Technologies

Adobe: Our New Generative AI Will Help Creative Pros, Not Hurt Them

The Firefly tools begin with image creation and font styling but soon will spread to Photoshop and other software.

In 2022, OpenAI’s Dall-E service wowed the world with the ability to turn text prompts into images. Now Adobe has built its own version of this generative AI technology with tools that begin a technological overhaul of the company’s widely used creative tools.

On Tuesday, Adobe released the first two members of its new Firefly collection of generative AI tools for beta testing. The first tool creates an image based on a text prompt like «fierce alligator leaping out of the water during a lightning storm,» with hundreds of styles that can tweak results. The other applies prompt-based styles to text, letting people create letters that look hairy, scaly, mossy or however else they want.

Firefly for now is available on Adobe’s website, but the company will build generative AI directly into other tools, starting with its Photoshop image editing software, Illustrator for designs and Adobe Express for creating quick videos. The company hasn’t revealed its pricing approach for the new tools.

Creative professionals might see Firefly as an incursion into their creative domain, going beyond mechanical tools like selecting colors and trimming videos into the heart and soul of their jobs. With AI showing new smarts when it comes to translating documents, interpreting tax code, composing music and creating travel itineraries, it’s not irrational for professionals to feel spooked.

Like other AI fans, though, Adobe sees artificial intelligence as the latest digital tool to amplify what humans can do. For example, Firefly eventually could let people use Adobe tools to tailor designs to individuals instead of just creating one design for a broad audience, said Alexandru Costin, vice president of Adobe’s generative AI work.

«We don’t think AI will replace creative creators. We think that creators using AI will be more competitive than creators not using AI. This is why we want to bring AI to the fingertips of all our user base,» Costin said. «The only way to succeed in AI is to embrace it.»

Adobe’s Firefly products are trained from the company’s own library of stock images, along with public domain and licensed works. The company has worked to reduce the bias in training data that AI models can reflect, for example that business executives are male.

AI is a «sea change»

Artificial intelligence uses processes inspired by human brains for computing tasks, trained to recognize patterns in complex real-world data instead of following traditional and rigid if-this-then-that programming. With advances in AI hardware, software, algorithms and training data, the field is advancing rapidly and touching just about every corner of tech.

The latest flavor of the technology, generative AI, can create new material on its own. The best known example, ChatGPT, can write software, hold conversations and compose poetry. Microsoft is employing ChatGPT’s technology foundation, GPT-4, to boost Bing search results, offer email writing tips and help build presentations

AI tools are sprouting up all over. Adobe has used AI for years under its Sensei brand for features like recognizing human subjects in Lightroom photos and transcribing speech into text in Premiere Pro videos. EbSynth applies a photo’s style to a video, HueMint creates color palettes and LeiaPix converts 2D photos into 3D scenes.

But it’s the new generative AI that brings new creative possibilities to digital art and design.

«It’s a sea change,» said Forrester analyst David Truog.

An illustration Adobe's use of generative AI to style the letter N so it looks mossy, golden, or made or thousands of red particles. — One of the first members of Adobe’s Firefly family of generative AI tools will style text based on prompts like «the letter N made of gold with intricate ornaments.»

Adobe

Alpaca offers a Photoshop plug-in to generate art, and Aug X Labs can turn a text prompt into a video. Google’s MusicLM converts text to music, though it’s not open to the public. Dall-E captured the internet’s attention with its often fantastical imagery — the name marries Pixar’s WALL-E robot with the surrealist painter Salvador Dalí.

Related tools like Midjourney and Stability AI’s Stable Diffusion spread the technology even further.

If Adobe didn’t offer generative AI abilities, creative pros and artists would get them from somewhere else.

Indeed, Microsoft on Tuesday incorporated Dall-E technology with its Bing Image Creator service.

Training AIs isn’t easy, but it’s getting less difficult, at least for those who have a healthy budget. Chip designer Nvidia on Tuesday announced that Adobe is using its new H100 Hopper GPU to train Firefly models through a new service called Picasso. Other Picasso customers include photo licensing companies Getty Images and Shutterstock.

Legal engineering

Developing good AI isn’t just a technical matter. Adobe set up Firefly to sidestep legal and social problems that AI poses.

For example, three artists sued Stability AI and Midjourney in January over the use of their works in AI training data. They «seek to end this blatant and enormous infringement of their rights before their professions are eliminated by a computer program powered entirely by their hard work,» their lawsuit said.

Getty Images also sued Stability AI, alleging that it «unlawfully copied and processed millions of images protected by copyright.» It offers licenses to its enormous catalog of photos and other images for AI training, but Stability AI didn’t license the images. Stability AI, DeviantArt and Midjourney didn’t respond to requests for comment.

