Technologies
24 iOS Settings Your iPhone Desperately Needs Changed Now
You’re missing out on your iPhone’s full potential if you still haven’t tweaked these iOS settings.
Your iPhone is your daily tether to the internet. From using it to avoid traffic jams on the way home, to catching up with friends and family, you want a device that works for you. If you’ve noticed your phone has started to slow down, and isn’t performing the way it used to, it might be time to adjust some settings. Thankfully, there are plenty of options that’ll let you tweak your iPhone and rejuvenate it, rather than needing to shell out for a brand-new device.
Whether you’re looking to protect your privacy, extend your battery life or just make your iPhone feel more like yours, a few simple tweaks can go a long way. These 24 iOS settings will help you get more from your device with less effort.
1. Stop apps from tracking your exact location
Apps like DoorDash and Postmates require your exact location to deliver food to the right location or directly to you. That doesn’t mean every application on your iPhone needs to know precisely where you are at every moment. That’s why you can prevent an app from tracking your exact location.Â
In the Settings app, choose an application (like Instagram, for example), tap Location and then toggle off Precise Location. Any app with Precise Location off will only know your approximate location, within a few miles.
2. Turn the back of your iPhone into a button
The back of your iPhone can be used as a secret button to activate certain actions such as taking a screenshot, enabling low power mode or running a shortcut that can automatically play music when you arrive at the gym. The Action Button on the iPhone 14 Pro and Pro Max, iPhone 15 and 15 Plus, and iPhone 15 Pro and Pro Max models do the same, but if you have an older model, the back of your iPhone works.
The option is hidden deep in your settings; here’s how to find it.
In the Settings app, go to Accessibility > Touch > Back Tap and choose one of two options: double tap or triple tap. You should see a list of actions you can run by tapping the back of your iPhone, like opening your camera, turning on the flashlight and scrolling up and down. Tap an action or shortcut to enable it with Back Tap.
3. Extend the lifespan of your battery
On the iPhone 15 and later, head to Settings > Battery > Charging and move the Charge Limit slider. You can choose from 80% all the way up to 100%. (This is the default. Your iPhone will charge to within a few points of your chosen percentage and then stop charging.)
Why do this? Well, lithium-ion cells last longer when they spend less time fully charged, which improves their lifespan. Try the 95% option and see how well it works for you throughout the day. If that’s more than enough battery life, you can try some of the lower percentage point options.
4. Enable Live Voicemail to get real-time voicemail transcriptions
You get a call and don’t want to necessarily pick up unless it’s important. Unfortunately, the only way you’ll know is if you listen to a voicemail left after the call. With iOS 17, you can read a real-time transcription of any voicemail being left. That’s right: If someone is leaving you a voicemail, you can read it on your phone and choose to pick up the call, connecting you with the person leaving the voicemail.
The Live Voicemail feature isn’t on by default, so go to Settings > Phone > Live Voicemail and turn it on. That’s it.
5. Bring back full-screen incoming call alerts
If your iPhone is unlocked and you receive a phone call, a banner-style notification appears at the top of your screen, with a small photo and name or number of the person calling, and the options to pick up or deny the call.Â
This wasn’t always the default option. In the past, incoming calls would take over your entire display when your iPhone was unlocked. It was disruptive, sure, but it also got the job done. The banner may be a welcome change for many because it’s more discreet and allows you to use your phone while receiving a call.Â
If for any reason you’re not a big fan of the banner and want to revert to the more attention-grabbing full-screen alert, go to Settings > Phone > Incoming Calls and tap Full Screen.
6. Turn off 5G coverage you don’t want or have
Apple touts a Smart Data feature that’s specific to its 5G phones that will automatically switch between 4G LTE and 5G networks based on how you’re using your device. You may find that your iPhone’s battery drains faster than it did before. If you don’t want to sacrifice battery life for faster 5G speeds, shut it down. You can always turn 5G back on when you want it, or when service in your area improves.
To turn off 5G on your iPhone, forcing it to always use 4G LTE (even if you have 5G coverage), open the Settings app, then go to Cellular > Primary > Voice & Data and tap LTE. Alternatively, if you want your iPhone to exclusively use a 5G connection when available, you can select 5G On.
