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Smartphone Buyers Care Even Less About AI Than They Did Last Year, CNET Survey Finds

Shoppers aren’t sold on thinner phones, even as rumors suggest Apple will soon debut the iPhone 17 Air.

AI has become a staple of just about every new phone, but that doesn’t mean it’s a centerpiece of most people’s lives. 

A CNET survey finds that just 11% of US smartphone owners choose to upgrade their devices because of AI features, a 7% drop from a similar survey last year. Further, about 3 in 10 people don’t find mobile AI helpful and don’t want to see more features added. 


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This comes as tech giants continue to roll out new AI capabilities. Google loaded its new Pixel 10 series with fresh AI features, as did Samsung when it unveiled both the Galaxy S25 lineup and the Z Fold 7 and Flip 7. Apple has also debuted a handful of Apple Intelligence updates as it works to play catch-up with AI leaders like Google’s Gemini and OpenAI’s ChatGPT. And with its next iPhone reveal slated for Sept. 9, it’s possible we could hear more about its upcoming AI efforts. 

These survey results highlight the mismatch between phone makers’ bullish approach to AI and consumers’ general apprehension toward the rapidly advancing technology. Despite pushes from companies like Apple, Samsung and Google to add a growing list of AI features into their mobile devices, most people continue to care about three core areas when shopping for a new phone: price (62%), longer battery life (54%) and more storage (39%). Another top consideration is the camera, with 30% of respondents citing that as a top priority. 

Last year’s survey echoed these same primary concerns. In 2024, the biggest motivation for US smartphone owners to upgrade their devices was longer battery life (61%), followed by more storage (46%) and better camera features (38%). Just 18% said their main motivator was AI integrations. This year, it appears that number is even lower, even as AI capabilities become more ubiquitous. 

AI isn’t the only marketing tactic consumers aren’t buying into. Despite recent slim phone releases like Samsung’s Galaxy S25 Edge and rumors about a skinny «iPhone 17 Air,» just 7% of respondents said a thinner phone would motivate them to upgrade. 

Still, companies are likely to use the fresh form factor to try to rake in more dollars. At this year’s Mobile World Congress, thin phones like the S25 Edge and Tecno’s Spark Slim phone concept stole the spotlight. Oppo’s Find N5, Samsung’s Galaxy Z Fold 7 and Honor’s Magic V5 flex thin, foldable designs that may appeal to someone who wants a larger device without the bulk. CNET’s survey suggests most consumers aren’t swayed by those eye-catching designs, but that could change as more people get their hands on the devices and if a skinny iPhone comes to fruition.

A(I) tough sell

AI has become the buzzword of practically every tech product launch and keynote over the last few years. AI-powered capabilities like writing tools, image editing and smarter voice assistants have leveled up mobile devices into even more powerful machines. In turn, this has ramped up the already-fierce competition among key mobile players. Google has woven Gemini into its Pixel devices, as well as other Android phones from companies like Samsung and Motorola. Apple introduced its suite of Apple Intelligence features with the iPhone 15 Pro and Pro Max, though its larger AI ambitions have stalled and it lags behind its competitors.

It’s not just premium flagship devices that are piling on the generative AI features. Mid-tier and budget phones are hopping on the bandwagon, too. For instance, the $600 iPhone 16E, $500 Pixel 9A and $650 Galaxy S24 FE pack their fair share of AI features that echo what you’ll find on their pricier siblings. All of this proves that no matter how much you’re willing to spend, you can’t escape the AI hype. 

Based on CNET’s survey, «hype» may in fact be the word many people ascribe to the recent flood of generative AI features. Just 13% of people say they use AI on their phone to summarize or write text, 8% say they tap into AI image creation tools and 7% use AI on their phone for photo editing. Additionally, 20% admit to not even knowing how to use the AI features on their handset.

Mobile AI features generally come at no extra cost to users, but that could soon change. Samsung, for one, says on its website that Galaxy AI features «will be provided for free until the end of 2025 on supported Samsung Galaxy devices.» Apple is also expected to eventually start charging for some of its AI-powered iPhone features. You’ll also need to pay to unlock Gemini’s full power across Google’s apps. Amid so much subscription fatigue, that could be a tough sell. Half of people surveyed say they’re not willing to pay extra money to access AI features on their phone. That’s up 5% over last year.

