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Peacock Hopes an Andy Cohen Avatar Will Keep You Hooked on Reality TV

The streaming app unveils new AI-powered features, including live NBA games in vertical format.

Peacock is adding an AI feather to its flock. The NBCUniversal property said Friday it will launch several new features to its mobile app, most notably a TikTok-like vertical video experience narrated by an AI version of TV personality Andy Cohen.

The feature, called “Your Bravoverse,” will enable app users to swipe endlessly — if they want — through a playlist of clips from their favorite Bravo shows, all narrated by the Cohen AI. The app will also stream live NBA games in a 9:16 vertical format and introduce two new mobile games.

Peacock said there will be a section for vertical video on the mobile app starting this summer, replacing the current download button in the main bottom navigation. 

The new Peacock features capitalize on the AI frenzy and join the bandwagon of mobile users who have become accustomed to the vertical, swipeable nature of consuming content, such as on TikTok and Instagram.

Your host, an AI Andy Cohen

Launching this summer, Your Bravoverse will play videos in vertical format on your phone. The content library will be comprised of Bravo shows past and present, including Vanderpump Rules and the Real Housewives franchise.

AI will create playlists of clips from more than 5,000 hours of footage across the entire Bravo catalog of shows and extract stories from those shows using computer vision. The company says the goal is to “weave together complex storylines across seasons and franchises that help fans relive memorable moments or uncover new connections they may have never seen before.”

Computer vision, in concert with generative AI, is tech that can analyze thousands of hours of Peacock shows, pick out key moments and create video feeds.

Matt Strauss, Chairman of NBCUniversal Media Group, called the feature a “first-of-its-kind experience” for the company — “pairing our deep Bravo library with agentic and gen AI to create a personalized experience.”

The narrator for each playlist will be an AI avatar of Andy Cohen, host of the talk show Watch What Happens Live and creator of the Real Housewives franchise. The avatar will be trained to have Cohen’s “distinctive style and voice.”

Cohen said the Bravoverse experience will be “intuitive” and “interactive.”

“If there’s one thing Bravo fans love, it’s being part of the conversation,” Cohen said in a statement. “It’s the best of AI and the best of Bravo, helping fans discover shows, dive deeper into their favorite moments, and connect with the Bravo universe like never before — all guided by me. Well, not exactly me, but a version of me!”

To create playlists, Your Bravoverse consumers will first choose their top shows and moments, then receive their own personal playlist. NBCUniversal says each playlist can have more than 600 billion possible variations. Just as on TikTok and Instagram, Bravoverse viewers will be able to swipe through videos endlessly. NBCUniversal says the playlists will be constantly refreshed.

NBCUniversal is counting on what it calls its Bravo “loyal superfans.” The company said Bravo viewers watch an average of 24 hours each month, and some people watch up to 75 episodes of shows each month.

The Your Bravoverse feature will be accessible through a dedicated Vertical Video space on the app’s home page. 

Live Vertical NBA games

It seems counterintuitive to watch a sport played on a horizontal court in a vertical format on your phone. Peacock actually already unveiled the feature before, during the NBA All-Star Game on Feb. 15.

During live NBA game broadcasts, AI will enable Peacock app viewers to watch the main broadcast and additional camera angles. This vertical video viewing option will reside within the Courtside Live feature, which Peacock launched during the All-Star Game.

Peacock has shown vertical video clips for sporting events since early 2025 — “a first for a streaming platform,” the company said — for NBA, NHL and the 2026 Winter Olympics.     

Peacock will launch the feature this spring.

New mobile games

Peacock is also launching two new mobile games, as part of NBCUniversal’s collaboration with Wolf Games, announced in October  — Law & Order: Clue Hunter and Public Eye, both mystery-solving games. The games are being created with Wolf Games’ Gen-AI gaming engine and will be launched this spring.

Peacock said it will also be introducing a new Jeopardy! mini‑game, with daily trivia rounds written by the Jeopardy! 
team, which can be played in the Peacock mobile app.

