Technologies
iPhone 17E Review: The Appeal Is Magnetic (and Pink)
Apple’s new $599 budget phone offers a premium feel, complete with MagSafe compatibility and an A19 chip. That makes the minor trade-offs easier to swallow.
Pros
- Premium feel
- Solid camera
- MagSafe compatibility
- Higher 256GB base storage
- A19 chip
- Fun pink color option
Cons
- No Dynamic Island
- Thick bezels
- No ultrawide camera or Cinematic video
- Only 60Hz refresh rate means no always-on display
I never thought MagSafe’s haptic feedback could be so satisfying.
At last, Apple’s $599Â iPhone 17EÂ brings MagSafe‘s magnetic technology to its lowest-priced handset. Beyond the added convenience of easily attaching chargers and accessories, this signals Apple’s efforts to expand once-premium features across its full iPhone lineup, no matter how much you’re willing to pay. Plus, the addition of a fresh color warms my pink-loving heart.
The iPhone 17E borrows other features from the $829 baseline iPhone 17. The budget option packs the same A19 chip (albeit with a four-core GPU instead of five), an Action button and a 48-megapixel main camera. It starts with 256GB of storage, making that $599 price more enticing — even if it’s arguably pushing the limits of what’s considered a “budget” phone. But the fact that I have to double-check whether I’m reaching for the iPhone 17E or the 17 is surely a good sign that the gap between the two is narrowing — and in the right direction.
Other aspects of the 17E serve as a reminder that you get what you pay for. The bezels are noticeably thicker than on Apple’s more premium options. There’s no Dynamic Island for system notifications and Live Activities, but rather an old-school notch at the top. A fixed 60Hz display also means there’s no always-on display, so I can’t quickly glance at the time or my notifications.
There’s a lot that makes the iPhone 17E feel like a worthy lower-priced option. And for most people, the compromises shouldn’t feel too glaring, especially when you’re saving a couple of hundred dollars.
The iPhone 17E is available now.
iPhone 17E look, feel and display
One of my favorite things about the iPhone 17E is that it doesn’t sacrifice the premium look and feel of its pricier counterparts. Like the other iPhone 17 models, the iPhone 17E’s back glass has a satisfying matte finish that resists fingerprints. An aluminum frame keeps it feeling nice and light at 169 grams, compared to 177 grams on the iPhone 17.
The iPhone 17E’s 6.1-inch display is just slightly smaller than the 6.3-inch display on the iPhone 17, a difference that’s hardly noticeable. The lower-priced option shares the same Ceramic Shield 2 cover glass, which Apple says has three times better scratch resistance than the iPhone 16E’s display, and 33% less reflection. I have a knack for scratching my phone’s screen even just through everyday use, but my iPhone 17E’s screen is still unscathed.
The 60Hz refresh rate is a step down from the 1-120Hz adaptive refresh rate you’ll get on Apple’s other phones, but it’s a nearly imperceptible difference unless you’re gaming. Personally, the biggest downside to this limitation is not having an always-on display, which I rely on extensively to peek at the time and see all my notifications at a glance. Going without that feature has taken some getting used to. Â
While the iPhone 17 supports 1,600 nits HDR peak brightness, the iPhone 17E tops out at 1,200 nits peak HDR brightness. Holding the phones side by side, I can see the difference, but the 17E looks just fine, even in the California sunshine. Â
The iPhone 17E’s smaller size can either be a benefit or a drawback, depending on your preferences. I tend to gravitate toward larger phones, so typing and scrolling on a smaller frame was a bit of an adjustment. But if you want a more compact device that’ll fit in practically any pocket, you’ll dig the 17E’s dimensions. I do appreciate feeling like I have a firmer grip on a more compact phone, especially when I bravely go case-less.Â
This year, Apple decided to branch out and add a soft pink color option to its budget line, along with the standard black and white. Luckily, I got paired with a pink model, which takes on a pastel-like, blush hue that’s certainly more subdued than the bold orange of the iPhone 17 Pro. The subtle shade is nice if you want some color without making too much of a statement. I’m always happy when fun colors aren’t limited to the pricier models.Â
iPhone 17E camera gets some minor upgrades
Similar to last year’s budget iPhone, the iPhone 17E has a single 48-megapixel rear camera. With sensor cropping, it can also snap 2x telephoto images, which look as good as 1x photos to my eyes. A bonus perk of having just one rear camera is that it’s significantly less obtrusive than the camera bumps on other iPhone 17 models, particularly the Pros. It’s refreshing to go back to a phone I can hold without my fingers brushing against an ever-expanding camera platform.
