Connect with us

Technologies

This hack gives you Black Friday savings year round on Amazon. Here’s what to do

You can save money and still get free two-day shipping. We’ll show you how.

Amazon’s «Black Friday-worthy deals» are here. The deals are coming in close competition with Target’s Deal Days that will start next week. You can save on toys, electronics and more. But there’s a hack that helps you get savings like these year round on Amazon. The best part is that Prime members can still get free two-day shipping (one of the membership perks), too.

It all boils down to picking the right quality grade, being open to unfamiliar brands and the possibility of not having a warranty. Plus, you have to be careful not to be redirected to the Amazon home page while looking for deals. It’s tricky but we’re here to help.

We’ll show you the ins and outs of Amazon Warehouse Deals and how to score the best savings since Amazon’s gotten quite good at hiding stuff. Once you learn how, you’ll never want to pay full price again. And here’s the rundown of everything Amazon announced at its most recent product launch so you can keep an eye on savings for these new items, too.

Look for the Amazon Warehouse Deals page

I begin nearly all of my Amazon searches on the Amazon Warehouse Deals landing page, because it cuts out full-price listings almost entirely so you mostly just see the discounted items (I’ll explain the one exception shortly). To get there, open Amazon using either a desktop browser or the Amazon mobile app and search for «Amazon warehouse» or «warehouse deals.»

Rather than getting a list of search results like normal, you should see a screen that looks a lot like the main Amazon search page, with a search bar, categories and so on. From there you can browse categories like Computers & Tablets, Kitchen or Home Improvement (click these and other links in this story to see actual, current Warehouse Deals listings) or you can search for more specific items just like you would on the regular Amazon homepage, except the results will be discounted, sometimes heavily.

This quick and easy approach works best if you’re not in the market for something in particular — say you’re just looking for gift ideas or killing time during your lunch break. It can be a lot of fun to scroll through the various categories looking for stuff that pops out at you. If you’re shopping for something more specific, however, keep reading for pro tips on how to find it discounted using Amazon Warehouse Deals.

Why Amazon Warehouse stuff is so cheap

Just like other major retailers such as Walmart or Target, Amazon takes in a lot of customer returns, which it can no longer sell as new-in-box, regardless of why the buyer sent the item back or whether it’s even been opened.

That’s why everything Amazon Warehouse sells is listed as used, even if the product itself has never been touched. Regardless of its condition, used stuff is just worth less — sometimes a lot less. And that’s good for you.

Amazon Warehouse Deals work for almost anything

Everything I’ve shown you so far works great so long as you’re a little flexible about what you’re looking for. If, on the other hand, you’re shopping for something really specific — like, say, an Otterbox case for your iPhone 12 ($829 at Amazon) — it can be frustrating to limit your search to just Warehouse Deals listings. You might turn up nothing at all relevant.

Whenever you head to Amazon to buy an exact product, go ahead and search for it just like you would otherwise. There’s a way to check and see if a discounted Warehouse Deals version is available from any Amazon listing.

First, pull up the item you want to buy just as you normally would on Amazon, but don’t add it to your cart just yet. Scour the page, keeping your eyes peeled for words like «New & Used,» «Buy Used,» «New & Used Offers» or just plain «Used.»

Usually there’ll be a price listed, too, representing the cheapest option available (but not including tax or shipping costs). If you’re not having any luck finding the link and you’re on a computer, try using your browser’s «find» function (usually Control-F on Windows PCs and Command-F on Macs) to look for these keywords.

Once you locate the link, look for items with «Amazon Warehouse» listed as the seller and an Amazon Prime logo displayed near the price. If Amazon Warehouse has more than one of the same item in stock, there will sometimes be a separate listing for each, especially if the items are in different conditions.

Be careful of Amazon’s redirecting trick

Another thing to keep an eye on — make sure you always go back to the Amazon Warehouse Deals splash page before starting a different search. Otherwise, if you just search for another item from the search bar at the top of the page, Amazon might bounce you out of Warehouse Deals and into the full site.