In its 2025 fourth-quarter earnings report, Comcast — owner of NBCUniversal — said Peacock’s paid subscribers increased 22% year over year to 44 million, while revenue grew 23% to $1.6 billion. 

Technologies

Trump-Xi summit puts AI safety talks on the table but neither side wants to slow down

Recent weeks have seen AI safety fears reach new heights. That will be a key focus for the U.S. and Chinese leaders, analysts told CNBC.

President Donald Trump wants the U.S. to beat China in the artificial intelligence race. But as he meets Chinese President Xi Jinping, both countries are also weighing how to address the risks posed by rapidly advancing technology.

In recent months, AI systems have taken more consequential actions online: OpenAI said one of its research models gained unauthorized access to parts of the AI platform Hugging Face, while Anthropic found AI was being used to automate parts of cyberattacks. The incidents have raised fears that increasingly autonomous models could make attacks faster and harder to contain.

Ahead of Trump and Xi’s meeting on Thursday, U.S. Treasury Scott Bessent discussed the prospect of a “U.S.-China AI dialogue” with his Chinese counterpart, He Lifeng, over the weekend, including a channel for incidents “up to a national security level.”

“Leaders in both countries are spooked by the increasing cyber capabilities of AI models, and especially agents acting autonomously to escape containment and breach websites,” Aalok Mehta, director of the Wadhwani AI Center at the Center for Strategic and International Studies, told CNBC.

But as fears have intensified, tensions have not dissipated.

Washington continues to restrict China’s access to Nvidia

What’s been said so far?

While the U.S. took an early lead in developing large language models, or LLMs, thanks to companies like OpenAI and Anthropic, Chinese models have made big capability gains in recent months and are increasingly being adopted by companies globally, including in America.

Trump previously dismissed warnings that AI poses an existential threat to humanity, risks amplified by OpenAI CEO Sam Altman and Anthropic chief Dario Amodei as they called for an industry slowdown and regulatory oversight.

“If we don’t win AI, we’re going to be put in a very bad position,” Trump told reporters earlier this month.

But in a Truth Social post Monday, he said the government “will rein things in if we have to.”

Some lawmakers hopeful that the talks will result in some sort of agreement on AI, while being realistic that the summit may be more about the fact it’s happening than deliverables.

“I hope Trump meets with Xi Jinping and comes up with some common sense safeguards,” Rep. Ro Khanna, D-Calif., who represents part of Silicon Valley, said in an interview Wednesday on CNBC’s “Squawk Box.”

“How about we just agree that you should not be able to have self-improving AI?” Khanna said. “Why wouldn’t you want to sit down with Xi Jinping and say let’s have some reasonable agreement? And have it enforceable, trust but verify.”

AI safety and access to chips

The likeliest areas of agreement between the U.S. and China could be common definitions and frameworks for AI safety for powerful models and an emergency communication mechanism to discuss incidents, Mehta told CNBC.

A channel for relating national security-related incidents would be a “modest” but positive step, Chris McGuire, senior fellow for China and emerging technologies at the Council on Foreign Relations, told CNBC.

But an agreement to slow down AI’s breakneck development speed is “extremely unlikely,” he added.

China has historically used AI dialogues “to complain about U.S. export controls,” McGuire said, which the U.S. uses to prevent the most advanced AI chips from being sold to China.

“Its state media has largely rejected the concerns expressed by leading U.S. AI labs about the potential for catastrophic risk, which is consistent with China’s long-held skepticism of all U.S. arms control proposals,” he added.

Despite U.S. restrictions, several Chinese firms have reportedly been able to access the chips’ compute power remotely, via data centers in Southeast Asia.

While U.S. Trade Representative Jamieson Greer said controls on chips were not on the agenda during preliminary talks on the weekend, China could push to have them relaxed, said Melanie Hart, senior director of the think tank Atlantic Council’s Global China Hub.

“China’s asking the U.S. to embrace Chinese AI models and drop some of the U.S. controls on China’s access to semiconductor chips,” she told reporters on Tuesday.

Distillation could also come up in the talks. U.S. companies and officials have accused Chinese labs of using the practice to gain ground, characterizing it as theft; China rejects the allegations.