7. Fine-tune how much data is used by a 5G connection
If you’re happy with your 5G performance, here’s a network-related setting you should check out. Go to Settings > Cellular > Primary > Data Mode, where you’ll find three options: Allow More Data on 5G, Standard and Low Data Mode.
Even though you can read brief descriptions below the three settings, they don’t paint a complete picture of the first option. According to an Apple support document, allowing more data on 5G will give you high-quality video and FaceTime calls. It also lets your phone download software updates and stream high-definition Apple TV and Apple Music content, and it allows third-party developers to improve their respective apps.
The default setting on this page will depend on your carrier and data plan, so it’s a good idea to check your iPhone and make sure it’s correctly set to your preference.
8. Stop apps from cluttering up your home screen
The App Library is a place where you can quickly find and access all of your applications. And while apps are housed here, all newly downloaded apps also appear on your home screen. This may not be a problem if you download apps sparingly, but if you’re installing new apps on a consistent basis, they can quickly clutter up your home screen.
To stop downloaded apps from appearing on your home screen, go to Settings > Home Screen & App Library and select App Library Only. If you want to find the app, you’ll have to swipe left on your home screen until you reach the App Library.
9. Unlock your phone while wearing a face mask
If you wear a mask in public, unlocking your iPhone with Apple’s Face ID technology can be frustrating. Because half of your face is covered, Face ID just doesn’t work. And while entering your passcode to unlock your phone works, it’s not as convenient.Â
With iOS, you have the option to turn on a face unlock feature that makes it easy to unlock your iPhone when you’re wearing a face mask. Before the update, you could only unlock your iPhone if you owned an Apple Watch.Â
To unlock your iPhone with your Apple Watch, open the Settings app on your iPhone and then open the Face ID & Passcode option. Scroll down until you find the Unlock with Apple Watch section (you must be connected to an Apple Watch for the setting to appear), where you can turn on the feature for any watches linked to your iPhone.Â
If you have an iPhone running iOS 15.4 or later, you can unlock your iPhone while wearing a mask without an Apple Watch. Go to the Settings app and open Face ID & Passcode. From there, you can toggle on the Face ID With a Mask option. It’s pretty awesome.Â
10. Put the address bar in Safari back on top
The address in Safari migrated to the bottom of the screen a few years back; welcome for those with smaller hands who had difficulty reaching it with one hand at the top. This move might feel more natural, since it’s closer to the keyboard and where you typically place your thumbs, but it can be off-putting since some people are used to seeing the URL bar near the top of the screen.
If you want to put the address bar back at the top of the screen, go to Settings, tap Safari and choose the Single Tab option under the Tabs subheading.
11. Add features that can be used when your iPhone is locked
There are times when you might want to have certain info handy even when your phone is locked. That’s why Apple allows you to enable some features without having to unlock your devices, such as the notification center, Control Center, the ability to reply to messages and the Wallet app.
To customize the features you’d like to access on the lock screen, launch the Settings menu, tap Face ID & Passcode and enter your passcode when prompted. Scroll down until you see the Allow Access When Locked section, and toggle the sliders based on your preferences.Â
12. Make your favorite email app or web browser your default
It’s not all about Safari. On your iPhone, you have the ability to choose your own default apps, at least for email and web browsing. That means that when you tap a link or an email send button, your iPhone will automatically launch the web browser or email provider of your choosing rather than Safari or Mail.Â
To get started, open the Settings menu and select the app you’d like to set as a default (such as Google Chrome or Outlook). You should then see a button that says Default Mail App or Default Browser App. Tap that option and select the app of your choosing instead of Safari or Mail.
13. Get full notifications on your lock screen
The first time you experience Apple’s Face ID tech, you’ll notice that you can’t see the content of new alerts and notifications on the lock screen. For example, instead of seeing who sent you a text message and what it says, you’ll only see a generic Messages alert.
By default, all iPhones with Apple’s Face ID tech will hide the content of an alert until you pick up your phone and unlock it. It’s a privacy feature that I rather enjoy, but I also understand how it could be annoying (I’ve heard a few complaints from readers and family members alike).
You can change how notifications appear on your lock screen by going to Settings > Notifications > Show Previews and selecting Always. Conversely, you can select Never if you want to keep the content of your notifications always hidden from the lock screen.
