Technologies
Best T-Mobile Plans: How to Choose and Which Ones to Pick in 2025
T-Mobile’s plans have changed this year in name and also the services they include. We break down what’s offered.
T-Mobile plans look a lot different than they did a few months ago. The carrier hasn’t just retired the name “Go5G.” It’s added services, introduced a five-year price guarantee and improved its 5G infrastructure, which has led it to being named the Best Wireless Network in the US by Ookla. (Disclosure: Ookla is owned by the same parent company as CNET, Ziff Davis.) T-Mobile has also added the T-Satellite texting service powered by Starlink satellites, removing geographic limits to how you can get connected. If you’re looking for perks, the company is still committed to its Magenta Status perks like T-Mobile Tuesdays and a new DoorDash deal that offers a year of DashPass delivery. On the downside, none of the current plans include taxes and fees, which get tacked on above the listed plan prices.
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Read more: Our Guide to the Best Cell Phone Plans
Pros
- T-Mobile’s 5G network is generally robust
- Plan includes 50GB of high-speed data in the US
- Phone can be used as a hotspot
- Unlimited calls, texts and data in Canada and Mexico
Cons
- Data in Canada and Mexico limited to very slow 2G speeds
- Hotspot is limited to 3G speeds
- No five-year price guarantee
- Everyone must be on the same plan
- Taxes and fees aren’t included in monthly cost
The T-Mobile Essentials Saver plan offers unlimited data usage and includes 50GB of «Premium» data, which is the fastest-capable 5G rate available in your area. After 50GB, speeds are reduced to 3G levels for the remainder of the month. However, that Premium may not always be so premium: T-Mobile notes in the fine print that «Essentials customers may notice speeds lower than other customers and further reduction if using >50GB/month, due to data prioritization.»
You can use your phone as a mobile hotspot, also with unlimited data, but at 3G speeds. High-speed hotspot access is available as an add-on. Internationally, calls, text and data are unlimited while in Canada and Mexico, but the data is restricted to 2G speeds. Elsewhere, calls cost 25 cents per minute, and texts are unlimited at no extra charge when you’re in roughly 215 countries.
As for other T-Mobile features, you’ll have to look further up the plan menu. Essentials Saver and Essentials don’t carry the five-year price guarantee found in the Experience plans, nor does it include T-Satellite texting access, but you can add the Starlink-based service as an optional add-on when it launches on July 23. Perks are also reserved for the costlier plans, which means no included Netflix, Apple TV Plus or Hulu streaming thrown in.
The Essentials Saver plan costs $50 a month for a single line, $80 for two lines and $100 for three lines, the maximum number allowed on this plan. If you need three or more lines, the Essentials plan is a better value.
Why we like it
Providers want to push you toward their more expensive offerings, but they also know there’s a place for cost-conscious people who want just the basics. Essentials Saver includes 50GB of fast data before the data rate slows down. And even though the hotspot feature is especially pokey at 3G speeds, it’s still there in a pinch if needed.
Who it’s best for
The Essentials Saver plan is great for individuals or pairs who don’t want to spend much for a cellular plan and aren’t looking for perks or fast data.
Who shouldn’t get it
The plan isn’t for people seeking features such as larger amounts of premium data, regular hotspot access or included perks, or folks who need to set up a family or group with three or more lines.
Customer service options
• Online: T-Mobile
• Phone: 1-855-315-6244
• Store: Store locator
• App: T-Life app
Pros
- T-Mobile’s 5G network is generally robust
- Plan includes 50GB of high-speed data in the US
- Phone can be used as a hotspot
- Unlimited calls, texts and data in Canada and Mexico
- Can have up to six lines on an account
- Third line free is a better deal than Essentials Saver
Cons
- Data in Canada and Mexico limited to very slow 2G speeds
- Hotspot is limited to 3G speeds
- No five-year price guarantee
- Everyone must be on the same plan
- Taxes and fees aren’t included in monthly cost
If you compare the specifics of T-Mobile’s Essentials and Essentials Saver plans, you might think the company forgot to update one or the other — they’re Essential-ly the same. With both, you get 50GB of fast Premium 5G data (depending on the network capabilities in your area), which drops to 3G speeds of still-unlimited data after that allotment is used up. You can use your phone as a mobile hotspot with unlimited data, but only at 3G speeds and restricted to paltry 2G speeds when you’re in Canada or Mexico. In those two countries, calls, text and data are unlimited, while calls made from around 215 other countries are charged at 25 cents a minute.