Privacy is a growing concern as AI expands its reach across our devices. Just over 40% of smartphone users are worried about privacy when it comes to using AI on their smartphone, up 7% from last year. And that’s largely irrespective of age; boomers are the most concerned (45%), but concern from Gen Z (41%) and Gen X (41%) is also notably high.

That’s not to say everyone’s dismissive of AI on their handset. Fourteen percent of people say they find AI features helpful and are excited to tap into more of those capabilities on their phone. Gen Z (25%) and millennials (16%) express the most interest in using AI on their smartphone. 

Smart assistants get an AI assist, but it’s not enough

Smart assistants are one way tech companies are hoping to make AI your everyday companion. Gemini on Android phones is increasingly capable of handling more tasks, from brainstorming to carrying out functions within apps. Apple also has plans to use AI to supercharge Siri, but that rollout has been delayed indefinitely

According to CNET’s survey, 61% of iPhone owners use Siri, while 41% of Pixel owners use the Gemini assistant. Just 10% and 9% of Siri and Gemini users respectively say they call on the smart assistants every day. As AI becomes more capable and as companies further promote those abilities, it’ll be interesting to see whether those interactions increase. 

Methodology

CNET commissioned YouGov Plc. to conduct the survey. All figures, unless otherwise stated, are from YouGov Plc. The total sample size was 2,201 adults, of whom 2,129 own a smartphone. Fieldwork was undertaken May 13 to 15, 2025. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18 plus).

Technologies

Today’s NYT Strands Hints, Answers and Help for Jan. 24 #692

Here are hints and answers for the NYT Strands puzzle for Jan. 24, No. 692.

Looking for the most recent Strands answer? Click here for our daily Strands hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle, Connections and Connections: Sports Edition puzzles.


Today’s NYT Strands puzzle is one of those where the answers only make sense in pairs. There are six answers to find, and each of them matches up with one of the other answers. Some of them are difficult to unscramble, so if you need hints and answers, read on.

I go into depth about the rules for Strands in this story. 

If you’re looking for today’s Wordle, Connections and Mini Crossword answers, you can visit CNET’s NYT puzzle hints page.

Read more: NYT Connections Turns 1: These Are the 5 Toughest Puzzles So Far

Hint for today’s Strands puzzle

Today’s Strands theme is: A work of art.

If that doesn’t help you, here’s a clue: On museum walls.

Clue words to unlock in-game hints

Your goal is to find hidden words that fit the puzzle’s theme. If you’re stuck, find any words you can. Every time you find three words of four letters or more, Strands will reveal one of the theme words. These are the words I used to get those hints but any words of four or more letters that you find will work:

  • FINS, FINE, FINES, GARB, BOAT, GATES, GATES, FIST, RATE, RATS, STAR, PAINT, SILL, SPAT

Answers for today’s Strands puzzle

These are the answers that tie into the theme. The goal of the puzzle is to find them all, including the spangram, a theme word that reaches from one side of the puzzle to the other. When you have all of them (I originally thought there were always eight but learned that the number can vary), every letter on the board will be used. Here are the nonspangram answers:

  • STARRY, NIGHT, WATER, LILIES, BOATING, PARTY

Today’s Strands spangram

Today’s Strands spangram is FAMOUSPAINTING. To find it, start with the F that’s four letters down on the far-left vertical row, and wind up, across, and then down.

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Toughest Strands puzzles

Here are some of the Strands topics I’ve found to be the toughest.

#1: Dated slang. Maybe you didn’t even use this lingo when it was cool. Toughest word: PHAT.

#2: Thar she blows! I guess marine biologists might ace this one. Toughest word: BALEEN or RIGHT. 

#3: Off the hook. Again, it helps to know a lot about sea creatures. Sorry, Charlie. Toughest word: BIGEYE or SKIPJACK.

