Technologies
22 Essential iOS Settings to Help Boost Your iPhone’s Performance
Improve your battery life, make features more accessible and beef up your security with these simple tweaks.

This story is part of 12 Days of Tips, helping you make the most of your tech, home and health during the holiday season.
You should always mess with your iPhone‘s settings, especially if you just got a new one — maybe even as a gift this Christmas. There’s always something you can toggle on or off to make your iPhone work better for you, you just need to know where to look. If you’re burning through battery, you might always turn on low-power mode. If you working out is your thing, you might set up a shortcut to automatically turn on your workout playlist when you walk into the gym.
No matter what you need, you’re bound to find some cool customization options — some that you know and others that you might have never heard of — in your settings. Want to declutter your home screen? Use your battery a little less throughout the day? You can do all of that and more with these 22 iOS settings.
And if you want to take a look at some hidden iOS features, check out how to unlock your iPhone’s hidden trackpad and the best hidden features on iOS 16. Also, if you’re looking to upgrade to the latest phone, check out the best deals on the iPhone 14 right now.
1. Stop apps from tracking your exact location
Apps like Doordash, Postmates, Google Maps and Waze all require your exact location to deliver food to the right location or direct you to where you want to go. But not all apps need to know precisely where you are at every moment.
You can easily prevent any app from tracking your exact location. In the Settings app, choose an application (like Instagram, for example), tap Location and then toggle off Precise Location. Any app with Precise Location off will only know your approximate location, within a few miles.
Read more: Why You May Want to Revoke Precise Location Permissions From Instagram
2. Turn the back of your iPhone into a button
The back of your iPhone can be used as a secret button to activate certain actions, like take a screenshot or enable low power mode, and run shortcuts that can automatically play music when you arrive at the gym or turn on your smart lights when you get home. However, the option is hidden deep in your settings — here’s how to find it.
In the Settings app, go to Accessibility > Touch > Back Tap and choose one of the two tapping options (double or triple tap). You should see a list of actions you can run by tapping the back of your iPhone, like opening your camera, turning on the flashlight, scrolling up and down and more. Tap on on action or shortcut to set it for double or triple tap.
3. Bring back full-screen incoming call alerts
If your iPhone is unlocked and you receive a phone call, a banner-style notification will appear at the top of your screen, with a photo and name of the person calling, and the options to pick up or deny the call. But this banner wasn’t always there.
Before iOS 14, the incoming call screen would take over your entire display when your iPhone was unlocked and in use. It was disruptive, sure, but it also got the job done.
When the banner appeared, it was a welcome change for many, because it’s more discreet and allows you to still use your phone while receiving a call. However, if for any reason you’re not a big fan of the banner and want to revert to the more attention-grabbing full-screen alert, go to Settings > Phone > Incoming Calls and tap Full Screen.
4. Turn off 5G coverage you don’t want or have
Apple touts a Smart Data feature that’s specific to its 5G phones (iPhone 12 and iPhone 13) that will automatically switch between 4G LTE and 5G networks based on how you’re using your device.
However, you may find that your iPhone’s battery drains faster than it did before. If you don’t want to sacrifice battery life for faster 5G speeds, shut it down. You can always turn 5G back on when you want it, or when service in your area improves.
To turn off 5G on your iPhone 12 or iPhone 13, forcing it to always use 4G LTE even if you have 5G coverage, open the Settings app, then go to Cellular > Cellular Data Options > Voice & Data and tap LTE.
Alternatively, if you want your iPhone to exclusively use a 5G connection when available, you can select 5G On.
Read more: AirPods 3 vs. AirPods Pro: Comparing Apple’s Latest Earbuds
5. Fine-tune how much data is used by a 5G connection
If you’re happy with your 5G performance, here’s a network-related setting you should check out. Go to Settings > Cellular > Cellular Data Options > Data Mode, where you’ll find three different options: Allow more data on 5G, Standard and Low Data Mode.
Even though there are brief descriptions below the three different settings, they don’t paint a complete picture for the first option. According to an Apple support document, allowing more data on 5G will give you high-quality video and FaceTime calls. It also enables your phone to download software updates and stream high-definition Apple TV and Apple Music content, and it allows third-party developers to also improve their respective apps.