14. Turn off (or on) HDR video for sharing videos
The iPhone can record high dynamic range (HDR) video with Dolby Vision. That means your videos are typically brighter, with more accurate colors and improved contrast. That may be ideal for some, but if you don’t want videos that are automatically adjusted because you want to do it on your own, there is a way to disable the feature.
You can turn off HDR video by going to Settings > Camera > Record Video and turning the switch next to HDR Video to the Off position. Going forward, all videos will be captured in the standard dynamic range.
15. Customize your home screen with fancy wallpaper
Another home screen tweak you should make involves your wallpaper or background. Apple has many wallpapers of its own, with a pretty cool twist.Â
Open the Settings app on your iPhone and select Wallpaper from the list. Make sure the switch labeled “Dark Appearance Dims Wallpaper,” which you’ll see below the two thumbnail previews of your wallpaper, is turned on. Now, tap Choose a new wallpaper and select either Stills or Live. Look for the circle near the bottom of each wallpaper. It’s half black, half white.Â
That circle means that the wallpaper has both light and dark mode versions and will change automatically based on the system status of your phone.Â
You can also set live wallpapers as your background if you’re not sold on dark and light mode.
16. Turn on dark mode to save your battery
Speaking of dark mode, if you don’t want to have to repeatedly adjust your screen’s brightness, you can use your phone’s dedicated dark mode. Dark mode converts all of the white backgrounds in apps to, more often than not, a black background. In turn, your phone is able to save battery power thanks to the darker colors.Â
Turn it on by going to Settings > Display & Brightness and selecting the Dark option at the top of the screen. You can also just swipe down from the top-right of your iPhone and tap the Dark mode icon in the Control Center.
Apple’s apps will automatically switch to a dark color scheme, and most third-party apps have also adopted the feature.Â
17. Manage your notifications with Focus Mode
We get a lot of notifications every day, but not all of them are relevant all the time. That’s why Apple introduced a feature called Focus Mode. Think of it as a custom Do Not Disturb feature that’s tailored to specific circumstances.Â
Focus Mode blocks less relevant alerts while allowing notifications from important people and apps to come through so that you don’t miss anything. You can set up different types of Focus Modes for specific circumstances.Â
Apple currently offers options for Do Not Disturb, personal, sleep, work, driving, fitness, gaming, mindfulness and reading, but you can also create your own custom mode. You can schedule Focus Modes so that they turn on automatically when needed and display your status in apps so that others know you have notifications silenced.Â
To get started, open the Settings menu, tap Focus and choose one of the available options to set up your notification preferences. Tap the plus (+) symbol in the top right corner to add a new Focus.Â
18. Make your screen text bigger or smaller
With a couple of taps on your iPhone’s screen, you can adjust the font size to make it easier to read. Open Settings and go to Display & Brightness > Text Size where you can use the slider until you’re happy with the font size. For a little added oomph, you can turn on Bold Text (it’s just below the Text Size button).Â
19. Add an alternate appearance to Face ID
Apple’s facial recognition feature, Face ID, constantly learns different aspects of your face with each scan. If you’re struggling to get Face ID to consistently recognize you, try the Alternate Appearance option.Â
Go to Settings > Face ID & Passcode > enter your PIN > Set Up An Alternate Appearance and go through the process of enrolling your face again.Â
20. Disable auto-brightness for longer battery charge
Your iPhone’s screen brightness level can have a big impact on battery life. By default, iOS will automatically adjust the display’s brightness based on how much light its ambient sensor detects. If you want to take complete control, you can disable auto brightness, meaning the brightness level will stay where you set it until you adjust it again.Â
Open Settings > Accessibility > Display & Text Size, and at the bottom of the page, you’ll find a switch to turn off Auto-Brightness.Â
Now, whenever you want to adjust your screen, you can do so by opening Control Center with a swipe up from the bottom of the screen on a device with a home button, or a swipe down from the top-right corner on newer iPhones.Â
21. Triage your privacy settings
The first time you set up an iPhone with all of your apps, you’re bombarded with prompts asking for permission to access personal information ranging from tracking your location to your Apple Health information or your camera roll.Â
It’s far too easy to get in the habit of approving everything just so you can use the app, but take a few minutes and go through your privacy settings to tailor what each app can and can’t see. We walk you through the whole privacy process in two quick steps.Â
22. Use the Control Center to access apps with a swipe or tap
The iPhone’s Control Center is a convenient spot to quickly change songs, turn on airplane mode, connect to Wi-Fi or start a timer, but there’s so much more to it than that. You can quickly turn on your flashlight, check on a timer or start recording your screen with a quick swipe and tap.Â
Customize which apps and features are available in Control Center by opening Settings > Control Center. Remove an option with a tap on the red minus button or add an option by selecting the green addition button. Drag features up or down using the three-line icon on the right side of the screen.Â
I like having quick access to the Wallet app and toggles for low-power mode and dark mode.Â
As a reminder, if you have an iPhone with a home button, like the iPhone SE, you can swipe up from the bottom of the screen to open Control Center. If you have an iPhone with Face ID, you’ll need to swipe down from the top-right corner of the screen where the battery icon is.Â
23. Organize alerts with Notification Summary
Apple wants to help you manage your notifications in iOS, starting with the Notification Summary feature. Rather than letting notifications pile up on your home screen, you can schedule alerts that aren’t urgent to arrive in a bundle at a specific time of day.Â
Important notifications like calls, direct messages and other time-sensitive alerts (like the status of your Uber or Lyft ride, for example) will still appear immediately.
