Technologies

Apple may reveal its biggest quarter ever after iPhone 13, AirPods 3 and MacBook Pro launches

A pandemic, economic uncertainty and an international chip shortage apparently haven’t slowed the tech giant.

Ever since Apple‘s value blew past a trillion dollars a few years ago, analysts and tech industry experts alike have frequently wondered aloud, «How much larger can it get?»

We’ll get an answer Thursday, when Apple announces its fiscal first-quarter sales and tells us how many iPhones, Macs and other products it sold during the holiday shopping season. Apple has built a lot of its business around this period, timing product launches — like those of its well-reviewed iPhone 13, its revamped MacBook Pro laptops, its latest iPads, AirPods 3 and the Apple Watch Series 7 — to maximize sales as people hunt for gifts for family and friends. After the quarter’s December close, investors pushed Apple’s shares so high that the company’s value topped $3 trillion for the first time, despite ongoing supply shortages for chips and other technology.

On average, Wall Street analysts expect the quarter to deliver new all-time financial records of $1.88 per share in profit on $118.38 billion in revenue, according to surveys published by Yahoo Finance. Though that’s impressive, Apple isn’t expected to show as much growth as it did in the 2020 holiday shopping season. That’s when the iPhone 12, Apple’s first 5G-compatible device, helped push the company’s profit up 30%, while sales jumped more than 17%.

That wasn’t all, though. Apple has continuously said over the past year that its Mac computers and iPads were seeing record demand as well, in part thanks to the company’s highly anticipated new M1 «Apple Silicon» chips. That technology scored well among reviewers, including CNET’s, who ran tests that showed performance improvements and increased battery life. «It was zippy,» CNET’s Andrew Hoyle wrote of using the new MacBook Pro to process high-detail photos.

Now analysts are broadly expecting 2021’s holiday shopping season to mark another record for Apple.

«The performance seen by Apple in the quarter was despite an unprecedented chip shortage out of the Asia supply chain,» Wedbush analyst Daniel Ives wrote in a Monday message to investors. Despite Apple’s established position as one of the world’s most highly valued companies, Ives says he still expects to see Apple’s «renaissance of growth» continue and its shares «outperform.»

An Apple spokesman declined to comment ahead of the company’s earnings report.

Industry leader

No matter what Apple says in its financial report Thursday, the results will be seen as a bellwether across the tech industry, and potentially beyond. But that report may prove an outlier as other companies struggle with supply and worker shortages, disappointing already dour Wall Street investors worried by further inflation, COVID-19’s continued impact on the world, and saber rattling between Russia and the US over Ukraine.

«Given resilient iPhone and Mac demand, we see Apple as a high-quality ‘flight to safety’ name to own during market volatility,» Cowen analyst Krish Sankar wrote in a note to investors. He too labels Apple’s stock at «outperform.»

Apple has long operated one of the most successful supply chains, particularly as it navigated disruptions from the COVID-19 pandemic. Even so, Apple’s executives have said they believe the company has lost out on billions of dollars in sales due to silicon chip shortages and manufacturing problems amid seemingly ceaseless demand.

Rod Hall, an analyst at Goldman Sachs, said he’s «slightly cautious» about Apple’s prospects, considering tech’s continuing challenges with the global supply chain. In a note to investors, he warned that even though Apple may have been able to manage the chip shortages better than most, he’ll be closely listening to executives as they give commentary on a post-earnings conference call.

Apple has also largely escaped the scrutiny that tech giants like Alphabet (née Google) and Meta (née Facebook) have faced over how their respective advertising-heavy business models erode people’s privacy and trust in big tech.

Whatever Apple announces Thursday, it’ll come at a time when investors are questioning Big Tech’s future. Netflix shares have plunged more than 35% this year, driven in part by the company’s own predictions last week that it would add far fewer subscribers than expected in the first months of 2022. Electric-car giant Tesla’s stock, meanwhile, plummeted nearly 28% from $1,199.78 per share at the start of the year, driven in part by the company’s struggles to put out new cars.

It all comes down to the iPhone

The iPhone remains king at the Cupertino, California-based company, even as Apple fans and industry watchers dissect each of the company’s new product lines and business moves.

