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Top New Phones Forecast for 2023: Galaxy S23, iPhone 15 and More

Samsung, Apple, Google and OnePlus may be planning to release fresh models this year.

The year has barely begun, but there are already plenty of rumors, reports and leaks about new phones that are expected to debut throughout 2023.

Samsung and OnePlus will be among the first to release new devices. Samsung is expected to announce the Galaxy S23 on Feb. 1, while the OnePlus 11 5G will launch globally on Feb. 7.

Though it’s hard to predict exactly what’s in store for the smartphone industry in 2023, it’s possible to make some educated guesses, because many companies stick to the same launch routine each year. The iPhone 15 lineup, for example, is expected to arrive in September, possibly with USB-C charging for the first time. The Galaxy S23 Ultra could have Samsung’s new 200-megapixel camera sensor.

Such launches would come after smartphones took subtle but important steps forward in 2022. The iPhone 14, for example, gained satellite connectivity for emergencies and car crash detection, while Google found more ways to make use of its custom Tensor chip in the Pixel 7 and 7 Pro. Samsung, meanwhile, gave its flagship Galaxy S lineup a fresh look and an upgraded camera.

Here are the new phones we’re likely to see in 2023, based on previous launch cycles, rumors and reports.

Apple iPhone 15 lineup

What we’re expecting: Apple’s new iPhone family usually launches in September, and we have no reason to believe 2023 will be any different. The adoption of USB-C charging is one of the biggest changes we’re expecting to see on Apple’s next-generation iPhones.

The European Union recently mandated that all new phones sold in the region must support USB-C charging by 2024. Apple said it would comply with these rules but did not specify whether that means we’ll see a shift to USB-C starting in 2023. It’s also not confirmed if a USB-C iPhone would get a global release, or if it would remain solely a European model.

Otherwise, we’re likely to see routine changes such as some camera upgrades and a new processor. TF International Securities Analyst Ming-Chi Kuo, who is known for making pretty accurate predictions about upcoming Apple products, tweeted that Apple may do more to distinguish the iPhone 15 Pro from the regular iPhone 15.

It already made a step in that direction with the iPhone 14 generation by keeping features like the Dynamic Island and new A16 Bionic processor exclusive to the Pro line. What’s more interesting, however, is the idea that Apple could further differentiate the larger iPhone 15 Pro Max from the smaller iPhone 15 Pro, according to Kuo.

The main difference between the regular Pro and Pro Max comes down to screen size. Giving the Pro Max some extra perks could further convince shoppers to splurge on Apple’s biggest (and most expensive) iPhone. Bloomberg’s Mark Gurman also believes Apple could change the name of the iPhone Pro Max to the iPhone Ultra in the future to better align with other products like the Apple Watch Ultra.

Why I’m excited about it: The iPhone’s long-anticipated transition to USB-C is arguably the biggest reason to get excited about Apple’s next smartphone. The switch means iPhone users will finally be able to charge their iPhone, iPad and Mac with the same type of charging cable, reducing friction and making the iPhone that much more convenient. I’m also looking forward to seeing whether Apple further distinguishes the iPhone 15 Pro Max from the iPhone 15 Pro. I’ve argued that Apple needs to give its supersized iPhones more functionality that takes advantage of their larger screens, similar to the iPad.

OnePlus 11 5G

What we’re expecting: The OnePlus 11 5G is already available in China, but the new phone will be launching globally on Feb. 7. Based on what we’ve learned from OnePlus China’s website, the new phone will have a 6.7-inch OLED screen with a 120Hz refresh rate, Qualcomm’s Snapdragon 8 Gen 2 processor and 100-watt fast charging. That’s a step up from the 80W fast charging that OnePlus offered on last year’s device, although unfortunately those speeds were capped at 65W on the US model.

The OnePlus 11 5G will also have a 50-megapixel main camera, 48-megapixel ultrawide camera and 32-megapixel telephoto camera. That lines up with previous specifications from well-known leaker Steve Hemmerstoffer that were published on the blog GadgetGang.