The default setting on this page will depend on your carrier and your data plan, so it’s a good idea to check your iPhone and make sure it’s correctly set to your preference.
6. Stop apps from cluttering up your home screen
The App Library is a place where you can quickly find and access all of your applications. And while apps are housed here, all newly downloaded apps also appear on your home screen. This may not be a problem if you download apps sparingly, but if you’re installing new apps on a consistent basis, they can quickly clutter up your home screen.
To stop downloaded apps from appearing on your home screen, go to Settings > Home Screen and select App Library Only. If you want to find the app, you’ll have to swipe left on your home screen until you reach the App Library.
7. Unlock your phone while wearing a face mask
One of the frustrating aspects of wearing a face covering has been the inability to unlock an iPhone with Apple’s Face ID technology. Because half of your face is covered, Face ID just doesn’t work. And while entering your passcode to unlock your phone works, it’s not as convenient.
With iOS, you now have the option to turn on a face unlock feature that makes it easy to unlock your iPhone when you’re wearing a face mask. Before the update, you could only unlock your iPhone if you owned an Apple Watch.
To unlock your iPhone with your Apple Watch, open the Settings app on your iPhone and then open the Face ID & Passcode option. Scroll down until you find the Unlock with Apple Watch section (you must be connected to an Apple Watch for the setting to appear), where you can turn on the feature for any watches linked to your iPhone.
If you have an iPhone 12 or iPhone 13 that runs iOS 15.4 or later, you can unlock your iPhone while wearing a mask without an Apple Watch. Go to the Settings app and open Face ID & Passcode. From there, you can toggle Face ID With a Mask and choose the Face ID With a Mask option. It’s pretty awesome.
8. Put the address bar in Safari back on top
The address in Safari migrated to the bottom of the screen with the introduction of iOS 15 — a welcome addition for those with smaller hands who had difficulty reaching it with one hand at the top. While this move might feel more natural, since it’s closer to the keyboard and where you typically place your thumbs, it can be off-putting since many people are used to seeing the URL bar near the top of the screen.
If you want to put the address bar back at the top of the screen, go to Settings, tap Safari and choose the Single Tab option under the Tabs subheading.
9. Add features that can be used when your iPhone is locked
There are times when you might want to have certain info handy even when your phone is locked. That’s why Apple allows you to enable some features without having to unlock your device, such as the notification center, Control Center, the ability to reply to messages and the Wallet app.
To customize the features you’d like to access on the lock screen, launch the Settings menu, tap Face ID & Passcode and enter your passcode when prompted. Scroll down until you see the Allow Access When Locked section, and toggle the sliders based on your preferences.
10. Make your favorite email app or web browser your default
It was a long time coming, but 2020’s iOS 14 update finally brought the ability to choose your own default apps — at least for email and web browsing. That means that when you tap a link or an email send button, your iPhone will automatically launch the web browser or email provider of your choosing rather than Safari or Mail.
To get started, open the Settings menu and select the app you’d like to set as a default (such as Google Chrome or Outlook). You should then see a button that says Default Mail App or Default Browser App. Tap that option and select the app of your choosing instead of Safari or Mail.
Read more: If You Care About Your Privacy, You Need to Change These Browser Settings
11. Get full notifications on your lock screen
The first time you experience Apple’s Face ID tech, you’ll notice that you can’t see the content of new alerts and notifications on the lock screen. For example, instead of seeing who sent you a text message and what it says, you’ll only see a generic Messages alert.
By default, all iPhones with Apple’s Face ID tech will hide the content of an alert until you pick up your phone and unlock it. It’s a privacy feature that I rather enjoy, but I also understand how it could be annoying (I’ve heard a few complaints from readers and family members alike).
You can change how notifications appear on your lock screen by going to Settings > Notifications > Show Previews and selecting Always. Conversely, you can select Never if you want to keep the content of your notifications always hidden from the lock screen.
12. Turn off (or on) HDR video for sharing videos
Phones in the iPhone 12 and iPhone 13 lineups can record high dynamic range (HDR) video with Dolby Vision. That means your videos will be brighter with more accurate colors and improved contrast. Sounds awesome, right? It is. But there’s a problem — not every app or service will work with HDR video.