The Essentials plan also doesn’t include perks such as streaming video from Netflix or Apple TV Plus, nor the five-year price guarantee found on the Experience More and Experience Beyond plans. T-Satellite service is also not included, though it can be added for $10 a month when it launches on July 23.
Where Essentials comes out ahead of Essentials Saver is the number of lines you can have on your account. Essentials Saver is limited to just three, but Essentials can accommodate six lines. In fact, a trio of people will save money going with Essentials due to a free third-line deal, paying $90 a month (plus taxes and fees) for a $10 savings over Essentials Saver.
However, if you need just one or two lines, Essentials Saver is still the better deal. A single line on Saver is still the better offer at $50 a month compared with $60 for the same features on Essentials, and two lines on Saver costs $80 a month compared with $90 for Essentials.
Why we like it
You get a solid level of basic phone service, with unlimited calls, texts and data, 50GB of premium higher-speed data and better pricing than the Essentials Saver plan for three or more lines (up to six).
Who it’s best for
Essentials is great for a cost-conscious family of three or more that wants unlimited everything, even at some slower speeds.
Who shouldn’t get it
This plan isn’t for people who want features such as larger amounts of premium data, regular hotspot access or included perks, or folks who need to set up a family or group with three or more lines.
Customer service options
• Online: T-Mobile
• Phone: 1-855-315-6244
• Store: Store locator
• App: T-Life app
Pros
- T-Mobile has a strong 5G network
- Free T-Satellite service through end of 2025 (then $10 per month)
- 5-year price guarantee
- Solid perks like Netflix, Apple TV Plus and international data
Cons
- T-Satellite not included in the plan price
- Taxes and fees not included in monthly cost
T-Mobile’s Experience More plan sits in the middle of its unlimited plans but is actually quite a jump above the more value-focused Essentials and Essentials Saver plans. It includes unlimited high-speed data over its 5G network, so you don’t need to worry about whether performance will lag after you’ve used up an initial amount (although T-Mobile does reserve the right to slow data when networks are congested). It also includes 60GB of high-speed hotspot data (then unlimited at 3G speeds once that’s used up).
The Experience More plan also carries T-Mobile’s five-year price guarantee. The T-Satellite feature for texting via satellite when you’re away from a cellular network is not included in the plan, but it can be added as a free service once it begins operation in July through the end of 2025; after that date, it will cost $10 per month.
Internationally, Experience More includes unlimited talk and text while traveling in Canada and Mexico, plus 15GB of high-speed data (then unlimited at 256Kbps). In more than 215 other countries outside the US, you get unlimited texting and 5GB of high-speed data (then unlimited at 256Kbps), plus calling charged at 25 cents per minute.
The Experience More plan also includes a few attractive perks above the 5G and data speed allotments. Included in the price are Netflix Standard (with ads) and Apple TV Plus, which includes the MLS Season Pass, at 4K resolution where available. A one-year AAA membership can also help when you’re traveling. T-Mobile’s Magenta Status adds even more perks, such as 15% discounts on Hilton hotel stays, 25% off tickets to “more than 8,000 shows at over 120 venues nationwide,” and T-Mobile Tuesdays, a series of deals that can include perks like cheap movie tickets and discounts at national restaurants.
Through Aug. 4, T-Mobile subscribers can sign up for a free year of the DoorDash DashPass service.
Why we like it
Although it’s more expensive, Experience More packs a lot of perks into one plan. Unlimited high-speed data means you don’t need to monitor your app and streaming usage.
Who it’s best for
Individuals and families who want to get the most for their monthly cost.
Who shouldn’t get it
People looking to pay less per month who don’t need hotspot data or a multitude of perks.
