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We lost so much with a mostly virtual CES

The biggest losers at the massive tech industry trade show are the small companies you’ll never hear about.

This story is part of CES, where CNET covers the latest news on the most incredible tech coming soon.

Dave Morgan has been attending CES for 25 years and has seen all sorts of gizmos and gadgets along the way. If you squint at photos from past shows, you might find him gawking at the curved TVs. Or he might be in the background as someone’s controlling a computer through a headband sensing their thoughts.

But Wednesday, at the opening morning of 2022’s show, the longtime ad industry executive and investor saw something quite out of the ordinary while getting some early exercise. The sea of up to 180,000 attendees who typically flood into Las Vegas for one of the world’s largest trade shows was mostly gone.

«Early morning run on pretty empty Vegas strip,» he tweeted out, before adding he’s «actually looking forward to exploring the #ces floor without the crowds.»

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Morgan’s experience of a quieter CES in Vegas is one that many people missed out on. But it wasn’t just that. The sharply reduced crowds — estimated to be less than half of the 150,000 who attended CES two years ago — meant an even bigger obstacle for the small companies that for years have relied on buzz from the show to serendipitously turn them into breakout stars with surprise products that grab the industry’s attention.

«When you’re a smaller company, CES could be your biggest marketing spend,» said Moor Insights and Strategy analyst Patrick Moorhead, who attended this year’s CES in person. «It can be a make or break event for you.»

The CES challenge illustrates another way the COVID-19 pandemic continues to upend the way we work and live. Not only has the pandemic led to 9.5 million confirmed cases and 5.4 million people killed around the globe, it’s also left many people wondering what a post-COVID world will be like, much less how we’ll hold large-scale events like CES.

Read more: The 5 big CES 2022 takeaways everyone’s talking about

The pandemic’s uncertainty has hit everyone, whether they’re working in education, finance or real estate. In the tech world, it means that small companies for which CES could be the ultimate launching pad may struggle a bit more to take off.

In the past, companies like the VR headset startup Oculus offered demos at CES 2014, building buzz mere months before Facebook bought the company for more than $2 billion. There’s also Impossible Foods, the plant-based food company that landed an agreement with fast food giant Burger King after a CES meeting.

«It’s hard to do that in a digital setting,» said Jean Foster, head of marketing at the Consumer Tech Association, which puts on CES.

After last year’s experiment with an all-digital show, she said surveys of attendees and media alike agreed that holding the event in person would be better. And so this year, the CTA decided to press forward with an in-person event, with the caveat that attendees must have proof of COVID vaccination and international travelers must provide a negative COVID test taken within one day prior to taking their flight. The CTA even handed out free COVID testing kits when people arrived.

As health experts have repeatedly noted, none of us has ever lived through a pandemic of this scale. That means companies are learning how to function in this environment without a clear game plan, backed by decades of business school studies and success stories.

«It’s a different model set up for people,» Foster said.

Blending the virtual and real worlds

For more than a decade, CES attendees have debated the show’s relevance. Is it up or is it down? Is it as exciting as it once was or is it just an empty spectacle?

The pandemic gave us some answers. Over the past couple years, tech giants like Samsung, Sony and Facebook have largely figured out how to hold all-virtual events that attract their own buzz. Apple has announced two years worth of iPhones through these events. Microsoft, meanwhile, used online presentations to unveil both its Windows 11 software and its latest Xbox game console.

But CES organizers needed to recalibrate for the more than 2,300 companies coming together over one of the tech industry’s busiest weeks of the year.

One thing the CTA changed was how long presentations ran. The organization noticed that people viewers tended to drop off about 20 minutes into presentations that were given for the all-online CES of 2021. So, this year’s press conference slots were shortened to about a half hour each.

The CTA also reduced the number of live streams offered through its site so visitors wouldn’t feel overwhelmed. And to help attendees communicate with exhibitors and chat and set up meetings, the CTA also leaned more heavily on social features built into its website and app.