Developers will need to update their apps in order to accept HDR video, but even then, the person viewing the video will need a capable device to see the difference in quality. For Apple devices, those include the iPhone 8 or newer, the 2020 iPad Air, the second-generation iPad Pro and some Macs.
So, what can you do to share videos universally? Well, you have a few options:
- You can turn off HDR video by going to Settings > Camera > Record video and turning the switch next to HDR Video to the Off position. Going forward, all videos will be captured in standard dynamic range, and you shouldn’t have any issues sharing or editing it.
- Leave HDR Video turned on, but when you want to share the video, with Facebook for example, use the Photos app instead of going into the Facebook app and uploading it. When you use the Photos app, your iPhone will automatically convert the video to SDR and upload it. When you send the video to another iPhone user, Apple will detect if their iPhone, iPad or Mac is compatible with HDR Dolby Vision. If it’s not, Apple will convert the video automatically.
- If you leave HDR Video on and need to edit your video, you can use Apple’s iMovie app or the Photos app that’s built into your iPhone. You can even use iMovie to export the video as SDR if needed.
13. Customize your home screen with fancy wallpaper
Another home screen tweak you should make involves your wallpaper or background. Apple has added some new wallpapers of its own, with a pretty cool twist.
Open the Settings app on your iPhone and select Wallpaper from the list. Make sure the switch labeled «Dark Appearance Dims Wallpaper,» which you’ll see below the two thumbnail previews of your wallpaper, is turned on. Now, tap Choose a new wallpaper and select either Stills or Live. See the circle near the bottom of each wallpaper? It’s half black, half white.
That circle means that the wallpaper has both light and dark mode versions and will change automatically based on the system status of your phone.
You can also set live wallpapers as your background if you’re not sold on dark and light mode.
14. Turn on dark mode to save your battery
Speaking of dark mode, if you don’t want to have to repeatedly adjust your screen’s brightness, you can use your phone’s dedicated dark mode. Dark mode converts all of the white backgrounds in apps to, more often than not, a black background. In turn, your phone is able to save battery power thanks to the darker colors.
Turn it on by going to Settings > Display & Brightness and selecting the Dark option at the top of the screen.
Apple’s apps will automatically switch to a dark color scheme, and most third-party apps have also adopted the feature.
15. Manage your notifications with Focus Mode
We get a lot of notifications every day, but not all of them are relevant all the time. With iOS 15, Apple introduced a feature called Focus Mode. Think of it as a custom Do Not Disturb feature that’s tailored to specific circumstances.
Focus Mode blocks less relevant alerts, while allowing notifications from important people and apps to come through so that you don’t miss anything. You can set up different types of Focus Modes for specific circumstances.
Apple currently offers options for Do Not Disturb, personal, sleep, work, driving, fitness, gaming, mindfulness and reading, but you can also create your own custom mode. You can schedule Focus Modes so that they turn on automatically when needed, and display your status in apps so that others know you have notifications silenced.
To get started, open the Settings menu, tap Focus and choose one of the available options to set up your notification preferences. Tap the plus (+) symbol in the top right corner to add a new Focus.
16. Make your screen text bigger or smaller
With a couple of taps on your iPhone’s screen, you can adjust the font size to make it easier to read. Open Settings and go to Display & Brightness > Text Size where you can use the slider until you’re happy with the font size.
For a little added oomph, you can turn on Bold Text (it’s just below the Text Size button).
17. Add an alternate appearance to Face ID
Apple’s facial recognition feature — Face ID — constantly learns different aspects of your face with each scan. If you’re struggling to get Face ID to consistently recognize you, try the Alternate Appearance option.
Go to Settings > Face ID & Passcode > enter your PIN > Set Up An Alternate Appearance and go through the process of enrolling your face again.
18. Disable auto brightness for longer battery charge
Your iPhone’s screen brightness level can have a big impact on battery life. By default, iOS will automatically adjust the display’s brightness based on how much light its ambient sensor detects. But if you want to take complete control, you can disable auto-brightness, meaning the brightness level will stay where you set it until you adjust it again.
Open Settings > Accessibility > Display & Text Size and at the bottom of the page, you’ll find a switch to turn off Auto-Brightness.
