Technologies
Instagram internal documents reveal fear of losing teens, report says
Amid heightened concern over Instagram’s effect on teenagers’ mental health, a new report looks at the teen-focused marketing efforts of the Facebook-owned site.

Facebook-owned Instagram worried about losing teenage users and designated a large chunk of its marketing budget for touting the service to teens, the New York Times reported Saturday, citing internal documents and anonymous sources. The news comes after a whistleblower leaked documents to the Wall Street Journal that showed Facebook knew about the potential for Instagram to harm the mental health of teens.
«If we lose the teen foothold in the U.S. we lose the pipeline,» says an internal Instagram memo from last October, which presents a marketing strategy for this year, the Times’ Saturday report said.
Beginning in 2018, nearly all of Instagram’s annual worldwide marketing budget was slated for messaging aimed at teens, the Times said, noting that this year’s budget is $390 million. Marketers told the publication that zeroing in on a particular age group to that extent is unusual. NYT also said the final spending included messaging aimed at parents and young adults. Instagram faces competition for teen users from rivals like TikTok and Snapchat.
Facebook and Instagram are in the hot seat regarding younger users after Frances Haugen, a former Facebook product engineer, leaked documents to the Journal, which reported last month that Facebook researchers had found Instagram is «harmful for a sizable percentage» of young users, particularly teenage girls. Depression, anxiety and body-image issues were areas of concern, the Journal said in its report. Haugen also testified before Congress this month, alleging that Facebook’s products «harm children, stoke division and weaken our democracy.»
Facebook has said the purpose and results of its research on Instagram are being mischaracterized and the research actually showed that teenagers saw benefits from using the site. Many teens, Facebook has said, told researchers that Instagram can help them «when they are struggling with the kinds of hard moments and issues teenagers have always faced.»
A Facebook spokesperson downplayed the Times report on Saturday: «While it’s not true that we focus our entire marketing budget towards teens, we’ve said many times that teens are one of our most important communities because they spot and set early trends. It shouldn’t come as a surprise that they are a part of our marketing strategy.»
Last month, Instagram paused development of Instagram Kids, a dedicated service it’s building for children under 13, who currently aren’t allowed on the existing Instagram site. The company has said the service won’t be designed like the adult version of the app but will be ad-free and overseen directly by parents. Regardless of such assurances, news of the Instagram Kids project has alarmed critics concerned about the mental well-being and privacy of younger users. The 1998 Children’s Online Privacy Protection Act restricts collecting or storing personal data on anyone under 13.
In its Saturday report, the Times said Facebook was aware an advertisement aimed at a 13-year-old would probably also grab younger kids wanting to be like their older siblings and friends. The publication cited an unnamed source, who said managers told workers that Facebook does what it can to stop underage users from signing up for Instagram — but that they join anyway.
Instagram head Adam Mosseri has said that he still thinks building Instagram Kids is «the right thing to do» because kids are already online and misrepresenting their age to access the service.
Technologies
Sega’s Re-Released Games for Switch 2 Include Yakuza 0 and Puyo Puyo Tetris 2S
The first of Sega’s third-party games to hit the console are re-releases from consoles past.

As the Nintendo Switch 2 prepares to launch, its list of third-party games grows, including a trio of Sega and Atlus games that include classics and deep cuts. I got to play all three ahead of the Switch 2 release on June 5.
The three games — Yakuza 0: Director’s Cut, Puyo Puyo Tetris 2S and RAIDOU Remastered — are odd bedfellows that represent distinct eras and genres among Sega’s oeuvre. All three play well on the Switch 2, which is unsurprising given the console’s rumored PS4-equivalent performance but still reassuring given the original Switch’s limited capability.
Yakuza 0 is the marquee title of the trio for its role in the series — a prequel to the original Yakuza and de facto entry point for new players that details the origins of fan favorites Kazuma Kiryu and Daigo Dojima. In addition to the story, Yakuza 0: Director’s Cut includes a new mode, Red Light Raid, that lets you pick a character from a roster of Yakuza heroes and nobodies to brawl with successively harder rounds of enemy groups.