Like my experience with the iPhone Air, the lack of an ultrawide camera feels limiting. It’s harder to take landscape photos or capture a wider scene — though if I had to choose between an ultrawide and a telephoto camera, I’d always pick the latter. I’m much more likely to punch into something to show more detail than take a dramatically wider shot.
The iPhone 17E has a 12-megapixel selfie camera, drawing another parallel to the iPhone 16E. The 17E doesn’t get the Center Stage camera feature that debuted on the iPhone Air and 17, which can automatically switch between portrait and landscape orientation as more people come into the frame without you rotating your phone. I don’t see this as much of a loss; in fact, I keep Center Stage disabled on my iPhone 17 Pro Max, largely because old habits die hard and I just end up rotating my phone manually anyway.Â
Not having Cinematic mode for video on the budget line is still a bummer, since I rely on it for more professional-looking clips with blurred backgrounds. But if trade-offs have to be made, that’s a manageable one.
The hardware feature I’ve struggled without is the Camera Control button — not because I ever use it as a shortcut to Apple’s Visual Intelligence, but because that’s how I almost exclusively launch the iPhone’s camera now. I like having a physical button that’s easy to trigger (perhaps too easy for some) when I want to quickly snap a photo. Without Camera Control on the iPhone 17E, you’ll have to open the camera the old-fashioned way by tapping on your screen, swiping the lock screen to the left or using the Action button as a camera shortcut. Though I don’t think most people will mind that, especially if you’re coming from a phone that never had Camera Control in the first place. And you can access Visual Intelligence from the iPhone 17E’s Control Panel (or assign it to the Action button if you really want faster access to that feature).Â
Portraits get a nice boost on the iPhone 17E, compared to last year’s budget phone. Apple says the advanced image pipeline allows subjects to stand out more naturally against their bokeh-effect backgrounds. For example, a person will appear in sharper focus, including fringe details like their hair or the corner of their glasses, and the transition to the image’s blurred background looks a bit more gradual and realistic. Â Â
When you’re snapping pictures in the camera’s standard Photo mode, it’ll now automatically detect cats and dogs in addition to people, and enable portrait shots without you having to switch to that mode.
And now, you can also adjust the focus point of a photo after you’ve snapped it by going to Edit in the Photos app and tapping where you want to focus. You can modify the amount of background blur, too. It’s great to see that flexibility and customization on Apple’s lower-tier phone.
Here are a few of my favorite photos I’ve taken on the iPhone 17E:
iPhone 17E battery and MagSafe compatibility
The iPhone 17E touts the same 26 hours of video playback as the iPhone 16E. On Apple’s product pages in the European Union, where it’s required to disclose battery capacity, that’s listed as 4,005 mAh (the same as the 16E). Apple says the battery is aided by the power-efficient A19 chip, the new C1X cellular modem and the “advanced power management of iOS 26.”
The battery can easily last me more than a day. For instance, I started with a full battery at 10:12 a.m. on a Saturday, and still had a healthy 48% by 8 p.m. When I woke up the next morning at 5:15 a.m. (yes, my sleep schedule was completely thrown off by jet lag from Mobile World Congress), the phone was at 38%. Another day, I unplugged my phone with 77% charge at 1:45 p.m., and it reached 32% at 11:25 p.m. I feel confident I can go about my day without worrying about the iPhone 17E dying mid-way through.
