Technologies
How COVID accelerated a shift that could put new cities at the forefront of American life
Our work and our lives may never return to a pre-pandemic normal, and that’s caused for some major shifts in where people are choosing to live in the US.
Since the onset of the coronavirus pandemic, urban areas across the US have seen changes both big and small — one of the most notable being a population migration out of larger cities like New York and Los Angeles, to smaller cities like Denver and Miami. In fact, according to analytics firm CoreLogic, New York, LA and San Francisco had the most people leave their respective metropolises compared with anywhere else in the country during 2020.
This migration was in motion before COVID-19, but it accelerated as remote work became an option for millions of people, many of whom sought out more space and a lower cost of living.
«We’ve always been a very mobile country. I think if you looked around the world and picked any other country … you wouldn’t find the kind of North-South-East-West trajectories that seem to be very easily taken by Americans and are in fact part of our history,» said Elizabeth Plater-Zyberk, a professor of architecture and the director of the master of urban design program at the University of Miami. «So this is just another episode in that story.»
Across the US, the number of people who made permanent moves was up 3% from March 2020 to February 2021, according to an analysis by Bloomberg. But when you take a closer look at a few of America’s densest and most expensive metro regions, the data paints a different picture, with a larger percentage of the population moving out of those areas. It’s a shift that has had far-reaching impacts on cities both big and small when it comes to urban development, housing prices and traffic flow.
Shift to remote work
As remote work policies spurred many people to change their location during the pandemic, some companies are still trying to figure out how to adapt to this new type of workforce.
At Google, for example, the company announced in June that it had developed a tool for employees to see how their salary might change based on their region. The tool allows employees to request office changes or apply to become fully remote workers, and CEO Sundar Pichai announced plans for 20% of the company to permanently work remotely. Google didn’t immediately respond to a request for comment.
Alex Coffman lived and worked in San Francisco for two years before the shift to remote work allowed him to leave the city for the sunnier skies of Miami. While he says the move wasn’t spurred specifically by the pandemic, he also notes that without the option to work remotely, he may not have been able to relocate.
«A lot of technology companies and sort of high-end financial companies focus on New York and San Francisco labor markets, and that is changing quite quickly … but at the same time, I still believe it would be significantly more complicated for me to find an equivalent job in the Miami labor market,» Coffman said. «A lot of peers of mine sought out roles in New York or San Francisco, and then as soon as they had the capacity to leave [they did] — some of them are in Oklahoma, some live in Washington, some live in Texas. And they’ve essentially kept the jobs that they had as former San Francisco and New York employees.»
Migration from America’s largest cities
Most people who moved during the pandemic stayed within the same state. Despite talks of mass moves to Florida and Texas, most people who moved didn’t go very far. Data shows that the pandemic accelerated an existing trend of more people moving outward to suburbs and surrounding areas of their former cities like San Francisco and New York.
One factor that did affect major cities, especially ones in California, was a decrease in people migrating into the state. California’s population and job growth have both slowed, with many citing concerns about high taxes, the cost of living and heavy regulations. In 2020, over 135,000 more people left California than moved in, the third largest net migration loss ever recorded for the state, according to CNBC.
«Once you were deprived of the opportunities that a fully open Los Angeles, or for that matter, a fully open San Francisco offered you, it was very hard to justify the cost of housing here,» said Michael Manville, an associate professor of urban planning at UCLA and the research program lead of traffic at the UCLA Institute of Transportation Studies.
Migration to smaller cities
People who left California largely moved throughout the Western coastal states. However, people leaving Los Angeles specifically tended to make their way eastward, to places like Las Vegas, Phoenix and even Miami.
«Many cities that might tell you they’ve been languishing economically are experiencing new interests, new residents and businesses,» Plater-Zyberk said.
Florida is one of nine states with no state income tax, a big attraction for those moving out of certain states that have high income tax rates. Almost 330,000 people moved to the state of Florida between April 2020 and April 2021, and experts expect that kind of population growth to continue through 2025. Data from Move.org shows that Florida was the top destination for relocating Americans in 2020.