«The importance for us is, just be flexible,» Foster added.

Finding the future

Tim Bajarin thought he’d be attending CES this year. But then, around Thanksgiving, COVID-19’s omicron variant began its rapid spread around the world.

A month later, Bajarin and his doctor together decided that his preexisting health conditions presented too much of a risk, despite his being fully vaccinated. Other major companies including Google, Panasonic, Amazon and media organizations scaled back plans to attend the event in person around the same time, citing health concerns.

«One of the reasons I’d originally been planning to go was we were going to have face-to-face meetings with a lot of companies that we had not been able to meet with over the last two years,» said Bajarin, a longtime industry analyst now with Creative Strategies. This would have been his 47th winter CES show. «Literally, it’s about trying to discover what’s next.»

Though CES began a half century ago as a way for product makers to speak with buyers like TV and radio stores, it’s evolved into a broad consumer electronics showcase. It’s also been the place Bajarin has caught on to new trends, like when companies began coming up with concepts for noise-canceling earbuds a little less than a decade ago, when over-ear Bose headphones were the must-have at the time.

«Now you have noise canceling everywhere,» he noted.

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Morgan, who tweeted out the photo of the mostly empty Vegas strip, said he traveled to the show from New York because he values meeting people in person. After his morning run, he shared stories of technologies he saw over the years while running his own startups or working as an EVP at AOL.

Now the founder and head of TV ad tech company Simulmedia, he wants to see tech that could change his job up close, particularly the constantly evolving smart TV software. And with him and his family back home vaccinated and boosted, it’s worth the risks.

«I’ve been coming here for most of the last 20 years,» he said. «I love wandering into those areas with the tiny booths on one side with these different companies making stuff like connected forks and wondering how that’s going to work.»

Technologies

The Future’s Here: Testing Out Gemini’s Live Camera Mode

Gemini Live’s new camera mode feels like the future when it works. I put it through a stress test with my offbeat collectibles.

«I just spotted your scissors on the table, right next to the green package of pistachios. Do you see them?»

Gemini Live’s chatty new camera feature was right. My scissors were exactly where it said they were, and all I did was pass my camera in front of them at some point during a 15-minute live session of me giving the AI chatbot a tour of my apartment. Google’s been rolling out the new camera mode to all Android phones using the Gemini app for free after a two-week exclusive to Pixel 9 (including the new Pixel 9A) and Galaxy S5 smartphones. So, what exactly is this camera mode and how does it work?

When you start a live session with Gemini, you now how have the option to enable a live camera view, where you can talk to the chatbot and ask it about anything the camera sees. Not only can it identify objects, but you can also ask questions about them — and it works pretty well for the most part. In addition, you can share your screen with Gemini so it can identify things you surface on your phone’s display. 

When the new camera feature popped up on my phone, I didn’t hesitate to try it out. In one of my longer tests, I turned it on and started walking through my apartment, asking Gemini what it saw. It identified some fruit, ChapStick and a few other everyday items with no problem. I was wowed when it found my scissors. 

That’s because I hadn’t mentioned the scissors at all. Gemini had silently identified them somewhere along the way and then  recalled the location with precision. It felt so much like the future, I had to do further testing. 

My experiment with Gemini Live’s camera feature was following the lead of the demo that Google did last summer when it first showed off these live video AI capabilities. Gemini reminded the person giving the demo where they’d left their glasses, and it seemed too good to be true. But as I discovered, it was very true indeed.

Gemini Live will recognize a whole lot more than household odds and ends. Google says it’ll help you navigate a crowded train station or figure out the filling of a pastry. It can give you deeper information about artwork, like where an object originated and whether it was a limited edition piece.

It’s more than just a souped-up Google Lens. You talk with it, and it talks to you. I didn’t need to speak to Gemini in any particular way — it was as casual as any conversation. Way better than talking with the old Google Assistant that the company is quickly phasing out.