Customer service options
• Online: T-Mobile
• Phone: 1-855-315-6244
• Store: Store locator
• App: T-Life app
Best T-Mobile plans compared
| Plan | Cost 1 line (autopay) | Cost 4 lines (autopay) | High-speed data | Hotspot data limit | Price guarantee | Max number of lines | Streaming resolution | |
|---|---|---|---|---|---|---|---|---|
| T-Mobile | Essentials Saver | $50 | n/a | 50GB | Unlimited 3G | n/a | 3 | 480p (SD) |
| T-Mobile | Essentials | $60 | $105 | 50GB | Unlimited 3G | n/a | 6 | 480p (SD) |
| T-Mobile | Experience More | $85 | $170 | Unlimited 5G | 60GB | Five years | 12 | Up to 4K |
Recent updates
T-Mobile shook up its plans (again) in early 2025, replacing its Go5G Plus and Go5G Next plans with Experience More and Experience Beyond. And yet, the stalwart Essentials and Essentials Saver plans are still in the lineup as lower-cost alternatives to the bells-and-whistles Experience plans. It also announced that the Starlink-based T-Satellite service will be included in Experience Beyond and Go5G Next plans, and available as a $10 a month add-on for other plans (even extended to competing carriers).
Factors to consider
A wireless carrier saying it offers 5G is like me saying I have a car. Good for me — but what make and model is it? Does it run reliably? Can it actually get up to the top speed on the speedometer or will it sputter when I try to merge onto the freeway? And could I have gotten the same performance if I’d paid less for a model without extras like heated seats and a TruCoat sealant?
As you’re evaluating carriers, keep the following things in mind.
Know your area
Wireless coverage can make or break a plan. If you aren’t getting reliably fast connections, or if calls often drop or aren’t picked up, then you could be paying for more than you’re getting. Fortunately, most areas of the US are blanketed by some type of cellular coverage, so there aren’t as many dead zones as there used to be. (And now satellite service is starting to fill those holes.) The major companies are also putting a lot of money and effort into broadening their coverage.
On the other hand, even in a dense area, one carrier’s network may be stronger than another’s, or signals could be reduced due to interference. So the best approach is to ask friends or family members which services they use and if the quality is acceptable. You can also test-drive services to see how your devices work in your area. (See the FAQ below for more on how reliable coverage maps can be.)
Know your deals and discounts
One other thing to keep in mind: discounts. All the carriers offer additional discounts you could be eligible for, depending on your employer, military status, student status or age. T-Mobile’s Work perk could knock 15% off the monthly price of an Experience More or Experience Beyond plan.
If you’re 55 or older, you may also be eligible for a discounted plan: T-Mobile offers discounted plans nationwide for as low as $55 a month for two lines.
It’s also worth noting that some carriers may advertise different rates geared toward switchers on their websites, for example if you bring your own phone (not trade in and finance a new one on an installment plan). Our recommendations reflect the actual rate outside of these very specific promotions.
How we test
Picking a wireless plan and carrier is a highly personal process. What works for you and your family’s needs may be vastly different from what your friends or neighbors are looking for. Even geographically, some areas have better AT&T coverage, while others work best on Verizon or T-Mobile. The picks we make are based on more than a decade of covering and evaluating wireless carriers, their offerings and overall performance.
Specifically, we take into account coverage, price/value, and perks.
Coverage
Since all three major providers cover most of the country with reliable 4G LTE or 5G, this is largely a toss-up on a macro level. It’s why we recommend a variety of eSIM options for figuring out what works best for you in your particular location, so you can best decide what’s right for you. Looking at coverage maps on each provider’s website will likely show that you get good coverage even if your experience isn’t full bars or the fastest speeds.
Price/value
Value is factoring in the total experience you might get, such as how much high-speed data you get and what’s included in the sticker price. We also take into account whether a plan includes typical taxes and fees, or whether those are charged separately, inching your monthly bill up higher.
Perks
Perks are add-ons beyond the core components of wireless service (talk, text and data). This could range from bundling in or discounting streaming services, to extra hotspot data, or the ability to use your phone internationally.
T-Mobile plans FAQs
Technologies
Anthropic’s New Claude Opus 4.5 AI Model Is Designed for Coding and Office Work
The new reasoning model can also power the Claude for Chrome AI browser extension.
Anthropic’s newest version of its most powerful generative AI model could upend how you manage your spreadsheets. The company said Claude Opus 4.5, announced Monday, is aimed at things you do on the job, like coding and office work.
