Technologies

Apple Should Build Their AR on the Meta Quest

Commentary: Its glasses may be on hold, but the immediate future is already in front of us.

Apple’s first-ever VR-AR or «mixed reality» device is expected this year, and already its follow-up product seems to be on hold. According to Bloomberg’s reliable Mark Gurman, a planned set of AR glasses isn’t coming from Apple anytime soon. That’s OK: AR glasses don’t seem like they’re imminent from anyone.

After a trip to Las Vegas to try out some of the emerging technologies around future VR and AR headsets, one thing is increasingly clear: Everyone’s trying to figure out AR glasses, but everyone’s trying to perfect VR headsets. The difference between those two scenarios is bigger than you think.

All-day AR glasses that are useful, work convincingly, have long enough battery life, work with your phone and function as actually legit prescription glasses haven’t materialized, although the pieces are coming into place. Companies like Meta have promised a decade-long path to these glasses. It turns out, maybe, that’s going to be the case for everyone else, too. I’ve seen smart glasses that look real but don’t do much, or glasses with AR that feel chunky and do some things, but don’t quite work with my vision and can’t figure out how to work with my phone yet. Chipmaker Qualcomm is working on this; Google, Apple and Samsung need to solve it someday, too.

In the meantime, VR already has a very real and reasonably popular product that most families I know in the everyday world are familiar with: the Meta (formerly Oculus) Quest 2.

That recognition is no small thing. I think of the Quest’s place in everyday life like the Amazon Echo was years ago: something odd that over time became familiar, normalized. Something reasonably priced, and good enough to do a few things actually well. The Quest 2 is basically a game console. Where Meta has struggled is figuring out how to expand that base beyond gamers.

Following Meta’s playbook is something I expected Apple would do. Heck, I expect most companies are going to do it. The Quest 2 works just like most people imagine it will, or better. It’s a bit of instant magic that’s totally wire-free.

The Quest 2 does have downsides. In fact, those problems emerge the more you use it. I find connecting with friends and social spaces gets weird and buggy, prone to lag, disconnects and way-too-basic avatars. The battery life is bad. For fitness apps, which the Quest 2 can do surprisingly well, it’s still not good at really managing sweat or keeping my glasses from fogging.

Even though Meta wants the Quest 2 and higher-end, work-focused Quest Pro to open up new ways to work by creating virtual monitors around my laptop, the connections and display quality aren’t good enough to be more than a clever experiment most of the time. I can see my laptop keyboard with the Quest Pro’s passthrough cameras, but typing feels awkward and nowhere near as good as when I’m just on my laptop… and I can’t see my phone screen to check messages, either. The Quest can show me phone notifications like a basic smartwatch from a decade ago, but I can’t interact with them.

These VR headsets can even do some basic AR, using passthrough cameras that «mix reality» to show the real world in fuzzier video, with VR layered on top. The effect is sometimes pretty amazing, and could even approach feelings I’ve had with early AR headsets like the Microsoft HoloLens 2.

So where does that put Apple? Clearly, there’s a headset coming soon. And according to Bloomberg’s Gurman, the next goal after this first expensive headset is to work on a more affordable model. It’s like Meta’s approach to the Quest and Quest Pro, in reverse. And there are plenty of things Apple could focus on to make its entry into VR (and AR) worth the effort.

Better comfort, better fitness

The Quest 2 is already an affordable fitness device, and pairs with watches to show heart rate and fitness stats. Apple clearly has an advantage on time spent developing the Apple Watch, fitness and health tracking, and its Fitness Plus subscription video workouts, which also have overlaid fitness stats.

Apple could emphasize workouts and fitness on its headset, with comfortable, breathable straps and face pieces that could feel better for exercise. Meta is starting to realize it needs to improve comfort for VR: A recent Razer partnership using head straps made by CPAP-maker ResMed shows a need for better materials. I’d expect Apple to make this aspect a key part of the headset’s advantages. There are other advantages, too. Apps like Beat Saber and Supernatural use music for fitness, and Apple already has all of Apple Music at its disposal.

Connect better with laptops, iPads, phones, watches

VR headsets right now have an extremely hard time working well with all the other things we have lying around us. I can’t get a Quest to connect nicely with my phone all the time. To work with my laptop, I need a specialized third-party app with its own thing I have to install on my laptop and turn on.

Meanwhile, Apple has been focusing on handoffs and continuity across AirPods, HomePods, iPhones, Apple Watches, MacBooks, Apple TVs… all over the place. That’s what’s needed to make a VR headset seem seamless and integrated into other stuff. I want to check my watch in VR, or use it to control apps. Or use my phone, and also see the phone. Suddenly grab my laptop, and the headset connects. Incoming calls? No problem. Send myself things back and forth from my phone or laptop and get all the files and things I want, and not feel like I’m on a vacation from them. That’s what Apple’s headset could set out to achieve.

