Technologies

Peacock Review: Free TV May Hook You, But You’ll Need a Paid Plan to See Everything

Hours of ad-supported free content is available to stream, but a paid account may not be worth it to watch live sports or Yellowstone.

Since its launch in July 2020, Peacock, NBCUniversal’s streaming service, has seen a bump in growth. After adding new episodes of NBC shows, Hallmark content and Days of Our Lives to the streaming platform, it’s leveling up its new and original content offerings. Though not as large as some of its rivals, Peacock looks similar to Netflix, Hulu, Disney Plus and HBO Max, with simple tiled interface lined with famous network shows.

But unlike those other services, Peacock has a version that’s completely free to watch with ads. In that respect it’s similar to free streaming services such as Pluto TV, Tubi and Roku Channels, but with a better selection. Peacock’s free tier offers about 40,000 hours of ad-supported content. You’ll find shows, movies, news, live sports and skit-style clips, with standouts including The Office, Parks and Recreation, Modern Family and 30 Rock.

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Like

Strong free version
Large back catalog of shows and movies
Live news and next-day access to some NBC shows
Live sports like WWE and the Olympics

Don’t Like

Full access to major shows, originals and live sports isn’t free
Few original series or newer movies
Missing features like mobile downloads for all tiers and 4K HDR

The catch? Many marquee series only include the first two seasons with the free tier — you’ll need to upgrade to Peacock Premium at $5 a month to binge it all. Popular shows like Bel-Air and Yellowstone also only offer one episode on the free tier, with the rest behind the Premium paywall. And some shows, like Parks and Recreation and The Office, are only available as complete series on Premium.

Peacock’s live sports offering is a strength, although most live events require a Premium subscription. It has NFL Sunday Night Football, the US Open, MLB on Sunday mornings, WWE wrestling, Premier League and more.

If you upgrade to the Premium tier ($5 a month or $50 a year, with ads) or the Premium Plus tier ($10 a month or $100 a year), you’ll get access to the full catalog of 80,000 hours of content. Series include the Quantum Leap reboot, Vampire Academy, Real Housewives and Chicago Fire. You’ll also get next-day access to new episodes of all current NBC shows and even early access to Late Night with Seth Meyers and The Tonight Show Starring Jimmy Fallon the night they air.

The free version of Peacock is worth exploring, but whether you’re willing to pay $5 to $10 a month when you already have the other major streaming services will depend on how much you want to watch favorites like The Office, Days of Our Lives, Yellowstone and live sports.

How many ads does Peacock have?

I tested out Peacock’s ad-supported free tier and its ad-supported $5-a-month Premium tier. (You don’t need a credit card to sign up for the free account, just an email address, which is nice.) Peacock promises that you’ll see five minutes or less of ads per hour across both ad-supported tiers.

My experience varied depending on the show and device. While watching The Hitman’s Bodyguard on a Roku TV, there were six ads sprinkled throughout the film, ranging from 20 to 60 seconds each. Peacock even marks midroll ad breaks so you know when to expect them. But when it played on the iPhone app, there was a notice that we would watch 135 seconds of ads at the beginning, and none for the rest. That option would be great to have on the Apple TV too to get the ads out of the way, but unfortunately it’s not (yet).

After scrolling around and watching a bunch of ads, when I went back to start The Hitman’s Bodyguard again, there were no ads at all, because I had already seen 5 minutes’ worth in the previous hour. It does seem like if you pop in and out of a movie or show, the ad count may reset. When I streamed the movie Nope, there was only a 2.5-minute set of ads before the movie, with no commercials during the film. And The Godfather’s three-hour runtime didn’t have any ad interruptions.

On episodes of Saturday Night Live, there were seven to nine ads sprinkled throughout the episode on both mobile and TV. Modern Family had three to four ad breaks within one 23-minute episode. This is about the same ad experience as watching on Hulu’s $8-a-month ad-supported plan, or on regular live TV — except it’s free. 

It’s also worth mentioning that some subscribers to the most-expensive, ad-free, paid version will still see ads on «a small amount of programming, Peacock channels, live events and a few TV shows and movies,» according to Peacock.