Google also released a new YouTube video for the April 2025 Pixel Drop showcasing the feature, and there’s now a dedicated page on the Google Store for it.

To get started, you can go live with Gemini, enable the camera and start talking. That’s it.

Gemini Live follows on from Google’s Project Astra, first revealed last year as possibly the company’s biggest «we’re in the future» feature, an experimental next step for generative AI capabilities, beyond your simply typing or even speaking prompts into a chatbot like ChatGPT, Claude or Gemini. It comes as AI companies continue to dramatically increase the skills of AI tools, from video generation to raw processing power. Similar to Gemini Live, there’s Apple’s Visual Intelligence, which the iPhone maker released in a beta form late last year. 

My big takeaway is that a feature like Gemini Live has the potential to change how we interact with the world around us, melding our digital and physical worlds together just by holding your camera in front of almost anything.

I put Gemini Live to a real test

The first time I tried it, Gemini was shockingly accurate when I placed a very specific gaming collectible of a stuffed rabbit in my camera’s view. The second time, I showed it to a friend in an art gallery. It identified the tortoise on a cross (don’t ask me) and immediately identified and translated the kanji right next to the tortoise, giving both of us chills and leaving us more than a little creeped out. In a good way, I think.

I got to thinking about how I could stress-test the feature. I tried to screen-record it in action, but it consistently fell apart at that task. And what if I went off the beaten path with it? I’m a huge fan of the horror genre — movies, TV shows, video games — and have countless collectibles, trinkets and what have you. How well would it do with more obscure stuff — like my horror-themed collectibles?

First, let me say that Gemini can be both absolutely incredible and ridiculously frustrating in the same round of questions. I had roughly 11 objects that I was asking Gemini to identify, and it would sometimes get worse the longer the live session ran, so I had to limit sessions to only one or two objects. My guess is that Gemini attempted to use contextual information from previously identified objects to guess new objects put in front of it, which sort of makes sense, but ultimately, neither I nor it benefited from this.

Sometimes, Gemini was just on point, easily landing the correct answers with no fuss or confusion, but this tended to happen with more recent or popular objects. For example, I was surprised when it immediately guessed one of my test objects was not only from Destiny 2, but was a limited edition from a seasonal event from last year. 

At other times, Gemini would be way off the mark, and I would need to give it more hints to get into the ballpark of the right answer. And sometimes, it seemed as though Gemini was taking context from my previous live sessions to come up with answers, identifying multiple objects as coming from Silent Hill when they were not. I have a display case dedicated to the game series, so I could see why it would want to dip into that territory quickly.

Gemini can get full-on bugged out at times. On more than one occasion, Gemini misidentified one of the items as a made-up character from the unreleased Silent Hill: f game, clearly merging pieces of different titles into something that never was. The other consistent bug I experienced was when Gemini would produce an incorrect answer, and I would correct it and hint closer at the answer — or straight up give it the answer, only to have it repeat the incorrect answer as if it was a new guess. When that happened, I would close the session and start a new one, which wasn’t always helpful.

One trick I found was that some conversations did better than others. If I scrolled through my Gemini conversation list, tapped an old chat that had gotten a specific item correct, and then went live again from that chat, it would be able to identify the items without issue. While that’s not necessarily surprising, it was interesting to see that some conversations worked better than others, even if you used the same language. 

Google didn’t respond to my requests for more information on how Gemini Live works.

I wanted Gemini to successfully answer my sometimes highly specific questions, so I provided plenty of hints to get there. The nudges were often helpful, but not always. Below are a series of objects I tried to get Gemini to identify and provide information about. 

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Technologies

Today’s Wordle Hints, Answer and Help for April 26, #1407

Here are hints and the answer for today’s Wordle No. 1,407 for April 26. Hint: Fans of a certain musical group will rock out with this puzzle.

Looking for the most recent Wordle answer? Click here for today’s Wordle hints, as well as our daily answers and hints for The New York Times Mini Crossword, Connections, Connections: Sports Edition and Strands puzzles.


