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Samsung Wants to Turn Your iPhone Into a Foldable Phone… Sort Of

It’s Samsung’s latest marketing ploy to lure iPhone users over to its Galaxy devices.

Just about every major smartphone company has released a foldable phone, or has announced plans to do so. 

Except Apple.

Samsung is well aware of that fact, and it’s using the iPhone maker’s absence in an attempt to win over Apple loyalists. The South Korean tech giant just released an update for its Try Galaxy app that lets users simulate the experience of using Samsung’s Galaxy Z Fold device by placing two iPhones side by side. The feature is available on Android phones too, but Samsung just expanded the Try Galaxy app to work on iPhones.

The update comes after Samsung launched its latest foldable phones, the Galaxy Z Flip 5 and Galaxy Z Fold 5, at a high-profile event in Seoul last month with appearances from celebrities such as BTS’ Suga and Euphoria star Sydney Sweeney. Samsung’s app may be a marketing ploy, but it’s also another sign that it sees foldables as being a key part of its strategy in competing with Apple, its biggest rival in the global smartphone market. 

Using the app on your iPhone involves scanning a QR code from Samsung, which is available in the company’s press release. Doing so will allow you to add a shortcut to Samsung’s Try Galaxy app to an iPhone’s home screen. Launching the shortcut pulls up a simulation of Samsung’s One UI Android software. But those who have two iPhones handy can use them together to imitate how the software would look on Samsung’s Galaxy Z Fold. 

There are a couple of short demos available to try in this mode, such as an air hockey game and an animated video of an ocean scene showing a whale and other aquatic creatures swimming across screens. These demos aren’t very reflective of what it’s like to actually use the Galaxy Z Fold, but Samsung is clearly trying to illustrate what apps can look like when spread across two displays. 

An air hockey video game being shown on two iPhones.

Still, using the Galaxy Z Fold feels notably different. I’ve tried several generations of the Galaxy Z Fold, and its biggest advantage is the way regular apps, like Netflix, Chrome and YouTube, are displayed on a much larger screen. Putting two phones together doesn’t accurately re-create that experience.

An animated video showing a fish and coral underwater across two iPhones.

But Samsung’s demo does show how apps work in split-screen mode, which can be helpful for those considering switching to a foldable device. In this demo, you are prompted to open the messages app on one iPhone and the photo gallery app on the other. From there, a prompt instructs the user to drag and drop photos from one iPhone into the messages app displayed on its companion iPhone. It provides a relatively realistic representation of what it’s like to use Samsung’s multitasking features. However, it’s worth remembering that the Z Fold’s shape is different from that of a regular phone, so apps in split-screen mode won’t look exactly like using two phones side by side.

Since the Try Galaxy app is a limited demo, I couldn’t re-create the exact experience on my Galaxy Z Fold 4. But the image below shows how three split-screen apps look on the Galaxy Z Fold 4 compared to Samsung’s app.

Samsung's Galaxy Z Fold 4 (left) and Samsung's Try Galaxy app running on two iPhones (right).

Samsung certainly has incentive to promote its foldable devices. It’s facing more competition than ever from new entrants like Google and OnePlus and existing rivals like Motorola and Oppo, all of which have released or are planning to launch new foldable phones this year. 

Worldwide shipments of foldable phones are also expected to grow more than 50% in 2023, according to market research firm International Data Corporation, giving Samsung and others more motivation to invest in the space. IDC’s report also refers to foldables as the «one positive talking point» in the smartphone industry, considering the market declined more than 11% last year. 

Apple hasn’t mentioned any plans to release a foldable iPhone. But the company is rumored to be working on a foldable device that could arrive in 2025, according to TF International Securities analyst Ming-Chi Kuo, who is known for his Apple product predictions. He believes Apple could release a «foldable iPad» or an iPhone-iPad hybrid, as he posted on Twitter (now called X) in April 2022. 

Still, it’s unclear if or when Apple will ever launch a foldable device. And Samsung is sure to keep reminding users of that until we hear from Apple. 

Samsung Galaxy Z Fold 5 Flexes Its Foldable Beauty

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Technologies

A New Mini Game Boy Collectible That Just Plays Pokemon Music? What a Tease

A surprise collectible on Pokemon Day looks just like a tiny Game Boy and plays music on swappable cartridges. Give us the real Game Boy again, come on.

Nintendo sure does love teasing us with Game Boy things. First, a collectible Lego Game Boy model last year that almost looked like a real Game Boy (but wasn’t). Now, for the 30th anniversary of Pokemon, Nintendo and the Pokemon Group are selling a collectible music player that looks like a tiny Game Boy and plays authentic original Pokemon Red/Blue songs on swappable cartridges, one per song. The Game Boy Jukebox is being sold on the Pokemon Center site later today, for a price that hasn’t yet been listed.

