Technologies
Whatever Your Budget, These Are the Best Phones of 2023
Our top phones for this year, hand-picked and thoroughly reviewed by CNET editors.

This story is part of Gift Guide, our year-round collection of the best gift ideas.
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The best phones of 2023 come in different sizes and at varying prices, but they have several things in common. From impressive cameras to fast processors and vibrant displays, each phone on this list meets the requirements for what CNET considers to be a quality smartphone.
But with so many options, deciding which one’s right for you isn’t always easy. To simplify the decision, we’ve rounded up our top picks. From flagship phones to budget phones under $500 and everything in between, there are plenty of worthwhile options.
Every phone on this list has been thoroughly reviewed and tested, and you’ll find options across iPhone and Android that fit different needs.
What is the best phone for most people?
The Apple iPhone 14 and 14 Pro impressed us with excellent performance from their processors and the cameras. But if you aren’t after the best iPhone around, you still have plenty of smartphone choices, including the Pixel 7 Pro and the Samsung Galaxy S23 Ultra. They both offer everything you could want, from high-end performance to superb cameras.
Those who want something cheaper should consider the $599 Pixel 7, while the Galaxy S23 may be more suitable for people who prefer smaller phones.
There are a number of other great smartphones with eye-catching features, such as Samsung’s new Galaxy Z Fold 4, which has a foldable screen. These can be quite expensive, but if your cash doesn’t stretch that far, worry not. More and more affordable phones, such as the new Pixel 6A, pack great specs, high-speed 5G connectivity and more-approachable prices.
Most of the phones below are available unlocked and should be compatible with the big four US wireless carriers, unless otherwise specified. Many of the best phones of 2022 remain available below, but we review and update this list regularly and will keep you posted as we test new models in the year ahead. For more info, read our guide to help find the best phone for your needs and take a look at our tips on how to buy a new Apple iPhone or Android phone and where to snag the best phone deals.
Best phones in 2023
Stephen Shankland/CNET
Apple’s iPhone 14 Pro and Pro Max introduce sweeping changes like the Dynamic Island, a new 48-megapixel camera system and Apple’s new A16 Bionic processor. All of these upgrades come together to make for an experience that feels fresh and fast. The upgrades to the main camera allow it to take some truly stunning photos, making the phone a solid option if you’re into mobile photography.
As Apple’s top phone it doesn’t come cheap — especially if you want the larger Max model — but if you’re looking for the best all-round performance in an iPhone, then the 14 Pro is the phone to get.
James Martin/CNET
While the base iPhone 14 doesn’t have the same triple camera array or new Dynamic Island notch as its pricier 14 Pro sibling, it still offers a lot to be excited about and comes with a more affordable price. CNET editor Patrick Holland describes it as «a good upgrade for most people» thanks to its solid performance, updated main camera and various other tweaks including a more repairable glass back in case it takes a tumble.
It’s not a huge overhaul from last year’s models, but if you’re in the market for a new iPhone and you don’t fancy spending the big bucks on the Pro series, then it’s a great option to consider.
With its stellar triple camera, refined design and spacious 6.7-inch screen, there’s a lot to love about the Pixel 7 Pro. Although it’s not very different from the previous Pixel 6 Pro, it will feel like a big change to those upgrading from a phone that’s more than two years old. Google has improved the zoom capabilities on the Pixel 7 Pro, giving it a 30x digital zoom compared to the 6 Pro’s 20x range for capturing tighter shots. Both the Pixel 7 and 7 Pro are getting some new features powered by Google’s Tensor G2 chip, such as the ability to sharpen old photos. You’ll also get free access to Google’s VPN on the Pixel 7 and 7 Pro.
At $899, the Pixel 7 Pro is cheaper than both the $1,000 Galaxy S23 Plus and $1,200 Galaxy S23 Ultra at their regular starting prices, making it a solid choice for those who want a giant screen and an excellent camera for less.
James Martin/CNET
The Galaxy S23 is a lot, but in a good way. It’s more than most people need in a phone, but that doesn’t make it any less impressive. Samsung made improvements to the camera’s resolution (200 megapixels compared to 108 megapixels), color tones and dynamic range, while retaining the same edgy design and massive 6.8-inch screen as its predecessor. There’s also a new Qualcomm Snapdragon 8 Gen 2 processor that’s been optimized specifically for Samsung’s phones, which brings faster performance compared to the Galaxy S22 Ultra.