Why I’m excited about it: For a company that made its name as the «flagship killer,» OnePlus’ prices have inched closer to those of the rivals it aims to undercut in recent years. That said, OnePlus still has a reputation for selling reasonably priced devices that pack a lot of high-end features such as superfast charging.

The OnePlus 10 Pro came really close to being a superb iPhone competitor, as my colleague Andrew Lanxon wrote when he reviewed the device. But a slightly disappointing camera and restrictions such as a lack of 80-watt charging in the US held it back from being as great as it could be. Hopefully OnePlus addresses these criticisms in its next-generation device.

Samsung Galaxy S23 lineup

What we’re expecting: Based on the rumors, Samsung’s Galaxy S23 could bring some noteworthy upgrades to the camera and design — two areas that have traditionally been a big focus for the South Korean tech giant.

The rumored Galaxy S23 Ultra could include a 200-megapixel main camera. In mid-January, Samsung announced a new image sensor capable of taking 200-megapixel photos, fueling more speculation that it will arrive in the Galaxy S23 Ultra.That sounds like a huge jump from the Galaxy S22 Ultra’s 108-megapixel main sensor on paper.

Samsung may also give the regular Galaxy S23 and S23 Plus a tweaked design that more closely matches that of the Ultra model. Images from reliable leaker Hemmerstoffer suggest Samsung will eliminate the camera bump from the S23 and S23 Plus, replacing it with the protruding lenses found on the Galaxy S22 Ultra. Images were published on the tech blogs Digit and Smartprix in partnership with Hemmerstoffer.

Although we don’t know precisely what to expect in terms of performance, Samsung usually puts Qualcomm’s latest mobile chip in the new version of its phones that launch in the United States and certain other markets. That means we will likely see the Qualcomm Snapdragon 8 Gen 2 in Samsung’s next Galaxy phone. The new chip offers better power efficiency, ray tracing for improved aesthetics in mobile games and upgraded AI that can better separate you from your Zoom background, among other enhancements. The analyst Kuo even believes Samsung could ditch its own Exynos processors and rely solely on Qualcomm for the Galaxy S23.

Why I’m excited about it: Smartphone cameras have already gotten so sophisticated that I’m curious to see whether a 200-megapixel sensor actually makes a meaningful difference. Either way, it’ll be interesting to see how Samsung pushes the camera experience forward in the S23 lineup given the increased competition from Google’s Pixel series in recent years. I’m also in favor of the Galaxy S23 and S23 Plus’ rumored design change to more closely resemble the Galaxy S23 Ultra. Based on the renders, it looks cleaner and sleeker compared with the Galaxy S22’s camera bump.

Google Pixel 7A

What we’re expecting: If Google maintains its tradition, we could see a cheaper version of the Pixel 7 known as the Pixel 7A launch in the spring or summer time frame. Rumors about the Pixel 7A are scarce right now. But developer Kuba Wojciechowski claims to have found details possibly pertaining to the Pixel 7A in the Android codebase, suggesting that some fairly significant upgrades are in store.

Wojciechowski’s findings indicate the Pixel 7A could have a screen with a higher refresh rate of 90Hz and wireless charging — two characteristics that are noticeably absent from the Pixel 6A. Leaked renders from Hemmerstoffer that were once again published on Smartprix also suggest the Pixel 7A will have a very similar design as its predecessor.

The Pixel 7A could also include the same Tensor G2 processor that powers the Pixel 7 and 7 Pro as well as a camera setup that includes wide and ultrawide sensors. That’s if the Pixel 7A follows in the same footsteps as the Pixel 6A, of course.

Why I’m excited about it: Google’s A-series Pixel phones are seriously impressive from a value standpoint. That’s why the Pixel 6A has received a CNET Editors’ Choice award and is our favorite Android phone under $500. If Google manages to address the Pixel 6A’s very few shortcomings while maintaining the same price of $449, it’ll be an even more formidable challenger to Samsung in the affordable phone market.