Same goes for «recent searches.» If you searched for, say, «bunny slippers» across all of Amazon, then went to Warehouse Deals and searched for «banana slippers,» then decided you definitely want bunnies over bananas, don’t select «bunny slippers» from the drop-down menu that appears when you select the search bar. Those recent searches will search not just the same terms but the same Amazon sections as the original search. In other words, it’ll yank you out of Warehouse Deals and back to the land of full-price slippers. Instead, type the search in again on the Amazon Warehouse Deals main page.

You’ll find the best deals if you’re not loyal to one brand

Say you’ve been thinking about getting a new cordless drill for a while. You don’t care who makes it, you just don’t want to spend a lot of money. Or a new dog leash, robot vacuum, whatever. You’re not brand-loyal, just cost-conscious. That’s the perfect time to search from inside Amazon Warehouse Deals.

Do it just like you would on the full Amazon site — type your search terms in the dialog box, then select «Search.» Searching from the Warehouse Deals main page, your results won’t be cluttered with a bunch of full-price listings.

Except for one caveat: Amazon’s «sponsored» listings. Unless you have an ad blocker that specifically removes Amazon’s paid listing results (I love the Amazon Ad Blocker Chrome extension), you’ll still see full-priced items peppered among the discounts. These undiscounted listings look almost identical to Warehouse Deals, except they’re labeled «Sponsored.» Sneaky, I know, but that’s why I’m warning you.

How Amazon Warehouse returns work

Of the dozens (if not hundreds) of Amazon Warehouse listings I’ve bought over the years, I only ever ran into problems with a handful of them — a Bluetooth adapter for my car that would randomly shut off, a wireless router that didn’t broadcast any signal, a very well-worn puppy harness with dog hair stuck to it; stuff like that.

Whenever that happens, I just return the item like I would any defective product, then order another one. Sure, it’s a bit more hassle, but considering the hundreds, if not thousands of dollars I’ve saved over the years this way, it’s worth the extra effort.

Truth is, most Amazon Warehouse items are in perfect working order — many haven’t even been so much as pulled out of their packages yet, like the Ring 2 Doorbell I got for $65 (it retailed for $139) or the Baby Trend stroller I paid $81 for instead of $110. Even for stuff that has been taken out of the box, Amazon puts everything through what the company calls a «rigorous 20-point inspection process,» after which each item is given a quality grade and priced accordingly.

Some items may have cosmetic damage or be missing parts, accessories, instructions or assembly tools, but Amazon will detail any damage to the product or packaging, as well as any missing element along with the condition, so you won’t be surprised. For example, I knew when I ordered a 100-watt Pyle amplifier for $29 that the accessories were loose and the amp would come repackaged. Who cares? I saved close to $15.

What the different Amazon grades mean

Amazon has five different grades it assigns to items it resells. Here they are with brief explanations of what Amazon means by them.

Renewed: This is the highest grade an Amazon Warehouse item can receive and is on par with what other companies might call «refurbished.» Renewed items have been closely inspected and tested and determined to look and function like new and come with a 90-day replacement or refund guarantee. The «refreshed» Roku Express Plus I ordered had never even been opened.

Used, Like New: No noticeable blemishes or marks on the item itself, although the packaging may be damaged, incomplete or missing altogether. All accessories are included, and any damage to the package will be described in the listing. The box for the Like New Evenflo locking gate I saved $6 on was a little banged up, but I’ve seen way worse on Walmart’s shelves. The gate itself was flawless.

Used, Very Good: The item has been lightly used, with minor visible indications of wear and tear, but is otherwise in good working order. Packaging might be damaged, incomplete or the item repackaged. Any missing accessories will be mentioned in the listing. I saved $4 on a Very Good Bosch Icon wiper blade that had, like, one scuff on it.

Used, Good: Item shows moderate signs of use, packaging may be damaged or the item repackaged and it could be missing accessories, instructions or assembly tools. Another Bosch Icon wiper blade I got was only in Good shape, but I saved $15 on that one, and honestly I can’t tell one from the other now that they’re on my car.

Used, Acceptable: Very well-worn, but still fully functional. Major cosmetic defects, packaging issues and/or missing parts, accessories, instructions or tools. I got an Echo Dot for $23 that was considered Acceptable. I think it has a scratch near the power port, but now it’s on my nightstand, where it does its job well, and mostly in the dark, for less than half the cost of a new one.