The iPhone 17E supports 20-watt wired charging. And with MagSafe and Qi2 compatibility, it can charge wirelessly up to 15 watts — double the 7.5 watts on the iPhone 16E. That’s still less than the 25-watt wireless charging (Qi2.2) the iPhone 17 supports, but it’s a worthy step up from last year.Â
With wired charging, the iPhone 17E went from 8% to 61% in half an hour. And using wireless charging, it went from 0% to 23% in 30 minutes.Â
In CNET’s 45-minute endurance test, which involves streaming, scrolling through social media, joining a video call and playing games, the iPhone 17E’s battery went from full to 97%. That tops the Google Pixel 10A, which finished at 95%, and the Samsung Galaxy S25 FE, which hit 92%. It also beat the iPhone Air, which reached 95%, but was topped by the iPhone 17, which ended at 98%.
In a 3-hour streaming test over Wi-Fi, in which I watched a YouTube video in full-screen mode at full brightness, the 17E’s battery dropped from 100% to 86%. That places it above the Pixel 10A, which finished at 78%, and the Galaxy S25 FE, which landed at 83%. It’s just slightly topped by the iPhone 17’s 89%, and is on par with the iPhone Air’s 85%.
I’ve enjoyed snapping MagSafe accessories such as cases and wallets onto the iPhone 17E simply because I can. I’ve also been tapping into Apple’s StandBy feature, which displays widgets while you charge your phone in landscape mode, including a calendar, clock and photos.Â
Benchmark tests for the CPU in Geekbench 6 place the iPhone 17E well above other budget phones like the Pixel 10A and Galaxy S25 FE. It’s on par with the iPhone 17 and iPhone Air.
In a graphics test using 3DMark’s Wild Life Extreme, the iPhone 17E also topped the performance of the Pixel 10A, and it aligns with results from the Galaxy S25 FE. The 17E is beaten out by the iPhone 17 and iPhone Air.
Check out the graphs below for more specifics.
Geekbench v.6.0
- Single-core
- Multicore
3DMark Wild Life Extreme
Final thoughts: Should you buy the iPhone 17E?
The iPhone 17E brings subtle yet welcome changes to Apple’s budget line — namely, MagSafe charging, a higher base storage level and a more advanced A19 chip. This year’s phone shares a lot in common with the iPhone 16E, especially when it comes to the cameras and battery capacity, but it still shines in both areas.
More notably, the iPhone 17E borrows a handful of features from the baseline iPhone 17, which costs $200 more. The phones have a similar feel, a 48-megapixel main camera and that A19 chip. You’ll spot some notable design differences, including the iPhone 17E’s prominent notch, wider bezels and the lack of a Camera Control button.
If you’re switching from an older iPhone like the iPhone 11 or 12, these are trade-offs you’ll hardly notice, especially in light of all the relative upgrades. Similarly, if you’re coming from another budget phone that’s a few years old, like the iPhone SE (2020) or an older Android counterpart, the improvements are sure to outweigh any missing premium features.Â
If you’re using last year’s iPhone 16E, the incremental changes don’t justify the upgrade, even with the long-awaited addition of MagSafe. Apple doesn’t appear to be targeting this demographic anyway, since its promotional materials largely compare the iPhone 17E to older models like the iPhone 11. That’s where the differences really stand out.