While dated compared with the sharp combat and graphics of the latest in the series, February’s Pirate Yakuza in Hawaii, Yakuza 0 is still a fantastic game and great to have on the new console. I only played it in docked mode, so I can’t say how the game plays in handheld with a 1080p and 120 frames per second display graphics cap.
Raidou Remastered: The Mystery of the Soulless Army is a deeper cut, the third game in the Devil Summoner series within the Megami Tensei franchise, which was originally released for the PS2 in 2006. Though the game has been refreshed for modern consoles (the game will also be out on PS5, Xbox Series X/S, PC and last-gen systems), it preserves the charm of the era’s games — one where very little is explained and players have to figure it out for themselves. (I had to have a certain solution to a puzzle spelled out for me.)
Starring the eponymous Raidou as a detective assisted by demons he captures and can use to investigate denizens of his town or summon for battle in real-time combat, the game is a little slower and less dense than today’s graphically-intense titles.
Puyo Puyo Tetris 2S is the opposite — a contemporary puzzle game first released in 2020 for current and last-gen consoles, the re-release preserves the bright colors and frantic gameplay with a few new multiplayer modes. In our preview, Sega paired up gamers for 2-vs-2 puzzler matches where we tried to stay out of each other’s way while clearing lines. For Switch 2, players can switch from Joy-Con mode to Mouse mode, which is precise enough but adds to the frenetic tension.
Technologies
A Hefty 50% Off Hits the Right Note With These Anker Soundcore P20i Wireless Earbuds
Rain and sweat ain’t no problem for these affordable water-resistant earbuds, and they come in some great colors to boot.

We’re huge fans of wireless earbuds and we think everyone can benefit from adding a pair to their tech bag. There are plenty of options on the market today with various features and wide-ranging prices. You don’t have to spend huge sums to listen to your music and podcasts on the go, especially if you snag this Memorial Day bargain. Amazon’s new discount slashes the price all the way to just $20, a full 50% off the original $40 asking price and the lowest price we’ve seen. You don’t need to enter any codes or clip any coupons, but you do need to act soon as this deal could end at any time.
These Soundcore P20i wireless earbuds come in a choice of three different colors at this price — black, navy blue and white — so make sure to select the color that you prefer before adding anything to your cart. Other hues are also available for $4 more.
Color aside, the P20i all have the same features on the inside. That means you’ll get 10 hours of battery life on a single charge with the case extending that to 30 hours. You can top them up for 10 minutes and get a full two hours of playtime should the need arise, too. And as mentioned, they’re a great option if you plan to pick these up as running earbuds or for working out thanks to that IPX5 rating.
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Like all good earbuds, these have built-in microphones for making calls. Plus, there are 22 preset equalizers to choose from to make sure you get the perfect sound. We’re pretty taken with these things, but we know they might not be for everyone. Check out our list of the best wireless earbuds deals if you’re looking for something a little different.
There are also plenty of Memorial Day discounts on headphones and speakers that you can shop right now. And if you’re looking for more low-cost buys, check out our roundup of the best deals under $25.
HEADPHONE DEALS OF THE WEEK
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Why this deal matters
These Anker headphones are back down to their all-time low price. We saw these on sale a few months ago but they’ve never been cheaper than this, and we don’t expect that to change anytime soon. But there’s no telling how long this deal will last so for that reason we suggest acting now if you’re interested.
Technologies
Everything You Need to Know About iOS 18.4 Before iOS 19’s Reveal
The update brought new emoji, controls and more to your iPhone.

Apple will hold its Worldwide Developers Conference on June 9, where we will likely get our first glimpse of the upcoming iOS 19 software for iPhones. When Apple released iOS 18.4 in March, the update brought some bug fixes and security patches to all iPhones, as well as a handful of new iPhone features, which included new emoji and a recipes section in Apple News.