This level of absurdity is standard issue for Nintendo: Just in the last 18 months we’ve had Alarmo, a talking Super Mario flower and a Virtual Boy recreation. This new collectible is so tempting precisely because it looks like a little, even more pocketable Game Boy. Except it isn’t a Game Boy at all. It’s just a music player. Even the dot-matrix «screen» is fake — it’s just an overlay that the cartridges display when they’re slotted in.

The music this thing plays is Game Boy-accurate, down to the little boot-up ping. It just makes my skin itch for a new Game Boy (that isn’t one already made by several other companies).

But come on. Make a real Game Boy collectible, with actual preloaded games on it. You know you want to, Nintendo. It’s only a matter of time. 

In the meantime, if you’re desperate for all 45 Pokemon Red and Blue songs on a little Game Boy music player, now’s your chance.

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Technologies

Pokemon Winds and Waves: First Mainline Games for the Switch 2 Are Coming in 2027

Following the recent release of Pokemon Legends: Z-A, The Pokemon Company announced its first mainline games exclusively for the latest Nintendo console.

Pokemon Winds and Waves, the first mainline games in the series to come to the Nintendo Switch 2, were launched on Friday, the franchise’s 30th anniversary, on a special Pokemon Presents livestream. They will be released in 2027 exclusively on the Switch 2.

Following the precedent set by Pokemon Scarlet and Violet, the new games seem to be set in a fully explorable open world. The new playable region is scattered across multiple islands, with wide swaths of ocean between them.

The distinct split between water and land harkens back to cherished gameplay mechanics from generation-3 Pokemon games Ruby and Sapphire, which were released in 2002.

As tradition dictates, we got our first look at the three new starter Pokemon, which are powerful pals that serve as the player’s first partner in an unfamiliar new place.

The grass-type starter, Browt, is a chickadee with a head that’s bulbous enough to invoke the Brain. The water-type, Gecqua, is a quadrupedal gecko with a cool attitude. And the fire-type starter, Pombon, is a super cute orange kitty with a mane that eclipses its body. (I suspect Pombon will quickly become a fan favorite.)

Fan-favorite Pokemon from previous games were also shown off. So far, we can confirm that Pikachu, Tympole, Wailord, Tropius, Carnivine and Frillish are in the cast of monsters to be caught in the next mainline Pokemon games, among other older creatures. Many of the returning Pokemon seem to fit into the island theme, residing in volcanic caves, marshy swamps and underwater coves.

It’s been four years since the last mainline Pokemon games — Pokemon Scarlet and Violet — were released for the Nintendo Switch.

While those games were lauded by some fans for their open world and more freeform approach to telling a Pokemon story, they were held back by poor performance and game-breaking bugs on Nintendo’s first hybrid console. Nintendo will hope that Pokemon Winds and Waves — games built for, and exclusive to, the more powerful Switch 2 hardware — will fare better when it comes to in-game performance. 

Pokemon Winds and Waves may be the first traditional Pokemon games for the Switch 2, but they aren’t the first ventures into the world of pocket monsters in recent years.

The recently released Pokemon Legends: Z-A introduced a whole new battling system, moving away from the turn-based mechanics the franchise has been known for since 1996. Pokemon Pokopia, an Animal Crossing-style game that will be released next month, is also primed to bring pocket monsters to cozy gaming spaces.

Both games will tide fans over until they can dive into the watery world of Pokemon Winds and Waves next year.

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Technologies

Dance Like No One’s Watching With the Beats Studio Pro, Now $150 Off in a Best Buy Exclusive Color

This color is only available at Best Buy and you can grab it for just $200 if you’re quick.

Best Buy is offering the Beats Studio Pro in gold and black for $200, knocking $150 off the usual $350 price tag. That’s a significant discount on this stunning pair, so if you’ve had them on your wishlist, now is the time to make the move.

The Beats Studio Pro headphones earned a CNET review score of 8 out of 10, and offer two distinct listening modes: Active Noise Cancellation and Transparency mode. In his detailed review, our audio expert David Carnoy appreciated the effectiveness of their noise canceling. According to him, the ANC mode comes close to what you’d get from top-tier models from Sony and Bose, while the Transparency mode lets outside sound in naturally.

These play nicely with Apple and Android devices, and one-touch pairing makes it easy to connect within minutes. Battery life lasts up to 40 hours on a single charge and a quick 10-minute top-up gets you an extra four hours of listening time to keep the music going.

Voice calls get a boost, too. The pair comes with voice-filtering mics that cut out background noise, so you won’t just hear clearly; you’ll be heard just as well.

Why this deal matters

The Beats Studio Pro are excellent headphones that deliver immersive sound and a comfortable fit. This deal knocks $150 off the regular $350 price, so you can grab them for just $200 today. In our experience, deals this good don’t last long, so it’s best to act fast if you want to snag a pair.

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