That’s a best-case scenario. Much like the first Apple Watch and iPhone, the actual Day 1 functions of this headset might end up disappointing.

Better social

Even though the metaverse is on everyone’s minds, there aren’t many big social spaces in VR that work well. Microsoft’s Altspace is nice, but often feels empty. VRChat is wild, experimental, full of big features and ideas, and feels like a messy explosion that’s hard to jump into. Meta can’t get enough people into Horizon Worlds. Even when these platforms do work, for concerts or events, the limits on people who can attend at once, the lag and drop-off, not to mention the avatar limits, make it a trade-off versus any other way you could connect on a phone or laptop.

Apple may not be able to solve this any better for larger-scale experiences, but for more intimate and several-person FaceTime-like moments, Apple could make shared experiences in VR work a lot better. Meta hasn’t perfected social VR yet, and someone needs to.

Can Apple make a better controller? (Or none?)

The Quest 2 controllers are fine, but all of VR leans on the same game controller-like inputs for headsets. Apple’s headset could lean more on hand tracking, or wearable inputs like the Apple Watch. I’m curious if a more work-oriented controller or accessory can be created that makes the headset feel better for taking on apps beyond games. Meta’s working on a long-term, game-changing shift to neural input wristbands eventually, but it’s unclear whether this approach will end up succeeding.

The Quest platform has continually improved its hand tracking over the years. However, hand tracking’s reliance on particular gestures without any physical feedback is an imperfect solution right now. Maybe Apple tries hand tracking along with using an Apple Watch or the iPhone for tactile haptic feedback, or finds a smaller go-between accessory.

I’ve been trying out experimental haptic technology recently, trying to imagine how VR could think its way to new inputs. This headset feels like the biggest opportunity Apple’s ever faced to create a brand-new type of input device that could make a big impact on the landscape. If it’s done right, maybe it’ll be the input accessory that makes its future AR glasses, whenever they arrive, seem feasible.

Build out more interesting mixed reality

For all the Meta Quest Pro promises to blend AR and VR with its mixed-reality capabilities, not many apps tap into its extras yet. I’ve seen some mind-blowing demos of mixed reality in VR with the ultra-high-end Varjo XR-3 connected to a PC, which at least showed me ways that a VR headset could begin to feel like a portal interconnected to my own home reality. Apple could start experimenting with more engaging AR moments in a high-end VR headset, and at least get the ball rolling on things that work in advance of whenever its AR glasses are ready, years from now.

Smaller sessions in VR may make more sense right now

VR is a thing I don’t use all the time, and that’s true for most people. Maybe that’s exactly where Apple should start. It’s not a given we’ll want to wear AR glasses everywhere, or even what those glasses would be good for. In the meantime, a VR headset at home that’s meant to be worn sometimes, but not all the time, is the place most of us feel safest to start. It’s why the Quest is something people actually use.

It’s also a way to avoid dealing with questions of accommodating true prescription vision needs in everyday glasses, something no one’s succeeded in tackling, either. VR headsets sometimes need prescription inserts, but many just fit right over the glasses we already have. I prefer the easy-fit solution: I don’t need to make VR a thing I spend a whole day in. I’ll settle for a truly useful hour or two, and if Apple can make that hour or two even better than what we have now, that’s a big enough step forward for me.

Editor’s note, Jan. 20: Adds mention of Meta’s hand tracking for the Quest.

Technologies

The Clicks Communicator Will Have Keyboard Layouts in Arabic, French, German, Korean

After debuting it at CES, Clicks is expanding the BlackBerry-like Communicator phone with localized options ahead of MWC 2026.

The Clicks Communicator created a buzz after its CES reveal, with its focus on offering a communications-forward Android phone that looks like a BlackBerry, complete with a physical keyboard, prioritizing messaging and typing over everything else. It turns out the keyboard phone may have made a bigger splash than anyone realized. Clicks will offer multiple versions of the Communicator, each with a keyboard that supports a different language, in response to the overwhelming demand for the unreleased phone.

The company is expanding the Communicator to include models with keyboard layouts for Arabic, French (AZERTY), German (QWERTZ) and Korean. Clicks said interest in the Communicator was higher than the company expected, especially globally.

It’s clear there are still plenty of people who yearn for compelling, straightforward devices with smartly designed hardware that aim to make texting and writing easier. The timing of Click’s news strikes a stark juxtaposition, coming just days after Samsung launched its Galaxy S26 series, which features updates heavily steeped in AI.

«The response from customers around the world sends a strong signal that Communicator fills a gap for a phone purpose-built for communicating and taking action,» Clicks CEO Adrian Li Mow Ching said in a press release.

