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This Amazon Prime perk isn’t free anymore. What to know

We’ll also tell you about other hidden membership benefits you may not know about.

Amazon has removed one free Prime perk for people subscribed to the service. Prime members can now expect to pay $10 for Whole Foods’ grocery deliveries. Fortunately, other discounts are sticking around for Prime users to save on their grocery hauls but it may mean that you buy more to offset the delivery charge or use other grocery delivery options.

But there are other Prime perks that you may be missing out on. For instance, you can save time and money on errands, like the pharmacy or the mall with Amazon’s services. And if you didn’t know, Prime Video and Prime Music can help you limit your monthly subscriptions while you still stream shows, movies and music.

Your annual membership cost includes more than just free two-day shipping and returns. We’ll tell you the best Prime membership perks we found that can help save you time and money. And you can also check out these Black Friday deals before the big shopping day. This story was recently updated.

Read more: Amazon Prime Video: The best movies to see this week

1. Exclusive Whole Foods discounts

Even though Whole Foods deliveries will now come with an additional $10 charge, there are other ways to save on organic fruits and vegetables. There are also free 1-hour pickup windows depending on your location — just remember to check in with the Amazon app to see if you need to enter the store.

Some other Whole Food perks for Prime members are still around. Blue tags indicate sales exclusive to Prime members, while yellow tags mean an extra 10% off of an item already on sale. This gets you discounts on weekly bestsellers, including produce, packaged goods and beauty products, but note that it excludes alcohol.

You can also use the Whole Foods Market app at checkout to get exclusive Prime discounts on select products. The few cents saved on items may seem insignificant individually, but savings do add up in the end. But there are other Amazon grocery delivery options if you don’t want to pay the extra fee.

2. Free Amazon Fresh delivery

Another grocery delivery option for Prime members is Amazon Fresh. You can restock your pantry directly from Amazon. But instead of paying $10 for Whole Foods grocery delivery later this month, you can get free delivery for orders that exceed a certain amount (depending on where you live).

You can also use the service to get discounts when you order more or when you set up automatic delivery subscriptions for certain items and save even more for future deliveries. Plus, some items, like fruit snacks and cookies, are SNAP-eligible.

3. Amazon Pharmacy’s two-day delivery and discounts

If you refill at least one prescription on a regular basis, Amazon’s Pharmacy may be a more convenient choice. Plus, Prime members may get lower prices on medicine. Amazon will transfer your prescriptions, and 24/7 pharmaceutical assistance is available. The pharmacy works with most insurance plans, but it is available in 45 states right now.

4. Try Amazon’s personal shopper program

Prime members can order clothes for their next outing with Prime Try Before You Buy (the name changed from Prime Wardrobe). Here’s how it works: Choose up to eight items — clothes, shoes or accessories. Keep them for up to seven days to see if you like them. Send back what you don’t like for free and only pay for what you keep.

And you can try the styling service for personalized help starting at $5 per month. If you’re not sure which clothing or shoes are eligible, look for the «Try Before You Buy» icon.

5. Amazon gift cards when you trade in used electronics

Amazon is boarding the train to the sustainability station, and it’s something you can directly benefit from. With Amazon Trade-In, you can send back your used electronics in exchange for Amazon gift cards. Make sure to check on the eligibility of each product — some trade-in options are only available for a limited time.

6. Discounts and guarantees on preowned products

Amazon Renewed gives you access to products that may have been opened but weren’t used by their original owners — or were refurbished. Amazon assures that these preowned items work and look like new, coming with the Amazon Renewed Guarantee. A variety of products and brands are available, even from Apple and Vitamix.

7. Amazon Warehouse savings on almost everything

Amazon Warehouse resells like-new or preowned items that have been returned by customers. Some of the products only had their boxes opened by original purchasers before they were sent back, unused, so they’re resold at a discount. While there’s no regular manufacturing warranty on these products, they are backed by Amazon’s 30-day return policy and 90-day renewed item return policy.

8. Amazon Outlet’s overstocked items

The Amazon Outlet features overstocked items and other products at discounted prices. Like at an outlet, you can find premium brands and items under $10 ranging from home furniture to clothing and pet supplies. Keep in mind that although the online shopping experience is convenient, just like an outlet, the best deals can take sifting to find. Luckily, you can do it from the couch.

9. Limited-time Lightning Deals year-round

Amazon’s Lightning Deals are a promotion where a product or service is on sale for a short period of time or until it’s sold out. You can find them all throughout the site, but especially on Prime Day and in Today’s Deals. On Prime Day, Lightning Deals are only for Prime members.

There is one lightning deal per customer until the promotion ends or all the deals are claimed by other shoppers. You can join a waitlist for a deal, but keep in mind that these discounts are extremely time-sensitive, so grab them fast. Unless refreshing the page over and over is your thing, these deals aren’t necessarily the way to find something specific because of their fleeting nature and limited availability.