Google Pixel 8 lineup

What we’re expecting: Google’s Pixel 7 and 7 Pro have only been out since mid-October 2022, but rumors have already started to surface about the Pixel 8 family. German tech blog WinFuture claims to have found references to two unreleased Pixel smartphones in publicly available code. The findings indicate that these two devices are codenamed «Shiba» and «Husky» and that they’re powered by a new processor codenamed «Zuma.» The code also suggests these devices will run on Android 14 and include 12GB of RAM, according to WinFuture.

Why I’m excited about it: There haven’t been many rumors about the expected Pixel 8 and 8 Pro, which means there isn’t too much to get excited about yet. But what I’m most interested in is what new features Google’s next-generation chip will bring to its future phones. Google’s current Tensor chips have enabled features that seem practical and useful in everyday life, such as Magic Eraser and Face Unblur for improving photo quality and the ability to add speaker labels to transcripts in the Recorder app. That makes me excited about where Google could take things next.

Samsung Galaxy A54 5G

What we’re expecting: Samsung may be best known for its Galaxy S devices, but its series of Galaxy A phones are worth your attention if you’re shopping on a tighter budget. The next phone in this series is expected to be called the Galaxy A54 5G, following the Galaxy A53 5G’s launch last spring.

Based on the few leaks that have surfaced so far, the Galaxy A54 5G will be a modest improvement over the A53 5G. It’s expected to have a 6.4-inch screen, which is slightly smaller than the A53’s 6.5-inch display, and a triple rear camera. That’s according to the leaker Hemmerstoffer, who shared renders claiming to show the Galaxy A54 5G’s design with the tech blog 91Mobiles. A report from the Dutch tech site Galaxy Club also suggests the A54 5G could have a slightly larger battery than its predecessor.

Why I’m excited about it: When I tested the Galaxy A53 5G around the time of its launch, I thought it felt much more expensive than it actually was. It’s not perfect, but Samsung provides a well-rounded package for the price with the Galaxy A53 5G. I’m hoping the success of Google’s Pixel A series motivates Samsung to up its budget phone game even further.

Samsung Galaxy Z Fold 5

What we’re expecting: Even though foldable phones are still new to most people, Samsung’s Galaxy Z Fold will be on its fifth generation in 2023. The next version of Samsung’s phone-tablet hybrid could have a slot for storing Samsung’s S Pen stylus, a lighter design and a less noticeable crease, according to Korean news outlet The Elec. The report didn’t definitively say the Z Fold 5 will have these improvements, but did say Samsung has cited them as barriers that must be overcome to make foldable phones more popular.

Otherwise, we can probably expect to see routine improvements to the camera and processor in the Galaxy Z Fold 5. Samsung also added some new multitasking features to the Z Fold 4 this year, such as the ability to use the bottom portion of the screen as a mini trackpad when the display is folded halfway. So there’s a chance we’ll see other software enhancements in the future, too.

Samsung typically releases its new foldable phones in August, meaning we’re likely to see the next Z Fold around that time.

Why I’m excited about it: The Galaxy Z Fold 5 needs a lot more than an included S Pen to bring foldables into the mainstream. But making the S Pen a bigger part of the experience could go a long way in further defining who the Z Fold is for and why it exists in the first place. Samsung is promoting the Z Fold 5 as a productivity-oriented device, so having an embedded S Pen seems like a natural move. The Galaxy Z Fold 4 and Z Fold 3 are both compatible with the S Pen, but they must be purchased separately.

Samsung Galaxy Z Flip 5

What we’re expecting: Samsung’s next flip phone may have a larger cover screen and a less noticeable crease, according to Ross Young, co-founder and CEO of Display Supply Chain Consultants. Ross recently tweeted that the Z Flip 5 will have a cover display measuring around 3 inches and a new hinge design that could make the crease more subtle. That would represent a sizable increase from the current Z Flip 4’s 1.9-inch cover screen. Like with the Z Fold 5, there’s a chance we’ll see general improvements to camera quality and software as well as a new processor.