How to choose the right quality grade

If there are multiple listings with different grades available for the product I want to buy, I think about what I’m going to use it for. If it’s something purely functional and I couldn’t care less about its cosmetic condition, like hair clippers or a cordless drill, I’d go with the cheapest option, period.

If it’s something I’d display, like a kitchen mixer, end table or wall clock, I read the descriptions a little more closely and look for items that are rated Very Good or Like New.

But honestly, a low-nough price on just about anything can woo me into putting up with some scratches or scuffs. Not to mention that in my experience Amazon tends to err on the side of caution, marking items as Good or Acceptable that the average person would consider Very Good or Like New.

Beware, you may not have a warranty with your Warehouse Deal

One of the benefits of purchases made through Amazon Warehouse is that Amazon’s standard 30-day replacement or refund return policy applies, which comes in handy if you wind up with a lemon. Amazon does caution that because these products are considered used they don’t come with the manufacturer’s original warranty.

That said, if the product hasn’t already been registered in someone else’s name, there’s a decent chance any issues you run into past Amazon’s 30-day window can be resolved with a call to the manufacturer.

Amazon Prime members still get free shipping

Subscribing to Amazon Prime won’t get you a bigger discount on Amazon Warehouse Deals, but you’ll get free shipping just as you would for any other Prime-eligible item, which is why I still pay for Prime even though most of my purchases come from Amazon Warehouse.

Most of the stuff I’ve bought through Amazon Warehouse ships and arrives within the same one- to two-day window I get with new items, although some orders do take longer to fulfill. If that’s the case, the extra handling time is usually indicated on the listing, so I know what to expect.

Quick tips about buying from third-party sellers

While wading around in the listings looking for Amazon Warehouse Deals you may have discovered even more discounted listings not sold by Amazon. What you’ve stumbled upon are items sold by third-party retailers whose only relationship with Amazon is that their items are for sale on Amazon’s marketplace, much like eBay.

Amazon’s buyer protections lag considerably behind eBay’s, however. eBay guarantees customers their money back in the event of a dispute, and although Amazon will ultimately do the same, its process is a bit more convoluted, so proceed with caution. Generally, if I can’t find a good enough deal on Amazon Warehouse, I’ll tab over to eBay and look for the item there instead. eBay is a little more transparent about both its vendors and the merchandise they sell. If I’m going to buy garage-sale used as opposed to Amazon’s never-opened used, I prefer eBay.

Technologies

I’ve Been Tracking Tariff Price Impacts Every Day: Some Are Steady, But Don’t Get Comfy

CNET is keeping track of prices for several key products as prospects for the months ahead remain uncertain.

Amazon this week claimed that is prices were remaining steady, but the news about President Donald Trump’s tariffs and the economic fallout isn’t getting any rosier: Just this week, Subaru announced that prices on certain models were getting hiked soon. While the Japanese firm didn’t explicitly call out tariffs as the reason, the fact that the increases were only coming for the US market was telling.

This followed on the heels of perhaps the largest retailer to issue a price increase warning: Walmart. During a May 15 earnings call, the country’s largest grocery chain said that prices for things like toys, tech and food would be going up by the summer. This prompted a response from Trump, who demanded that Walmart not increase prices and eat the costs themselves. This wouldn’t be the first time that the president has lashed out against a company for potentially telling the truth about his tariff’s inflating prices — which, as I’ve written about extensively here on CNET, is absolutely the case.

In this article, I’ve been tracking just that: the daily effect of Trump’s tariffs on the prices of 11 popular products you might want or need to buy, whether it be a new phone, laptop or your daily coffee. So far, we’ve seen notable price hikes for the flagship Xbox game console, while everything else has, as Amazon claimed, remained steady aside from occasional fluctuations that might not be tariff-related. That sort of consistency is far from certain, however, especially with new reports emerging that Apple might be looking to make iPhones more expensive this year.

CNET Tariff Tracker Index

Above, you can check out a chart with the average price of the 11 included items over the course of 2025. This will help give you a sense of the overall price changes and fluctuations going on. Further down, you’ll be able to check out charts for each individual product being tracked.