Like Miami, Denver saw an increase in people moving to the city during the pandemic. But what sets Denver apart as a new destination is its relatively high cost of living.
«Our population numbers have just been growing pretty steadily, and everything that is part of normal everyday life is just a little bit more complicated, a little bit more crowded,» said Andy Goetz, a professor in the department of geography and the environment at the University of Denver.
And it wasn’t just individuals who moved during the pandemic. Several major tech industry leaders pulled out of Silicon Valley altogether. Oracle and DropBox both moved to Austin, Texas; Hewlett-Packard Enterprisemoved to Houston; and Palantir went to Denver.
Elon Musk also left Silicon Valley for Texas last year to focus on two big priorities for his companies: SpaceX’s new Starship vehicle launch site in Brownsville, and moving Tesla’s headquarters to Austin. But Musk did say that in addition to the Texas operations, Tesla «will be continuing to expand» its activities in California as well.
Some cities are even offering tax incentives for companies to move their businesses. Miami-Dade County, for example, offers a myriad of business incentives such as state and local tax breaks for companies relocating to areas that have been designated as having economic development priority.
«There is an influx of tech industry, and there’s also a great attention to incubating businesses. All of a sudden, it’s evident that this is happening in a big way,» Plater-Zyberk said.
Traffic changes
This urban shuffle across the US is also having an effect on traffic patterns.
Brian Taylor, director of the Institute of Transportation Studies at UCLA, told the LA Times that there are two variables when it comes to traffic. The first is vehicle traffic, which is how much people drive. The second is traffic congestion, which is what causes delays.
Congestion occurs when many people are going to the same destination at the same time, and this very thing is seeing a shift.
«We’ve definitely noticed that there has been an increase in the volume of traffic in Denver,» Goetz said. «Vehicle miles traveled have increased significantly. And then with the pandemic, public transit has really dropped off.»
Goetz said that skyrocketing housing prices in Denver are also contributing to increased traffic, as more people are having to find places to live further away from the city center. In contrast, Plater-Zyberk says the influx of new residents to Miami has created greater demand for a more walkable city.
«You know, if you were to drive west to the western reaches of South Florida, you would see pockets of walkable and less auto-dependent urbanism,» Plater-Zyberk said. «It’s definitely changed, I think, largely by remote work.»
In bigger cities like Los Angeles, the once jaw-dropping empty freeways during COVID’s early days have filled right back up with cars again.
«Right when the pandemic began, and California first entered a lockdown, traffic just plummeted to levels we have probably not seen in 100 years,» Manville said. «And right now, with something close to, but of course not quite full reopening, we see congestion levels and traffic levels that rival pre-pandemic levels. So things have come back pretty fast.»
Although the infamous Los Angeles traffic is pretty much back to a pre-pandemic norm, Manville says emptier city streets during the coronavirus brought into sharp focus just how unsafe the city’s street networks are.
«It was very telling that early in the pandemic in California, you saw traffic crashes go down, right, because the typical crashes are just caused by vehicles being in close proximity to each other, but fatal crashes go up, because fatal crashes are caused by speed,» Manville said.
Public transit changes
A shift in the use of public transit has also played a role in changing traffic patterns in big cities. In New York City, the pandemic profoundly disrupted the Metropolitan Transportation Authority, throwing the largest public transit system in the US into a desperate financial situation.
In Los Angeles, Manville said public health agencies advised people not to take public transportation during the early months of COVID. «I think there’s a hangover from that, where people still really worry, perhaps rightly, perhaps wrongly, that their riding public transportation might put them at risk of COVID,» Manville said.
For many remote workers, especially those like Coffman who’ve moved during the pandemic, a return to the old ways of Monday through Friday office life isn’t very appealing.
«I will remain a remote worker, I believe, for the indefinite future. And I think that there is a really good reason to be in the office, which is that it’s of course lovely to see people. And I could return to the office, but I don’t have to. And I really don’t want to, to be honest,» Coffman said.