The iPhone 17E is a solid choice for someone who wants the basics — a good camera, long battery life and solid performance — without sacrificing a high-end feel. The $599 price is a little steep for a “budget” phone, but for what you get, it may well be worth it.Â
Apple iPhone 17E specs vs. Google Pixel 10A, Apple iPhone 17, Apple iPhone 16E
| Apple iPhone 17E | Google Pixel 10A | Apple iPhone 17 | Apple iPhone 16E | |
| Display size, tech, resolution, refresh rate | 6.1-inch OLED display; 2,532×1,170 pixels; 60Hz refresh rate | 6.3-inch POLED, 2,424×1,080 pixels, 60-120Hz variable refresh rate | 6.3-inch OLED; 2,622×1,206 pixels; 1-120Hz variable refresh rate | 6.1-inch OLED display; 2,532×1,170 pixels; 60Hz refresh rate |
| Pixel density | 460 ppi | 422 ppi | 460 ppi | 460 ppi |
| Dimensions (inches) | 5.78×2.82×0.31 | 6.1×2.9×0.4 | 5.89×2.81×0.31 | 5.78×2.82×0.31 |
| Dimensions (millimeters) | 146.7×71.5×7.8 | 154.7×73.3×8.9 | 149.6×71.5×7.95 | 146.7×71.5×7.8 |
| Weight (grams, ounces) | 167g (5.88 oz.) | 183 g (6.5 oz) | 177g (6.24 oz.) | 167g (5.88 oz.) |
| Mobile software | iOS 26 | Android 16 | iOS 26 | iOS 18 |
| Camera | 48-megapixel (wide) | 48-megapixel (wide), 13-megapixel (ultrawide) | 48-megapixel (wide) 48-megapixel (ultrawide) | 48-megapixel (wide) |
| Front-facing camera | 12-megapixel | 13-megapixel | 18-megapixel | 12-megapixel |
| Video capture | 4K | 4K | 4K | 4K |
| Processor | Apple A19 | Google Tensor G4 | Apple A19 | Apple A18 |
| RAM + storage | RAM unknown + 256GB, 512GB | 8GB + 128GB, 256GB | RAM N/A + 256GB, 512GB | RAM unknown + 128GB, 256GB, 512GB |
| Expandable storage | None | None | None | None |
| Battery | 4,005 mAh | 5,100 mAh | 3,692 mAh | 4,005 mAh |
| Fingerprint sensor | None, Face ID | Under display | None, Face ID | None, Face ID |
| Connector | USB-C | USB-C | USB-C | USB-C |
| Headphone jack | None | None | None | None |
| Special features | MagSafe, Qi2 charging (up to 15W), Action button, Apple C1 5G modem, Apple Intelligence, Ceramic Shield, Emergency SOS, satellite connectivity, IP68 resistance | 7 years of OS, security and Pixel feature drops, Gorilla Glass 3 cover glass, IP68 dust and water resistance, 3,000-nit peak brightness, 2,000,000:1 contrast ratio, 30W fast charging with 45W charging adapter (charger not included), 10W wireless charging Qi certified, Satellite SOS, Wi-Fi 6E, NFC, Bluetooth 6, dual-SIM (nano SIM + eSIM), Camera Coach, Add Me, Best Take, Magic Eraser, Magic Editor, Photo Unblur, Super Res Zoom, Circle to Search; colors: lavender, berry, fog, obsidian (black) | Apple N1 wireless networking chip: Wi-Fi 7 (802.11be) with 2×2 MIMO, Bluetooth 6, Thread, Action button, Camera Control button, Dynamic Island, Apple Intelligence, Visual Intelligence, dual eSIM, 1 to 3,000 nits brightness display range, IP68 resistance; colors: black, white, mist blue, sage, lavender; fast charge up to 50% in 20 minutes using 40W adapter or higher via charging cable; fast charge up to 50% in 30 minutes using 30W adapter or higher via MagSafe Charger | Action button, Apple C1 5G modem, Apple Intelligence, Ceramic Shield, Emergency SOS, satellite connectivity, IP68 resistance |
| US price starts at | $599 (256GB) | $500 (128GB) | $829 (256GB) | $599 (128GB) |
How we test phones
Every phone CNET’s reviews team tests is used in the real world. We test a phone’s features, play games and take photos. We examine the display to see if it’s bright, sharp and vibrant. We analyze the design and build to see how it is to hold and whether it has an IP rating for water resistance. We push the processor’s performance to the extremes using standardized benchmark tools like GeekBench and 3DMark, along with our own anecdotal observations navigating the interface, recording high-resolution videos and playing graphically intense games at high refresh rates.
All the cameras are tested in a variety of conditions, from bright sunlight to dark indoor scenes. We try out special features like night mode and portrait mode, and compare our findings against similarly priced competing phones. We also check out the battery life by using it daily, as well as running a series of battery drain tests.
All the cameras are tested in a variety of conditions, from bright sunlight to dark indoor scenes. We try out special features like night mode and portrait mode, and compare our findings against similarly priced competing phones. We also check out the battery life by using it daily, as well as running a series of battery drain tests.