Read more: What You Need to Know About iOS 18.5
Here are some of the new features iOS 18.4 brought to your iPhone. Just a reminder that only people with an iPhone 15 Pro, Pro Max or the iPhone 16 lineup can access any Apple Intelligence features for now. If you have any other iPhone, you won’t have access to those features.
All the latest emoji, and my new favorite
Look at that emoji. It’s called face with bags under eyes, and I love it. The tired expression, the bags under its eyes, it’s all just great. And you can use that emoji and others with iOS 18.4.
There are eight new emoji the update brings to your iPhone, including:
- Face with bags under eyes
- Fingerprint
- Splatter
- Root vegetable
- Leafless tree
- Harp
- Shovel
- Flag of Sark
Google unveiled these emoji as part of Unicode 16.0 in September.
Read more: iOS 18.4 Could Ship With My New Favorite Emoji Next Month
Priority Notifications with Apple Intelligence
People with an Apple Intelligence-compatible iPhone got a new feature in iOS 18.4 called Priority Notifications.
«Apple Intelligence can show you notifications that may be important in a separate section on the Lock Screen, so you can catch up on what you may have missed,» Apple writes in the feature’s description. «You can still swipe up to view all notifications.»
After I downloaded the update, priority notifications were turned off by default, but you can turn them on by going to Settings > Notifications > Prioritize Notifications and tapping the toggle next to Prioritize Notifications. Then you can select which applications to prioritize notifications from. So if you want to prioritize Messages and Mail, you can disable notifications from other apps, like Game Center.
Read more: What You Need to Know About Priority Notifications on iOS 18.4
Apple Intelligence in the Control Center and beyond
If you have an Apple Intelligence-enabled iPhone, you can now access Apple Intelligence features in more places with iOS 18.4.
The first place you can access these features is in your Control Center. To find these controls, swipe down from the top-right corner of your screen to open your Control Center, tap the plus (+) sign in the top-left corner of your screen and tap Add a Control. There is a new section in this menu called Apple Intelligence & Siri, and it has three controls: Talk to Siri, Type to Siri and Visual Intelligence. Tap one or all of these to add them to your Control Center.
You can also now open Visual Intelligence from your iPhone’s Action Button in iOS 18.4. Go to Settings > Action Button and you can assign Visual Intelligence to open when you press your Action Button.
You can also disable Visual Intelligence from the Camera Control button on the iPhone 16 lineup. To do so, go to Settings > Camera > Camera Control and tap the toggle next to Press and Hold under Launch Visual Intelligence. Now the Camera Control button will just open your camera.
Ambient music in Control Center
If you like playing music in the background while you work, do chores or relax, you can now easily access ambient music in your iPhone’s Control Center with iOS 18.4.
To find these controls, swipe down from the top-right corner of your screen to open your Control Center, tap the plus (+) sign in the top-left corner of your screen, tap Add a Control and you should see a new section of controls called Ambient Music. There are four ambient music options: Sleep, Chill, Productivity and Wellbeing. Tap one (or all) of these controls to add them to your Control Center. Once the controls are in your Control Center, tap control, and it will start playing music.
You can also change the playlist for each control. To do so, go into your Control Center, tap the plus (+) sign in the top-left corner of your screen, tap the ambient sound control you want to edit and then tap the playlist to the right of Playlist. If you’re in the Chill control, for example, the default playlist is Laidback Lo-Fi. Once you’ve tapped the playlist, you’ll see more options — Mellow Piano, Ambient Unwind or even the option From Library, which pulls from your music. Tap the playlist you want and it will be assigned to that control.
I love this addition to my iPhone because I always struggle with picking out a playlist at the beginning of my work day. Tapping the Productivity control makes it easy to play music when I’m waiting for my coffee to kick in and don’t want to make a musical decision yet. However, I do wish all these controls could be grouped into one control or widget.
This is also an interesting addition to your iPhone considering your phone can already be turned into a white noise machine with Background Sounds. It feels like Apple is trying to make your iPhone the first device you turn to when you need music to help you fall asleep or be more productive, potentially icing out other services offering similar playlists, such as Spotify or YouTube.
