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Step Out of the Shadows. How to Turn Off Your iPhone’s Incognito Mode

The iPhone’s incognito mode is ideal for sensitive searches and avoiding targeted ads. But there are time when you may want to turn it off.

At a time when privacy and security have become hot topics, it’s smart to look at how you’re using protections built-in your phone. The iPhone’s private browsing, also known as incognito mode, serves as a digital cloak — allowing you to surf the web without leaving traces. Private browsing works on Apple’s Safari browser and some third-party browsers like Chrome.

There are a whole range of reasons to take advantage of incognito mode. You might be using a shared device, researching sensitive topics (maybe a surprise gift idea?) or dialing your privacy precautions up a notch by working to circumvent targeted ads or third-party cookies. This is when incognito mode becomes something of a confidante, and it gives you an added layer of privacy protection. 

But once you’ve finished, you might want to step out of incognito mode on your iPhone and allow your browser to remember your steps. For example, maybe you’re logged into your account on a retailer’s website and don’t want to have to log back in every time you visit the page. Let’s proceed with a step-by-step guide on how to exit incognito mode on an iPhone, using Safari and Chrome.

How to exit incognito mode on Safari

1. Open Safari: Launch the Safari browser on your iPhone. You’ll find its icon on the home screen.

2. Look for the Tabs button: At the bottom right corner of the screen, you’ll see a square icon overlapping another square. Tap on it. This button represents your open tabs.

3. View all tabs: Once you tap the Tabs button, you’ll see a screen displaying all your open tabs. These tabs might include regular browsing tabs, any Tab Groups you’ve made and any incognito tabs you’ve opened called Private Browsing.

4. Close incognito tabs: Swipe left on any private or incognito tabs you want to close. After closing all incognito tabs, you’re officially out of incognito mode! You’ll now be browsing in regular mode, and your browsing history will be saved. If you have too many tabs open and prefer not to close every single one, you can simply swipe left in the view all tabs screen from Private/incognito tabs to get back on regular mode. 

How to exit Incognito mode on Chrome on your iPhone

If you use Google’s Chrome browser, you’ll follow a familiar process to leave incognito mode.

1. Open Google Chrome: Launch the Chrome browser on your iPhone.

2. Look for the Tabs Button: At the bottom right corner of the screen, you’ll see a square icon with a number on it (if you have open tabs). Tap on it. This button represents your open tabs and the number corresponds with how many tabs you have open.

3. Leave Incognito mode: After tapping on the tabs button, you’ll be able to switch between incognito browsing or regular browsing by tapping the Incognito icon or the regular browsing icon. The Incognito icon is a pair of glasses and a fedora to resemble a secret disguise. To go back to browsing on regular mode, simply tap the square button with the number on it. 

How to permanently turn off private browsing on an iPhone

You can also remove the private browsing tab on Safari. In Settings under Screen Time, when you switch Web Content from «Unrestricted» to «Limit Adult Websites,» the iPhone reboots Safari and removes Private Browsing from the Tabs view. To get to the setting you open Settings, tap Screen Time, tap Content & Privacy Restrictions, tap Store, Web, Siri & Game Center Content, select Web Content and tap Limit Adult Websites.

Remember, using incognito mode isn’t foolproof — it won’t hide your activity from your internet service provider or certain extensions. But it’s supposed to offer that extra layer of privacy when needed.

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OpenAI Wants to Fix ChatGPT’s ‘Annoying’ Personality

Sam Altman is calling out ChatGPT’s personality as «too sycophant-y and annoying.»

If it feels like ChatGPT is laying on the flattery a little thick, you’re not the only one who’s noticed. 

CEO of OpenAI, the company responsible for ChatGPT, Sam Altman said in a recent post on X the latest batch of updates made to its GPT-4o model have made it become too much of a people pleaser. He added that the company is working on personality tweaks. (Disclosure: Ziff Davis, CNET’s parent company, in April filed a lawsuit against OpenAI, alleging it infringed Ziff Davis copyrights in training and operating its AI systems.)

«The last couple of GPT-4o updates have made the personality too sycophant-y and annoying (even though there are some very good parts of it), and we are working on fixes asap, some today and some this week,» he said — perhaps forgetting the word sycophantic exists.