Starting at $1,200, it may be an understatement to call this phone expensive. But those willing to pay more for a giant screen and a high-quality, versatile camera won’t be disappointed. Read our full review of the Galaxy S23 Ultra.
Samsung/CNET
Android fans looking for a petite phone don’t have much to choose from. But the 6.1-inch Galaxy S23 provides a compelling option for those who want a phone that feels compact but still provides enough screen space. The Galaxy S23 comes with routine upgrades like a fresh processor (a version of Qualcomm’s Snapdragon 8 Gen 2 that’s been optimized for Samsung’s phones), a slightly new design and a higher-resolution selfie camera. But it’s the Galaxy S23’s larger battery that makes it worth recommending. Read our full review of the Galaxy S23.
The Pixel 7 costs significantly less than the Galaxy S23 and iPhone 14, but nails the basics extremely well for a phone of its price. You’ll also get extra features that are specific to Google phones, like the ability to have the Google Assistant wait on hold for you.
The Pixel 7 isn’t very different from the Pixel 6, but it doesn’t need to be. Instead, it adds refinements like a closer digital camera zoom, a slightly upgraded design with a more prominent camera bar made of metal and face unlock. The new Tensor G2 processor also brings some new photography improvements, like Photo Unblur, which sharpens old photos.
Overall, the Pixel 7 is a great choice for those who want a new Android phone with a reasonably large screen at a price that’s more affordable than Samsung’s Galaxy S23 family.
Google no longer sells the Pixel 6 Pro through its website, but you can still find it through some third-party retailers at a significant discount for now. The Pixel 6 Pro’s unique design, great software additions, superb camera quality and solid all-around performance earned the phone an excellent rating when CNET reviewed it in 2021. It’s more than a year old, but many of our initial impressions still hold true. All told, it’s a worthwhile choice for those who want a spacious screen and a top-notch camera on a budget.
Patrick Holland/CNET
While Apple’s new iPhone 14 and 14 Pro might be the more exciting options with their upgraded cameras and the Pro’s new Dynamic Island notch, Apple is still selling the base iPhone 13.
The standard iPhone 13 is a reliable choice for most people, sporting a 6.1-inch screen and two excellent rear cameras. We loved the iPhone 13’s balance of power, camera performance and price and while it’s not a huge amount of money saved over the base iPhone 14, if you’re looking for a new handset and trying to keep your costs down it could be money well saved.
The $700 OnePlus 11 is a powerful phone that’s well equipped to handle gaming, video streaming and other common tasks. In typical OnePlus fashion, this phone is also cheaper than the $800 Galaxy S23 and $900 Pixel 7 Pro. The cameras aren’t the best, but they’re fine for casual photographers that just want to capture their next vacation or a night out. What sets the OnePlus 11 apart from many of its rivals is its blazing fast 100-watt fast charging, which can replenish the battery in just 25 minutes. (The US version only supports 80-watt charging, but that’s still an improvement over the Galaxy S23 Ultra’s 45-watt charging). Overall, the OnePlus 11 is ideal for those who want a powerful phone that charges quickly and won’t break the bank. Read our full review of the OnePlus 11.
Patrick Holland/CNET
Apple’s 2022 iPhone SE may not have the incredible multiple cameras of the top-end iPhone 13 Pro, but the iPhone SE has a lot to offer if you’re looking for a great experience without spending flagship levels of cash. It’s 5G-enabled, for one, it runs the latest iOS 15 software and it packs the same A15 Bionic processor found in Apple’s top phones. As a result, performance is lightning-fast.
Lisa Eadicicco/CNET
The Pixel 6A is Google’s newest midrange phone, replacing the Pixel 5A as the $449 device in its lineup. CNET’s Lisa Eadicicco called it the «best Android phone under $500» in her Pixel 6A review, noting that it keeps the same Tensor chip seen in the $599 Pixel 6 and many of its features.