To try this out, open Settings, press Notifications and tap Scheduled Summary.Â
24. Change Siri’s voice
If you’ve recently set up a new iPhone, you may have noticed that Siri no longer defaults to a female voice. Instead, you’ll be asked which Siri voice you want to use, including several more recent options. Once you’ve made your selection, Apple will change Siri’s voice across all of the devices linked to your Apple ID.
You can check out the voice options by going to Settings > Siri & Search > Siri Voice. To learn more, check out our complete guide to changing Siri’s sound. Apple also added a gender-neutral Siri voice option for English speakers.
For more, here are 17 hidden features on our iPhone you should know about and annoying iPhone features you can do something about.
Technologies
EU Backs U.S. ‘Economic Outcast’ Sanctions Drive Against Iran; Seoul Considers Military Aid
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Technologies
Goldman Sachs Recommends Undervalued Dividend Energy Stocks Despite Sector Rally
Goldman Sachs identifies four undervalued energy stocks with strong dividends â Devon Energy, Expand Energy, HF Sinclair, and ConocoPhillips â despite the sector’s 45% year-to-date rally, citing attractive free cash flow yields and upcoming growth catalysts.
Goldman Sachs indicates there remains an opportunity to acquire attractive dividend-paying energy stocks, even after the sector’s significant gains this year. While the firm maintains a positive long-term outlook on oil and gas, it acknowledges the sector is currently outperforming the broader market. The State Street Energy Select Sector SPDR ETF (XLE) has surged 45% year-to-date, reaching a 52-week high on Thursday, compared to a 13% rise for the S&P 500. Energy firms have benefited from soaring oil prices driven by Middle East tensions, with Brent crude futures closing above $95 per barrel.
“This has prompted more investors to take a valuation overlay to identifying new ideas in our Oil & Gas coverage,” Goldman analyst Neil Mehta wrote in a Monday note. “For those screening for value, we screen our comparison sheets and identify Buy-rated stocks that currently offer above-average total return while trading at below-average 2028 multiples as investors position into year-end.”
Here are the names that met Goldman’s criteria:
Devon Energy has risen approximately 33% this year, lagging its large-cap exploration and production peers’ 40% advance, which Mehta calls “a compelling valuation opportunity.” He notes DVN trades at an attractive 14% free cash flow yield on average 2027/2028 estimates. Mehta also views Devon’s Delaware Basin focus and its goal to return up to 70% of free cash flow to shareholders favorably. The company beat Q2 earnings and revenue estimates last month and announced a dividend increase in May. Mehta’s $55 price target implies 12% upside from Wednesday’s close, with a 2.3% dividend yield.
Gas exploration and production company Expand Energy also offers compelling valuation relative to Appalachian peers, trading at a 10% free-cash-flow yield on 2027/2028 estimates versus a peer average of 8%. Mehta highlights its reliable free cash flow, steady capital return program, and potential for sustainable cash flow improvement through marketing initiatives. The stock yields 2.3% but is down roughly 10% in 2026 after mixed Q2 results.