He added that «at some point» the company will share what it’s learned from the updates. «It’s been interesting,» Altman said.

In recent weeks, OpenAI has rolled out a handful of subtle changes to the way it responds to users, such as improving its ability to guide conversations, enhancing how it listens to and follows instructions, working more collaboratively and dialing down its emoji use.

The changes are part of a larger effort to make generative AI more intuitive and conversational in natural language, as it becomes an even bigger part of everyday life.

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I Tried This Cheap Android Phone. There’s a Lot to Be Excited About

The Nothing CMF Phone 2 Pro is cheap, stylish and has six years of support.

Spending £219 (or $279) on a new phone won’t hurt your wallet, and Nothing’s CMF Phone 2 Pro still offers an impressive lineup of features for its low price. There’s the large, vibrant display, the multiple rear cameras, the capacious battery and the Android 15 software. Throw in the IP54 water-resistance and a generous six years of security updates and you really are getting a lot for your money. 

But my favorite thing about the phone is its design. It eschews the plain looks of other budget phones, instead using exposed screw heads, metallic camera surrounds and, on my review model, a delightful soft spearmint color. There’s even a little removable circle on the back of the phone that allows you to attach a lanyard directly to it — ideal for those who love taking photos at festivals. 

Read more: Best Phone Under $500

The Nothing CMF Phone 2 Pro is available for preorder in the UK from today for £219 for the base model with 8GB of RAM and 128GB of storage. In the US, you’ll be able to buy 256GB model for $279, but only via Nothing’s beta program, which requires you to sign up and provide feedback on your experience with the phone. Nothing says the phone will not support all network bands in the US. 

It’s certainly worth checking out the beta program if you’re interested. And hopefully Nothing will give the phone an official US launch in the future.

Strictly speaking, the phone is called the «CMF by Nothing Phone 2 Pro.» CMF is the confusing affordable sub-brand of already-affordable phone maker Nothing. It’s the second-gen CMF phone and I’m still baffled why Nothing thinks it needs to create a separate clunkily named brand, rather than just launching it fully under the Nothing name. But hey, maybe that’s why I’m writing about phones, rather than selling them.

Nothing CMF Phone 2 Pro hands on

I’ve only spent a short time with the phone so far, but there’s already plenty I like about it. The design immediately stands out. It doesn’t have the flashing LEDs of Nothing’s more expensive phones, but I like the look and it feels surprisingly premium and sturdy to hold for such an affordable phone. It has an IP54 water resistance rating which will help keep it safe from the odd spilled drink, too. 

The AMOLED display is bright and vibrant. Colorful YouTube videos looked good and it managed to counter the bright overhead lights of my office. It has a 1 to 120Hz variable refresh rate so playing fast-paced games shouldn’t be a problem here. 

It runs on Android 15 at its core and Nothing has given it the same skin as its other phones. It relies on a stark monochrome aesthetic, with minimalist black and white icons and widgets which look quite cool (although I sometimes struggle to tell exactly which app I’m looking for). Nothing has committed to six years of total security support for the phone which is especially generous for a phone of this price. The OnePlus 13, for example, also offers six years of support and that phone costs almost £1,000 in the UK. 

The rear cameras include a 50 megapixel main camera, a 50 megapixel telephoto camera (with a 2x optical zoom) and an 8 megapixel ultrawide. I haven’t used the cameras yet so I can’t speak to their quality, but based on the previous CMF Phone 1, I expect them to be able to take decent everyday snaps, but certainly won’t be a rival for top camera phones like the iPhone 16 Pro or Galaxy S25 Ultra. 

Is the Nothing CMF Phone 2 Pro worth buying?

I haven’t tested the phone for long enough to give a final verdict yet, but I’m impressed with it based on my early impressions. It’s a quirky-looking phone that stands out from the budget crowd. The solid lineup of specs and its six years of support are generous at such a low price. 

I’m especially keen to see how its cameras perform — along with the processor performance for everyday tasks and more demanding gaming — but on paper at least this phone should be able to do a fair job with both. 

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