Last year, the iPhone represented 52% of the company’s $365 billion in revenue, a slight increase from the 50% it represented in 2020 and a slight decrease from the 54% in 2019. That’s part of Apple’s seemingly endless conundrum: Its position as one of the largest companies ever is tied to the iPhone’s success.

Apple has tried to build on that success, announcing ambitious services offerings, including the $5 per month Apple TV Plus, the $5 per month Apple Arcade and the $10 per month Apple Fitness Plus. Its other iPhone add-on-type products like the AirPods headphones and Apple Watch wearable have performed well too, analysts say.

Rumors suggest that Apple’s next big product launch will be a headset, potentially coming this year or next. Many tech executives believe that headsets from Apple, as well as those from Microsoft, Meta, Sony, Google and Magic Leap, could represent the next step in computing beyond the phone. And many companies have already begun preparing.

Over the past year, tech executives from game companies to social networking giants to, yes, even Apple have begun publicly discussing a new term for the types of experiences these headsets will make possible: the metaverse. That’s a catchall description of apps and experiences people can share in connected virtual worlds like a video game.

The metaverse «is an attempt to redefine our entire relationship with the internet, from virtual communities to ownership of digital content. It snakes into gaming, cryptocurrency, NFTs, teleconferencing software and 3D scanning. It’s… a lot,» CNET’s Scott Stein wrote about what he expects from the technology this year. «A year ago, nobody even talked about the idea of a metaverse. Now it’s spread across countless news stories.»

For Apple, though, the metaverse may represent more than the next step in computing: It may finally be the product to take the financial crown from the iPhone.

But don’t expect CEO Tim Cook to spill the beans about his plans while speaking with analysts on a conference call Thursday. Those reveals are typically reserved for Apple’s splashy events, whether in person or entirely virtual, as the events have been during the pandemic.

Instead, when analysts and investors wonder how much larger Apple will get, what they’ll mean is how many more iPhones can Apple sell, as well as maybe iPads, Macs, Apple Watches, AirPods and all sorts of other tech, including the company’s (in)famous $19 polishing cloth.

«We’d expect a bullish installed base update,» Morgan Stanley analyst Katy Huberty wrote in a message to investors, citing upbeat reports from Apple throughout the past year. Though she also rates Apple’s stock at «outperform,» she’ll be listening for any other signs of how the pandemic and supply chain are affecting the company.

Technologies

Today’s NYT Mini Crossword Answers for Thursday, Dec. 4

Here are the answers for The New York Times Mini Crossword for Dec. 4.

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.

Need some help with today’s Mini Crossword? 1-Across stumped me until I filled in some more letters. Read on for the answers. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.

If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.

Read more: Tips and Tricks for Solving The New York Times Mini Crossword

Let’s get to those Mini Crossword clues and answers.

Mini across clues and answers

1A clue: Butterfingers
Answer: KLUTZ

6A clue: Letter before beta
Answer: ALPHA

7A clue: Like «ad hoc» or «ad hominem»
Answer: LATIN

8A clue: Prestigious university in Atlanta
Answer: EMORY

9A clue: Word drawn out in speech before «… they’re off!»
Answer: AND

Mini down clues and answers

1D clue: Dinosaur ___, vegetable so-named for its bumpy green texture
Answer: KALE

2D clue: Animal in a Peruvian herd
Answer: LLAMA

3D clue: Sinclair who wrote «The Jungle»
Answer: UPTON

4D clue: Base that’s 90 feet from home
Answer: THIRD

5D clue: Wild and funny
Answer: ZANY

Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.

Technologies

Prices Set by Algorithms: New Yorkers Now See Warnings About Stores Using Personal Data to Set Costs

This new law, already subject to lawsuits, lets shoppers know when companies are quietly raising online prices for certain types of customers.

Online shoppers in New York are now seeing a new warning on product pages thanks to consumer protection legislation that took effect in early November. Particularly noticeable during Black Friday sales were messages that told shoppers: «This price was set by an algorithm using your personal data.»

This piece of legislation requires companies (with exceptions for rideshare apps) to show buyers when they use surveillance pricing to set online prices, potentially raising costs for some people while lowering them for others.

Don’t miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.

So what data are these companies collecting to shift prices? Well, unlike surge pricing, this type of algorithm pricing calculates data related to the individual person or device. That could include the type of device (Android versus iPhone, etc.), your account’s browsing history, recent purchases made from that browser and — most importantly — your location.