A recent tariff agreement with China, much-hyped by the White House, did significantly cut tariff rates against the US’s biggest trading partner. The new 30% rate is only temporary, however, and still historically high. It just looks more reasonable next to the ludicrous 145% rate that was previously in place. As those negotiations move along, companies continue to warn of impending price hikes in order to deal with the new tariffs, including Sony, which could potentially mean a price hike for its ever-popular PlayStation 5 consoles.

We’ll be updating this article regularly as prices change. It’s all in the name of helping you make sense of things, so be sure to check back every so often. For more, check out CNET’s guide to whether you should wait to make big purchases or buy them now and get expert tips about how to prepare for a recession.

Methodology

We’re checking prices daily and will update the article and the relevant charts right away to reflect any changes. The following charts show a single bullet point for each month, with the most recent one labeled «Now» and showing the current price. For the past months, we’ve gone with what was the most common price for each item in the given month. 

In most cases, the price stats used in these graphs were pulled from Amazon using the historical price tracker tool Keepa. For the iPhones, the prices come from Apple’s official materials and are based on the 128-gigabyte base model of the latest offering for each year: the iPhone 14, iPhone 15 and iPhone 16. For the Xbox Series X, the prices were sourced from Best Buy using the tool PriceTracker. If any of these products happen to be on sale at a given time, we’ll be sure to let you know and explain how those price drops differ from longer-term pricing trends that tariffs can cause.

The 11 products we’re tracking

Mostly what we’re tracking in this article are electronic devices and digital items that CNET covers in depth, like iPhones and affordable 4K TVs — along with a typical bag of coffee, a more humble product that isn’t produced in the US to any significant degree. 

The products featured were chosen for a few reasons: Some of them are popular and/or affordable representatives for major consumer tech categories, like smartphones, TVs and game consoles. Others are meant to represent things that consumers might buy more frequently, like printer ink or coffee beans. Some products were chosen over others because they are likely more susceptible to tariffs. Some of these products have been reviewed by CNET or have been featured in some of our best lists.

Below, we’ll get into more about each individual product.

iPhone 16

The iPhone is the most popular smartphone brand in the US, so this was a clear priority for price tracking. The iPhone has also emerged as a major focal point for conversations about tariffs, given its popularity and its susceptibility to import taxes because of its overseas production, largely in China. Trump has reportedly been fixated on the idea that the iPhone can and should be manufactured in the US, an idea that experts have dismissed as a fantasy. Estimates have also suggested that a US-made iPhone would cost as much as $3,500.

Apple has made several moves this year to protect its prices in the US as much as possible, like flying in bulk shipments of product ahead of the tariffs taking effect and working to move production for the American market from China to India, where tariff rates are less severe. This latter move provoked a response from Trump, given his noted fixation on the iPhone, saying on Thursday that he «had a little problem» with Tim Cook over the move, claiming without evidence that the Apple CEO pledged to bring more manufacturing to the US. Cook and others close to the company for years say that the supply chains for its products are too complex to move manufacturing entirely to the US.

Duracell AA batteries

A lot of the tech products in your home might boast a rechargeable energy source but individual batteries are still an everyday essential and I can tell you from experience that as soon as you forget about them, you’ll be needing to restock. The Duracell AAs we’re tracking are some of the bestselling batteries on Amazon.

Samsung DU7200 TV

Alongside smartphones, televisions are some of the most popular tech products out there, even if they’re an infrequent purchase. This particular product is a popular entry-level 4K TV and was CNET’s pick for best overall budget TV for 2025. Unlike a lot of tech products that have key supply lines in China, Samsung is a South Korean company, so it might have some measure of tariff resistance. 

Xbox Series X

Video game software and hardware are a market segment expected to be hit hard by the Trump tariffs. Microsoft’s Xbox is the first console brand to see price hikes — the company cited «market conditions» along with the rising cost of development. Most notably, this included an increase in the price of the flagship Xbox Series X, up from $500 to $600. Numerous Xbox accessories were also affected, and the company also said that «certain» games will eventually see a price hike from $70 to $80.