U.S. refiner HF Sinclair has skyrocketed 131% year-to-date, also hitting a 52-week high Thursday. Despite this, Mehta believes the stock trades at a discount to refining peers due to uncertainty around interim CEO and CFO roles. He sees value in the company’s non-refining earnings (Lubricants, Renewable Diesel, Midstream) and niche refining market exposure. HF Sinclair beat Q2 estimates and raised its dividend, yielding about 2%. Mehta’s $114 target suggests 7.5% upside.
Finally, oil major ConocoPhillips carries a $146 price target, implying over 6% upside. Goldman’s buy rating rests on a projected $7 billion free-cash-flow inflection by 2029 as four major projects come online and $1 billion in costs are cut. The stock trades at a discounted multiple reflecting market hesitation about a back-half-weighted cash flow inflection peaking in 2029. ConocoPhillips has gained 45% year-to-date, hitting a 52-week high, with a 2.5% yield.
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Technologies
Gloria Steinem, a potent voice of U.S. feminism and co-founder of Ms. Magazine, has died
Gloria Steinem, the co-founder of Ms. Magazine and a fierce advocate for feminist causes throughout her life, has died. She was 92.
Gloria Steinem, the celebrated author and activist who became one of the most visible symbols and potent voices of the U.S. womenâs movement and a fierce advocate for feminist causes throughout her life, has died. She was 92.
With her trademark streaked hair parted down the middle and large aviator glasses, Steinem, a co-founder of Ms. Magazine, was a hugely recognizable presence wherever she went. And she went everywhere: Much of her life as an advocate was spent on the road, speaking at college campuses and community centers, at rallies and marches.
She died Wednesday at her home in New York City, according to her and her foundationâs social media pages.
âGloriaâs greatest gift was her ability to listen to others, to make others feel seen and heard,â the posts said. âHer words, actions, and example gave people permission to be their truest selves. Gloria lived true to her independent spirit, always with curiosity and a great sense of humor.â
Steinem enjoyed writing and spending time in the community in recent years, the posts said. She also hosted talking circles for hundreds of people in her home. She died just before a planned memoir was to be released this fall.
âYou canât do it on the phone or on the web,â she told The Associated Press in a 2015 interview. âYou have to be there with all five senses. It should be obvious that people canât empathize with each other unless weâre in the same room.â
Steinem changed her career path after a start as a journalist
She began her career as a journalist, notably one who reported, in 1963, on degrading conditions in Hugh Hefnerâs Playboy empire, an undercover assignment she came to later regret. She credits a meeting six years later, where women spoke out boldly in favor of abortion rights, with changing her career path.
âThat speak-out was the beginning of activism for me,â Steinem, who had undergone a secret illegal abortion herself at age 22, told the AP in an email in 2022, reflecting on the reversal of Roe v Wade. âEither our control over our own bodies is equal, regardless of sex or race, or weâre not living in a democracy.â
Though she soon became a known activist, those who watched Steinem denounce discrimination for so many years likely never suspected that sheâd had to overcome a deep fear of public speaking. She would have simply stuck to writing, she said, if only editors at the time had been willing to let her write about the womenâs movement.
But they werenât interested, she told the AP in 2015. âSo I ended up going out and speaking, which was my nightmare,â she said. âI mean, I was terrified. But Iâm grateful, even though I still get scared even now.â
Steinemâs visibility endured throughout her life
Time hardly slowed Steinem down; well into her 80s she was traveling the globe and speaking out on issues of importance to her. These included everything from genital mutilation to Korean reconciliation, but it was equality for women that took precedence. âBeing a feminist means that you see the world as whole instead of half,â she once said. âIt shouldnât need a name, and one day it wonât.â
As the years went on, Steinemâs visibility endured. At 83, she sat in the front row of her first fashion show, guest of designer Prabal Gurung. A few days after her 85th birthday, she was leading a womenâs âtalking circleâ at an off-Broadway play celebrating her life, where one by one, women in the audience â many fighting tears â rose to thank her and tell their own stories of discrimination. In 2020, her life was the subject of a feature film, âThe Glorias, A Life on The Road,â based on her 2015 memoir and starring Julianne Moore.
And at 91, she collaborated on a picture book with Liberian peace activist and Nobel laureate Leymah Gbowee aimed at inspiring young people to change the world. âRise, Girl, Rise: Our Sister-Friend Journey. Together for Allâ was published in February.