The phone is slightly smaller than the Pixel 6, featuring an 6.1-inch OLED display and a refresh rate of 60Hz. And it has a similar camera to the Pixel 5A, including a 12.2-megapixel main camera and a 12-megapixel ultrawide camera. But by including the Tensor chip, photos can benefit from its Real Tone skin tone feature, Face Unblur, Night Sight for darker photography and the Magic Eraser for removing unwanted elements from a photo.
Patrick Holland/CNET
Samsung’s $1,000 Galaxy Z Flip 4 is the most portable and fun phone CNET’s Patrick Holland reviewed last year. It inherits the best parts of the Z Flip 3, like its pocketable flip phone-inspired design and Flex Mode, which makes it easier to use the phone when it’s propped open halfway. The Z Flip 4 also has a new image sensor, which improves image quality compared to the Flip 3, along with a bigger battery and newer processor.
These improvements address some of the Z Flip 3’s biggest shortcomings, even though Samsung didn’t give us everything we wanted (like a larger cover screen). But all told, the Galaxy Z Flip 4 is a great choice for those who want a phone that’s more portable than almost anything else you’ll find on the market.
You could also go for the Galaxy Z Flip 3, which Samsung still sells at a lower $900 price. But that’s still a lot to spend on a new phone, so I’d recommend spending a little extra now that the Galaxy Z Flip 3 is roughly a year and a half old. You might as well invest in newer technology that will last longer if possible, especially if you can score a good trade-in deal. Read our full review of the Galaxy Z Flip 4.
Patrick Holland/CNET
If you’re someone who prefers smaller, pocket-friendly devices, this is the phone for you. The 6.1-inch iPhone 13 Mini is easy to use with one hand and even fits into tight jean pockets. Starting at $699, this is the cheapest model in Apple’s iPhone 13 lineup. While battery life isn’t as long as on the iPhone 13, this petite Apple iPhone doesn’t sacrifice on camera capabilities or processing power.
Patrick Holland/CNET
At a whopping price of $2,500, the Sony Xperia Pro isn’t for everyone. But if you’re a photographer or videographer looking for professional-level camera phone features, you can’t go wrong. The Xperia Pro is essentially four products in one: a phone, a camera monitor, a speedy photo file transfer device, and a 5G machine suitable for broadcasting and livestreaming.
How we test phones
Every phone that appears on this list has been thoroughly tested by CNET’s expert reviews team. That means actually using the phone, testing the features, playing games on them and taking photos with them. No marketing promises are taken at face value, and if we find something we don’t like, be it battery life or build quality, we’ll tell you all about it.
Testing a phone means testing every element of the device. Is the display bright, sharp, vibrant? Does the design feel good to hold, is it heavy, does it feel well made and is it water resistant? We test the processor performance using both standardized benchmark tools like GeekBench and 3DMark, along with our own anecdotal observations while navigating the interface or when playing demanding games.
All the cameras (both front and back) are tested in a variety of conditions from bright sunlight through to dark scenes (for any available night modes), and we compare our findings against similarly priced models. We run battery tests, running them down from full to see how long they’re likely to keep going out there in the real world.
We take into account additional features like 5G, fingerprint or face scanners, styluses, fast charging, flexible displays or other extras that can be useful. And we of course balance all of this against the price to give you the verdict on whether that phone, whatever price it is, actually represents good value.
Phone FAQs
What makes a good phone camera?
All of today’s phones pack some kind of camera setup on the back, with most packing multiple ones offering things like ultra-wide views or telephoto zooms. Even a budget-focused phone should be able to take a well-exposed image in good light, using HDR techniques to balance bright skies and shadowy areas.
More expensive phones like the iPhone 14 Pro will use larger image sensors, better-quality lenses and image stabilization that let in more light, capturing highly detailed images with beautiful colors — in daylight and at night. Then there are phones like Samsung’s Galaxy S22 Ultra, which packs a huge 10x optical zoom lens that lets you zoom in close on far-away details without sacrificing image quality.
Typically, the more you pay, the better quality you’ll get, with the most advanced features being reserved for the most expensive flagships. But unless you’re a committed photographer, then most recent smartphones will be able to take good-enough shots of your kids at the beach to share with family and friends, so don’t think you need to spend a fortune to get a usable camera.
You can see our roundup of the best camera phones, with options at different prices, including budget phone cameras like the Google Pixel 6A.