Initially, we were tracking the price of the much more popular Nintendo Switch as a representative of the gaming market. Nintendo has not yet hiked the price of its handheld-console hybrid and stressed that the $450 price tag of the upcoming Switch 2 has not yet been inflated because of tariffs. Sony, meanwhile, has so far only increased prices on its PlayStation hardware in markets outside the US.

AirPods Pro 2

The latest iteration of Apple’s wildly popular true-wireless earbuds are here to represent the headphone market. Much to the chagrin of the audiophiles out there, a quick look at sales charts on Amazon shows you just how much the brand dominates all headphone sales. 

HP 962 CMY printer ink

This HP printer ink includes cyan, magenta and yellow all in one product and recently saw its price jump from around $72 — where it stayed for most of 2025 — to $80, which is around its highest price over the last five years. We will be keeping tabs to see if this is a long-term change or a brief uptick.

This product replaced Overture PLA Filament for 3D printers in this piece, but we’re still tracking that item.

Anker 10,000-mAh, 30-watt power bank

Anker’s accessories are perennially popular in the tech space and the company has already announced that some of its products will get more expensive as a direct result of tariffs. This specific product has also been featured in some of CNET’s lists of the best portable chargers. While the price has remained steady throughout the year, it is currently on sale for $16 on Amazon, but only for Prime members.

Bose TV speaker

Soundbars have become important purchases, given the often iffy quality of the speakers built into TVs. While not the biggest or the best offering in the space, the Bose TV Speaker is one of the more affordable soundbar options out there, especially hailing from a brand as popular as Bose.

Oral-B Pro 1000 electric toothbrush

They might be a lot more expensive than their traditional counterparts, but electric toothbrushes remain a popular choice for consumers because of how well they get the job done. I know my dentist won’t let up on how much I need one. This particular Oral-B offering was CNET’s overall choice for the best electric toothbrush for 2025.

Lenovo IdeaPad Flex 5i Chromebook

Lenovo is notable among the big laptop manufacturers for being a Chinese company making its products especially susceptible to Trump’s tariffs.

Starbucks Ground Coffee (28-ounce bag)

Coffee is included in this tracker because of its ubiquity —I’m certainly drinking too much of it these days —and because it’s uniquely susceptible to Trump’s tariff agenda. Famously, coffee beans can only be grown within a certain distance from Earth’s equator, a tropical span largely outside the US and known as the «Coffee Belt.» 

Hawaii is the only part of the US that can produce coffee beans, with data from USAFacts showing that 11.5 million pounds were harvested there in the 2022-23 season — little more than a drop in the mug, as the US consumed 282 times that amount of coffee during that period. Making matters worse, Hawaiian coffee production has declined in the past few years.

All that to say: Americans get almost all of their coffee from overseas, making it one of the most likely products to see price hikes from tariffs.

Continue Reading

Technologies

I Tested the Honor 400 Pro Phone and This Feature Blew My Mind

Review: The phone is packed with great tech but it’s the AI skills that really surprised me

The Honor 400 Pro phone stood out to me for one big reason during my testing time. It has an AI-powered tool that turns still images into moving video clips. The AI created videos felt at times like magic and took me on an emotional journey that I didn’t expect. But this phone has plenty going for it beyond its AI skills. 

Its screen is bright and vibrant, it’s packed with power and at £700 in the UK, it’s relatively affordable and offers some serious competition to both Samsung’s $650 Galaxy S24 FE and arguably even Google’s $1,000 Pixel 9 Pro. The downside for many of you is that the Honor 400 Pro won’t be officially on sale in the US. And that’s a pity because at a time when nearly every phone release comes with AI features (most of which feel like gimmicks), Honor proves that it’s possible for phone AI to really capture your attention. The 400 Pro’s £700 price converts to $938.

There’s also the base Honor 400, which uses a lower-end processor, has a smaller display but still packs the same AI skills. It’ll cost only £400 in the UK, or $537, converted.

I’ve been testing the phone for the past week so here’s what’s good — and not so good — about the Honor 400 Pro. 

A vibrant screen, plenty of power

The 400 Pro has a 6.7-inch screen that offers tons of room to do your favorite mobile games or YouTube videos justice. It’s bright enough to counter midday sun and its colors are vibrant. It’s got a maximum 120Hz refresh rate, which makes scrolling around look nice and smooth. 