Read more: All the New Controls in Control Center on iOS 18.4
Sketch mode in Image Playground
Image Playground is the Apple Intelligence image generator. In iOS 18.4, Apple introduced an art style called Sketch to the app. The new style creates a fully colored image that looks like a sketch you might see in someone’s notebook. However, there are still plenty of imperfections in these photos.
Image Playground had two art styles before this update, one called Animation — which created 3D images — and the other called Illustration — which made cartoony images.
Preauthorized Payments menu in Wallet
If you use your Wallet app for multiple subscriptions and payments, you can now see them all in one menu in iOS 18.4. Open Wallet, then tap the three dots (…) in the upper right corner of the screen to open the dropdown menu. Tap Preauthorized Payments to see all your subscriptions and payment plans you use your Wallet app for. This also makes it easy to see a subscription you forgot you had so you can cancel it and save yourself some money.
In an early beta version of iOS 18.4, this menu in Wallet was called Subscriptions & Payments.
Recipes in Apple News
Apple News Plus costs $13 a month and gives you access to articles from major publications, puzzles and now — recipes.
In iOS 18.4, subscribers can access a new section in Apple News called Food, which is filled with recipes from publications such as Food & Wine, Good Food and others. Subscribers can save recipes to their devices to access them offline later, and a new cook mode will display instructions on full screen so you can easily follow along with recipes while in your kitchen.
The new Food section also has stories on restaurants, healthy eating tips and more, but let’s be honest — having access to all those recipes is a great addition. Apple’s inclusion of this feature is likely the tech giant trying to take on other publications’ cooking and recipe sections.
The New York Times, for example, launched its Cooking section in 2014, and the Times said it had nearly 600,000 Cooking subscribers by 2020. The section isn’t included in the publication’s basic subscription plan, so you must either pay an extra $6 per month or subscribe to a more expensive plan to access this section.
But Apple isn’t charging extra for access to recipes like the Times. That makes an Apple News Plus subscription more valuable to home cooks or anyone trying to become a better chef at no extra cost.
Read more: Become a Master Chef at Home With Apple News Food
The new Vision Pro app
If you have a Vision Pro headset connected to your iPhone, you’ll get a new Vision Pro app in iOS 18.4.
Apple writes in the app’s description that the app can help you learn about new visionOS features, explore new content, spatial experiences and more.
I don’t have a Vision Pro but I can still download the app in the App Store. Because I don’t have a Vision Pro, I can’t do much with this app other than see what apps the Vision Pro can use. For example, if I tap into the section for new apps and games, I can’t buy or download any of the apps because they require a Vision Pro to use.
Good on Apple for not letting people buy or access apps they can’t use. I can see a company letting someone buy a similar app that needs specialized equipment and then the company shrugs when someone complains they don’t have the right device for the app.
More default app changes
When Apple released iOS 18.2 in December, that update let you change the default apps for messaging and calling. And with iOS 18.4, Apple is letting some people change more default apps.
One new default app category is Translation. With the update, you can change your iPhone’s default translation app — Apple Translate — to another third-party app, like Google Translate.
And according to 9to5Mac, people in the European Union can also change their default navigation app. Apple Maps is the default for this category, but people in the EU can change it to another app, like Waze.
Podcast changes
The iOS 18.4 update also brings a few new updates to the Podcasts app. If you want to add a Podcast widget to your home screen, you now have more options, including Shows and Library. Choosing a Shows widget will play episodes from a particular show you follow, and choosing a Library widget will play episodes from a list you specify in your library.
There are also two new ways to get to different settings in Podcasts in the update, Podcasts Settings and Notification Settings. You can find these by opening the Podcasts app and tapping your profile image in the top-right corner of your screen. Podcast Settings will take you to the Podcasts menu in Settings, and Notification Settings will take you to your Notifications menu in Settings.