Google unveiled its powerful new Gemini 3 model last week, and OpenAI released GPT-5.1 the week before. Now it’s Anthropic’s turn. The company, which is popular with businesses and software workers, said Opus 4.5 is focused on getting work done, not generating content.
Claude Opus 4.5 will be available everywhere and will be a default model for Pro (starting at $17/month), Max (starting at $100/month) and Enterprise users.
Opus 4.5 is built to produce documents, spreadsheets and presentations and can automate menial office tasks by using your computer and browser. That includes its deployment in Claude for Chrome, a browser extension that lets Claude do internet tasks for Max users.
This release puts all three Claude models in the 4.5 generation. Anthropic released Sonnet 4.5, its midlevel model, in September and Haiku 4.5, its smallest model, in October.
Advanced reasoning models like Opus are designed to handle complex, demanding tasks. While a smaller, cheaper large language model will provide an answer based on the probabilities in its training data, a reasoning model will rerun and refine its operations to get a better or more complete answer. This takes longer, but it means the AI can handle more difficult operations.
Reasoning models are particularly useful for complicated programming projects or intensive research. The downside is they are slower and more expensive to run, which is why companies often restrict them to paid plans or have strict limits on usage.
Technologies
New Spotify Feature Pulls Playlists Straight From Other Music Services
Moving to Spotify used to mean manually recreating your playlists or relying on third-party tools. Now, it’s seamless.
I use Spotify for hours every single day: on commutes, while cooking, during workouts, when walking my dog. Essentially, whenever life grants me a spare minute, I’m streaming Spotify. But even with all that listening, I’ve always wished the app had an easy way to scoop up the playlists I’d built on other music services. I’d call myself a Spotify loyalist, but there are some songs, such as covers or live versions, that are only available on other platforms.
Spotify finally delivered by recently rolling out a built-in feature that lets you import playlists from rival platforms directly into your library.
Read also: You Can Have ChatGPT Make You a Spotify Playlist. But Why Would You?
Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.
Spotify’s new playlist transfer feature
Spotify announced late last week that it’s launching a new «Import your music» option in its mobile app. This feature, powered by TuneMyMusic, enables listeners to seamlessly import entire playlists from competing services directly into their Spotify library.
At launch, Spotify supports transfers from major platforms including Apple Music, YouTube Music, Amazon Music, Tidal, Deezer, Pandora, SoundCloud and more.
The original playlists remain intact. Spotify doesn’t delete or alter them from the source app when it makes a copy in your Spotify account.
Read also: How to Find Your Spotify Wrapped All Year Round
Why this matters for Spotify users
- No more rebuilding your playlists from scratch: Previously, moving to Spotify meant manually recreating your playlists or relying on third-party tools. With this integration, Spotify handles the heavy lifting.
- Unlimited transfers: Unlike some free third-party services that limit the number of songs or playlists you can transfer, Spotify’s in-app solution supports unlimited transfers.
- Better personalization: Once your playlists are in Spotify, they feed directly into Spotify’s recommendation algorithms. That means personalized features like Daylist and Release Radar start getting smarter right away.
- More to do with your music: After importing, you can remix your playlists by inviting friends to collaborate, designing custom cover art or adding transitions between songs if you’re a Premium user.
Read more: Spotify’s Recaps Feature Helps You Return to Audiobooks You’ve Already Started
How to transfer your playlists to Spotify
Here’s a quick how-to so you can bring your favorite playlists over:
- Open the Spotify mobile app on your phone.
- Go to Your Library.
- Scroll to the bottom. You should see a new option title, «Import your music». Tap that.
- Follow the prompts to connect to TuneMyMusic. You’ll need to authenticate your account for the service you’re importing from.
- Choose the platform you’re moving from (Apple Music, YouTube Music, SoundCloud, etc.).
- Select the playlists you want to import.
- From there, Spotify will copy them into your library. Once complete, you’ll find them in your Spotify «Playlists» list.
Technologies
‘Am I the Problem?’ Why Gaming Crossovers Are a Love-Hate Thing
In navigating my own relationship with the phenomenon of characters from one game appearing in another, I talked to some of the devs behind the games to get a better sense of how these crossovers work and why companies pursue them.