Now, whenever you want to adjust your screen, you can do so by opening Control Center with a swipe up from the bottom of the screen on a device with a home button, or a swipe down from the top-right corner on newer iPhones.
19. Triage your privacy settings
The first time you set up an iPhone with all of your apps, you’re bombarded with prompts asking for permissions to access personal information ranging from tracking your location to your Apple Health information or your camera roll.
It’s far too easy to get in the habit of approving everything just so you can use the app, but take a few minutes and go through your privacy settings to tailor what each app can and can’t see. We walk you through the whole privacy process in two quick steps.
20. Use Control Center to access apps with a swipe or tap
The iPhone’s Control Center is a convenient spot to quickly change songs, turn on airplane mode, connect to Wi-Fi or start a timer, but there’s so much more to it than that. You can quickly turn your flashlight on, check on a timer or start recording your screen with a quick swipe and tap.
Customize which apps and features are available in Control Center by opening Settings > Control Center. Remove an option with a tap on the red minus button or add an option by selecting the green addition button. Drag features up or down using the three-line icon on the right side of the screen.
Personally, I like having quick access to the Wallet app and toggles for low-power mode and dark mode.
As a reminder, if you have an iPhone with a home button, like the iPhone SE, you can swipe up from the bottom of the screen to open Control Center. If you have an iPhone with Face ID, you’ll need to swipe down from the top-right corner of the screen where the battery icon is.
21. Organize alerts with Notification Summary
Apple wants to help you manage your notifications in iOS, starting with the Notification Summary feature. Rather than letting notifications pile up on your home screen, you can schedule alerts that aren’t urgent to arrive in a bundle at a specific time of day.
Important notifications like calls, direct messages and other time-sensitive alerts (like the status of your Uber or Lyft ride, for example) will still appear immediately.
To try this out, open Settings, press Notifications and tap Scheduled Summary.
22. Change Siri’s voice
If you’ve recently set up a new iPhone, you may have noticed that Siri no longer defaults to a female voice. Instead, you’ll be asked which Siri voice you want to use, including several more recent options. Once you’ve made your selection, Apple will change Siri’s voice across all of the devices linked to your Apple ID.
You can check out the voice options by going to Settings > Siri & Search > Siri Voice. To learn more, check out our complete guide to changing Siri’s sound. Apple also added a gender-neutral Siri voice option for English speakers.
For more, here’s how to set up your new iPhone and how to transfer your data from your old iPhone. Plus, this iOS trick gives you more iCloud storage for free.
Technologies
Your Phone’s a Germ Magnet. How to Disinfect It Properly
Want to keep your iPhone or Android germ-free? Follow these phone cleaning tips.

Your phone goes everywhere with you — on your commute, your lunch break, even the bathroom (don’t lie). But for something that spends so much time in your hands and against your face, it’s probably way dirtier than you think. In fact, studies have shown that the average smartphone can carry more germs than a toilet seat. Yeah, really.
All that touching, tapping, swiping and setting it down on random surfaces adds up fast. If you’re not regularly disinfecting your phone, you’re basically carrying a pocket-sized petri dish. The good news? Cleaning it the right way is quick, easy and doesn’t require fancy gear. Here’s how to sanitize your device safely — without damaging the screen or frying your electronics..
The Federal Communications Commission suggests disinfecting your phone daily, but not all cleaning methods are safe. Harsh chemicals and abrasive materials can damage protective coatings and potentially harm your screen. To keep your phone both clean and intact, it’s crucial to use the right cleaning techniques.
We’ll guide you through the best methods and products for keeping your device germ-free, from iPhones to Samsungs, and whatever their level of water resistance may be.
For more cleaning tips, here’s how to clean wireless earbuds and AirPods.
What are the best products for daily cleaning?
After touching surfaces that see a lot of action from the public — such as door handles, seats on public transportation, grocery carts and gas pumps — you might think you need a heavy-duty cleaning agent to use on your phone. However, you should avoid rubbing alcohol or products made of straight alcohol, since they can damage the protective coatings that prevent oil and water from harming your screen.
