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Prime Day 2025: Early Deals Have Already Started, but Could Tariffs Cut Into the Savings?

Amazon’s big annual sale for Prime members is July 8-11, but price hikes on imported goods could hit during the event. Where to look for deals now.

Amazon Prime Day, the mega retailer’s summer shopping event, is set for July 8-11 this year — doubling in size from two to four days. Exclusive to Prime members, it offers some of the best Amazon deals of the year, but looming price hikes due to tariffs could impact how much of a savings shoppers can expect. 

Amazon launched Prime Day back in 2015, and savvy shoppers have eagerly anticipated this annual event ever since. But this year, the event could overlap with the resumption of President Donald Trump’s «reciprocal tariffs.» He announced the tariffs in April, quickly putting them on a 90-day pause. But the expiration date is July 9 — right in the middle of the Prime Day sales event.

Countries could face double-digit tariff hikes if they don’t reach an agreement by the deadline. Companies would likely pass through additional costs associated with tariffs to consumers — meaning we could pay more for everything, including electronics. 

Most imported products for Prime Day will likely already be in the US and shouldn’t be subject to newly imposed tariffs, but there could be exceptions, according to Timothy Meyer, Richard Allen/Cravath distinguished professor in international business law, Duke University School of Law. 

«If for some reason the goods have not already been imported, then they could be affected by any tariffs,» he said. «Sellers could not pass on the price of the tariffs after the consumer has purchased the goods, but it is possible that sellers might raise their prices during the sale.»  

Our CNET Deals team will track all the best deals throughout the event so you can score the lowest prices. This will help you navigate the sale and stay ahead of any tariff-based price rises. 

Read more: Don’t Wait: Score an Instant $200 Amazon Gift Card Ahead of Prime Day With This Card

How could tariffs affect Prime Day deals?

Prices on everything, including appliances, are expected to rise as a result of Trump’s sweeping tariffs, which he originally announced on April 2. He quickly followed with a 90-day pause for most of the tariffs, leaving a 10% baseline tariff for goods imported from most countries. Trump recently announced a trade deal with China that put a total tariff of 55% in place — although 25% of that was put in place during his first term.

The administration has since said that it’s in the process of making deals with many countries to ease tariffs, but the deadline is quickly approaching and could impact some products during the Prime Day shopping event. If retailers pass along the full cost of the tariffs, it could mean we’ll be paying a lot more for products manufactured in other countries. 

After launching the original Prime Day in 2015, the retailer has expanded the number of its sales events, including a Big Spring Sale in March and Prime Big Deal Days in October. Last year’s Prime Day sale took place July 16-17.      

Technologies

The Most Exciting Video Game Rumors and Leaks Ahead of 2026

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Technologies

Today’s NYT Mini Crossword Answers for Wednesday, Dec. 17

Here are the answers for The New York Times Mini Crossword for Dec. 17.

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.


Need some help with today’s Mini Crossword? Read on. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.

If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.

Read more: Tips and Tricks for Solving The New York Times Mini Crossword

Let’s get to those Mini Crossword clues and answers.

Mini across clues and answers

1A clue: Nod (off)
Answer: DOZE

5A clue: Naval submarine in W.W. II
Answer: UBOAT

7A clue: Tricky thing to do on a busy highway
Answer: MERGE

8A clue: Heat-resistant glassware for cooking
Answer: PYREX

9A clue: Put into groups
Answer: SORT

Mini down clues and answers

1D clue: Break up with
Answer: DUMP

2D clue: Falls in line, so to speak
Answer: OBEYS

3D clue: Legendary vigilante who cuts a «Z» with his sword
Answer: ZORRO

4D clue: Rarin’ to go
Answer: EAGER

6D clue: Common reminder for an upcoming appointment
Answer: TEXT


Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.


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You Can Watch an Exclusive Avatar: Fire and Ash Scene on TikTok Right Now

Disney and TikTok partner on an immersive content hub for James Cameron’s latest movie about the alien Na’vi.

If you’re not quite ready to head to the theater to watch Avatar: Fire and Ash, an exclusive scene preview might sell you on the visual spectacle. As part of a new collaboration with the social media giant, Disney is posting snippets of its new movie to its TikTok account.

This scene isn’t part of any trailer and won’t be posted to other social media accounts, making TikTok the only place you can view it — unless you buy a movie ticket. A first look at the new movie’s scenes isn’t the only Avatar-related bonus on the social media platform right now, either. TikTok has partnered with the house of mouse to bring an entire «immersive content hub» to the app.

A special section of TikTok includes quizzes and educational videos that explore the alien world of Pandora shown off in the movies. On TikTok, you can take a personality quiz to find out what Na’vi clan you most closely align with and unlock a special profile picture border to use on your account.

Science and fiction blend together with a series of videos from real doctors who explain the basis for some of Avatar’s world-building. If you want to learn about exoplanets or how realistic the anatomy of the movie’s alien animals is, these videos will feed your brain while still providing entertainment value.

Perhaps the most enticing part of Disney’s latest social media collaboration is the opportunity for fans to win prizes and trips. TikTok creators who make edits with the #TikTokAvatarContest hashtag are entered into a competition to win Avatar merchandise. The biggest winners will be able to take a trip to visual effects studio Wētā Workshop in New Zealand or visit Avatar director James Cameron’s Lightstorm Entertainment Studio in Los Angeles.

Avatar: Fire and Ash is the third installment in director Cameron’s cinematic passion project. While the first Avatar movie was released in 2009, Cameron didn’t release another entry in the franchise until 2022. In total, there is a five-movie arc planned for the indigo alien Na’vi on the moon of Pandora.

The Avatar movies are known for pushing the boundaries of CGI visual effects in cinema. They are also historically big winners at the box office: the original Avatar is the highest-grossing film of all time, earning $2.9 billion across its theatrical releases. Its sequel, Avatar: The Way of Water, is the third-highest-grossing film of all time, trailing Avengers: Endgame. You can stream those movies on Disney Plus.

It remains to be seen whether Avatar: Fire and Ash will financially live up to its predecessors. The film currently has mixed reviews from critics on Rotten Tomatoes.

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