When my friends want to play Magic: The Gathering, I wade through my two-dozen or so decks built for Commander — the card game’s casual, multiplayer format. I might choose the deck built around Elenda, the Dusk Rose, a vampire saint who can create legions of vampires. Maybe I’ll take my Narset, Enlightened master deck, which lets me cast powerful spells for free when she attacks. Both Elenda and Narset are original characters from Magic: The Gathering.
Or maybe I’ll grab my Lightning, Army of One deck, constructed around the Final Fantasy 13 character, so I can attack people for absurdly high amounts of damage. Maybe my Godzilla deck will engage in glorious combat against my friends’ decks led by characters from Dracula or Warhammer 40K. Would Eowyn from Lord of the Rings be a better match-up against the forces of the Imperium?
It’s a double-edged sword, this impulse toward crossovers. And it’s happening in games far beyond Magic: The Gathering.
Overwatch featured skins from Persona 5 in September, Halo armor and weapons showed up in Helldivers 2, and edgy looter shooter Borderlands 4 is showing up in… golf game PGA Tour 2K25. The crossover crown lies eternally with Fortnite, thanks to its never-ending influx of skins from games, movies, comics and real-life celebrities — leading players using the Sabrina Carpenter skin to stop shooting each other and, say, hold impromptu concerts instead.
When the elements fit each other are handled with care, it’s a fun way for fans to engage with multiple interests simultaneously. But when it feels carelessly thrown-together or when the elements don’t mesh, it can feel like a cash grab that hollows out the original property. And what works for one player might feel egregious or immersion-breaking to another.
«Am I the problem?» I ask myself, as I work on a fourth Magic deck built around a Final Fantasy character, after spending hundreds of dollars on cards and accessories from the set.
I do realize that the money I spent on the release event and weekly drafts screamed to Hasbro, «It’s working!» At the same time, playing with cards from that Final Fantasy set was also the most fun I’ve had with Magic in several years.
Corporations betting big on brand crossovers feels like the unavoidable consequence of a world in which players look more and more for customization and ways to show off their personalities and interests, which dovetails with companies looking for lucrative ways to attract new players and increase revenue in ongoing games. Is other media filtering into popular games about the joy of including familiar faces, or does it turn characters into digital bumper stickers, starved of their identity from their original context?
The answer, like it or not, is both.
Money is a big part of the motivation, but expanding reach and offering customization also factor in
Blending different properties together generally requires an intense collaboration between the property owners and the game inviting the crossover. So what makes these gaming collaborations worth it for those parties?
There’s a financial incentive, to be certain, as Hasbro has made astonishingly clear. In its second-quarter 2025 earnings call, CEO Chris Cocks noted that Magic: The Gathering’s Final Fantasy set made $200 million in revenue in one day, while it took the Lord of the Rings set six months to hit that milestone. To put those two collaborations in the context of original Magic: The Gathering sets, the bestselling Magic set before Lord of the Rings was Modern Horizons, which made $200 million over two years.
Admittedly, $200 million in 24 hours is performance that Magic: The Gathering will likely struggle to replicate, even with the overabundance of outside properties coming next year: Teenage Mutant Ninja Turtles, The Hobbit, Star Trek and Marvel. Still, Cocks said the company feels good about the collaborations set to launch next year in terms of pleasing players and bringing in revenue. And Final Fantasy ultimately points to the financial power of a good gaming crossover, one where the properties are handled thoughtfully and intentionally (even if some of that intention is making the collaboration more collectible).
To better understand how and why these crossovers happen, I talked with some of the people powering these gaming collaborations.
There were «a lot of clues» both internally and externally that Magic could support these kinds of crossovers in the game, said Aaron Forsythe, Magic: The Gathering’s vice president of research and development.
Sets like Lord of the Rings and Final Fantasy can also help funnel new players into a game that has been around since 1993.
«With Final Fantasy, we have seen a marked increase in play participation, especially among players who haven’t previously participated in our Organized Play programs,» said Rebecca Shepard, the vice president of franchise for Magic: The Gathering. That participation also extends after the launch of sets based on the other properties, which Magic brands Universes Beyond.
She noted that Universes Beyond releases also lead to increased interest in older products, demonstrating the crossovers’ ability to drive interest in the game’s original creations.