What is the best phone case?
There’s a vast array of case options for almost every phone on the market, so which one is best really comes down to what you need it for. Many cases are simply there for the style. They might be made of luxury materials like leather or fabric, or simply come with some fancy design that you’ll enjoy having in your pocket all the time.
And while these cases will certainly help keep light scratches and scuffs off your phone, you should look toward more specialized rugged cases if you want to take your smartphone on a rough-and-tumble adventure into the outdoors.
We’ve got great roundups of excellent phone cases to buy, whether you need the best case for an iPhone 14 or a case for your new Galaxy S23.
How long should a phone battery last?
Battery life has always been a difficult topic in smartphones. As phones get more powerful they get more power-hungry, but keeping them slim enough to slide into a pocket means little room for a battery. Long gone are the days of getting a month out of a single charge.
Most of today’s smartphones — even those at the top end — should usually be able to deliver a full day of mixed use out of a charge. That means you should have a bit of juice left at the end of your day, but you should expect to give it a full charge when you plug it in next to your bed at night.
Mixed use is subjective, of course, but typically it would involve some general messaging and email, web browsing and listening to streaming music or podcasts for a couple of hours. Throw in some photos on your walk home from work, too. More demanding tasks like playing vibrant, 3D games like Asphalt 9: Legends will drain your battery much faster. If you plan on playing a lot of games, then make sure you’re within reach of a plug or carry a mobile battery pack with you.
How much storage should my phone have?
Phone storage has increased over time as our phones have to store much more data-heavy things these days. Apps and games use higher-resolution graphics or other modern features that mean they have to take up more room on your phone. It’s common for graphically intense games to take up several gigabytes of space, which is huge when you consider the first-generation iPhone came with a base 4GB of storage.
Most phones tend to come with a minimum of 128GB of storage, which is a good amount for apps, games and locally stored music. But it’s important to think about what you’ll be doing with your phone. If you want to download and play a lot of games, then consider opting for a higher-capacity version.
If you’re into photography and expect to take a lot of high-resolution photos, 4K video or DNG raw images, then again you’ll benefit from having more storage so you don’t have to keep deleting older files before you can take new ones. Having extra storage can be great peace of mind that you’ll be able to shoot away at your kid’s birthday party without worrying about missing that crucial moment because you ran out of space.
But you’ll pay more for that storage, with the iPhone 14 Pro’s top 1TB of space costing half as much again as the base 128GB model. Whether that’s a worthwhile investment is up to you.
What makes a phone a smartphone?
Pretty much every phone you can buy today is a smartphone. Smartphones let you do more than just make calls; they connect to the internet for web browsing, you can download apps and games, and they typically have cameras capable of taking — and displaying — photos and videos. In short, they’re just what we know of today as a «phone,» and everything on this list qualifies as a smartphone.
They’re worlds apart from the older-style «feature» phones like the original Nokia 3210, although even those have been updated with «smart» functions. And it is still possible to buy extremely basic feature phones, with physical buttons and no internet connectivity, although these are much more niche and far fewer companies still make them.
More phone buying guides
Technologies
Invincible VS Is a Tag-Team Brawler Packed With Bloody Superhero Carnage
The Invincible franchise is heading to Xbox.

Microsoft’s Xbox Games Showcase had its share of surprises, including a new game from Pokemon developer Game Freak and the ROG Xbox Ally portable handheld. Another surprise is a fighting game featuring characters from the Invincible comic and show.
Invincible VS is a three-versus-three tag fighting game featuring characters from the Invincible universe. The trailer showed several characters from the show, including Invincible, Omni-Man, Atom Eve, Rex Splode, Bulletproof, and two Viltrumites — the powerful alien species Omni-Man and Invincible belong to.
The game itself has a comic book art style to it, but its action is more along the lines of Mortal Kombat. The fighting is very bloody, which is faithful to the comic and show, but no kind of fatalities were shown in the trailer. There are also a couple of familiar settings from the show. While we saw only a handful of characters in this first glimpse of Invincible VS, there is a wealth of heroes and villains that could be added to the game before it launches.
Robert Kirkman’s Invincible
started as a comic in 2003 and ended its run in 2018. In 2021, an animated series based on the comic made its debut on Amazon Prime Video. The show wrapped up its third season in March and has already been renewed for a fourth season.