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Technologies

San Diego Comic-Con Draws a Line: No AI Art Allowed at 2026 Event

The long-running fan convention is banning AI-created works from its popular art show.

Like Sarah Connor in The Terminator, San Diego Comic-Con is fighting back against AI. The prestigious, long-running pop culture convention has banned all artwork created by artificial intelligence from the 2026 Comic-Con art show. Rules posted on the Comic-Con website now state that AI-generated art won’t be shown in any form. 

«Material created by Artificial Intelligence (AI) either partially or wholly, is not allowed in the art show. If there are questions, the Art Show Coordinator will be the sole judge of acceptability,» the website reads.


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A representative for San Diego Comic-Con did not immediately respond to a request for comment. 

In the past, the convention allowed participants to display AI artwork, provided it was clearly marked as such and wasn’t sold. But now, those artists can’t even bring it through the door. The rule change is a response to artist-led pushback, according to a 404 Media report. San Diego Comic-Con is one of the world’s most famous pop culture conventions, uniting comics, movies, television, gaming, cosplay and collectibles.

Jim Zub, writer for the Conan the Barbarian and Dungeons and Dragons comic book series, told CNET he supports Comic-Con’s decision and hopes other conventions will follow their lead.

«Hundreds of thousands of people attend San Diego Comic-Con each year, and the excitement that generates isn’t because they’re eager to meet a computer spitting out homogenized slop,» Zub said. 

Zub, who’s also an artist, is scheduled to appear at Comic-Con in 2026.

Entertaining AI

The use of generative AI in comic book and pop culture art has generated controversy in recent years as AI programs have become more skilled at imitating creators. 

A central focus of the 2023 actor’s strike involved backlash against the use of AI in movies and television. The issue has continued to roil Hollywood, as actors, special effects designers, and other film workers see the technology as a threat, while some movie studios view AI as a way to reduce production costs. 

Netflix has already begun using AI-generated imagery in at least one series, Argentine sci-fi show El Eternauta. CEO Ted Sarandos praised the technology during a 2025 earnings call. 

«We remain convinced that AI represents an incredible opportunity to help creators make films and series better, not just cheaper,» Sarandos said at the time. 

AI is also an issue in the video game industry, with publishers facing swift backlash whenever fans discover AI was used in a game. The Indie Game Awards rescinded two awards for the hit RPG, Clair Obscur: Expedition 33, after they found out that AI-made placeholder assets were included when the game launched. The game developer quickly patched the assets out. 

While the movie and video game industries appear to have mixed views on using AI, Comic-Con has taken a firm stance, at least for now. 

«Artists, writers, actors and other creatives gather and celebrate the popular arts in person because the people part of the equation is what matters most,» Zub said.

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Technologies

Today’s NYT Mini Crossword Answers for Saturday, Jan. 24

Here are the answers for The New York Times Mini Crossword for Jan. 24.

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.


Need some help with today’s Mini Crossword? It’s a long one, as per usual on Saturday. 1-Down made me awfully hungry! Read on. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.

If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.

Read more: Tips and Tricks for Solving The New York Times Mini Crossword

Let’s get to those Mini Crossword clues and answers.

Mini across clues and answers

1A clue: Snow day vehicle
Answer: PLOW

5A clue: Steam room alternative
Answer: SAUNA

6A clue: Show on which Jon Hamm had his breakout role
Answer: MADMEN

7A clue: Subject of negotiations with a 3-year-old
Answer: BEDTIME

8A clue: Respected veteran, in slang
Answer: OLDHEAD

9A clue: Gain back, as trust
Answer: REEARN

10A clue: Spooky
Answer: EERIE

Mini down clues and answers

1D clue: Noodle dish garnished with lime wedges and crushed peanuts
Answer: PADTHAI

2D clue: Singing candlestick in «Beauty and the Beast»
Answer: LUMIERE

3D clue: ___ band
Answer: ONEMAN

4D clue: Decreased in size, as the moon
Answer: WANED

5D clue: More blue
Answer: SADDER

6D clue: Chaotic fight
Answer: MELEE

7D clue: Total snoozefest
Answer: BORE


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