10. 5GB of storage with Amazon Photos

Amazon’s online shoebox for photos and videos offers secure and unlimited full-resolution photo storage plus 5GB of video for Prime members. To use this feature, you can choose to manually or automatically upload media in the Amazon Photos app. You can personalize the displays on Amazon devices like Fire TV, Echo Show and Fire tablets as long as you have the app.

Plus, with the Family Vault perk, up to five family members can share the same plan. If you want more, there are paid plans available. If you choose to switch — which can be done anytime — there is a 100GB option for $2 per month and 1TB plan for $7 per month.

For more, here are the latest on the new Amazon Fire tablet, the Amazon Glow for kids and the new Halo View fitness tracker.

Technologies

Sam Altman’s World Initiative Expands Human Verification to Tinder and Beyond

Sam Altman’s World initiative expands its human verification technology, starting with a global rollout on Tinder and introducing new features like Concert Kit to combat scalpers and deepfakes.

At a popular spot near the San Francisco waterfront, Sam Altman’s verification project World marked its latest phase and ambitious growth. The initiative begins by partnering with Tinder.

Tools for Humanity (TFH), the firm driving the World project, revealed on Friday that it will embed its verification technology into dating platforms, event ticketing networks, corporate entities, email services, and various other sectors of daily life.

Image Credits:World

«The world is approaching incredibly advanced AI, which is accomplishing remarkable things,» Altman noted while addressing a full room at The Midway. «However, we are moving toward an era where AI-generated content will surpass human-created material,» he continued. «I am certain many of you [have experienced] moments where you question, ‘Am I communicating with an AI or a real person, or what is the ratio, and how can I verify?’»

World (previously known as Worldcoin) sets itself apart from other identity verification services by enabling the confirmation that a genuine, living individual is accessing a digital platform while maintaining their privacy. This relies on sophisticated cryptographic methods (specifically, «zero-knowledge proof-based authentication»). The result: The organization is developing what it terms «proof of human» solutions, which are systems designed to confirm human presence in an environment increasingly populated by AI agents and automated bots.

Its primary verification instrument is a spherical device named the Orb, which captures a user’s eye patterns to generate a distinct, anonymous cryptographic code (referred to as a verified World ID). This code can then be utilized to access World’s services, though individuals may also use the World application without possessing an Orb.

Altman’s speech on Friday was concise (TFH’s co-founder and CEO, Alex Blania, was missing due to unexpected hand surgery, according to Altman). He subsequently passed the presentation to World’s chief product officer, Tiago Sada, and his colleagues.

Sada detailed that World is introducing the latest iteration of its application (the previous release was unveiled during a December gathering), alongside numerous new technology integrations.

World has been working for a while to introduce a verification system for dating applications — particularly Tinder. Last year, Tinder initiated a World ID trial program in Japan. This trial reportedly succeeded, prompting World to announce that Tinder would roll out its verification integration across global markets, including the U.S. The system adds a World ID badge to the profiles of users who complete its verification steps, confirming their authenticity as real individuals.

Image Credits:World

World is also targeting the entertainment sector with a new feature called Concert Kit, allowing musicians to set aside specific ticket quantities for World ID-verified attendees. This aims to protect fans from scalpers who frequently employ automated ticket-purchasing bots to secure seats. Concert Kit works with major ticketing platforms like Ticketmaster and Eventbrite, and the company is highlighting it through collaborations with 30 Seconds to Mars and Bruno Mars — both of whom intend to utilize it for their upcoming tours.

The gathering featured numerous additional announcements, including those focused on corporate clients. A Zoom/World ID verification integration aims to counter a perceived deepfake risk in business calls, and a Docusign partnership is designed to ensure

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Technologies

From Acquisition Talks to Rivals: How Stripe and Airwallex’s Paths Diverged

Once on the verge of a $1.2 billion acquisition by Stripe, Airwallex founder Jack Zhang rejected the deal to pursue a long-term vision, now positioning the company as a formidable rival in the global payments infrastructure space.

Jack Zhang, a 34-year-old entrepreneur who had been leading his startup for three and a half years, found himself in a pivotal meeting with Michael Moritz, a prominent investor from Sequoia Capital. Invited to Moritz’s San Francisco residence, which offered stunning views of the Golden Gate Bridge, Zhang was presented with an offer: Stripe intended to acquire Airwallex for $1.2 billion. At that moment, Airwallex was generating approximately $2 million in annualized revenue, making the valuation seem incredibly lucrative. Moritz emphasized that Patrick Collison, Stripe’s founder, was a visionary leader, suggesting the acquisition could lead to extraordinary growth. Zhang spent two weeks in San Francisco grappling with the decision, eventually agreeing to the deal.

Yet, he soon flew back to Australia, nearly 8,000 miles away. Reflecting on the decision, Zhang explained, ‘I had to delve into my core motivations for building Airwallex. I was only three and a half years into the venture, which had grown exponentially in 2018. I had just begun to experience the thrill of entrepreneurship, which is what I had always dreamed of.’