Skybound Games is publishing Invincible VS with development handled by Quarter Up, an in-house studio led by members of the team that created 2013’s Killer Instinct.
Invincible VS will be released sometime in 2026 for PC and Xbox Series consoles.
Technologies
I Played With the ROG Xbox Ally, the Upcoming Xbox Handheld
The new handheld console was revealed during the Xbox Games Showcase, and I got to spend some time with my hands on it.

Microsoft revealed its long-rumored Xbox handheld console running Windows 11 during the Xbox Games Showcase — two models called the ROG Xbox Ally and ROG Xbox Ally X — and I spent a short time playing around with one soon after.
Unfortunately, I wasn’t allowed to take any pictures or videos of the demo since the hardware we got to test wasn’t final. That became evident when our designated guide had HDMI connection issues with the unit. I was able to play around with the Xbox full-screen experience and the various settings menus and play the beginning minutes of Gears of War Reloaded, which comes out this summer.
The device is quite comfortable to hold, with slightly textured grips. The face buttons, triggers and analog sticks all felt familiar, very similar to what I’m used to on an Xbox controller.
What’s really exciting is that you can download your games, remote play from your Xbox or stream from the cloud, making this more useful than PlayStation’s Portal, which can only stream and play remotely. That’s one of the major benefits of being inside Xbox’s ecosystem: You can play a game on any of its devices, regardless of where you bought it, whether that be Xbox consoles, PC, cloud or this new handheld. This more open-platform approach makes the Xbox Ally closer in spirit to a Steam Deck compared with a Nintendo Switch, which can only run Nintendo games.
When it ships — expected in time for the winter holidays — you’ll be able to navigate via a full-screen Xbox app, which combines your Xbox game library with installed games from several other marketplaces into a single Xbox experience. The company specifically mentioned Xbox, Game Pass, battle.net (owned by Microsoft) and «other leading PC storefronts,» which I’m hoping includes Steam. Much like on an Xbox, each game has icons depicting which platform they’re from. In my demo, the only example of a different storefront was Hearthstone, which had a battle.net icon.
The Xbox Ally consoles use the Game Bar, and if you’ve used the Xbox app on PC, then you’ll find it familiar. In fact, pressing the new Xbox button opens an almost identical version of the guide when playing Xbox games on PC. However, there’s also a new Command Center tab on the far left to adjust settings for power consumption and performance, similar to what we’ve seen on Steam Deck.
In Game Bar, you can quickly jump to the home screen, your library, launch games, open apps, chat with friends, adjust settings and more. And this Game Bar works alongside Asus’s Armoury Crate overlay. This is a little worrisome, as Armoury Crate has usually felt more like unnecessary bloatware, but when we get to test the device later this year we’ll see if Asus has stripped it down to the relevant functions rather than just added more on top.
Since it’s a Windows 11 device, you’ll also be able to launch and use apps like Discord and Twitch and access game mods. The Xbox Ally boots directly into the «Xbox full screen experience» similar to how a Steam Deck launches into Big Picture mode. The full-screen experience is optimized specifically for handheld gaming, and Xbox told me the device minimizes background activity and allocates more system resources to gameplay like Game Mode does on Windows. This means more memory and potentially higher framerates for your games.
The ROG Ally and Ally X have been out for a bit now, but the Xbox models have some unique features. In addition to the Xbox button, the ROG Xbox Ally also has larger, contoured grips. The previous ROG Ally is more rectangular; the Xbox Ally is closer to the design of the PlayStation Portal, with dedicated, slightly separated hand grips that mimic the look and feel of a standard game controller. They also have upgraded components over the Asus versions.
The handheld comes in two options, a white Xbox Ally and the more powerful Xbox Ally X that comes in black. The lower-end Ally is powered by an AMD Ryzen Z2A processor, comes with 16GB of RAM and 512GB of SSD storage, weighs 23.6 ounces (670 grams) and has a 60Wh battery. The Ally X has an AMD Ryzen AI Z2 Extreme processor, 24GB of RAM, 1TB of SSD storage, weighs a bit more at 25.2 ounces (715 grams) and has an 80Wh battery.