Siri, Apple Intelligence and iPhone Apps
With iOS 18.4, Apple Intelligence-enabled iPhones can use Siri to learn more about first-party apps on the iPhone. To access this, go into an app such as Messages, Mail or Settings, then tap twice across the bottom of your screen to type requests to Siri. Siri will then show you a few suggestions based on the app you’re in.
So if you’re in Phone, Siri will display «What can I do in Phone?» Tap this suggestion and you will get a list of actions you can do in the app, like make a call or a FaceTime call and, strangely, open Phone. Thanks, Siri, I never would have thought I’d be able to open Phone after I opened Phone.
Apple Intelligence coming to more people
One of the hurdles to accessing Apple Intelligence is having a compatible iPhone, but for many people around the world with an appropriate device, those features are still walled off. But that changes with iOS 18.4.
Apple wrote in iOS 18.4’s update notes that Apple Intelligence is available in more languages, including French, Japanese and Spanish. The tech giant also wrote that people in the EU can access Apple Intelligence for the first time with the update.
Here are the full release notes for iOS 18.4.
Apple Intelligence (All iPhone 16 models, iPhone 15 Pro, iPhone 15 Pro Max)
- Priority notifications appear at the top of your notifications, highlighting important notifications that may require your immediate attention.
- Sketch is now available as an additional style option in Image Playground, allowing you to create gorgeous sketch drawings.
- Apple Intelligence features support eight additional languages and two additional English locales, including English (India, Singapore), French (France, Canada), German (Germany), Italian (Italy), Japanese (Japan), Korean (South Korea), Portuguese (Brazil), Simplified Chinese, and Spanish (Spain, Latin America, US).
Apple Vision Pro App
- The new Apple Vision Pro app, automatically installed for users with Apple Vision Pro, helps you discover new content, spatial experiences, and quickly access information about your device.
Apple News+
- Recipes from some of the world’s best recipe publishers are now available on Apple News+.
- Recipe Catalog allows you to browse or search to find the perfect dish and save it to your Saved Recipes.
- Cooking mode lets you easily follow step-by-step directions.
- The Food section also includes stories about restaurants, kitchen tips and healthy eating.
Photos
- New filters to show or hide items that are not contained in an album, or synced from a Mac or PC, in the Library view in Photos.
- Reorder items in the Media Types and Utilities collections in Photos.
- Consistent filtering options in all collections, including the ability to sort by oldest or newest first in Photos.
- Option to sort albums by Date Modified in Photos.
- Ability to disable «Recently Viewed» and «Recently Shared» collections in Photos Settings.
- Hidden photos are no longer included for import to Mac or a PC if Use Face ID is enabled in Photos settings.
This update also includes the following enhancements and bug fixes:
- Safari recent search suggestions help you quickly get back to previous search topics when starting a new query.
- Setup Assistant streamlines steps parents need to take to create a Child Account, and enables child-appropriate default settings if parents prefer to complete setting up a Child Account later.
- Screen Time App Limits persist even after a child uninstalls and reinstalls an app.
- App Store includes summaries for user reviews so you can get helpful insights from other users at a glance.
- Pause and resume of an app download or update on App Store without losing progress.
- New widgets for Podcasts including a Followed Shows widget to track your favorite shows and a Library widget to get to your most used sections, such as Latest Episodes, Saved and Downloaded.
- Ambient Music offers the ability to instantly play music from Control Center, giving access to a set of hand-curated playlists that offer soundtracks for daily life.
- Apple Fitness+ Collections can now be added to Library.
- Matter-compatible robot vacuum cleaners can be controlled in the Home app as well as be added to scenes and automations.
- Support for 10 new system languages including Bangla, Gujarati, Kannada, Malayalam, Marathi, Odia, Punjabi, Tamil, Telugu and Urdu.
Some features may not be available for all regions or on all Apple devices. For information on the security content of Apple software updates, please visit:
https://support.apple.com/100100
For more iOS news, here’s what features were included in iOS 18.4 and iOS 18.3. You can also check out our iOS 18 cheat sheet and what we hope to see in iOS 19.
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