energy utilities. 

Of the five platforms mentioned in the survey, Google Gemini led with 76, followed by Microsoft Copilot (74), Claude and ChatGPT (both 73), and Grok and Perplexity (both 71). Meanwhile, TikTok (77) and YouTube (78) both scored better than the AI platforms.

Gemini is one of the most prolific AI services, with access via smart speakers, TVs, phones and computers, while most ChatGPT users access the AI tool via the ChatGPT website or mobile app, and Grok via social media platform X.

The ACSI poll found that 43% of respondents said reduced human-to-human interaction is their main concern, followed by job loss for future generations (37%) and their own job risk (31%), based on interviews with 2,711 US adults.

Baby Boomers were the most skeptical generation in the poll, with 35% saying they are very concerned about AI’s effects, compared to just 6% who view it extremely favorably.

Disconnect between AI adoption and perception

While platforms such as ChatGPT have up to 1 billion weekly users, there is still a disconnect between AI’s adoption and public perception of it, which is driven by concerns over privacy, the spread of misinformation and the loss of jobs. 

«Consumers spent the last decade learning to distrust how social media platforms handle their data, and AI’s privacy scores suggest they’re carrying that skepticism forward,» said Forrest Morgeson, associate professor of marketing at Michigan State University and director of research emeritus at the ACSI.

21% reported an «extremely favorable» outlook toward AI, while an equal 21% said they are «very concerned about the consequences.» 

These results were in line with another poll published by YouGov this week, which found that only 29% think the positive effects of AI outweigh the negative ones, while 36% think its net effects are negative.

It’s worth noting that more than half of the people interviewed (56%) had no recent experience with AI, but of the 44% who did, half of them use AI at least once a day, and the usage went up with people who earned over $100,000 a year.

Last month, an NBC poll suggested that AI was one of the least-liked things in America, but it was still more popular than the Democratic Party.

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Technologies

Today’s NYT Connections Hints, Answers and Help for April 18, #1042

Here are some hints and the answers for the NYT Connections puzzle for April 18, No. 1,042.

Looking for the most recent Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle, Connections: Sports Edition and Strands puzzles.


Today’s NYT Connections puzzle features a fun purple category that’ll require you to spot certain beverage names. Read on for clues and today’s Connections answers.

The Times has a Connections Bot, like the one for Wordle. Go there after you play to receive a numeric score and to have the program analyze your answers. Players who are registered with the Times Games section can now nerd out by following their progress, including the number of puzzles completed, win rate, number of times they nabbed a perfect score and their win streak.

Read more: Hints, Tips and Strategies to Help You Win at NYT Connections Every Time

Hints for today’s Connections groups

Here are four hints for the groupings in today’s Connections puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.

Yellow group hint: Wow!

Green group hint: Plug it in.

Blue group hint: Cinderella team.

Purple group hint: Drink up.

Answers for today’s Connections groups

Yellow group: Look at with awe.

Green group: Basic electricity terms.

Blue group: Unexpected winner.

Purple group: Starting with soda brands.

Read more: Wordle Cheat Sheet: Here Are the Most Popular Letters Used in English Words

What are today’s Connections answers?

The yellow words in today’s Connections

The theme is look at with awe. The four answers are goggle, marvel, stare and wonder.

The green words in today’s Connections

The theme is basic electricity terms. The four answers are AC, DC, power and voltage.

The blue words in today’s Connections

The theme is unexpected winner. The four answers are dark horse, long shot, sleeper and underdog.

The purple words in today’s Connections

The theme is starting with soda brands. The four answers are crushworthy, Fantagraphics, frescade and pepsinogen.

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Technologies

Today’s NYT Connections: Sports Edition Hints and Answers for April 18, #572

Here are hints and the answers for the NYT Connections: Sports Edition puzzle for April 18, No. 572.

Looking for the most recent regular Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle and Strands puzzles.


Hockey fans, today’s Connections: Sports Edition is for you. All four categories are hockey-related. If you’re struggling with today’s puzzle but still want to solve it, read on for hints and the answers.

Connections: Sports Edition is published by The Athletic, the subscription-based sports journalism site owned by The Times. It doesn’t appear in the NYT Games app, but it does in The Athletic’s own app. Or you can play it for free online.

Read more: NYT Connections: Sports Edition Puzzle Comes Out of Beta

Hints for today’s Connections: Sports Edition groups

Here are four hints for the groupings in today’s Connections: Sports Edition puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.

Yellow group hint: Fire it into the net!

Green group hint: Lord Stanley’s hardware.

Blue group hint: Where hockey teams play.

Purple group hint: Put the biscuit in the basket.

Answers for today’s Connections: Sports Edition groups

Yellow group: Types of hockey goals.

Green group: Last four teams to win the Stanley Cup.

Blue group: NHL arena names.

Purple group: Hockey terms that are also food items.

Read more: Wordle Cheat Sheet: Here Are the Most Popular Letters Used in English Words

What are today’s Connections: Sports Edition answers?

The yellow words in today’s Connections

The theme is types of hockey goals. The four answers are empty net, even strength, power play and short-handed.

The green words in today’s Connections

The theme is last four teams to win the Stanley Cup. The four answers are Avalanche, Golden Knights, Lightning and Panthers.

The blue words in today’s Connections

The theme is NHL arena names. The four answers are Ball, Canadian Tire, Capital One and TD.

The purple words in today’s Connections

The theme is hockey terms that are also food items. The four answers are apple, biscuit, grinder and icing.

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