Magic’s designers have spent decades creating multiple in-game worlds or «planes» with their own lore, characters and mechanics. To a certain degree, crossovers are baked into its premise.
But what about something with a considerably smaller scope, like the hero shooter Overwatch 2? The team-based game is set in nearish future Earth, where other Blizzard games like Diablo and Starcraft are minimal parts of the world as references and outfits. But aside from a small Lego crossover, other external properties were mostly only winked at… until the game introduced skins from the popular manga and anime One-Punch Man back in 2023.
The game’s collaborations started out as infrequent events, but now show up roughly every season.
The Overwatch team was nervous for its first collaboration and took a cautious approach, said Aimee Dennett, Overwatch’s associate director of product management. Devs wanted to ensure that heroes were still recognizably Overwatch characters while also maintaining the integrity of the game’s lore. The solution was described as «our characters are cosplaying,» meaning that the Overwatch heroes maintain the iconic parts of their visual identity, while incorporating elements that are recognizable as the characters from the crossover properties.
There are also internal motivations for these opportunities.
«We’ve found that it has such a positive effect on the team,» said Overwatch’s Art Director, Dion Rogers. People who work on the game are also fans of these properties, and the opportunity to design those crossovers can be a creative spark for the developers.
Fortnite didn’t start the party, but it did invite basically everyone
Fortnite is the de facto example of crossovers in gaming. It represents an astonishing evolution of a concept that kicked off decades ago.
Video game publishers were firmly protective of their properties to keep their games unique, but gaming website Giant Bomb asserts that crossovers started in earnest with 1992’s Battle Soccer, where Godzilla could take the pitch against giant mech Gundams and superheroes from Japanese TV. A few years later, Marvel’s X-Men faced off against Street Fighter characters in a move that would eventually spawn the Marvel vs. Capcom series of fighting games.
Crossovers ramped up in the 2000s with Sonic the Hedgehog and Solid Snake as the first two characters not owned by Nintendo to show up in Smash Bros. Brawl, a few years before horror movie villain Freddy Krueger first appeared in a Mortal Kombat game. Thematically, these all make some sense — but Fortnite took crossovers to another level.
The crossovers started with the Infinity Gauntlet limited-time mode, where players could transform into Thanos, the villain of the 2019 film Avengers: Infinity War. It was quickly followed by the first Marvel-themed skins for Black Widow and Star-Lord that any player could wear. That kicked off a wave of Fortnite crossovers that would grow beyond Marvel to also include DC Comics, Star Wars, celebrities and various other games.
More have followed in Fortnite’s wake. The jump to include characters from other media besides video games has proven popular, with games like Mortal Kombat bringing in the villainous superhuman Homelander from The Boys, and the asymmetrical PVP horror game Dead by Daylight leaning heavily into killers and survivors from various games and movies — and also Nicolas Cage as himself, delivering some truly amazing voice lines.
Still, when it comes to bringing in everything from everywhere, nothing tops Fortnite, where crossover events feel less like guest stars and more like the first stop for major franchise promotion. And the cumulative results are, for lack of a better word, bonkers. Now a squad of Ariana Grande, Billie Eilish, Lady Gaga and Sabrina Carpenter can face off against a squad made up of Darth Vader, the Joker, Thanos and Mortal Kombat’s Sub-Zero… and then perform *NSYNC’s Bye Bye Bye dance on the villains’ corpses.
Epic Games, the makers of Fortnite, declined to comment for this story.
Convenience and customization… at a cost
While crossovers with other properties help bring revenue and new players into games, they also risk alienating players whose primary interest is in their games’ original concepts and who may feel the crossovers move the game away from its identity.
«We listen and learn more than folks realize but at the same time, our goal of making Magic for everyone — because it is — can also frustrate our existing players,» said Shepard in response to a question about the feedback to Universes Beyond and the seemingly polarized responses online.
You can see that frustration in videos from prominent Magic creators, with titles like «The Problems With Universes Beyond — Even if You’re NOT a Hater» and «Half of Magic: The Gathering Will Not Be Magic: The Gathering.» The discussions in those videos touch on multiple elements, but center around the proportion of and execution of Universes Beyond sets and how those sets do or don’t gel with the rest of the game.
