Technologies

Adobe: Our New Generative AI Will Help Creative Pros, Not Hurt Them

The Firefly tools begin with image creation and font styling but soon will spread to Photoshop and other software.

In 2022, OpenAI’s Dall-E service wowed the world with the ability to turn text prompts into images. Now Adobe has built its own version of this generative AI technology with tools that begin a technological overhaul of the company’s widely used creative tools.

On Tuesday, Adobe released the first two members of its new Firefly collection of generative AI tools for beta testing. The first tool creates an image based on a text prompt like «fierce alligator leaping out of the water during a lightning storm,» with hundreds of styles that can tweak results. The other applies prompt-based styles to text, letting people create letters that look hairy, scaly, mossy or however else they want.

Firefly for now is available on Adobe’s website, but the company will build generative AI directly into other tools, starting with its Photoshop image editing software, Illustrator for designs and Adobe Express for creating quick videos. The company hasn’t revealed its pricing approach for the new tools.

Creative professionals might see Firefly as an incursion into their creative domain, going beyond mechanical tools like selecting colors and trimming videos into the heart and soul of their jobs. With AI showing new smarts when it comes to translating documents, interpreting tax code, composing music and creating travel itineraries, it’s not irrational for professionals to feel spooked.

Like other AI fans, though, Adobe sees artificial intelligence as the latest digital tool to amplify what humans can do. For example, Firefly eventually could let people use Adobe tools to tailor designs to individuals instead of just creating one design for a broad audience, said Alexandru Costin, vice president of Adobe’s generative AI work.

«We don’t think AI will replace creative creators. We think that creators using AI will be more competitive than creators not using AI. This is why we want to bring AI to the fingertips of all our user base,» Costin said. «The only way to succeed in AI is to embrace it.»

Adobe’s Firefly products are trained from the company’s own library of stock images, along with public domain and licensed works. The company has worked to reduce the bias in training data that AI models can reflect, for example that business executives are male.

AI is a «sea change»

Artificial intelligence uses processes inspired by human brains for computing tasks, trained to recognize patterns in complex real-world data instead of following traditional and rigid if-this-then-that programming. With advances in AI hardware, software, algorithms and training data, the field is advancing rapidly and touching just about every corner of tech.

The latest flavor of the technology, generative AI, can create new material on its own. The best known example, ChatGPT, can write software, hold conversations and compose poetry. Microsoft is employing ChatGPT’s technology foundation, GPT-4, to boost Bing search results, offer email writing tips and help build presentations

AI tools are sprouting up all over. Adobe has used AI for years under its Sensei brand for features like recognizing human subjects in Lightroom photos and transcribing speech into text in Premiere Pro videos. EbSynth applies a photo’s style to a video, HueMint creates color palettes and LeiaPix converts 2D photos into 3D scenes.

But it’s the new generative AI that brings new creative possibilities to digital art and design.

«It’s a sea change,» said Forrester analyst David Truog.

An illustration Adobe's use of generative AI to style the letter N so it looks mossy, golden, or made or thousands of red particles. — One of the first members of Adobe’s Firefly family of generative AI tools will style text based on prompts like «the letter N made of gold with intricate ornaments.»

Adobe

Alpaca offers a Photoshop plug-in to generate art, and Aug X Labs can turn a text prompt into a video. Google’s MusicLM converts text to music, though it’s not open to the public. Dall-E captured the internet’s attention with its often fantastical imagery — the name marries Pixar’s WALL-E robot with the surrealist painter Salvador Dalí.

Related tools like Midjourney and Stability AI’s Stable Diffusion spread the technology even further.

If Adobe didn’t offer generative AI abilities, creative pros and artists would get them from somewhere else.

Indeed, Microsoft on Tuesday incorporated Dall-E technology with its Bing Image Creator service.

Training AIs isn’t easy, but it’s getting less difficult, at least for those who have a healthy budget. Chip designer Nvidia on Tuesday announced that Adobe is using its new H100 Hopper GPU to train Firefly models through a new service called Picasso. Other Picasso customers include photo licensing companies Getty Images and Shutterstock.

Legal engineering

Developing good AI isn’t just a technical matter. Adobe set up Firefly to sidestep legal and social problems that AI poses.

For example, three artists sued Stability AI and Midjourney in January over the use of their works in AI training data. They «seek to end this blatant and enormous infringement of their rights before their professions are eliminated by a computer program powered entirely by their hard work,» their lawsuit said.

Getty Images also sued Stability AI, alleging that it «unlawfully copied and processed millions of images protected by copyright.» It offers licenses to its enormous catalog of photos and other images for AI training, but Stability AI didn’t license the images. Stability AI, DeviantArt and Midjourney didn’t respond to requests for comment.

Adobe wants to assure artists that they needn’t worry about such problems. There are no copyright problems, no brand logos, and no Mickey Mouse characters. «You don’t want to infringe somebody else’s copyright by mistake,» Costin said.

The approach is smart, Truog said.

«What Adobe is doing with Firefly is strategically very similar to what Apple did by introducing the iTunes Music Store 20 years ago,» he said. Back then, Napster music sharing showed demand for online music, but the recording industry lawsuits crushed the idea. «Apple jumped in and designed a service that let people access music online but legally, more easily, and in a way that compensated the content creators instead of just stealing from them.»

Adobe also worked to counteract another problem that could make businesses leery, showing biased or stereotypical imagery.

It’s now up to Adobe to convince creative pros that it’s time to catch the AI wave.

«The introduction of digital creativity has increased the number of creative jobs, not decreased them, even if at the time it looked like a big threat,» Costin said. «We think the same thing will happen with generative AI.»