The constant visibility came with a price; even into her older years, Steinem expressed frustration that despite her accomplishments, she was often described as beautiful or glamorous (A 1992 Vanity Fair profile even noted her âspectacular racehorse legs.â) It was a label she said unfairly detracted from her message.
âNobody ever called me beautiful until I was publicly a feminist, and that was in my mid-30s,â she told AP in a 2011 interview. âIt was clear that label was being assigned to me. The most hurtful part is that you work very hard, and people say itâs because of your looks.â
Steinem dealt with hostility from many directions
Of course, Steinem also had to deal with hostility. Sometimes it came from surprising places. Appearing on Larry Kingâs talk show on CNN in 1990, she was visibly stunned when a female caller greeted her cheerfully, then told her to ârot in hellâ because she had ruined âthe beautiful American family.â
But by then, she noted, at least people were taking feminists seriously. That wasnât the case in 1972 when she co-founded Ms. Magazine and many commentators â especially male â dismissed it as ridiculous, predicting an early demise. (The magazine continues to this day, published by the Feminist Majority Foundation.)
Among Steinemâs detractors was President Richard Nixon, who was caught on an Oval Office tape ridiculing both her and the âMs.â title. The ridicule was mutual: In a 1972 National Press Club speech, Steinem called Nixon âthe most sexually insecure chief of state since Napoleon.â
It was just one example of Steinemâs trademark wit. Before she married at 66, she often explained her singlehood by saying âI canât mate in captivity.â Laughter, she wrote, was âthe only free emotion â the only one that canât be compelled.â
In 2013, Steinem was awarded the Presidential Medal of Freedom by President Barack Obama. âBecause of her work across America and around the world, more women are afforded the respect and opportunities that they deserve,â he said, âbut she also changed how women thought about themselves.â
Steinem âread everything I could get my hands onâ growing up
Gloria Marie Steinem was born on March 25, 1934, in Toledo, Ohio. Her father was a traveling antique salesperson; she spent her early years on the road with her parents, not attending regular school. âI just read everything I could get my hands on,â she told an audience at Manhattanâs 92Y in 2026. âWhich was frequently completely unsuitable … just everything and anything. I also was in love with the movies â my idea of heaven was a movie and a malted.â
In 1944 her parents divorced, and 10-year-old Gloria was left to take care of her mother. a once-promising journalist who struggled to combine her work with running a household, and eventually suffered a nervous breakdown.
As a young girl she excelled at tap dancing â it was even going to be her âticket out of Toledo,â she said. Although she remained a good dancer, that particular career didnât materialize. She attended Smith College in the â50s, a time when, she has said, women were being educated to be mothers and wives.
But marriage was not on Steinemâs mind. âI was engaged to a very nice man. It wasnât his fault, but I just didnât want to get married,â she told her 2026 audience. Instead, she took advantage of a modest fellowship to travel to India. After that, Steinem headed to Manhattan, where she couldnât rent her own apartment because, she said, landlords avoided single women, assuming âif you could earn enough, you must be a hooker.â
The aspiring journalist wanted to write about politics. But editors gave her assignments on food, fashion, and, in what she jokingly called âthe lowpoint of my life,â an article about textured stockings. Even more demoralizing was her experience with an editor who, she said, gave her a choice one day: Spend the afternoon in a hotel with him, or mail his letters on the way out.
She chose to mail the letters. âThere was no word for sexual harassment then,â she has said. âIt was just life.â
But one assignment in 1963 sounded compelling: posing as a Playboy Bunny, for an exposĂ© in the now-defunct Show magazine. Steinem went through the audition process, assuming sheâd be weeded out. But she was given her bunny costume â âso tight, it would give a man a cleavage,â she joked â and worked in the job for about a month.
âI could not have made a bigger mistake,â she told the AP in 2011. âIt was personally and professionally a disaster. In the short term, it was much harder to get assignments, and in the long term itâs been used to ridicule me.â
Steinemâs writing became more political in her 30s
Steinem was in her 30s when she joined the editorial board of New York magazine, and her writing became more political. In 1969, she went to cover an abortion rights hearing. She had never told anyone about her illegal abortion at 22, in London. That was the moment, she has said, that triggered her career as a womenâs rights activist. âI donât think I had ever felt part of a group before,â she said in a 1970 TV interview.
Steinem founded the National Womenâs Political Caucus in 1971 along with Betty Friedan, Shirley Chisholm and Bella Abzug. The latter became a dear lifelong friend â âthe woman I wished I had had as a mother,â she said at Abzugâs funeral.