In July, Bessent threatened sanctions against companies doing it and said the Trump administration had found “watermarks of our U.S. large language models on many of the Chinese models,” calling it “unacceptable.”

Progress on AI cooperation relies on two things, said Mehta. “The first is that it can’t hurt the ability for the U.S. and China to compete on the merits of their technology.”

The second is a verification mechanism, he added. “Policymakers won’t be inclined to take their counterparts just on their word, so we’ll need to find ways to ensure information flowing between the two countries is accurate. That means both technical and governance verification tools.”

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Technologies

Chinese authorities reportedly seize F-35 parts in Hong Kong

Chinese authorities reportedly seized F-35 stealth fighter components that were diverted to Hong Kong, prompting investigations by Australia, the U.S., and Lockheed Martin.

Chinese authorities are reportedly in possession of F-35 stealth fighter parts after components of the aircraft were “inexplicably diverted to Hong Kong.”

Shipping giant UPS was sending a cockpit canopy and weapons bay door to the U.S. from Australia in late May when it was diverted, Bloomberg reported on Thursday, citing sources.

Both parts were coated with a radar absorbing material that enhances their stealth capabilities, the sources said, and it was not clear why the shipment was diverted to Hong Kong.

On Tuesday, Australian Defense Minister Richard Marles told reporters Tuesday that Australia was aware of the shipment, and was working with the U.S. and Lockheed Martin to see how Canberra can assist in the investigation.

Marles also said it was his understanding that no sensitive parts were in the missing shipment, according to CNN.

Lockheed Martin, UPS and the Pentagon didn’t immediately respond to requests for comment from CNBC.

The F-35 is a fifth-generation stealth fighter made by Lockheed Martin, and Washington controls the sale of these aircraft only to its closest partners and allies.

For example, Turkey was excluded from the F-35 program in 2019 after the country purchased the Russian S-400 anti-aircraft system, which raised fears that the Russian system could be used as an intelligence collection platform to learn about the aircraft’s capabilities.

China has targeted F-35-related U.S. military data in past espionage cases, according to U.S. prosecutors in 2024.

A $24 billion sale of F-35s to Saudi Arabia was approved last week, but some lawmakers in Congress have already expressed concerns over the technology finding its way into Chinese hands.

Congressman Raja Krishnamoorthi (D-IL) said that the U.S. intelligence community has warned that the sale “could put the crown jewels of American military technology within reach of the Chinese Communist Party.”

Users of the fighter jet include Australia and Belgium, as well as the U.S. itself, with other countries like Japan, Canada and Singapore having also ordered the aircraft.

F-35s have also been used by the U.S. during the Iran conflict, with one aircraft suffering damage from enemy fire, according to the Department of Defense.

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Oil prices dip as diplomatic hopes for Iran conflict rise

Oil prices fell on Friday after reports of U.S.-Iran talks in New York, though investors remain concerned about inflation and geopolitical tensions.

Oil prices dropped on Friday after a report emerged that U.S. and Iranian negotiators meeting in New York are exploring a step‑by‑step agreement to resolve the confrontation in the Persian Gulf.

November Brent crude futures slipped 1% to $93.66 a barrel, while U.S. West Texas Intermediate November futures fell 0.68% to $105.86 per barrel.

According to Reuters, a senior Iranian official said the most realistic way forward is for Tehran to permit shipping through the Strait of Hormuz if the United States ends its naval blockade.

The United States and Iran had previously agreed to this approach under a June 17 memorandum of understanding, but the arrangement soon broke down and fighting resumed. It remains unclear what distinguishes the present talks from earlier attempts.

Iran now seeks a return to the June 17 memorandum of understanding before the upcoming U.S. midterm elections, Iranian President Masoud Pezeshkian told media outlets on the sidelines of the United Nations General Assembly, according to Al Jazeera.

“It is understood that the two sides have been communicating via mediators,” said David Morrison, a senior market analyst at Trade Nation. Morrison added that investors remain uneasy about persistent inflation, rising energy costs, and the bellicose rhetoric exchanged by the U.S. and Iran at the UN General Assembly in New York.

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