Today’s Wordle puzzle isn’t too tough. The letters are fairly common, and fans of a certain rock band might get a kick out of the answer. If you need a new starter word, check out our list of which letters show up the most in English words. If you need hints and the answer, read on.

Today’s Wordle hints

Before we show you today’s Wordle answer, we’ll give you some hints. If you don’t want a spoiler, look away now.

Wordle hint No. 1: Repeats

Today’s Wordle answer has no repeated letters.

Wordle hint No. 2: Vowels

There is one vowel in today’s Wordle answer.

Wordle hint No. 3: Start letter

Today’s Wordle answer begins with the letter C.

Wordle hint No. 4: Rock out

Today’s Wordle answer is the name of a legendary English rock band.

Wordle hint No. 5: Meaning

Today’s Wordle answer can refer to a violent confrontation.

TODAY’S WORDLE ANSWER

Today’s Wordle answer is CLASH.

Yesterday’s Wordle answer

Yesterday’s Wordle answer, April 25,  No. 1406 was KNOWN.

Recent Wordle answers

April 21, No. 1402: SPATE

April 22, No. 1403: ARTSY

April 23, No. 1404: OZONE.

April 24, No. 1405: GENIE

What’s the best Wordle starting word?

Don’t be afraid to use our tip sheet ranking all the letters in the alphabet by frequency of uses. In short, you want starter words that lean heavy on E, A and R, and don’t contain Z, J and Q. 

Some solid starter words to try:

ADIEU

TRAIN

CLOSE

STARE

NOISE

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Technologies

T-Mobile Adds New Top 5G Plans, T-Satellite and New 5-Year Price Locks

The new top unlimited plans, Experience More and Experience Beyond, shave some costs and add data and satellite options.

Just two years after expanding its lineup of cellular plans, T-Mobile this week announced two new plans that replace its Go5G Plus and Go5G Next offerings, refreshed its prepaid Metro line and wrapped them all in a promised five-year pricing guarantee. 

To convert more subscribers, the carrier is also offering up to $800 to help customers pay off phone balances when switching from another carrier.

In a briefing with CNET, Jon Friar, president of T-Mobile’s consumer group, explained why the company is revamping and simplifying its array of mobile plans. «The pain point that’s out there over the last couple of years is rising costs all around consumers,» Friar said. «For us to be able to bring more value and even lower prices on [plans like] Experience More versus our former Go5G Plus is a huge win for consumers.»

The new plans went into effect April 23.

With these changes, CNET is already hard at work updating our picks for Best T-Mobile Plans, so check back soon for our recommendations.

More Experiences to define the T-Mobile experience

The top of the new T-Mobile postpaid lineup is two new plans: Experience More and Experience Beyond.

Experience More is the next generation of the Go5G Plus plan, which has unlimited 5G and 4G LTE access and unlimited Premium Data (download speeds up to 418Mbps and upload speeds up to 31Mbps). High-speed hotspot data is bumped up to 60GB from 50GB per month. The monthly price is now $5 lower per line than Go5G Plus.

The Experience More plan also gets free T-Satellite with Starlink service (the new name for T-Mobile’s satellite feature that uses Starlink’s constellation of satellites) through the end of 2025. Although T-Satellite is still officially in beta until July, customers can continue to get free access to the beta starting now. At the start of the new year, the service will cost $10 per month, a $5 drop from T-Mobile’s originally announced pricing. T-Satellite will be open to customers of other carriers for the same pricing beginning in July.

The new top-tier plan, Experience Beyond, also comes in $5 per line cheaper than its predecessor, Go5G Next. It has 250GB of high-speed hotspot data per month, up from 50GB, and more data when you’re traveling outside the US: 30GB in Canada and Mexico (versus 15GB) and 15GB in 215 countries (up from 5GB). T-Satellite service is included in the Experience Beyond plan.

