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Apple becomes world’s first $3 trillion company

The inventor of the iPhone, iPad, iPod music player and Mac computer nearly went bankrupt two decades ago. Now, it’s the world’s most highly valued.

A little over three years ago, Apple investors pushed the value of its shares above $1 trillion, making it the world’s most highly valued tech company. Then, two years later, Apple stock rose so high that the company’s value passed $2 trillion. Now, it’s risen yet again, topping $3 trillion. As in $3,000,000,000,000.

Around 10:45 a.m. on Monday, Jan. 3, Apple stock hit $182.86 per share, which when multiplied by the 16.4 billion shares outstanding, values Apple at about $3 trillion. That’s more than the value of AT&T, Boeing, Coca-Cola, Comcast, Disney, Exxon, Ford, Goldman Sachs, IBM, McDonald’s, Morgan Stanley, Netflix, Nike, and Walmart — combined. The largely symbolic milestone comes as Apple’s struggled to keep up with near-record demand for its devices amid the pandemic.

In October, the tech giant warned investors that it was struggling with supply chain disruptions amid the coronavirus pandemic, which at the time amounted to as much as $6 billion in lost revenue. «We are optimistic about the future, especially as we see strong demand for new products,» Apple CEO Tim Cook told analysts on a conference call back then.

Apple’s market value moment marks another reminder of the company’s unlikely turnaround from near bankruptcy in 1997 to one of the most influential companies on the planet. Part of how the company did that was by creating mass-market products like the iPod music player, iPhone and iPad, which went on to become leading devices in each of their competing markets.

Apple’s been led by Cook for the past decade. Apple co-founder Steve Jobs recruited him to help oversee the company’s supply chain and operations in 1998. Jobs named him as successor in 2011, just a few months before Jobs died of cancer that year.

At $3 trillion, Apple’s value is greater than the annual economic output of the United Kingdom, France, India or Italy, according to data collected by the World Bank. Only Germany, Japan, China and the US are larger.

«Financial returns are simply the result of Apple’s innovation, putting our products and customers first, and always staying true to our values,» Cook said in a memo to staff after the company reached $1 trillion, according to Reuters. Cook has frequently said that investors looking for Apple to focus on stock performance rather than its products shouldn’t invest in the company.

Apple shares closed regular trading at $182.01, valuing the company at $2.99 trillion.

Technologies

Today’s NYT Mini Crossword Answers for Friday, Oct. 31

Here are the answers for The New York Times Mini Crossword for Oct. 31.

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.


Happy Halloween! Today’s NYT Mini Crossword features the word «BOO!» in a square on the last line of the grid. That’s not just a Halloween greeting, it’s part of the answer that spans both 9-Across and 10-Across, so read the answers to both those with the «boo» in the middle to solve it. And then, the puzzle-makers use that «BOO!» again, to help make the answer to 3-Down. Read on for all the answers, complete with added boos. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.

If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.

Read more: Tips and Tricks for Solving The New York Times Mini Crossword

Let’s get to those Mini Crossword clues and answers.

Mini across clues and answers

1A clue: Buffalo hockey player
Answer: SABRE

6A clue: «I’ll have the ___» (frequent customer’s order)
Answer: USUAL

7A clue: Contents of a volcano
Answer: MAGMA

8A clue: Adjust to a new environment
Answer: ADAPT

9A clue: With 10-Across, last car on a train
Answer: CA

10A clue: See 9-Across
Answer: SE

(The «Boo!» shown in the grid helps make the word CABOOSE)

Mini down clues and answers

1D clue: «Poison» shrub
Answer: SUMAC

2D clue: Carne ___
Answer: ASADA

3D clue: Imaginary cause of fear
Answer: BUGA

(The «Boo!» shown in the grid helps make the word BUGABOO)

4D clue: Accessible alternatives to staircases
Answer: RAMPS

5D clue: Make extremely happy
Answer: ELATE

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Technologies

Live-Action ‘Call of Duty’ Movie Reportedly Being Co-Written by Taylor Sheridan

The Yellowstone co-creator will reportedly team up with Peter Berg on the Paramount film.

Yellowstone, Landman and, now, Call of Duty. Taylor Sheridan, co-creator of the aforementioned hit shows, will co-write Paramount and Activision’s upcoming live-action video game adaptation, according to a report from Variety on Thursday. 

Peter Berg will also co-write and direct the movie, which was announced last month. Berg previously directed films including 2018’s Mile 22, 2012’s Battleship and 2013’s Lone Survivor, while Sheridan’s movie credits include 2016’s Hell or High Water and 2017’s Wind River. Berg, Sheridan and David Glasser will produce the Call of Duty film.


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Call of Duty is a first-person shooter military video game series that debuted in 2003. CNET senior writer David Lumb calls it «arguably the biggest shooter franchise in gaming, with millions of players picking up every year’s new entry to the series.»

Lumb said the franchise is known for its bombastic single-player campaigns, which feature globe-spanning plots that rival those of the Mission Impossible films. «A Call of Duty movie has a lot of material to draw from,» Lumb said. 

He also noted that Berg’s direction of Lone Survivor would fit the grim military heroism of Call of Duty, while Taylor Sheridan’s spate of neo-Western films and shows could lend a frontier adventurism to the film. 

«Their collective works seemingly harmonize with the jingoistic pro-military tune of Activision’s shooter franchise — which is probably a good thing for Call of Duty fans,» Lumb concluded.

A release announcing Paramount and Activision’s film deal teased that it’ll be «designed to thrill its massive global fan base by delivering on the hallmarks of what fans love about the iconic series, while boldly expanding the franchise to entirely new audiences.» It didn’t include cast or plot information.

The update follows recent news that Sheridan is leaving Paramount for NBCUniversal. Paramount did not immediately respond to a request for comment.

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Technologies

US Government Urges Total Ban of Our Most Popular Wi-Fi Router

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