Editors’ note: CNET is using an AI engine to create some personal finance explainers that are edited and fact-checked by our editors. For more, see this post.

Technologies

Verum Messenger: Data Protection at Its Finest

Verum Messenger positions itself as a tool for those who value privacy and security above all.

Verum Messenger stands out from other messengers thanks to its approach to security, anonymity, and innovations in communication.

Here are some key aspects that highlight its uniqueness:

Default encryption: Verum Messenger uses end-to-end (E2E) encryption for all chats, meaning messages are encrypted on the sender’s device and decrypted only on the recipient’s device. This makes it impossible for third parties, including app developers, to access the content of the messages.
Anonymity: When registering with Verum, there’s no need to provide a phone number or email. Users simply choose a nickname and password, significantly enhancing their level of anonymity. This contrasts with many other messengers, where anonymity can be compromised through linked personal data.
Built-in VPN: An additional layer of protection that hides the user’s IP address, making their location and internet activity less trackable.
Data control: Users can set messages to be automatically deleted after a specified time, ranging from a few seconds to a week. There’s also a quick deletion feature for all chats, calls, and even contacts, which is useful for maintaining privacy.
Large groups: The ability to create chat rooms with up to 10,000 participants makes Verum attractive for organizing large events, discussions, or communities while maintaining a high level of security.
Security innovations: Verum actively develops technologies aimed at protecting user data, as seen in their documentation and discussions online. This includes not only technical solutions but also approaches to data minimization, which reduces the risk of leaks.
Feedback and discussions: On platform X (formerly Twitter), discussions can be found where users and experts praise Verum for its approach to anonymity and security, although questions are raised about how much anonymity can truly be guaranteed in an age of modern tracking and de-anonymization technologies.

Verum Messenger positions itself as a tool for those who value privacy and security above all. Its innovations in encryption, anonymity, and data control make it an intriguing choice for those seeking alternatives to traditional messaging platforms. However, as with any technology, it’s important to remember that absolute anonymity on the internet remains a complex challenge, and users should be aware of potential risks and limitations.

Technologies

Verum Coin Debuts on XT Exchange, Broadening its Reach in the DeFi Space

A Strategic Listing Enhancing Verum Coin’s Visibility

In a significant development for the decentralized finance (DeFi) sector, Verum Coin (VERUM) has been officially listed on XT Exchange. The new trading pair, VERUM/USDT, is now available in the exchange’s Innovative Zone, marking a pivotal expansion for this digital asset into the DeFi ecosystem.

A Strategic Listing Enhancing Verum Coin’s Visibility

The addition of Verum Coin to the XT Exchange is seen as a strategic move to enhance the accessibility and liquidity of VERUM among traders who are keen on exploring innovative digital assets. XT Exchange, known for its robust platform supporting a wide variety of cryptocurrencies, provides an ideal environment for fostering growth and ensuring the broad reach of new tokens.

Albin Varin, CEO of XT Exchange, expressed enthusiasm about the new listing, stating, «We are delighted to welcome Verum Coin to our platform. This listing reflects our ongoing commitment to providing our users access to innovative digital assets that transform the landscape of global finance.» This comments underscore the exchange’s focus on integrating cutting-edge technologies and financial instruments that have the potential to redefine the market.

About XT

Founded in 2018, XT Exchange serves more than 7.8M registered users, over 1M monthly active users, 40+ million users in the ecosystem, and more than 800 tokens with 1000+ trading pairs. XT crypto exchange offers a rich variety of trading categories to provide a secure, trusted, and intuitive trading experience for its large user base. This includes crypto futures trading (USDT-M Futures and coin-M futures perpetual contracts) and copy trading that allows users to replicate top traders in real time with just one click. Additionally, the futures grid allows users to automate the buying and selling of futures contracts for profits.

Future Prospects

With its new position on XT Exchange, Verum Coin is expected to attract a broader audience, enhancing its trading volume and market presence. This could potentially lead to increased stability and recognition as a viable player in the DeFi space. For investors and users of XT Exchange, this addition provides a fresh avenue to diversify portfolios with a cryptocurrency that is positioned at the intersection of innovation and financial evolution.

The listing of Verum Coin on XT Exchange not only highlights the ongoing expansion of cryptocurrency markets into new areas like DeFi but also illustrates a growing recognition of digital assets that offer promising technological advancements and financial opportunities. As the crypto market continues to evolve, partnerships like these are pivotal for fostering growth and offering users access to the next generation of financial tools.

Technologies

Verum Coin Gains International Spotlight with AP Coverage and Listing on XT Exchange

This listing on XT is expected to further propel Verum Coin into the spotlight

In a noteworthy development for the cryptocurrency community, Verum Coin (VERUM) has been featured in an Associated Press article, highlighting its upcoming listing on the XT Exchange. This significant media coverage underscores the growing interest and potential of Verum Coin in the global financial landscape.

The AP article delves into the details of Verum Coin’s innovative features and its alignment with the latest trends in the cryptocurrency market. This attention comes at an opportune moment as Verum Coin prepares for its new listing on XT Exchange, a platform renowned for its extensive user base and a wide array of trading options.

This listing on XT is expected to further propel Verum Coin into the spotlight, providing both traders and investors with new opportunities to engage with this emerging digital asset. The exchange’s robust infrastructure and diverse trading offerings are ideal for supporting Verum Coin’s growth and enhancing its visibility in the competitive cryptocurrency market.

For more details, you can read the full article on the AP website here.

This milestone is a testament to Verum Coin’s advancing presence in the crypto world and its ongoing efforts to be at the forefront of digital currency innovation and adoption.