Adobe wants to assure artists that they needn’t worry about such problems. There are no copyright problems, no brand logos, and no Mickey Mouse characters. «You don’t want to infringe somebody else’s copyright by mistake,» Costin said.

The approach is smart, Truog said.

«What Adobe is doing with Firefly is strategically very similar to what Apple did by introducing the iTunes Music Store 20 years ago,» he said. Back then, Napster music sharing showed demand for online music, but the recording industry lawsuits crushed the idea. «Apple jumped in and designed a service that let people access music online but legally, more easily, and in a way that compensated the content creators instead of just stealing from them.»

Adobe also worked to counteract another problem that could make businesses leery, showing biased or stereotypical imagery.

It’s now up to Adobe to convince creative pros that it’s time to catch the AI wave.

«The introduction of digital creativity has increased the number of creative jobs, not decreased them, even if at the time it looked like a big threat,» Costin said. «We think the same thing will happen with generative AI.»

Editors’ note: CNET is using an AI engine to create some personal finance explainers that are edited and fact-checked by our editors. For more, see this post.

Technologies

Today’s NYT Mini Crossword Answers for Friday, Jan. 16

Here are the answers for The New York Times Mini Crossword for Jan. 16.

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.

Need some help with today’s Mini Crossword? I thought it was exceptionally tough today, and was convinced 1-Across was «MAD» Max. (Spoiler, it’s not.) I also figured 1-Down was BOOZE, which did not work with 1-Across, and was wrong either way. Read on for all the answers. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.

If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.

Read more: Tips and Tricks for Solving The New York Times Mini Crossword

Let’s get to those Mini Crossword clues and answers.

Mini across clues and answers

1A clue: ___ Max
Answer: HBO

4A clue: Where Marco Polo is played
Answer: POOL

5A clue: Overwhelming amount, metaphorically
Answer: FLOOD

6A clue: Reason for success in games like Candy Land and Chutes and Ladders
Answer: LUCK

7A clue: «That’s just the worst»
Answer: UGH

Mini down clues and answers

1D clue: Liquor, informally
Answer: HOOCH

2D clue: Winner of a Booker prize, fittingly
Answer: BOOK

3D clue: Antiquated
Answer: OLD

4D clue: Give a short promotion for
Answer: PLUG

5D clue: Winter malady
Answer: FLU

Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.

Technologies

If the Verizon Outage Left Your iPhone Stuck in SOS Mode, Here’s How to Fix It

Even when you’re in an area with good cellular coverage, your iPhone status might read SOS. Here’s what to know.

Did you get caught up in Verizon’s massive outage this week? Millions of customers saw «SOS» at the top of their phone screen instead of the usual graph of connection bars. Verizon has since restored service, but some people are still seeing those three letters or getting spotty reception.

Unfortunately, when the network is down, there’s not a lot you can do to get reconnected — you have to wait for service to resume. But you could also see the same thing with any mobile provider when you venture out of cellular range or even when riding the subway. Still, seeing «SOS» on your iPhone can still make you anxious.

Let’s take a look at what Apple’s Emergency SOS modes are and see what you can do when your iPhone gets stuck in them, even after service is back online.

What exactly are Apple’s Emergency SOS modes?

When you see «SOS» as the status, it refers to a feature on the Apple iPhone (14 and newer) called Emergency SOS via Satellite, which lets you contact emergency services and share your location with them, even if you don’t have cellular network service. It’s a way to stay connected even when you’re out of coverage areas. For example, if you’re hiking in a remote wilderness and get injured, you can still contact emergency services.

Emergency SOS via Satellite is a separate feature from another feature on every iPhone, called simply Emergency SOS. That one requires an active service connection and calls your local emergency number, and shares your location information with emergency services.

So what’s the problem with SOS mode?

Once your iPhone loses service and enters its SOS mode, your device may struggle to reconnect to your network, even if you’re back in an area with service. You might notice that someone else in the area has service while you don’t, or vice versa. Fortunately, there are several ways to address this issue.

Read more: Best iPhone in 2026

What to do if you’re stuck in SOS mode

According to Apple, if you see «SOS» or «SOS only» in the status bar, you can do the following to help your device find a cellular network:

Make sure that you’re in an area with cellular network coverage. You can check in with people around you who appear to have service or verify with your service provider.
Turn your cellular data off and on. Go to Settings > Cellular and toggle Cellular Data on and off.
Restart your iPhone. On the iPhone X and later models, hold either of the volume buttons and the side button until the power off slider appears, and then drag the slider. Wait 30 seconds, then press and hold the side button to turn your iPhone back on. If you have an older iPhone model, here’s how to restart it.
Check for a carrier settings update. Your carrier may send out a carrier settings update to improve your cellular network connectivity and performance. As long as you’re connected to the internet, go to Settings > General > About and check to see if an update is available.
Turn your cellular line off and on. Go to Settings > Cellular > your phone number and toggle your cellular line on and off. If you’re not using an eSIM, remove the SIM card from your phone and reinsert it.
Update your iPhone. If the software has a bug, it may be causing issues with your cellular service. To check for a software update, go to Settings > General > Software Update. You’ll need internet for this to work, so Wi-Fi would be your only option if you can’t connect to cellular.
Reset your network settings. WARNING: This will reset all your Wi-Fi networks and passwords, cellular settings, and VPN settings. Only do this if you’ve tried all of the above first. If you’re fine with that, go to Settings > General > Transfer or Reset iPhone > Reset > Reset Network Settings.

Lastly, if network connection issues persist, Apple suggests contacting your phone carrier to determine if there are any issues with your carrier or account that could be affecting your service, such as another outage in your area or an unpaid account.

Technologies

The Sequel to Subway Surfers Is Launching in February, and You Can Preregister Now

Subway Surfers was the most downloaded game of the 2010s, so the sequel has some big shoes to fill.

Of all the mobile games ever released, none of them is as popular as Subway Surfers. The iconic endless runner has put up 4.5 billion downloads since its initial release in 2012. After 14 years of unprecedented success, developer SYBO Games is ready to turn the page with the release of a sequel, Subway Surfers City.

SYBO says the game is set to launch on Feb. 26, and it’s available for preregistration on Google Play and iOS right now. SYBO also released a cinematic trailer showing off some new characters and environments.

The sequel features a new metropolis location with four districts to play through at launch, including The Docks, Southline, Sunrise Blvd and Delorean Park, along with four new characters. SYBO says that fresh content will be released every season, including new parts of the city to explore and a variety of cosmetic goodies to unlock.

Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.

Based on the game’s screenshots, SYBO isn’t deviating too much from the core ideas of the original game, showing characters getting spotted, adding graffiti to a subway tunnel and mercilessly chased by The Guard and his dog until they’re caught.

Subway Surfers City will have several new mechanics that aren’t recycled from the old game, including a stomp mechanic that’ll unlock secrets and alternate paths.

The game also adds some new modes, including a finite runner mode where you can tour through the various environments to achieve specific goals, and an Events mode that will challenge you to a rotating gauntlet of missions. The Classic Endless mode makes its return to the new game, as does the ability to play the game offline, two things players loved about the original Subway Surfers.

Subway Surfers City will be free to play with in-app purchases, just like its predecessor.

Some big shoes to fill

Releasing a sequel that’s as beloved as the original will be tough, and SYBO has its work cut out for it. The original Subway Surfers was released in 2012, and while it’s not necessarily known for popularizing the genre of endless runner (that title goes to Temple Run), it quietly took over as the de facto leader in the genre.

Angry Birds was the first mobile franchise to surpass 1 billion downloads, a feat it accomplished in 2012 across its various games. Subway Surfers was the first to do it in a single game, accomplishing the feat in 2015. It later became the first game to hit 1 billion on the Google Play Store in 2018. It was likely the first game to hit 2 billion downloads, and was definitely the first to hit 3 billion and 4 billion. No other mobile game has ever reached 4 billion downloads.

According to SYBO, Subway Surfers has amassed 4.5 billion downloads as of Jan. 2026 and still boasts millions of monthly active players, despite being nearly a decade and a half old.

Its popularity has remained steady in modern times after many creators started using Subway Surfers gameplay as b-roll in their TikTok videos, a tactic that has been repeated by a professor at the University of California, San Diego during his lectures, which caused his registration rates to skyrocket. Starbucks got in on it with a game that had players collect Starbucks coffee cups for prizes.

Over two dozen companies and celebrities have done events for the game, including Demi Lovato, Walmart, the NFL Players Association and, arguably most famously, Burger King, which helped the game celebrate its 10th birthday with the Burger King Challenge. The prize for that challenge was unlocking the Burger King himself.

There aren’t many niches in gaming where Subway Surfers isn’t present. On top of its massive amount of downloads and use in social media videos, Subway Surfers is also one of the most popular games of all time for speedrunners, and by far the most popular such game for mobile.

The shoes the sequel needs to fill couldn’t be larger, but SYBO believes it’s up to the challenge.

«At its core, Subway Surfers City is the next chapter of Subway Surfers’nearly 15-year-long legacy,» said Mathias Gredal Nørvig, CEO of SYBO.»Subway Surfers City stars reimagined fan-favorite characters, whilesimultaneously introducing never-before-seen content and mechanics. It’sa balance of the classic game our players know and love, with a freshvibrancy that brings the crew’s universe to life in a whole new way.»