In other words, reported examples have shown that items like eggs will increase in cost for wealthy neighborhoods while staying at lower standard costs for less prosperous zones. But it can get far more complicated than that: Some pricing algorithms study millions of online purchases to predict buyer patterns.

A representative for the New York Senate didn’t immediately respond to a request for comment.

Is surveillance pricing legal?

So far, yes. What laws like this New York legislation do is enforce transparency about what may be affecting prices, instead of banning it. And even that was too much for business groups, which immediately sued to block the law in federal court, alleging that it violates the businesses’ First Amendment rights.

It’s not clear whether companies are complying with the law as directed, or what it fully entails, either. The bill requires «clear and conspicuous disclosure» near the price, but some companies appear to be putting the information in a harder-to-spot area behind an information icon at the bottom of a pop-up.

Efforts to control pricing via algorithm

New York isn’t the only state to tackle surveillance pricing. Other states and cities are entertaining similar legislation, as well as complete bans on the practice. But it’s an uphill battle due to the many details and strong pushback from, well, every industry that sells products online.

The most recent example was from September, when California’s congress went through its proposed ban on surveillance pricing and cut out nearly everything. In its current state, the California law would only apply to grocery prices, which is still not a common online purchase. Colorado, Illinois and other states are also working on their own versions of related laws.

The question of whether shoppers would appreciate transparency laws, or whether they’d be less likely to purchase products if they knew the price was based on their personal data, is tough to answer (what if the algorithms are giving you a lower price than other nearby shoppers?). But the privacy question has a more far-reaching impact: Once shoppers see how much of their personal data is being harvested for pricing, they may start to wonder what else it’s being used for.

Technologies

Spotify Wrapped Is Live, Try the Buzzy New Party Game

Wrapped Party and your listening age are the big new features of the music streamer’s yearly wrapper.

Music streaming service Spotify has unveiled new features in its 2025 Wrapped listener recap, including a party game and the most popular albums, at an event in New York City.

Spotify Wrapped is one of the biggest events in the year’s music calendar, and 2025 promises to be even bigger, thanks in part to the new game. Wrapped Party is Spotify’s first multiplayer game included in Wrapped, allowing you to compete against up to nine friends with questions based on your listening habits.

Also read: Best Music Streaming Services

Matthew Luhks, Spotify’s senior director of global marketing, said the new game is the Wrapped feature he’s most excited about.

«I think Wrapped Party is amazing, and it’s something we’ve been talking about for years. Wrapped is usually a solo experience, and now you can play Wrapped with your friends and your family,» Luhks said at the event.

Wrapped Party is one of almost a dozen new features for the company’s viral wrap-up, which also includes your Listening Age (giving this writer an age of 100!) and Top Artist Sprint, which shows your favorite artist listens «racing» over twelve months. This year is also the first time that the recap highlights a user’s most popular albums.

Read more: Spotify Says I Have the Music Taste of a 79-Year-Old: Is That Bad?

Meanwhile, the new Clubs feature assigns you, Harry Potter sorting hat-style, to one of six fan clubs based on your listening and designates you a role such as «Archivist.»

As with every year, the company also revealed its most popular content across all categories for 2025. After six years in a row, it was no surprise that Joe Rogan had the platform’s most popular podcast, but the biggest upset was when Bad Bunny pipped Taylor Swift for most popular global artist. However, Swift was the most popular artist in the US for 2025.

Other popular categories included:

Global top song: Die With A Smile by Lady Gaga & Bruno Mars
Global top album: DeBÍ TiRAR MáS FOToS by Bad Bunny
Top Audiobook in Premium: Fourth Wing by Rebecca Yarros

To access Spotify Wrapped, look for the Wrapped feed on the Home tab. To find Wrapped Party, just search for it in Spotify or access it at the end of your personalized wrap.

In 2025, almost every streaming service has its own yearly stats roundup, including YouTube’s new Recap feature, but Spotify Wrapped is still arguably the most famous.

Spotify is the most popular music streaming service, with over 100 million tracks, and it currently costs $12 a month for Premium (including audiobooks). The company is rumored to be planning a price increase in early 2026, however.