Some suggest making your own alcohol-water mix, but getting the concentration wrong can damage your phone. The safest option is using disinfectant wipes with 70% isopropyl alcohol. For daily cleaning, consider a UV light product like PhoneSoap, which kills 99.99% of germs and bacteria. We can also turn to phone manufacturers and cell service companies for guidance, too.
Apple now approves using Clorox Wipes and similar disinfectants, which was not recommended before the pandemic since they were thought to be too abrasive on the screen’s coating. AT&T advises spraying a 70% isopropyl alcohol solution on a soft, lint-free cloth and wiping your device down. Samsung also recommends using a 70% alcohol solution with a microfiber cloth. Always make sure your phone is powered off before cleaning it.
What are the best methods for removing fingerprints, sand and makeup?
Sometimes your phone needs a more specific treatment when washing up. The recommended process for daily cleaning may not be enough to remove pesky grains of sand after a beach vacation or tough foundation stains.
Get rid of fingerprints
Fingerprint smudges are inevitable since your skin produces oils. Every time you pick up your phone, your screen will get fingerprints. The safest way to make your screen print-free is with a microfiber cloth. For a deeper clean, dampen the cloth with distilled water (never apply water directly to the screen) and wipe down the surface. This works for the back and sides of your phone as well.
Alternatively, try a microfiber screen cleaner sticker that sticks to the back of your phone for easy wiping.
Remove sand and small particles
Grains of sand and lint can easily get stuck in your phone’s ports and crevices. To remove it, we recommend you use Scotch tape. Press it along the creases and speaker, then roll it up and gently insert it into the ports. The tape will pull out any debris. You can then just simply throw away the tape for easy cleanup.
For smaller speaker holes, use a toothpick gently or a small vacuum crevice tool to suck out the debris. These tools work well for other small appliances or hard-to-reach areas in your car too.
Cleanse makeup off your phone screen
When you wear makeup and skin care products, such as foundation and moisturizers, you’ll leave residue on your phone screen. While makeup remover works for your face, it’s not safe for screens due to potentially harmful chemicals. Instead, try a screen-safe makeup remover like Whoosh, which is alcohol-free and gentle on all screens.
Alternatively, use a damp microfiber cloth to clean your phone, then wash the cloth afterward. Make sure your cloth is only slightly wet to avoid soaking your phone in water.
What if my phone is waterproof?
For waterproof phones (IP67 and above), it’s best to clean the device with a damp cloth instead of submerging or running it under water — even if the phone advertises that it can withstand submersion for a certain amount of time.
Afterward, dry your phone with a soft cloth, ensuring all ports and speakers are patted dry. While your phone can withstand water, submerging it can lead to water in the ports, delaying charging. Remember, water resistance is meant for accidents, not swimming or regular cleaning.
Things to avoid when cleaning your phone
We’ve already covered why you should avoid makeup remover and rubbing alcohol, but those aren’t a comprehensive list of harmful cleaning agents. Here are a few other items and products you should never use to clean your phone:
- Hand sanitizer: Fragrances and ethyl alcohol found in many sanitizers can harm your phone.
- Window or kitchen cleaners: Harsh cleaners can strip the protective coating on your phone and leave it more vulnerable to scratches.
- Paper towels: Paper can shred, making the debris on your phone much worse, and the rough texture can leave scratches on your screen.
- Dish and hand soap: Most soaps require you to combine them with water, and since you should keep water away from your phone, it’s best to stick to a damp cloth.
- Vinegar: Like cleaners and alcohols, vinegar will strip your phone screen’s coating.
- Compressed air: Blowing intense and direct air into your phone’s portals can cause damage, especially to your mic. Apple specifically warns iPhone owners not to use compressed air.
For more cleaning tips, explore how to clean your Apple Watch.
Technologies
Tariff Impacts Are Real: I Found 13 Companies With Official Price Hikes
A popular brand of smart lights is among the latest products to suffer an official price hike in the wake of Trump’s tariffs.
In a lot of ways and for a lot of products in the US, the biggest impacts of President Donald Trump’s aggressive tariff plans are still a ways off in the near future. Still, numerous companies have already hiked prices or said that they will be increased in the near future — including, most recently, a popular and CNET-approved brand of smart lights.