Why I’m excited about it: Making the cover screen slightly larger would address one of the Z Flip’s biggest shortcomings. As my colleague Patrick Holland wrote in his review of the Z Flip 4, the cover screen is the biggest area where Samsung could be doing more. I’m also hoping to see longer battery life from the Z Flip 5 considering that’s another area where Samsung’s current flip phone could use some improvement.

Overall

It seems like some of the biggest improvements we’re expecting to see across the board on new smartphones in 2023 will have to do with battery and charging improvements, as well as camera and design upgrades. Of course, we’ll know more throughout the year as more reports and rumors arrive and as Samsung, OnePlus, Apple and Google actually debut their devices.

Technologies

MacOS Now Has a Native Gemini AI App

Get faster access to some of Gemini’s best features without switching tabs.

Gemini is getting a native MacOS app so that you have a faster way to talk to Google’s AI chatbot, bringing access to some of its best features with just a couple of clicks. 

Artificial intelligence is becoming more ingrained in everyday life, and companies are trying to make it easier than ever to access. On smartphones, AI is already just a button press away, but for desktops, LLMs like Google’s Gemini have been restricted to web applications. 

With the new app, Gemini is available via a simple keyboard shortcut. 

If you’ve got a MacBook, you can access Gemini at any time by pressing Option and Space on the keyboard, without having to switch tabs or open another window. 

Gemini’s best features, like Nano Banana image generation, video and music generation, are also just a few clicks away.

Much like you can do with the Gemini mobile app, the new MacOS app will let you share context from a window instantly so you can get insight on the content you’re viewing. Google says this will also work with local files on your computer and isn’t limited to web pages. 

The free, native app is available now for all users on MacOS 15 and up. Google says this is just the beginning and that it’s building the foundation for a «personal, proactive and powerful desktop assistant.» 

The app can be downloaded at gemini.google/mac.

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Technologies

I Wore the Whoop Band and the Apple Watch for Months and Found the Best Fit

The Whoop band won’t tell you the time, but it might change the way you work out. Here’s who should wear which.

I put off testing the Whoop band for six years. It’s a screenless fitness tracker built for serious athletes, and the sheer volume of training metrics always felt a little intimidating to me as a mere mortal.

The Apple Watch, on the other hand, is like that approachable friend who speaks to you on your level — much more my speed, six years ago.

But after seeing how many Whoop owners love the band, it was time to confront what intimidated me and see if it could outperform my Apple Watch Series 11. Two months later, the Whoop has transformed the way I work out and surfaced insights about my own body that weren’t on my radar before. Don’t mistake this for a breakup story — I’m not ditching my Apple Watch, yet.

The wearable space is evolving rapidly, with AI opening up the possibility of finally turning years’ worth of raw health and fitness data into actual advice. The standout smartwatches and trackers are now built around AI health coaches, proactive longevity features and metrics that respond visibly when you make the right changes. 

As wearable sensors become more capable and health information gets more complex, the stakes are higher. It’s more important than ever to understand what each device does and which one will give you the most relevant information. That’s why just comparing specs won’t cut it. To make this personal, I had to literally become a test subject and wear both the Whoop MG band and my Apple Watch Series 11 long enough to unlock every single feature. 

Comparing the Whoop band to an Apple Watch is like comparing a motorcycle to a minivan. They’re two different beasts that just happen to drive on the same street (your wrist). Health tracking is the main event for the Whoop, and likely the reason you’re considering it, whereas on the Apple Watch, it’s just one of the items on the menu. In an ideal world, you’d get both, but for this comparison, I’ll focus on the health features. 

The price to play

The Whoop has two immediate red flags for me. WTF is this name? I’ve never answered so many «the what?» questions when asked what’s on my wrist. But that’s a superficial me-problem.