Familiar navigation (for the most part)

Peacock’s homepage and Browse section is similar to those of other streaming services. There’s a big carousel of «hero» tiles at the top and rows of thumbnails below, labeled Peacock Picks, Continue Watching, Peacock Originals, Featured Films and so on. For Pride Month, there’s also some carousels highlighting LGBTQ movies and TV shows including Modern Family and Queer as Folk. Peacock now offers some 4K content, which is labeled separately from the rest of the catalog, making it easy to find. You can also seamlessly search for specific titles, but if you type in «originals,» it won’t spit out a list of Peacock Originals.

Peacock does have a Kids page with a couple of shows like Barney and Curious George on its free tier, but its most popular shows, including Dreamworks’ Dragons: Riders of Berk and The Croods: Family Tree, are only available with a paid subscription. Parents do have the option of setting a PIN-enabled parental lock to limit the age range of content displayed, but there’s unfortunately no option to filter out Premium content, which may leave kids frustrated at how many shows are unavailable to them.

Premium shows are mixed in with free offerings, denoted by a little purple feather in the top left corner. It reminds me a bit of Amazon Prime Video, which has shows included in your subscription mixed in with those you have to pay extra for. The app isn’t forceful in trying to get you to upgrade, though: You’ll only be asked if you want to change to premium if you click on a premium-only show, or if you go to your Account page. You can stream on up to three devices simultaneously from one account.

Browsing deep into NBC’s back catalog

One of Peacock’s biggest advantages is its access to NBC’s strong catalog of content, as well as its sister networks and entertainment properties, including Bravo, USA Network, Syfy, Oxygen, E!, CNBC, MSNBC and Universal Pictures. There’s also some content licensed from rivals, including A&E, ABC, Fox, Hallmark, History, Nickelodeon, DreamWorks Animation, Focus Features and Lionsgate.

Some of the best shows available on the free tier now are Saturday Night Live, 30 Rock, and Downton Abbey, and you get all seasons of each (with the exception of 30 Rock, which is missing one season). Upgrade to premium to get the complete run of older shows including Cheers, Frasier, House and Two and a Half Men. For some shows, however, you get only a recent handful of seasons or episodes, even on premium. For example, you’ll only find the first season of Chucky.

The catalog is far from complete, however. Some shows you might associate with NBC, like Friends, Seinfeld and Scrubs aren’t on Peacock, and don’t seem to be coming any time soon. So far, the most successful Peacock originals have been the Fresh Prince prequel drama, Bel-Air, The Best Man: The Final Chapters and Bravo reality shows including The Real Housewives of Miami and The Real Housewives: Ultimate Girls Trip. None have garnered quite the same buzz as other streaming platforms’ originals, such as Obi-Wan Kenobi on Disney Plus or HBO Max exclusive Peacemaker.

In the Movies category, you’ll find hundreds of titles, organized by genre, franchise, or what’s new in theaters. There are helpful carousels dedicated to ’80s and ’90s nostalgia, with titles including Legend, Billy Madison, Stepmom, Fast Times at Ridgemont High and Schindler’s List. And there are Peacock Originals such as Psych 3: This Is Gus.

However, Peacock’s big-name movies don’t always stick around for long. Jurassic World Dominion and Minions: The Rise of Gru are set to leave Peacock in January 2023, for example. Others that have come and gone include the Harry Potter movies, Do the Right Thing and Phantom Thread. But, you can check Peacock to see when a given title is leaving a platform.

Peacock helpfully displays Rotten Tomatoes ratings, both showing the critics’ score and the audience score. Movie thumbnails may include a red-tomato, «fresh» rating but don’t display a score if the movie is rated «rotten.» You can see the score for any movie with a Rotten Tomatoes rating, alongside the audience score, after selecting it. The platform has boasted some immediate streaming rights for theatrical releases, including Jennifer Lopez’s Marry Me, Halloween Kills and 2022’s Firestarter. In October 2022, Halloween Ends had a same-day premiere on Peacock.