The fact of the matter is that tariffs — a tax placed on the importing of certain products into a country — will ultimately cause prices to go up, with Walmart characterizing these eventual price hikes as «inevitable» during its earnings call last month. Given Trump’s push to place historically high tariffs on goods from almost every country in the world, you can also expect these price hikes to hit a huge variety of products.
This truth has begun to sink in for a lot of Americans, if a recent survey conducted by CNET is anything to go by. According to the results, about 38% of consumers feel pressured to make certain purchases before tariffs cause them to go up in price. About 10% said that they had already made certain purchases out of the hope that they’ll avoid a future price hike, and 27% said they had delayed purchases for products that cost more than $500. Overall, these concerns about prices were felt the most around popular tech pieces like smartphones, laptops and home appliances.
To help you keep score, I’ve put together a list of all the companies that have either confirmed or warned of price hikes due to Trump’s tariffs. As other companies make such announcements, you can expect new names to be added here.
Continue on for all those details, and for more, find out why it’s best if you wait on buying a new iPhone.
Best Buy
Without getting into specifics, Best Buy CEO Corie Barry told the Wall Street Journal late last month that it has already raised prices on certain products as part of its response to the tariffs.
e.l.f.
Known as an affordable option in the beauty world, e.l.f. announced in late May that it would be implementing a $1 price hike across its product line in response to the tariffs. CEO Tarang Amin claimed that the reaction from customers was positive, on account of the company’s transparency.
«We’re not trying to pull anything over on anyone,» Amin told Fortune. «This is exactly what we’re facing, and they understand.»
Macy’s
Speaking to CNBC in late May, Macy’s CEO Tony Spring said that price hikes will be implemented on some products due to tariffs, while also emphasizing that other tactics — like discontinuing certain products altogether — will also be a response to rising costs.
Mattel
Known for brands like Barbie and Hot Wheels, Mattel sounded the alarm over likely price increases during an early May earnings call. While it’s unclear how much the toymaker’s prices have increased since then, the company told investors that it would be, «where necessary, taking pricing action in its US business,» or to put it plainly, raising prices for consumers to mitigate the impact of tariffs.
Nikon
Camera-maker Nikon will introduce price hikes in response to Trump’s tariffs, effective June 23. This move will only target lenses and accessories the company makes and sells, so the cameras themselves are safe for now.
«We will be carefully monitoring any tariff developments and may adjust pricing as necessary to reflect the evolving market conditions,» a statement from Nikon explained. «We wish to thank our customers for their understanding and know that we are taking every possible step to minimize the impact on our community.»
Philips Hue
Parent company Signify announced that prices for its popular and highly regarded Philips Hue brand of smart lights will see price hikes effective July 1. The company also confirmed that this decision was made «as a direct result of tariffs.»
«Signify reserves the right to modify prices based on new or additional tariffs becoming effective in the future,» the company’s official statement explained.
Ralph Lauren
Sales at the luxury goods retailer Ralph Lauren have apparently remained steady amid recent uncertainty, but the company is still forging ahead with a plan to combat tariff impacts by raising prices more than it had already intended to, according to the Wall Street Journal.
Shein and Temu
Trump’s tariffs have made a notable target of China, hitting the country with a 30% rate only after initially hiking it all the way to 145%. Online retailers like Shein and Temu rely on direct shipments from markets like China in order to offer the rock-bottom prices that made them famous, so it’s little surprise now that they’ve had to raise prices.
The Trump administration has furthered the issues faced by these companies by doing away with a rule known as the «de minimus» exception, which used to exclude smaller purchases under $800 from import taxes. With that rule gone, Trump’s China tariffs will now apply to both bulk orders of industrial building materials and those shoes you’ve been looking to buy from Shein.
Subaru
Subaru has hiked prices across almost its entire line. The increase ranged from $750 to $2,055, depending on the model, with only the EV Solterra avoiding any change.
As has become a trend with some companies, Subaru avoided attributing the price hikes to Trump’s tariffs, citing only the common refrain of «market conditions.» Trump has notably disparaged companies that explicitly lay the blame for price hikes on his policies.
«The changes were made to offset increased costs while maintaining a solid value proposition for the customer. Subaru pricing is not based on the country of origin of its products,» a Subaru spokesperson said in a statement to Car & Driver.