He also said that he has no regrets about leaving San Francisco for Miami but aknowledges he knows people who stayed where they were during the pandemic and love their city.
«I’ve had family members who reside in the city of New York, didn’t leave, stayed in New York, and then went right back to the office when it opened. And ultimately, they love the city of New York, and it’s why they remained,» he said.
In the end, the pandemic may have accelerated the timeline of this urban shuffle across the US, but it’s also a complicated issue that can’t be easily pinpointed or defined. What is clear is that a good amount of people are on the move — whether it’s to live in a more affordable city, be closer to the outdoors or just for a change of scenery. And it’s not slowing down anytime soon.
Technologies
Amazon’s Alexa Plus Confounds Chris Hemsworth in Super Bowl Ad as the AI Tool Launches
Alexa Plus is aiming higher with a new superhero Super Bowl spot and a US-wide launch, including a free version for any app user.
The Alexa Plus AI has been in early access for over a year, but this week all that changes, starting with a Thursday preview at Amazon’s upcoming Super Bowl ad featuring Chris Hemsworth. Let’s look at how our phones and smart speakers are getting this smart voice assistant upgrade.
I’ve been reviewing beta Alexa Plus over the past year and found the AI upgrade to be highly conversational and more capable than the old Alexa, bringing new ties to third-party apps like Uber and Ticketmaster. Starting on Tuesday, Amazon has completed its rollout and made Alexa Plus available to anyone who wants to try it in the US.
It’s no wonder Hemsworth got worried at just how responsive the voice assistant could be. The rogue AI scenarios in the Super Bowl ad playfully acknowledge people’s fears over inviting generative artificial intelligence into their private lives as the Australian actor gets hacked by a garage door, drowned in his pool and mauled by an Alexa-ordered bear.
Amazon makes it clear that no damage was ultimately done.
«By casting Chris Hemsworth, the last guy on the planet you’d expect to be scared of anything, we were able to lean into the conversation and put people at ease through humor,» said Jo Shoesmith, Amazon’s global chief creative officer.
Alexa Plus arrives with a free version and more
So, what does this new Alexa Plus expansion — available now — include? The most interesting part is several tiers of the AI’s service, starting with a free version that anyone can use as long as they have the Alexa app downloaded or visit the web portal Alexa.com (which we’ve also tried).
You won’t get any advanced Amazon Echo capabilities that way, but you will be able to test out Alexa’s conversational AI and see how similar it is to talking to a human. Alexa Plus errs on the side of chatty, but its ability to summarize answers, stop in mid-conversation and answer follow-up questions is welcome. As I’ve said before, it feels like what voice assistants were always supposed to be like.
«Alexa Plus is built to make customers’ lives meaningfully easier — and that starts with conversation. Because Alexa Plus lives in the middle of everyday life, it has to be natural and trustworthy,» Panos Panay, senior vice president at Amazon Devices & Services, tells CNET. «The Super Bowl is the perfect moment to introduce this evolution at scale.»
Two other Alexa AI tiers exist. The first comes when you subscribe to Amazon Prime for $15 per month. That unlocks not only Prime’s own content but also all Alexa Plus capabilities across all compatible devices. This includes Echo smart speakers and AI video summaries for Ring security cameras, among other tricks. You can try telling your Echo device to «Upgrade to Alexa Plus» to get started.
The final option is paying $20 per month to unlock all Alexa Plus capabilities across all devices, independent of an Amazon Prime subscription. Alexa won’t be able to interact with Prime content like videos or Amazon Music, but it can connect with everything else the AI upgrade offers. Since you need an Amazon account either way, this tier is for specific people who want to avoid Prime content.
Is the new Alexa AI worth your time?
If you’re wondering whether Alexa Plus is worth it compared to alternatives like Gemini for Home or whatever Apple is cooking up with Siri, I found my experience with the voice assistant to be the most positive I’ve had overall. Sometimes a little too positive — as we’ve seen with chatbots, Alexa Plus can be very willing to agree with you and promise to do anything, even if it can’t.