On the surface, the Apple Watch Series 11 costs more: $400 for the 42mm Wi-Fi model. The Whoop MG is $360. But that’s not a one-time payment. The Whoop band itself is just a bonus; what you’re really paying for is a subscription model that ranges from $199-359 yearly. The plan’s price determines which band model you get and what metrics you unlock. 

Whoop subscription plans

Plan name Band included Price per year Battery life Key features
One Whoop 4.0 $199 5 days Core metrics: vitals and training scores
Peak Whoop 5.0 $239 14 days Adds aging insights (Healthspan)
Life Whoop MG $359 14 days Adds ECG and AFib detection

Not everyone’s willing to commit to yet another subscription, and if you’re in it for the long haul, you could end up spending more than the cost of the Apple Watch. But the bigger filter might be compatibility: The Whoop is the only device compatible with both iOS and Android. The Apple Watch is locked to the iPhone only. 

First impressions and a Whoop THONG?!

The fact that I’d never worn a Whoop band before gives the Apple Watch an unfair advantage, especially since it has a screen; the Whoop doesn’t. I’m used to glancing down at my wrist for a time check, so seeing something occupy space on my wrist that didn’t tell time was genuinely infuriating. 

Whereas the Whoop doesn’t present any data on the actual band, the Apple Watch shows you the time, weather forecast, tides, stock price and more. You control which notifications you receive, but it demands your attention throughout the day, from stand reminders to Slack alerts. You can also use it as a wallet or a camera remote, making it more like a mini version of your iPhone that just happens to be watching out for your health.

I can see the Whoop’s lack of screen as an asset for minimalists who don’t want the noise. While it was easy to forget I was wearing it, the band doesn’t exactly fade into the background like a smart ring does. The Whoop’s sensor alone is almost the size of the Apple Watch’s screen, but has a thicker profile, which makes it bulkier when wearing to bed.

You can also camouflage the device more easily since the band sits over the sensor. Whoop offers a range of clasp and band materials, and even a $20 third-party starlight gray band made it feel more subtle on my wrist than the original black. The Apple Watch also has a wide selection of bands, but the screen is always front and center.

The Apple Watch is also mostly relegated to the wrist. The Whoop is more versatile in that it can take readings from different parts of your body, including your chest and lower back. That can be useful for athletes who can’t wear anything on their limbs or for amputees. Whoop even sells garments to hold the sensor in place, including a thong, though I still can’t wrap my mind around wearing any device below the belt; I’m clearly not the target audience. The only alternative I’d realistically use is the arm or bicep band for sleep.

Suffice to say, you won’t get that range of wear with the Apple Watch.

Similar metrics, different execution 

The Whoop is built for long-term data analysis, so saying the band’s tracking strategy was a slow burn is an understatement. It takes at least a week to unlock most metrics, and two weeks of 24/7 wear to see the rest. The Apple Watch has real-time metrics that you can start using as soon as you strap it on.

Even once you unlock the data, the Whoop always uses your phone as the middleman to deliver it. But the app earns its keep by nudging you (via notifications) whenever a new metric is unlocked, or if something needs your attention. The Apple Watch also notifies you of trends in the iPhone’s Health app, but those nudges are less frequent, so I end up forgetting to look. 

After two weeks of wear, the Whoop finally paid off

On the surface, the Apple Watch and Whoop measure similar biomarkers: heart rate, VO2 max, temperature, sleep and menstrual cycle. The difference is in what they do with that data. Apple gives you the numbers and some light guidance, but mostly leaves the interpretation up to you. Whoop collects the data and runs it through a single lens: How does this affect your training?

Sleep, heart rate and even your menstrual cycle phase get translated into a daily recovery score (how ready your body is to perform). Paired with a strain meter that tracks how hard you’ve pushed yourself, Whoop turns abstract data into a directive. On high-recovery, low-strain days, it pushes me to go harder. But the realities of parenting and work schedules don’t always align with my recovery score, and no amount of nudges can help me with that. There were times when a low recovery score convinced me I was too depleted for a hard workout (even though I could probably have pushed through). On other days, the score looked good, but my body was screaming the opposite.