Unlike Abzug, Steinem was naturally reserved, not comfortable in front of a crowd. Gradually, with her early speaking partner Dorothy Pitman Hughes, a Black feminist and child welfare advocate, she found her footing. The two formed a powerful partnership at a time when feminism was viewed as largely a white, middle-class movement. In an iconic photo, the two raise their right arms together in the Black Power salute.
As she grew more famous, Steinem drew attention not just for her work but for a glamorous Manhattan life. Asked once about her streaked hair and aviator glasses, she explained that the hair was inspired by Holly Golightly, the free-spirited character played by Audrey Hepburn in âBreakfast at Tiffanyâs.â The glasses? They were âmore about hiding,â she said.
When reaction was hostile, Steinem would try to reason that it was a step above ridicule. But sometimes it stung, like a snarky Esquire profile in the early â70s, so hurtful that she cried, and colleagues called a news conference to defend her.
Steinem co-founded Ms. Magazine and stayed with it as an adviser
Then came Ms. Magazine in 1972, a magazine by women, for women. âI was so obsessed with the fear that it would fail and be a disgrace to the movement,â Steinem, age 37 when it launched, told the AP in 2011. And opponents hoped that would happen. TV newsman Harry Reasoner, an especially tart critic, later apologized on air. Steinem continued with Ms. until it was bought in 2001 by the Feminist Majority Foundation, and remained an adviser.
By 1977, numerous gains had been made for women, including Roe in 1973. But the Equal Rights Amendment, which had passed the House and Senate in 1972 but needed to be ratified by three-quarters of state legislatures, remained elusive. The issue was front and center at the 1977 National Womenâs Conference, convened on a congressional mandate to examine womenâs rights.
âIf they want us to become the radicals that they fear we are, just let them stop the ERA and we will become those radicals,â Steinem said there.
Among groups Steinem co-founded were the Womenâs Action Alliance, which was active through the 1990s; the Womenâs Media Center in 2004, the Voters for Choice political action committee in 1977, and the Ms. Foundation for Women. She also helped establish the Take Our Daughters to Work Day.
Steinem never had her own children, and said she never regretted it. âNo, not for a millisecond,â she told the AP, describing an incident in which she was afraid to answer that question in front of a group of women in India, fearing they wouldnât like the answer. âBut they applauded,â she said. âItâs important that some of us not have children, to show that we have a choice.â
In 2000, Steinem she did something sheâd never planned to: She got married, at 66, to British activist and businessman David Bale, whom she met at a fundraiser (Bale was the father of actor Christian Bale.)
âI thought, âI havenât changed, marriage had changed,ââ Steinem said. âDavid and I wanted to be together, we loved each other. He needed a green card.â They married at a Cherokee ceremony in Oklahoma. Several years later, he became ill with brain lymphoma, and Steinem cared for him until his death in 2003.
Steinem said she had few regrets in life, but did miss being present when her father died. She received word that heâd been in a serious car accident, but did not respond in time, and he died alone. âI had taken care of my mom as a child, and I feared Iâd never come back,â she explained. She was also sorry that she didnât become closer to her mother. âI was so fearful of becoming her,â she said in an HBO documentary, âGloria: In Her Own Words.â
Steinemâs books included âA Life on the Roadâ
Steinemâs books included the 2015 road memoir âA Life on the Roadâ â but she wryly noted at the time that sheâd actually never learned to drive. It would have taken away, she said, from her ability to converse with her hosts, who would pick her up from airports or train stations. And, she noted, she always loved to chat with taxi drivers.
On Jan. 21, 2017, when hundreds of thousands of women gathered in Washington in their pink âpussy hatsâ for the historic Womenâs March, it surprised nobody that the keynote speaker, and the most rousing, was Steinem.
âWe are linked,â she told the crowd. âAnd this is a day that will change us forever because we are together.â
For many women, Steinem was the galvanizing voice that day. She would go on to advocate fiercely. But, though many saw her as a singular figure in history, she often liked to say that if she hadnât come along, someone else would have accomplished the same things.
By the same token, she said, it was less important that younger people listen to her, and more important that they listen to themselves.
âThe primary thing is not that they know who I am,â she said, âbut that they know who THEY are.â
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