However, one small change to the Experience plans affects that pricing: Taxes and fees, previously included in the Go5G Plus and Go5G Next prices, are now broken out separately. T-Mobile recently announced that one such fee, the Regulatory Programs and Telco Recovery Fee, would increase up to 50 cents per month.

According to T-Mobile, the Experience Beyond rates and features will be «rolling out soon» for customers currently on the Go5G Next plan.

The Essentials plan is staying in the lineup at the same cost of $60 per month for a single line, the same 50GB of Premium Data and unlimited 5G and 4G LTE data. High-speed hotspot data is an optional $10 add-on, as is T-Satellite access, for $15 (both per month).

Also still in the mix is the Essentials Saver plan, an affordable option that has ranked high in CNET’s Best Cellphone Plans recommendations.

Corresponding T-Mobile plans, such as those for military, first responders and people age 55 and older are also getting refreshed with the new lineup.

T-Mobile’s plan shakeup is being driven in part by the current economic climate. Explaining the rationale behind the price reductions and the streamlined number of plans, Mike Katz, president of marketing, innovation and experience at T-Mobile told CNET, «We’re in a weird time right now where prices everywhere are going up and they’ve happened over the last several years. We felt like there was an opportunity to compete with some simplicity, but more importantly, some peace of mind for customers.»

Existing customers who want to switch to one of the new plans can do so at the same rates offered to new customers. Or, if a current plan still works for them, they can continue without changes (although keep in mind that T-Mobile earlier this year increased prices for some legacy plans).

Five years of price stability

It’s nearly impossible to think about prices these days without warily eyeing how tariffs and US economic policy will affect what we pay for things. So it’s not surprising to see carriers implement some cost stability into their plans. For instance, Verizon recently locked prices for three years on their plans.

Now, T-Mobile is building a five-year price guarantee for its T-Mobile and Metro plans. That pricing applies to talk, text and data amounts — not necessarily taxes and other fees that can fluctuate.

Given the uncertain outlook, it seems counterintuitive to lock in a longer rate. When asked about this, Katz said, «We feel like our job is to solve pain points for customers and we feel like this helps with this exact sentiment. It shifts the risk from customers to us. We’ll take the risk so they don’t have to.»

The price hold applies to new customers signing up for the plans as well as current customers switching to one. T-Mobile is offering the same deals and pricing to new and existing subscribers. Also, the five-year deal applies to pricing; it’s not a five-year plan commitment.

More money and options to encourage switchers

The promise of a five-year price guarantee is also intended to lure people from other carriers, particularly AT&T and Verizon. As further incentive, T-Mobile is offering up to $800 per line (distributed via a virtual prepaid Mastercard) to help pay off other carriers’ device contracts. This is a limited-time offer. There are also options to trade in old devices, including locked phones, to get up to four new flagship phones.

Or, if getting out of a contract isn’t an issue, T-Mobile can offer $200 in credit (up to $800 for four lines) to bring an existing number to the network.

Four new Metro prepaid plans

On the prepaid side, T-Mobile is rolling out four new Metro plans, which are also covered by the new five-year price guarantee:

• Metro Starter costs $25 per line per month for a family of four and there is no need to bring an existing number. (The cost is $105 the first month.)

• Metro Starter Plus runs $40 per month for a new phone, unlimited talk, text and 5G data when bringing an existing number. For $65 per month, new customers can get two lines and two new Samsung A15 phones. No autopay is required.

• Metro Flex Unlimited is $30 per line per month with autopay for four lines ($125 the first month) with unlimited talk, text and 5G data.

• Metro Flex Unlimited Plus costs $60 per line per month, then $35 for lines two and three and then lowers the price of the fourth line to $10 per month as more family members are added. Adding a tablet or smartwatch to an existing line costs $5. And streaming video, such as from the included Amazon Prime membership, comes through at HD quality.

See more: If you’re looking for phone plans, you may also be looking for a new cell phone. Here are CNET’s picks.

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