Two of his co-founders opposed the acquisition, which influenced his choice. However, Zhang cited a clearer moment of clarity when he looked at the whiteboard in his office. The unfinished vision remained: to create financial infrastructure enabling businesses to operate globally as if they were local entities.

This decision appears increasingly justified. Airwallex now reports over $1.3 billion in annualized revenue, growing 85% annually, and processes nearly $300 billion in transaction volume. Zhang attributes this success to the deliberate challenges they faced.

Zhang’s journey began in Qingdao, China, and he moved to Melbourne at 15 with minimal English, living with a host family. After his family’s financial struggles, he worked multiple jobs to fund his computer science degree at the University of Melbourne, including bartending, dishwashing, gas station shifts, and farm work. He later worked in trading code development at an Australian investment bank, a role that paid well but lacked personal fulfillment.

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Before founding Airwallex, Zhang launched approximately 10 ventures, including a magazine at 14, a real estate development firm, import-export businesses dealing in wine and olive oil between Australia and Asia, textiles in the opposite direction, and a burger chain.

The concept for Airwallex emerged while Zhang ran a Melbourne coffee shop. When attempting to pay suppliers in Brazil, Indonesia, and Guatemala, co-founder Max Li observed payments vanishing into correspondent banking systems, often flagged or frozen by U.S. intermediary banks enforcing OFAC sanctions. ‘This prompted me to investigate correspondent banking and SWIFT systems to build our own global money movement network,’ Zhang noted.

That vision has scaled significantly. Airwallex now holds nearly 90 financial licenses across 50 markets, far exceeding Stripe’s estimated half. Acquiring these licenses required immense effort; in Japan, it took seven years. In some emerging markets, the company acquired shell companies with outdated licenses and rebuilt their technology from scratch.

‘You can’t just vibe-code an integration with Mexico’s central bank,’ Zhang remarked. ‘Access requires a secure room and biometric scans.’ These licenses are not merely regulatory formalities. In Japan, for example, Stripe and Square must transfer funds immediately to merchants’ bank accounts, whereas Airwallex, holding a fund transfer operator license, retains funds within its ecosystem. This allows customers to issue bank accounts, cards, and spend locally without funds leaving the platform.

The foreign exchange advantages are significant. A U.S. merchant settling transactions in Australian dollars avoids the 2% to 3% conversion fees typically charged by processors like Stripe to move funds back to U.S. dollars. Instead, they can use local balances to pay vendors, manage payroll, and cover digital marketing at interbank rates.

‘You no longer operate like a traditional U.S. company,’ Zhang explained. ‘You function as a global entity without the need to physically establish offices worldwide.’ This strategic approach, which Zhang calls the ‘path of maximum resistance,’ has created competitive barriers. ‘It took us six and a half years to reach $100 million in annual recurring revenue,’ Zhang stated. ‘But after that, it took just over three years to hit a billion.’ The competitive logic, in his telling, is clear.

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Technologies

App Store Experiences a Resurgence, With AI as a Potential Catalyst

Contrary to predictions that AI would render mobile apps obsolete, new app launches are surging, with iOS seeing an 80% year-over-year increase in Q1 2026, potentially driven by AI lowering development barriers.

The narrative that artificial intelligence would spell the end for mobile applications appears to be incorrect, as the volume of newly launched apps is experiencing a significant surge.

Data from analytics firm Appfigures reveals that global app deployments during the initial three months of 2026 increased by 60% compared to the same period last year, spanning both Apple’s App Store and Google Play. When isolating the iOS ecosystem, this growth rate climbed to an impressive 80%. Early data for April 2026 shows a staggering 104% jump in total app releases across both platforms year-over-year, with iOS seeing an 89% rise.

Echoing this trend, Apple’s Senior Vice President of Worldwide Marketing, Greg «Joz» Joswiak, recently remarked in an interview that predictions regarding the demise of the App Store in the era of artificial intelligence «may have been greatly exaggerated.»

Image Credits:Appfigures

These statistics surface amidst widespread speculation that the proliferation of AI chatbots and autonomous agents might cause users to abandon traditional applications. This perspective has been voiced by industry figures such as Nothing CEO Carl Pei, who is currently developing a smartphone tailored for the AI epoch. Furthermore, The New York Times previously highlighted the potential for emerging computing forms, including smart eyewear, ambient devices, and AI-enhanced watches, to surpass smartphones.

In a notable development, OpenAI is reportedly collaborating with renowned Apple designer Jony Ive on a new AI-focused hardware product.

Conversely, an alternative theory suggests that artificial intelligence is lowering the barrier to entry for app development, potentially triggering a renaissance for the App Store. This emerging wave could be spearheaded by innovators with creative concepts but lacking traditional coding expertise.

According to Appfigures’ analytics, specific app categories are experiencing heightened development activity.

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Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to save up to $410.

While mobile gaming continues to dominate the landscape for new app deployments globally in Q1 2026, mirroring previous trends, «productivity» tools have successfully entered the top five this year. The «utilities» sector has climbed to the second position, while «lifestyle» applications have advanced from fifth to third place last year. Completing the top five are «health and fitness» applications.

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