The Apple Watch’s training load score measures workout effort, but it doesn’t tell you what to do with that info. It’s largely self-reported. Unlike the Whoop, which puts the strain score front and center in the app, Apple Watch training load trends are somewhat hidden in workout pages, so I don’t often remember to use it as guidance. 

Both devices also track long-term trends such as VO2 max, or the measure of how efficient your body is at delivering oxygen to your muscles (a good indicator of cardiovascular health). Apple calls it Cardio Fitness score and surfaces it in the Health app. Whoop uses this metric (and other biomarkers) to calculate your «Whoop age,» how old your heart appears to be relative to your actual age, as well as your rate of aging. Not exactly a scientific term, but the effect is genius. Vanity and pride will get you invested in this number fast (at least it did for me).  

Whoop’s health coach actually gets it 

The shining star, though, is the Whoop AI coach. As a certified AI health coach skeptic, I never thought I’d be praising one, but here we are. The key is that it doesn’t require you to interact with it; Whoop AI just pops up on its own when it has something important to flag in the app or when you summon it. Two days before my period, it warned me that workouts might feel harder because of hormonal changes (spot on) and gave me concrete workout alternatives for those days when my recovery was low. 

After an all-out 5K run, Whoop’s AI coach told me to take it easy for the next few days and not to push myself that hard more than once a week. In my black-and-white brain (before using the Whoop), every workout had to be all-out or it was simply not worth it. The coach pointed out that repeatedly spiking at peak heart rate might be working against my training. I did some non-AI-aided research myself and confirmed the AI coach was right. While raising your heart rate to peak occasionally can train your heart, sustained effort at this level increases your risk of injury. 

The AI coach also adjusted my recommended bedtime based on strain, prior sleep debt (accumulation of sleep deprivation) and nightly patterns to optimize recovery. I don’t follow it most days, but the fact that it’s personalized and dynamic makes me less likely to ignore it than just the Apple Watch’s static bedtime reminder. 

The closest Apple equivalent to Whoop’s AI coach is Workout Buddy, an in-ear trainer that motivates you in real time and contextualizes your effort against your data history. For runners like me, that kind of screen-free guidance is essential and it’s where the Apple Watch pulls ahead. I rely on heart rate zones, pace and distance cues in real time, and without a screen or in-ear guidance, there’s no way to do the same on the Whoop. I can surface live stats and strain in the Whoop app, but that still means staring at my phone when I should be watching the trail in front of me. Even Whoop’s workout summaries don’t include variables such as distance or pace. 

Where Whoop holds its own is workout detection. Other screen-free wearables tend to miss lower-intensity sessions, but Whoop’s auto-detection has been spot on. The Apple Watch can detect some workouts automatically, but it’s less consistent and I usually end up starting them myself.

The CNET accuracy test 

It’s one thing for these wearables to nail translating workouts into data, but now I had to make sure that data was accurate. I’ve run multiple accuracy tests on the Apple Watch, including a recent 30-mile cross-device testing blitz where it scored highest in heart rate tracking against five other smartwatches, outpacing even a Garmin watch.

I ran (literally) the same test on the Whoop using the Polar H10 chest strap for heart rate control.

After three miles, the workout summary showed accurate results. It was only two beats below my peak heart rate (179 Whoop vs. 181 Polar), and two beats below my average HR. Workout summaries only tell part of the story, missing all the peaks and valleys that happen in between. That’s why I prefer to dig into the raw data. Polar makes it easy to export the second-by-second HR data into a spreadsheet, but getting that data off the Whoop app proved impossible. Even if there happens to be a workaround, it will likely require sleuth-level digging. For an athlete-focused wearable, that was extremely disappointing. Getting your heart rate data off the Apple Watch isn’t easy, but it is possible either by downloading your entire history or (as I’d recommend) downloading this third-party app.