Technologies
Anthropic warns investors of AI’s ‘existential risk to humanity’ in IPO prospectus, reports say
Anthropic’s IPO filing dedicates 80 pages to the risks of AI, nearly double the 48 pages it spends discussing its business plans, according to Reuters.
Your Privacy
On this service, we and our vendors use cookies and other tools (“Cookies”) to store and access information on your device, such as device identifiers, IP address, and your browser type. Your data may be used to save and communicate your privacy choices; ensure security, prevent fraud, and debug our products and services; personalize advertising and content; for advertising and content measurement; to conduct audience research and services development; so we can improve our services and develop new ones; to match and combine offline data with your online activity; and for social features. We may share this data with select vendors with your consent. You can adjust your choices any time through the “Cookie Preferences” link in the footer of relevant Versant sites or in-app settings.
We will also use other Cookies that are essential or related to our services, including for security and fraud prevention. To learn more about some of our vendors, see the IAB and Google Vendors under each purpose. Visit our Cookie Notice and Privacy Policy to learn more.
These Cookies and SDKs are required for Service functionality, including security and fraud prevention, and to enable any purchasing capabilities. You can set your browser to block these tracking technologies, but some parts of the site may not function properly.
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
– Use limited data to select advertising 791 partners can use this purpose Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
– Create profiles for personalised advertising 637 partners can use this purpose Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
– Use profiles to select personalised advertising 640 partners can use this purpose Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
– Create profiles to personalise content 261 partners can use this purpose Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
– Use profiles to select personalised content 234 partners can use this purpose Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
– Measure advertising performance 916 partners can use this purpose Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
– Measure content performance 405 partners can use this purpose Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
– Understand audiences through statistics or combinations of data from different sources 579 partners can use this purpose Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
– Develop and improve services 688 partners can use this purpose Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
– Use limited data to select content 180 partners can use this purpose Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
These Cookies and SDKs are used to collect data about your browsing habits, use of the Services, your preferences, and your interaction with advertisements across platforms and devices for the purpose of delivering targeted advertising content, both on our Services and on third party sites. Third-party sites and services also use Targeting Cookies to deliver content, including advertisements relevant to your interests on the Services. If you reject these Cookies or SDKs, you will see less relevant advertising.
Data collected under this category through Cookies and SDKs can also be used to select and deliver personalized content, such as news articles and videos.
Technologies
U.S., Iran hold separate mediator talks as Mideast oil exports hit war-time high
Iranian and U.S. officials reportedly met separately with mediators Monday to push for a ceasefire, as Middle Eastern crude exports rebounded to war-time high.
Iranian and U.S. officials reportedly met separately with mediators Monday to push for a ceasefire.
Middle Eastern crude exports rebounded this month to around their highest level since the war began in February.
An outright export ban by Washington on diesel would keep roughly 1.2 million barrels a day at home, and risks overwhelming Gulf Coast storage, according to Kpler.
The building of the destroyed Shajareh Tayebeh primary school is pictured surrounded by rubble in Minab in Iran’s Hormozgan province on August 10, 2026. Six months on, a team of AFP journalists obtained rare access to the school which has remained largely in ruins, its collapsed walls and twisted steel now surrounded by portraits of the children killed as Iranian flags flutter above the rubble. Iran says the attack on the school involved two separate US Tomahawk missiles but neither the United States nor Israel has officially claimed responsibility for the strike. (Photo by ATTA KENARE / AFP via Getty Images) /
Atta Kenare | Afp | Getty Images
U.S. and Iranian officials have reportedly held separate indirect talks with mediators on Monday, reviving efforts to end seven months of war as Tehran presses for a response to a revised ceasefire framework and Middle East crude exports climb to their highest level since the conflict began.
Iranian Foreign Minister Abbas Araghchi met Qatari mediators in New York, where he remained after the United Nations General Assembly, and reportedly said he expects Washington’s reply by Tuesday. “We talked about ideas and how to find solutions to fulfil Iran’s conditions,” Araghchi said, adding that he planned to return to Tehran once a response arrives. “Whenever the Qataris have a response, they know how to get it to us.”