The phone runs on a Qualcomm Snapdragon 8 Gen 3 processor that was a mainstay on most 2024 flagship Android phones and which put in some decent scores on our benchmark tests, considering the price. Its scores are in line with last year’s Galaxy S24 and Xiaomi 14 Ultra, which is no surprise as all three phones use the same chip. It’s got more than enough power to handle all of your everyday needs while tackling demanding games like Genshin Impact and PUBG at max settings without breaking a sweat.

Navigating around the Android 15 interface is a breeze. Honor’s skin of the UI is pretty standard, though I’m irked by the number of preinstalled apps the phone comes with. Temu, TikTok, LinkedIn, Booking.com, Amazon and something called ReelShort are all on the phone — along with various others — as soon as you turn it on making it feel quite cluttered from the off. I get that Honor probably makes a healthy bit of cash from these companies by forcing their apps on customers by default, but I’d like to see the phone be even cheaper given that it’s essentially ad-supported. You can uninstall these apps and I advise you to have an immediate clear-out once you get it out of the box. 

Honor says the phone will receive six years of software and security support, which is quite good, though it’s a year behind the seven years of security support offered by both Samsung and Google. I’d like to see Honor (and other mobile companies) continue to battle to see who can support their phones for longer — it’s better for your wallet and it’s better for the planet.

AI. Lots of AI

No phone worth its salt in 2025 would launch without some form of AI, and the Honor 400 Pro is no exception. You’ll find a variety of the usual AI tools that range from a speech-to-text tool that transcribes dialogue in real time and a real-time language translation tool to a function that can rephrase, expand or summarise blocks of text. 

Most of these are things you’ll find on most AI-enabled phones these days. They work about as well as the ones I’ve tried elsewhere. Google’s Gemini Advanced is also built in, another standard part of the Android experience.

The one feature that took me by surprise though was the image to video tool which creates a 5-second video out of a photo you provide. It’s simple: Open the Image to Video tool in the gallery, choose your source image from your camera roll and hit go. It takes around a minute but then you’ll be presented with an animated version of your still photo.

It uses Google’s VEO-2 AI model, and it seems essentially random in how it decides to bring your image to life as there are no options to provide prompts in what you want to see. Some results are quite bland while others have a lot more going on. The results can be hit and miss in their quality but it’s fun to play around with, though it’s arguably pointless beyond the sheer novelty of it. That said, I was conflicted when I fed it an image of my dad who died when I was a young child. 

Right now the tool is available as part of a «free trial» although Honor has yet to confirm how long this trial lasts or how much it will eventually cost. AI is clearly a big part of the phone and while you can use it without using any of the AI tools, it feels like you’d be missing out on a big part of the equation if you chose to. 

Hit and miss cameras, middling battery

On the back is a triple camera setup consisting of a 200-megapixel main camera (yes, I did mean to put two zeroes there), a 50-megapixel telephoto camera and a 12-megapixel ultrawide camera. Shots from all three cameras can look solid, with decent overall exposure (if sometimes a little on the bright side for my taste) and plenty of detail. I say «can» as while I have taken plenty of good images with the phone, I’ve also taken various ones that have disappointed me. 

The 6x telephoto camera seems to struggle with exposure at times, with blown-out highlights visible in multiple test images I took. It doesn’t happen all the time though and there have been various occasions in my testing when its results look great. I can best describe it as «hit and miss.»

The cameras certainly aren’t the best around — you’ll need to splash more cash for the S25 Ultra or the iPhone 16 Pro if you want that — but they’re good enough for those of you looking for quick snaps on your travels to share with family and friends over WhatsApp or Instagram.

Inside the phone is a 5,300-mAh battery which should see you through most of a day of mixed use. It didn’t do great on our demanding battery drain test, but I’ve certainly seen worse. It does support 100W wired charging though so getting the juice back in is a speedy business. 

Honor 400 Pro: Is it worth buying?