Health and safety features

For all the fancy metrics and AI coaching, the Apple Watch still pulls ahead on raw health and safety features. Both devices have an ECG feature and AFib detection, though on the Whoop, you’re paying for the top-tier Life membership to get them. The Apple Watch has FDA-cleared hypertension alerts that flag signs of high blood pressure, sleep apnea detection and high and low heart-rate alerts. The Whoop can also give blood pressure estimates, but that first has to be calibrated with a traditional cuff and is intended only as a wellness feature (it’s not clinically validated).  

Where there’s no comparison at all is with emergency features. The Apple Watch has emergency SOS, fall detection, satellite connectivity (on 5G models) and crash detection that automatically contacts emergency services and your chosen contacts if something goes wrong. 

It can also ping your phone, which may not seem like it’s health-related, but is certainly a mental health boon for me in the sense that it prevents me from losing my mind when I can’t find it.

Battery life is a no-brainer

Battery life isn’t even a competition. While the Apple Watch struggled to make it a day and a half on a charge, the Whoop powered through the two-week mark as promised without breaking a sweat. That means I’m far more likely to wear it around the clock. My patchwork charging strategy with the Apple Watch regularly leaves me with a dead battery before bed — or worse, before a workout. Does exercise even count if it wasn’t tracked?

The Whoop doesn’t even have to be taken off to juice back up, since the puck holds its own charge and snaps on for wireless top-ups. Unless you’re wearing it in your thong, of course, in which case I truly hope it’s coming off between washes.

The fact that it doesn’t have to come off my wrist means I’m more consistent at tracking my sleep. Since there are no gaps in my sleep data, all other data tied to it is more reliable, including menstrual tracking (which uses basal body temperature during sleep to detect ovulation). I’ve been tracking my cycle for 10 years and know it well enough to say the Whoop has been spot-on with its estimates. The Apple Watch also tracks my menstrual cycle, but calculates ovulation retroactively if you’ve been consistent with sleep tracking (which is when it measures temperature changes). That consistency has been harder for me on the Apple Watch, so my ovulation estimates aren’t as accurate on the Apple watch. If you want a tracker you can truly set and forget about on both the notification and charging front, Whoop is your pick.

Apple Watch vs. Whoop: Bottom line

Despite being a longtime Apple Watch wearer, I’m not itching to take the Whoop off my wrist. It’s one of the few wearables I’ve worn for 14 consecutive days that hasn’t irritated my skin. I’d consider keeping both if it weren’t for Whoop’s subscription cost and my fear of financial commitment. Currently, you can get the One membership for $149 ($50 off).

The Whoop band has given me valuable insights about my training habits and flagged trends about my own body I hadn’t even put together myself — hey there, hormonal fatigue. The AI coach gets sharper the longer it knows you, which means I’m actually invested in sticking with it and following its advice. 

But realistically, I’m still in the thick of raising young kids while holding down a demanding job, and fitness has to take a back seat. Sticking with the Whoop would be like paying for a fancy gym membership and only using it twice a month. For anyone in a different stage of life looking to level up their fitness and optimize for peak performance (without real-time guidance), the Whoop is likely a worthy investment. I’ll join your ranks soon enough.

Maybe the fact that I’m paying for it would hold me accountable, and I’d find a way to prioritize the guidance more often? Or maybe our timing’s just off? For now, I’ll stick with the dependable friend, the Apple Watch, who doesn’t drop knowledge at every turn, but speaks my language and shows up when I need it — whether it’s pointing out I’m running late, or letting me dictate a text while wrangling a toddler. 

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Technologies

Smartphone Prices Are Still Climbing. Here Are 3 Ways to Get Around That

Commentary: Tech prices won’t come down in the near future, but you can still come out ahead when shopping for a new phone.

In today’s market, your smartphone might be the only thing in your pocket that’s gaining value. While we’re used to electronics getting cheaper as they age, a combination of RAM shortages, shifting tariffs and inflation is forcing months-old smartphones to get unprecedented mid-life price hikes of up to $200.