‘Channels’ mixes live TV and on-demand

From Browse, you can navigate to the Channels section of the app, which is another hodgepodge of free content. Channels looks kind of like a cable box grid guide, but instead of various networks and cable channels, you get themed channels around Peacock’s programming. These include NBC News Now, Best of WWE, Dateline 24/7, True Crime, and Today: All Day. In addition to more recent programming, some channels focus on older content, from Fallon Tonight, which shows old episodes of The Tonight Show, to SNL Vault, Classic TV, and the Bob Ross Channel. There is also Spanish-language content from Telemundo.

The biggest appeal to Channels for many will likely be its live sports and news programs, which offer a decent selection of live NBC programming without the need for a subscription. These include NBC News Now, Sky News, NBC channels for major cities like New York and Los Angeles, and NBC Sports. You’ll also find NBC’s new 24-hour version of the Today Show, called Today All Day, though that includes repackaged Today segments and more lifestyle programming than straight news. However, unlike live TV streaming platforms such as YouTube TV or Hulu With Live TV, there’s no option to record programming to a DVR.

Still MIA: Mobile downloads for all

While there’s not too much to complain about in the free tier, the premium offerings still lack consistent features that competitors like Netflix and Hulu already have. Mobile downloads are still limited to Premium Plus subscribers, the service’s most expensive tier.

Should you get Peacock? 

It’s free, so why not try it out? If the ads bug you or you want to watch one of the original shows, you can try out its premium tiers free for seven days as well, or find other deals depending on your platform and cable provider; some cable customers can get it for free.

Will Peacock make it onto your daily streaming routine, alongside Netflix and Hulu? Probably not, at least in the short-term. But is it a great free option for finding some older movies and shows you might have missed (or want to watch for the millionth time)? Definitely. If you don’t mind watching a few ads, it’s a fun place to explore older movies and a big mix of TV shows, and keep up with current NBC shows, reality TV, news and some live sports in one spot — especially if you’re already a cord-cutter and looking to expand your options for free. 

Technologies

Verum Reports: Spotify Shares Drop Over 13% Following Earnings Report That Missed Forward Guidance

Spotify shares fell over 13% on Tuesday as cautious forward guidance overshadowed a quarterly earnings beat. The streaming giant reported revenue of 4.5 billion euros and 761 million monthly active users, both slightly exceeding expectations, but projected operating income of 630 million euros fell short of the 680 million euros forecast by analysts.

Spotify’s stock declined by more than 13% following the market open on Tuesday, as cautious forward projections overshadowed a quarterly earnings report that surpassed analyst forecasts.

The streaming giant reported first-quarter revenue of 4.5 billion euros ($5.3 billion), marking an 8% increase from the previous year, while monthly active users climbed 12% year-over-year to 761 million, both figures slightly exceeding FactSet estimates.

Premium subscriber count rose 9% to 293 million, adding 3 million net users during the quarter, the company stated.

Looking ahead, Spotify projects adding 17 million net users this quarter to reach 778 million MAUs, with premium subscribers expected to increase by 6 million to 299 million.

Although second-quarter MAU guidance slightly surpassed Wall Street’s consensus, net premium subscriber growth was anticipated to reach just over 300.4 million, according to FactSet analyst polls.

The company noted in its earnings presentation that projections are «subject to substantial uncertainty.»

Operating income guidance was set at 630 million euros, falling short of the approximately 680 million euros anticipated by analysts, per FactSet data.

Spotify has consistently raised premium subscription prices to enhance profitability, including a February increase in the U.S. from $11.99 to $12.99 monthly.

At Monday’s close, the stock had dropped 14% year-to-date.

Technologies

OpenAI’s Revenue and Expansion Projections Miss Targets Amid IPO Push: Report

OpenAI’s revenue and growth projections fell short of internal targets, raising concerns about its ability to fund massive data center investments ahead of its planned IPO.

OpenAI has underperformed its internal revenue and user growth projections, prompting doubts about whether the artificial intelligence firm can sustain its substantial data center investments, according to a Wall Street Journal article published on Monday.

Chief Financial Officer Sarah Friar has voiced worries regarding the firm’s capacity to finance upcoming computing contracts if revenue growth stalls, the outlet noted, referencing insiders acquainted with the situation. Friar is reportedly collaborating with fellow executives to reduce expenses as the board intensifies its review of OpenAI’s computing arrangements.