But there’s more good news ahead of MWC if you’re interested in getting a Clicks Communicator. The early-bird window to reserve one now runs through March 15. The phone costs $499, but an early reservation gets you a $100 discount and, when paid in full, a bundle of the phone and two additional back covers.
Clicks also shared that the phone will have a Dimensity 8300 chip (MT8883), which is in phones like the Xiaomi Poco X6 Pro. The MT8883 lets the company offer OS updates to the Communicator through Android 20 and five years of security updates.
I’m definitely excited to see where Clicks is headed with the Communicator, but should note that we’ve yet to see a working version of the phone. The Clicks Communicator will be available in Smoke, Clover and Onyx. Reservations are open, and people can select their preferred keyboard layout closer to when the phone ships later this year.

Technologies

I Tested the New Circle to Search on the Galaxy S26 and It Nailed My Outfit

Samsung’s AI-powered visual search tool on its new phones is now dangerously good at helping me shop. RIP my bank account.

As a fashion lover who’s always hunting for outfit inspo, I’ve spent more hours than I care to admit trying to track down the exact pieces from a TV scene or red carpet look. So when Samsung unveiled an upgraded version of Circle to Search at its Galaxy Unpacked event in San Francisco that can identify multiple items from a single image, I made a beeline for the Galaxy S26 demo area to try it myself.

Circle to Search, which first appeared on the Galaxy S24 phones and then expanded to other devices as Google Lens, felt like magic: Circle anything on your screen and get instant results. The AI-powered visual search tool can identify objects, translate text and surface contextual results without ever leaving the app you’re on.

Now it’s gotten even smarter, and broader: Google says it’s now also on Pixel 10 devices.

Instead of just identifying a single item, it can recognize and surface information about multiple things you’ve presented it with, including an entire outfit. The feature can be used for just about everything, from identifying bird species to translating text, but Samsung says fashion and shopping are hands-down the most popular use case.

So of course I had to put it to the test by having it scan my outfit — and I was genuinely floored. In the crowded event space under harsh lighting, I was skeptical it could deliver. It did.

First, it pulled up an AI summary describing the scene: «The look features a vibrant blue structured blazer, white top, dark fitted leggings and classic black leather boots.» Right below that, I pressed the «Find the look» button and watched it do its magic.

Within seconds, I was staring at the exact same in-your-face cerulean blazer I was wearing, with a link to the online store I’d bought it from, along with a slew of strikingly similar shopping options ranging from upscale alternatives to budget-friendly picks. This level of stalking would’ve taken me at least 20 minutes to lock down.

Scrolling down revealed the same for my glossy black leggings. Despite being from many seasons ago and not available anymore, it returned convincing dupes from different retailers. It did the same for my decade-old knee-high boots and even pulled up a used pair from Postmark; a nod at the fact that mine are old AF. The only thing it failed to surface was the shirt I was wearing under the blazer that was clearly visible in the shot. Maybe layers is the next frontier for Circle to Search.

Surprisingly, the hardest part of the process was figuring out how to use the feature. I had to ask a Samsung employee to take a full-body picture of me. Once I had it on the screen, I long-pressed on the home button at the bottom of the screen, which triggered a Google overlay. I then had to circle myself from head to toe. It’s the kind of feature I’d program on an action button if I could — although my wallet would likely suffer the consequences.

In doing this, Samsung and Google have virtually removed the friction between liking someone’s outfit, and pressing the trigger on buying it. It wasn’t that long ago that the closest alternative involved screenshotting a look, posting it to Pinterest and attempting to track down similar pieces. This is faster, cleaner and almost dangerously good for fashion lovers like me.

If this gets any better, Samsung may need to add a few guardrails for those of us prone to a little too much impulse shopping.

Technologies

A New Mini Game Boy Collectible That Just Plays Pokemon Music? What a Tease

A surprise collectible on Pokemon Day looks just like a tiny Game Boy and plays music on swappable cartridges. Give us the real Game Boy again, come on.

Nintendo sure does love teasing us with Game Boy things. First, a collectible Lego Game Boy model last year that almost looked like a real Game Boy (but wasn’t). Now, for the 30th anniversary of Pokemon, Nintendo and the Pokemon Group are selling a collectible music player that looks like a tiny Game Boy and plays authentic original Pokemon Red/Blue songs on swappable cartridges, one per song. The Game Boy Jukebox is being sold on the Pokemon Center site later today, for a price that hasn’t yet been listed.

This level of absurdity is standard issue for Nintendo: Just in the last 18 months we’ve had Alarmo, a talking Super Mario flower and a Virtual Boy recreation. This new collectible is so tempting precisely because it looks like a little, even more pocketable Game Boy. Except it isn’t a Game Boy at all. It’s just a music player. Even the dot-matrix «screen» is fake — it’s just an overlay that the cartridges display when they’re slotted in.

The music this thing plays is Game Boy-accurate, down to the little boot-up ping. It just makes my skin itch for a new Game Boy (that isn’t one already made by several other companies).

But come on. Make a real Game Boy collectible, with actual preloaded games on it. You know you want to, Nintendo. It’s only a matter of time.

In the meantime, if you’re desperate for all 45 Pokemon Red and Blue songs on a little Game Boy music player, now’s your chance.