Also, if you use an Echo, it will send your voice recordings to Amazon for automatic analysis; there’s no getting around that privacy concession if you want Alexa on a smart device.
Those issues aside, Alexa Plus as part of Amazon Prime for $15 is an excellent deal, especially if you already use Prime for ordering, catching up on Fallout, etc. If you’re not sure how talking to the new and vivacious Alexa feels like, all you need is an Amazon account to try it out online.
Technologies
Snag a Rare Discount on the Amazing Beats Powerbeats Fit Earbuds With This Limited-Time Deal
Get yourself these amazing earbuds while they’re back down to their lowest-ever price.
The 2025 Beats Powerbeats Fit is on our list of the best workout earbuds and headphones, and right now you can get yourself these powerful Beats Powerbeats Fit earbuds for $180. That’s a $20 discount and brings them back down to their all-time low price. They’re worth it at full price, so if you want them, now’s a fantastic chance to pick them up for less. The only issue is that Amazon’s limited-time deals don’t last long, so you’ll need to be quick if you want to secure them at this price.
The upgrades on the Powerbeats Fit are mostly cosmetic and concern ear fit, so they’re a better fit for people who don’t currently own another pair of Beats in the Powerbeats family. In his review, CNET’s audio expert David Carnoy said, «The design upgrades to the wingtips and case do improve the buds, which remain quite appealing for those looking for secure-fitting earbuds for workouts and everyday use.»
The Powerbeats Fit includes ear tips in four sizes, including extra small, so that everyone can find a secure fit. They can last up to 30 hours when carrying around their charging case, and they offer active noise cancellation that comes in handy when you’re getting your reps in. Both the earbuds and the case are IPX4 water and sweatproof, which means your workout won’t get in the way of your music or audiobooks.
Need more ideas for your next pair of earbuds upgrade? We’ve got a list of the best wireless earbuds you can check out so you can make the most of your holiday cash gifts.
HEADPHONE DEALS OF THE WEEK
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Why this deal matters
Like other audio gear from Beats, the Powerbeats Fit earbuds offer excellent sound, a comfortable fit and decent noise cancellation. However, they usually command a price of $200. This modest Amazon discount of $20 brings them down to $180 for a limited time, their best price to date across several colors.
Technologies
Today’s NYT Connections Hints, Answers and Help for Feb. 5, #970
Here are some hints and the answers for the NYT Connections puzzle for Feb. 5 #970.
Looking for the most recent Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle, Connections: Sports Edition and Strands puzzles.
Today’s NYT Connections puzzle is kind of tough. Read on for clues and today’s Connections answers.
The Times has a Connections Bot, like the one for Wordle. Go there after you play to receive a numeric score and to have the program analyze your answers. Players who are registered with the Times Games section can now nerd out by following their progress, including the number of puzzles completed, win rate, number of times they nabbed a perfect score and their win streak.
Read more: Hints, Tips and Strategies to Help You Win at NYT Connections Every Time
Hints for today’s Connections groups
Here are four hints for the groupings in today’s Connections puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.
Yellow group hint: Star-spangled signs.
Green group hint: Smash into.
Blue group hint: Not green or red.
Purple group hint: Same surname.
Answers for today’s Connections groups
Yellow group: Cultural symbols of the US.
Green group: Collide with.
Blue group: Blue things.
Purple group: Lees of Hollywood.
Read more: Wordle Cheat Sheet: Here Are the Most Popular Letters Used in English Words
What are today’s Connections answers?
The yellow words in today’s Connections
The theme is cultural symbols of the US. The four answers are American flag, apple pie, bald eagle and baseball.
The green words in today’s Connections
The theme is collide with. The four answers are bump, butt, knock and ram.
The blue words in today’s Connections
The theme is blue things. The four answers are jeans, lapis lazuli, ocean and sky.
The purple words in today’s Connections
The theme is Lees of Hollywood. The four answers are Ang, Bruce, Christopher and Spike.
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