Stanley Black & Decker
In an earnings report published April 30, toolmaker Stanley Black & Decker addressed «Price Actions in Response to US Tariffs,» stating that it had «implemented an initial price increase in April and notified our customers that further price action is required,» and was also looking into ways to shift its supply lines to minimize the impact of tariffs.
Volvo
The price impact of tariffs at Swedish automaker Volvo are confined, for now, to just one model: the electric EX30. Initially it was set to start at $34,950 in the US — a competitive price for an EV — but tariffs targeted at imported cars forced the company to raise the price to $46,195, a 32% bump.
Walmart
The biggest grocery chain in the US, Walmart is perhaps the most prominent company yet to announce imminent price hikes due to Trump’s tariffs. During the company’s earnings call in May, CEO Doug McMillan said price hikes would begin by the end of May and impact things like food, electronics and toys.
For more, see why buying refurbished tech helps you dodge tariffs and helps the planet.
Technologies
As Tariffs Have Consumers Worried, Here’s What I’ve Found Watching Key Products for Price Hikes
There’s a lot of concern and uncertainty going around the economy amid Trump’s tariff plans, prompting a lot of early purchases to avoid price hikes.
For CNET’s tariff price tracker, I’ve been keeping tabs on several key products we suspect will be vulnerable to President Donald Trump’s contentious tariff policies, watching their price moves every day for possible long-term price hikes.
For the most part, prices for these items have remained steady in the last few weeks, aside from notable increases for the Xbox Series X and a budget-friendly 4K TV. A few have also gone on sale for brief periods, but as of now, they’ve all mostly reverted back to normal — though you should expect the sale prices to return as Prime Day approaches in July, a good time overall to make purchases that might get more expensive later.
With all that said, the broader impact of these import taxes is still on the horizon, especially as Trump now claims that tariff rates against China are going back up to 55% soon. The Trump administration has also been working to undo a trade court ruling, which found that Trump has no authority to set tariffs as he has been — a move now being argued before an appeals court. We’ll see how that ultimately plays out, but for now, the possibility that the president’s tariff policies will lead to price hikes remains likely.
CNET Tariff Tracker Index
Above, you can check out a chart with the average price of the 11 products included in this piece over the course of 2025. This will help give you a sense of the overall price changes and fluctuations going on. Further down, you’ll be able to check out charts for each individual product being tracked.
We’ll be updating this article regularly as prices change. It’s all in the name of helping you make sense of things, so be sure to check back every so often. For more, check out CNET’s guide to whether you should wait to make big purchases or buy them now and get expert tips about how to prepare for a recession.
Methodology
We’re checking prices daily and will update the article and the relevant charts right away to reflect any changes. The following charts show a single bullet point for each month, with the most recent one labeled «Now» and showing the current price. For the past months, we’ve gone with what was the most common price for each item in the given month.
In most cases, the price stats used in these graphs were pulled from Amazon using the historical price-tracker tool Keepa. For the iPhones, the prices come from Apple’s official materials and are based on the 128-gigabyte base model of the latest offering for each year: the iPhone 14, iPhone 15 and iPhone 16. For the Xbox Series X, the prices were sourced from Best Buy using the tool PriceTracker. If any of these products happen to be on sale at a given time, we’ll be sure to let you know and explain how those price drops differ from longer-term pricing trends that tariffs can cause.
The 11 products we’re tracking
Mostly what we’re tracking in this article are electronic devices and digital items that CNET covers in depth, like iPhones and affordable 4K TVs — along with a typical bag of coffee, a more humble product that isn’t produced in the US to any significant degree.
The products featured were chosen for a few reasons: Some of them are popular and/or affordable representatives for major consumer tech categories, like smartphones, TVs and game consoles. Others are meant to represent things that consumers might buy more frequently, like printer ink or coffee beans. Some products were chosen over others because they are likely more susceptible to tariffs. Some of these products have been reviewed by CNET or have been featured in some of our best lists.