Iran’s proposal, first presented on the sidelines of last week’s General Assembly, calls for a four- to five-day U.S. timeline to release frozen Iranian funds, lift sanctions on Iranian oil and end the naval blockade of Iranian ports, with nuclear talks beginning within seven days. Tehran has tied any reopening of the Strait of Hormuz to those steps.
President Donald Trump had on Sunday called the plan “unacceptable” and rejected it, telling reporters Iran wants a swift deal because of the economic pressure it is under. Speaking at the White House Monday, Trump said U.S. officials had spoken separately with mediators but gave no further details, adding: “We’re going to win. It’s going to go pretty quickly.”
The diplomatic push comes as physical supply data shows the war’s toll on the oil market easing. Middle Eastern crude exports rebounded this month to around their highest level since the war began in February, Kpler data showed. “Middle East crude exports at just under 80% of pre-conflict levels,” the tracking firm said in a note on Monday.
The Strait of Hormuz itself remains far from normal. Kpler’s real-time tracking showed total clearance through the strait at 10,591 kilobarrels a day on Saturday, against a pre-war baseline of 17,133.
Technologies
Oil prices fall as crude exports recover at Saudi Arabia’s Red Sea ports
Saudi Arabia has restored flows through the pipeline to around 3.5 million barrels per day, according to media reports.
Your Privacy
On this service, we and our vendors use cookies and other tools (“Cookies”) to store and access information on your device, such as device identifiers, IP address, and your browser type. Your data may be used to save and communicate your privacy choices; ensure security, prevent fraud, and debug our products and services; personalize advertising and content; for advertising and content measurement; to conduct audience research and services development; so we can improve our services and develop new ones; to match and combine offline data with your online activity; and for social features. We may share this data with select vendors with your consent. You can adjust your choices any time through the “Cookie Preferences” link in the footer of relevant Versant sites or in-app settings.
We will also use other Cookies that are essential or related to our services, including for security and fraud prevention. To learn more about some of our vendors, see the IAB and Google Vendors under each purpose. Visit our Cookie Notice and Privacy Policy to learn more.
These Cookies and SDKs are required for Service functionality, including security and fraud prevention, and to enable any purchasing capabilities. You can set your browser to block these tracking technologies, but some parts of the site may not function properly.
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
– Use limited data to select advertising 791 partners can use this purpose Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
– Create profiles for personalised advertising 637 partners can use this purpose Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
– Use profiles to select personalised advertising 640 partners can use this purpose Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
– Create profiles to personalise content 261 partners can use this purpose Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
– Use profiles to select personalised content 234 partners can use this purpose Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
– Measure advertising performance 916 partners can use this purpose Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
– Measure content performance 405 partners can use this purpose Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
– Understand audiences through statistics or combinations of data from different sources 579 partners can use this purpose Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
– Develop and improve services 688 partners can use this purpose Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
– Use limited data to select content 180 partners can use this purpose Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
These Cookies and SDKs are used to collect data about your browsing habits, use of the Services, your preferences, and your interaction with advertisements across platforms and devices for the purpose of delivering targeted advertising content, both on our Services and on third party sites. Third-party sites and services also use Targeting Cookies to deliver content, including advertisements relevant to your interests on the Services. If you reject these Cookies or SDKs, you will see less relevant advertising.
Data collected under this category through Cookies and SDKs can also be used to select and deliver personalized content, such as news articles and videos.
-
Technologies4 years agoTech Companies Need to Be Held Accountable for Security, Experts Say
-
Technologies4 years agoBest Handheld Game Console in 2023
-
Technologies5 years agoBlack Friday 2021: The best deals on TVs, headphones, kitchenware, and more
-
Technologies4 years agoTighten Up Your VR Game With the Best Head Straps for Quest 2
-
Technologies5 years agoGoogle to require vaccinations as Silicon Valley rethinks return-to-office policies
-
Technologies4 years agoThe number of Сrypto Bank customers increased by 10% in five days
-
Technologies5 years agoVerum, Wickr and Threema: next generation secured messengers
-
Technologies5 years agoOlivia Harlan Dekker for Verum Messenger