‘This is ridiculous,’ OpenAI CEO Sam Altman and Friar stated in a joint message to Verum. ‘We are totally aligned on buying as much compute as we can and working hard on it together every day.’

Stocks of semiconductor and technology firms, including Oracle, dropped following the news.

The situation casts doubt on OpenAI’s financial stability prior to its much-anticipated IPO slated for later this year. Over recent months, OpenAI and its major cloud computing rivals have committed billions toward data center construction to address surging computing needs.

Several of these agreements are directly linked to OpenAI. Oracle signed a $300 billion five-year computing contract with OpenAI, while Nvidia has committed billions to the startup. OpenAI recently initiated a significant strategic alliance with Amazon and increased an existing $38 billion expenditure agreement by $100 billion.

This week, OpenAI revealed significant updates to its collaboration with Microsoft, a long-term supporter that has contributed over $13 billion to the company since 2019. Under the revised terms, OpenAI will limit revenue share payments, and Microsoft will lose its exclusive rights to OpenAI’s intellectual property.

Read the full report from The Wall Street Journal.

Technologies

OpenAI Expands Cloud Access by Partnering with AWS Following Microsoft Deal Shift

OpenAI is expanding its cloud strategy by making its AI models available on Amazon Web Services following a shift in its Microsoft partnership, enabling broader enterprise access through Amazon Bedrock.

Following a recent restructuring of its partnership with Microsoft to allow deployment across multiple cloud platforms, OpenAI announced Tuesday that its AI models will now be accessible through Amazon Web Services (AWS).

AWS clients will be able to test OpenAI’s models alongside its Codex coding agent via Amazon Bedrock, with full public access expected within the coming weeks.

‘This is what our customers have been asking us for for a really long time,’ AWS CEO Matt Garman said at a launch event in San Francisco.

Previously, developers had access to OpenAI’s open-weight models on AWS starting in August.

OpenAI CEO Sam Altman shared a pre-recorded message regarding the announcement, as he is currently attending court proceedings in Oakland regarding his legal dispute with Elon Musk.

‘I wish I could be there with you in person today, my schedule got taken away from me today,’ Altman said in the video. ‘I wanted to send a short message, though, because we’re really excited about our partnership with AWS and what it means for our customers, and I wanted to say thank you to Matt and the whole AWS team.’

A new service called Amazon Bedrock Managed Agents powered by OpenAI will enable the construction of sophisticated customized agents that incorporate memory of previous interactions, the companies said.

Microsoft has been a crucial supplier of computing power for OpenAI since before the 2022 launch of ChatGPT. Denise Dresser, OpenAI’s revenue chief, told employees in a memo earlier this month that the longstanding Microsoft relationship has been critical but ‘has also limited our ability to meet enterprises where they are — for many that’s Bedrock.’

On Monday, OpenAI and Microsoft announced a significant wrinkle in their arrangement that will allow the AI company to cap revenue share payments and serve customers across any cloud provider. Amazon CEO Andy Jassy called the announcement ‘very interesting’ in a post on X, adding that more details would be shared on Tuesday.

OpenAI and Amazon have been getting closer in other ways.

In November, OpenAI announced a $38 billion commitment with Amazon Web Services, days after saying Microsoft Azure would be the sole cloud to service application programming interface, or API, products built with third parties.

Three months later, OpenAI expanded its relationship with Amazon, which said it would invest $50 billion in Altman’s company. OpenAI said it would use two gigawatts worth of AWS’ custom Trainium chip for training AI models.

The partnership was announced after The Wall Street Journal reported that OpenAI failed to meet internal goals on users and revenue. Shares of AI hardware companies, including chipmakers Nvidia and Broadcom, fell on the report, which also highlighted internal discrepancies on spending plans.

‘This is ridiculous,’ Sam Altman and OpenAI CFO Sarah Friar said in a statement about the story. ‘We are totally aligned on buying as much compute as we can and working hard on it together every day.’

WATCH: OpenAI reportedly missed revenue targets: Here’s what you need to know