Meanwhile, new phones that usually get major upgrades each year aren’t seeing meaningful quality-of-life improvements, yet we’re still paying a premium. The new 256GB Samsung Galaxy S26 starts at $900, raising the entry point for the company’s flagship phone line. The 256GB model of last year’s Galaxy S25 also got a price bump, as Samsung quietly increases the online cost of its foldables and other devices.

It’s not just Samsung. Motorola inflated the price of several of its Moto G models only a few months after launch, even though its devices are geared toward cost-conscious consumers.

The sticker shock in the mobile world is part of a wider contagion affecting the entire electronics market, including the PlayStation 5 and Xbox Series X/S consoles. But while pricey is the new industry standard, you don’t have to accept it. By getting a little creative and broadening your criteria, you can still secure a great phone without cramping your budget.

1. Avoid buying the newest phone

Most of us buy a new device to extend our phone’s battery life, get more storage or upgrade our camera. But over the past two years, many phones have only seen small improvements in these areas. Phones from one or two years ago have comparable cameras and batteries, and offer increased storage options, all while getting new features through software updates.

Samsung’s Galaxy S26 seems particularly stagnant this year. In his Galaxy S26 review, CNET Managing Editor David Lumb didn’t find any particular upgrades that would justify the phone’s higher starting price, aside from a storage bump and marginally improved battery capacity. While the phone’s cameras likely benefit from its newer, faster processor, Samsung’s still using the same camera suite dating back to the Galaxy S23: a 50-megapixel wide, 12-megapixel ultrawide, and 10-megapixel telephoto with 3x optical zoom. 

If you’re coming from a much older phone like Samsung’s Galaxy S21 (or earlier), you might benefit from upgrading to a less recent model, like the Samsung Galaxy S24 or S25. You can also save money by shopping with retailers rather than buying directly from Samsung. 

You could also try to simply extend the life of your current phone. It might be more cost-effective to replace your phone’s battery, backup older photos and videos to free up storage and try out new ways of taking photos rather than relying on buying a whole new device. 

2. Make sure a cheaper phone gets software updates

I review a lot of lower-cost phones, and a major way many of them skimp is by offering only two or three years of software and security updates. 

As prices rise, especially for devices costing $500 or less, you might end up purchasing a moderately priced phone that shouldn’t be used past its third year, which doesn’t give you much longevity. When a manufacturer isn’t actively providing security updates, that phone becomes more vulnerable to data exploits.

For instance, while I quite like the new $500 Moto G Stylus, I knocked it for only having a three-year commitment for security updates when other companies are providing at least double that. I have similar issues with RedMagic, which makes gaming-focused phones at a value price, but the company’s software and security support is also limited to three years. Likewise, TCL’s phones have rock-bottom prices, but the company only pledges two years of support.

If hardware prices are ticking up, I’d like to see phone-makers focus on improving device lifespan, especially since they know customers are less likely to spend $500 on a new phone every two to three years.

Samsung and Google’s under-$500 phones often offer superior software and security support. Samsung, for one, guarantees its Galaxy A phones six years of software updates, and the $499 Pixel 10A gets seven years. While I had issues with the Pixel 10A’s strong similarity to the Pixel 9A (it retained the same processor, camera and battery), when the Pixel 9A is discounted to $399, you’ll get a quality, more affordable phone with six years of software updates.

3. Hit the refurbished market

Apart from eyeing sales for older devices, you can check out refurbished phones offered directly by Apple, Google and Samsung. While these phones are technically used, they’re fixed up by their manufacturer and sold like new. When I browse these stores, I don’t usually see dramatic discounts, but the devices are always marked below their original price.

If you’re particularly cost-conscious, the used phone market is worth considering. When I tried out a used iPhone 13 Mini, I discovered that it’s critical to have a generous return policy so the phone’s battery life and condition work for you. These phones will show visible wear, and their batteries may be degraded from use by their prior owner. 

However, used devices are often much cheaper than a comparably priced new phone and could even be worth the extra expense of replacing the battery and getting a case.

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