That tension exists with most gaming crossovers. I wasn’t initially a fan of Overwatch’s move into collaborations. For me, the image of Doomfist in a yellow suit and flowing cape cheapened a character who’s supposed to be a surly big bad in the Overwatch universe. To me, it felt tonally mismatched with his identity, and I feared Overwatch feeling less like Overwatch as a result.
But the response I saw was largely positive. A change being celebrated doesn’t mean it’s necessarily good for the game, nor does outcry mean a change is bad. But there were clearly people who wanted the customization and expression of anime skins, highlighting the tension inherent in gaming collaborations like this.
Magic’s Aaron Forsythe acknowledged the competing interests, saying, «Players that have been with us for a while don’t feel the need for a change of this magnitude, and I appreciate how this hits them. But we’re doing this both because we want to grow the game — and we are — and because we think it’s another really fun way to enjoy it.»
For longstanding fans who have played the game for years, perhaps even decades, it may feel like the resources for the game’s original ideas are being diverted to fuel crossovers.
There are degrees, though. In the case of Magic: The Gathering, one-time Secret Lair drops like Sonic the Hedgehog that mostly show up in casual multiplayer formats may not seem as disruptive. But over the course of next year, Magic will release four more sets based on outside properties, bringing the total to seven such sets in two years. More than any individual card or set, that density of outside properties might feel particularly unwelcome, contributing to the feeling that it’s just Fortnite now.
Everyone is here (and here to stay)
I think a lot of the response to crossovers comes down to two things: how well the concept fits and how good the execution is. Fortnite itself has become a conglomeration of various game types — from Battle Royale to Lego to Ballistic, festivals and Creative modes — so the game featuring skins from all kinds of movies, games and celebrities sort of fits into that «everything for everyone» idea.
Something like Dead by Daylight is an example of using crossovers with a narrower focus, incorporating horror icons that fit its gameplay and lore. Resident Evil characters trying to escape from Halloween’s Michael Myers doesn’t make total sense, but there’s enough of an internal logic in the genres of slasher films and survival horror games for it to work.
And, despite my initial reservations about Overwatch’s collaborations, I was immediately enthralled when I saw Kiriko’s Suki skin from Avatar: The Last Airbender. In addition to giving me a new outlet for my favorite character from the show, it just fit the visual identity and the concept of the Overwatch hero, a protector in her own right.
The people behind the games acknowledge how much that matters. «If we don’t do this right,» Overwatch’s Rogers told me, «the fans will call us out.» Players have their own ideas of what fits and what doesn’t, and they aren’t shy about voicing those feelings. But Rogers said that getting it right instead helps maintain the identity of the game’s heroes.
Similarly, Magic’s Shepard said one step in the process of evaluating potential crossovers is feeling out whether it feels like «an authentic relationship» for the game and its players. The challenge, however, is that each player’s mileage will vary when it comes to that authenticity.
There’s no putting these crossovers back in the box, for better and worse. We’ll continue to have more options to play as our favorite characters across a variety of games. Right now, if I wanted to, I could fire up Street Fighter 6 and play a game as Chun-Li in the context of her original series. I could then swap over to Fortnite and run around sniping people as Chun-Li before logging into Overwatch and playing as Juno in her Chun-Li skin, healing people with a Martian mediblaster. And then over the weekend, I could play Magic: The Gathering with my friends and pull out a deck built around a Chun-Li character card.
For Chun-Li superfans, that’s great. At the same time, my Magic opponents may be sick of playing against characters from Stranger Things, Jurassic Park and Marvel, which might break the immersion of the game for them.
The demand is there and the complaints are valid. Companies will follow the money. But each game’s developers have to find their own way of squaring the crossover — justifying (or not) how another creative world collides with theirs.
For Overwatch’s Dennett, as the game grows and changes, so does the team’s philosophy about collaborations — because pushing the boundaries of what’s possible in the hero shooter sparks the imaginations of its player base.
«It’s sort of a self-reinforcing cycle, where our players grow and change so much, and so do the types of collaborations, and the types of collaborations change, which grows and changes our players.»
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Correction, Nov. 24: A previous version of this story misspelled the name of Hasbro CEO Chris Cocks.
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