Both models are equipped with a 7-inch,120Hz 1080p screen, the same as on the original Asus versions of the devices. They also have RGB lights surrounding the analog sticks, something I hope I’ll be able to turn off when I spend some real time playing on the device. The Ally X did feel on the heavier side, but then again, the recently released Switch 2 and my Steam Deck OLED are also pretty heavy, so I think that’s just what handhelds weigh these days.
Xbox hasn’t yet revealed the pricing or release date, aside from «this holiday.»
Technologies
Everything I Suspect Will Be Announced at WWDC 2025 Monday
We could see new iPhone, Mac and Apple Watch software called iOS 26, MacOS Tahoe and WatchOS 26. Apple is rumored to overhaul all of its OSes with a unifying visual interface.

Apple’s developer conference, WWDC 2025, kicks off Monday at 10 a.m. PT. At its last two WWDC events, Apple launched itself into new territories, jumping into both AR/VR and generative AI. There’s pressure on the company to match, if not top, what it’s done in the past. CNET has editors and writers attending in person to report on live WWDC 2025 developments as they break.
There was the Vision Pro in 2023, and then Apple Intelligence in 2024. What big announcement is coming in 2025? With both the Vision Pro and Apple Intelligence having faced slow and heavily criticized starts, the big message at this year’s WWDC doesn’t seem clear at all. Apple might focus on operating system redesigns and gradual improvements across the board.
WWDC is usually a showcase for Apple’s future-forward ideas. It’s also where the company discusses its developer tools, as you’d expect. And it’s where previews of all the new OS versions are revealed, giving an early look at what’s coming to the iPhone, iPad, Mac and other Apple devices.
It’s possible Apple will reveal a new home device — a display-enabled HomePod — or even a new Apple Pencil with a calligraphy mode. But the biggest rumors so far suggest a new cross-OS redesign and renaming that could be Apple’s way of deflecting some attention away from not having big new AI features to show off.
OS by year: Will it be iOS 26?
Recent reports from Bloomberg’s often-correct Mark Gurman say Apple is going to ditch the existing numbered OS convention it’s used for years and instead go with another approach to naming: labeling all annual OSes by year number. Instead of iOS 19, we’ll have iOS 26. And iPadOS 26, and MacOS 26, and WatchOS 26, TVOS 26, VisionOS 26. Samsung made a similar move in 2020, jumping from the Galaxy S10 in 2019 to the Galaxy S20 in 2020.
Apple’s numbering has felt pretty disjointed as the numbers have gone ever-higher across multiple device categories. A yearly number would at least help people know if they’re on the current version.
Glass as the new look
The WWDC invites, featuring a hazy transparent ring, hint at a reported redesign of all the company’s software to a new «glass» look. Bloomberg’s Gurman reported on a large incoming cross-OS design shift, calling it a dramatic redesign and one of the biggest Apple’s done in years. The design may mirror the Vision Pro’s VisionOS feel, which has lots of frosted glass panes, layers of transparency and circular app icons. Front Page Tech’s Jon Prosser showed a preview of the expected design based on information from his sources, and it definitely looks VisionOS-esque.
Beyond a coat of paint, will the OSes start to feel more similar in function too? I’m particularly curious about how iPadOS and MacOS start to close in on each other even more. Apple’s iPad has slowly inched toward acting like a computer, with features like Stage Manager for multitasking, and it’s felt inevitable that the tablet line would eventually provide a comparable experience to the MacBook.
WatchOS should get Apple Intelligence, and the Health app may be part of it
One of the devices that’s missed out on Apple Intelligence so far has been the Apple Watch, and that should be changing soon. Apple is expected to put more AI on the next Watch OS, which could help with message summaries, translation and maybe even composing messages. It could also bring overdue health and fitness upgrades. Reports say Apple could be working on adding generative AI insights to its Health app data and even using AI as a medical service, with a launch target of 2026. Health could possibly get a paid subscription tier, similar to Fitness and what many of Apple’s current services are adding. This could be like what Google is doing with Wear OS, which has long used Fitbit Premium as a health subscription (a broader Gemini rollout is on the way too).
I like AI coaching and insights on a watch, but I don’t like subscriptions. We’ll see what happens, and if Apple gets into any of these future plans at this WWDC.