The phone’s vibrant display, powerful processor and solid camera setup make it a decent overall option if you’re looking for a phone that’s more affordable than today’s flagships. The AI skills are the cherry on the top, especially the image to video tool which I found genuinely fascinating to use. Will the novelty wear off? Yes, absolutely, but it’s certainly fun to play with for a while. 

Continue Reading

Technologies

This Phone Brought My Dad Back to Life and I Don’t Know How to Feel

I’ve never seen my dad perform with his band, but AI changed that for me.

My dad died just after my fourth birthday in 1992. Being so young, I have few memories of him and my family has only a small handful of home movie clips, filmed in the brief window before he died. But I do have a selection of still pictures and in my testing of a new phone, I found I was able to bring him to life using AI.

Honestly? I really don’t know how to feel about it. 

The phone is the new Honor 400 Pro and while it’s broadly a decent handset, it packs a tool that uses AI (powered by Google’s VEO-2 model) to turn any image into a 5-second video. I was skeptical when I read the press release about it (as I usually am), but I found it genuinely fascinating to use. Here’s how it works.

You open the tool within the gallery app, choose your source image from any picture you have in your camera roll and hit go. It takes about a minute to analyze the image but then that picture suddenly springs to life, like a magical picture from the world of Harry Potter. Don’t like the result? Simply tell it to generate again and you’ll get a slightly different outcome.

I’ve tried it on various images with mixed results. Sometimes it’s pretty low-key (an image of someone reading a book simply resulted in them turning a page), while other times it goes weirdly hard. I loaded in a picture of a family of sheep on a Scottish island that I shot on Kodak Gold film (seen just below). In the moving AI version, there was suddenly a flood of sheep pouring through the frame before the camera angle cuts to an aerial view of a whole flock running across a meadow. I think that’s what the kids call «extra.» Ditto when I ran it on a picture of my cat and it threw in bizarre-looking titles for some baffling reason (seen further down).

But then I went another way. I’ve had my dad’s photo on my shelf for decades. It shows him onstage playing bass in his band. It’s an image I love for many reasons, but chiefly because I’m a musician myself and I’ve always liked that we’ve had that in common. But that one picture is all I’ve seen of him performing. I certainly never went to a show and I don’t believe any video footage of him playing exists. Until now, that is. 

I fed the image into the app and with a certain sense of trepidation hit go. I waited for it to process and then suddenly there he was: My dad, moving around, jamming on his bass, visibly getting into the spirit of the performance. It transformed this small black and white picture I’ve treasured for so long into something more. Something alive. It actually made me quite emotional.

But then another part of my brain spoke up. This isn’t my dad. It’s not him moving and vibing with the music. Not really. It’s what Google’s algorithm imagines he’d do. In many ways it’s like he’s a marionette being grotesquely controlled by some invisible puppeteer, trying to give the impression of lifelike movement. 

I ran it a few more times to see what options it would give but each one was basically a minor variation on him swaying and bopping while playing the bass. To be fair, the AI did a great job here. It looks realistic, with the shadows moving just right, the microphone staying in place and his hands actually looking like they’re specifically playing a bass guitar. It’s also still in black and white, with the film grain and various signs of aging to the image still present.

I think that made all the difference to me as it really did give me the impression of what he might have looked like on stage. I didn’t have to squint to ignore any strange errors or random other elements the AI could have thrown in. Every time it produced a gentle clip of my dad playing his music. 

So I remain split in how I feel. On the one hand it’s kind of gross in how it puppets a deceased loved one like this, based solely on Google’s «best guess» of what would happen. I showed it to my brother who seemed to have much the same stance as me: «I’m not sure I like it, but I also don’t think I dislike it. It’s kind of spooky.»

On the other hand it’s injected life into a picture that I’ve treasured for decades and given me a glimpse into what my dad might have been like onstage. And I liked seeing that, even if it’s not exactly real.

It’s definitely not a perfect solution for me, and if I want to really remember him I’d rather turn to our actual home movies than AI-created imagery. But maybe AI tools like these will eventually bring real comfort to the many people in this world with passed loved ones, who right now only have a handful of static images to hold on to. 

And I’d like to think that, for all AI’s faults, maybe this is one way it can do some good.

Continue Reading

Trending

Copyright © Verum World Media