Battery life boosts
Another recent report (again, Gurman) says AI will help Apple improve battery life on its devices. How many devices? The iPhone, but hopefully the Apple Watch, too — these are the products in the lineup that I find I need to charge more than I’d like. For me, at least, iPads and Macs are mostly fine on battery life as is, but I’ll never refuse longer battery life for anything.
Apple has made gradual boosts to its battery features over time, but maybe there will be more intelligently applied power modes this time.
Game news?
Apple may be pushing the importance of games again, just as the Nintendo Switch 2 debuts. Bloomberg reports that the company could release a new app to act as a hub for games and game services including Apple Arcade, becoming an overdue overhaul of Game Center.
A number of game controller accessories, like Backbone, already have app hubs that function as game launchers, but Apple has never done much to help organize games on its devices in a way that feels more like what you find on a console. A new app seems like a good fit for those types of controllers, too.
Apple just acquired its first game studio: RAC7, the developers of hit Apple Arcade game Sneaky Sasquatch.
Apple could also have VR gaming news, if older reports come true: PlayStation VR 2 controllers have been expected to work with Vision Pro headsets, in a push to expand gaming on Apple’s VR/AR headset. Maybe that’ll be part of a push to get more developers onboard, as Apple could be readying a less expensive version of the Vision Pro in the next year. Right now the headset can’t compete with Meta’s more affordable Quest headsets in the gaming department.
AI: Live translation, and maybe Vision camera advancements
Apple opened up camera access to enterprise developers last year, and now it’s time for AI tools to emerge for everyone else — tools that could help describe what you’re seeing, or help you remember things too. Apple has already added assistive support for some camera-enabled functions on the Vision Pro and other products, suggesting more to come.
Though Apple’s WWDC keynote presentation isn’t expected to include many announcements of AI strides, the company still needs to compete with Google, Open AI, Perplexity and many others who are making such strides. Reports say live translation will come to some AirPods models, which would mirror what Google and Meta have been doing on glasses and earbuds and on phones.
The biggest VisionOS move I’d expect to see is some introduction of camera-aware AI. Apple Intelligence debuted on Apple’s VR/AR spatial computer headset earlier this year, but none of the AI can take advantage of the system’s cameras to «see» what you’re seeing. At least not yet. Google’s use of Gemini to access the cameras on upcoming headsets and glasses, and Meta’s support of camera access for Quest developers (and its expanding AI tools on Ray-Bans), suggest Apple needs to move this way now to begin paving a way for camera-aware AI to work on future headsets and eventually glasses.
Apple Pencil
We could see either a brand-new Apple Pencil or updated features that make the current device feel new, according to a report from Bloomberg. Expect to see a new a digital reed calligraphy pen feature unveiled. It’s unclear whether this new software will be for both the original Apple Pencil and the Apple Pencil 2, or if we’ll actually see a brand-new version of the stylus.
A new HomePod-slash-iPad?
There could be a new product emerging at WWDC: a look at a long-expected screen-enabled HomePod that may be part of a bigger push into smarter smart home tech. Reports suggest it’ll be something like a HomePod now — speaker-enabled, with an array of mics — but with a touchscreen. Would it be a screen big enough to act as a photo frame, or something more like a control panel? Where would this thing live, exactly? And what would it cost? Originally, reports of this device even suggested a robotic arm that would allow the screen to follow your face, but those plans seem to be off the table for now.
Of all the wild-card product ideas Apple could announce at this show, this seems the most likely.
WWDC/Gurman potpourri
There are, of course, a number of other rumors from Gurman. Here are some that caught our attention:
- Messages app: iOS could get the ability to add backgrounds to chats and group chats.
- iPadOS: Apple may reveal an iPadOS version of the Preview app.
- iPadOS: MacOS-like multitasking might come to the iPad.
- iPhone Camera app: The interface could get an overhaul focused on making it simpler to use.
We’ll know more soon
WWDC is happening June 9, with the keynote video presentation streaming at 10 a.m. Pacific. We’ll be there at Apple Park, too, covering it in person. We’ll know more about how all this software could be hinting at new products, and get a check-in on where exactly Apple is with its AI strategies. And maybe we’ll get a bit of product news, too — you never know.
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