- iPhone 16, 128GB
- Duracell AA batteries, 24-pack
- Samsung DU7200 65-inch TV
- Xbox Series X
- Apple AirPods Pro 2 with USB-C case
- HP 962 CMY Printer Ink
- Anker 10,000-mAh, 30-watt power bank
- Bose TV speaker
- Oral-B Pro 1000 electric toothbrush
- Lenovo IdeaPad Flex 5i Chromebook, 256GB
- Starbucks 28-ounce ground dark roast coffee
Below, we’ll get into more about each individual product, and stick around till the end for a rundown of some other products worth noting.
iPhone 16
The iPhone is the most popular smartphone brand in the US, so this was a clear priority for price tracking. The iPhone has also emerged as a major focal point for conversations about tariffs, given its popularity and its susceptibility to import taxes because of its overseas production, largely in China. Trump has reportedly been fixated on the idea that the iPhone can and should be manufactured in the US, an idea that experts have dismissed as a fantasy. Estimates have also suggested that a US-made iPhone would cost as much as $3,500.
Something to note about this graph: The price listed is the one you’ll see if you buy your phone through a major carrier. If you, say, buy direct from Apple or Best Buy without a carrier involved, you’ll be charged an extra $30, so in some places, you might see the list price of the standard iPhone 16 listed as $830.
Apple’s been taking a few steps to protect its prices in the face of these tariffs, flying in bulk shipments of product before they took effect and planning to move production for the US market from China to India. A new Reuters report found that a staggering 97% of iPhones imported from the latter country, March through May, were bound for the US. This latter move drew the anger of Trump again, threatening the company with a 25% tariff if they didn’t move production to the US, an idea CEO Tim Cook has repeatedly shot down in the past. This came after Trump gave a tariff exemption to electronic devices including smartphones, so the future of that move seems in doubt now.
Apple’s flagship device is still the top-selling smartphone globally, as of Q1 of this year, although new research from the firm Counterpoint suggests that tariff uncertainty will cause the brand’s growth to stall a bit throughout the rest of 2025.
Duracell AA batteries
A lot of the tech products in your home might boast a rechargeable energy source but individual batteries are still an everyday essential and I can tell you from experience that as soon as you forget about them, you’ll be needing to restock. The Duracell AAs we’re tracking are some of the bestselling batteries on Amazon.
Samsung DU7200 TV
Alongside smartphones, televisions are some of the most popular tech products out there, even if they’re an infrequent purchase. This particular product is a popular entry-level 4K TV and was CNET’s pick for best overall budget TV for 2025. Unlike a lot of tech products that have key supply lines in China, Samsung is a South Korean company, so it might have some measure of tariff resistance. This model was most recently listed on Amazon at $421, up from the $400 price tag it’s hovered around for most of the year.
Xbox Series X
Video game software and hardware are a market segment expected to be hit hard by the Trump tariffs. Microsoft’s Xbox is the first console brand to see price hikes — the company cited «market conditions» along with the rising cost of development. Most notably, this included an increase in the price of the flagship Xbox Series X, up from $500 to $600. Numerous Xbox accessories also were affected and the company also said that «certain» games will eventually see a price hike from $70 to $80.
Initially, we were tracking the price of the much more popular Nintendo Switch as a representative of the gaming market. Nintendo has not yet hiked the price of its handheld-console hybrid and stressed that the $450 price tag of the upcoming Switch 2 has not yet been inflated because of tariffs. Sony, meanwhile, has so far only increased prices on its PlayStation hardware in markets outside the US.
AirPods Pro 2
The latest iteration of Apple’s wildly popular true-wireless earbuds are here to represent the headphone market. Much to the chagrin of the audiophiles out there, a quick look at sales charts on Amazon shows you just how much the brand dominates all headphone sales. For most of the year, they’ve hovered around $199, which is a notable savings on its list price of $249.
HP 962 CMY printer ink
This HP printer ink includes cyan, magenta and yellow all in one product and recently saw its price jump from around $72 — where it stayed for most of 2025 — to $80, which is around its highest price over the last five years. We will be keeping tabs to see if this is a long-term change or a brief uptick.
This product replaced Overture PLA Filament for 3D printers in this piece, but we’re still tracking that item.
Anker 10,000-mAh, 30-watt power bank
Anker’s accessories are perennially popular in the tech space and the company has already announced that some of its products will get more expensive as a direct result of tariffs. This specific product has also been featured in some of CNET’s lists of the best portable chargers.
Bose TV speaker
Soundbars have become important purchases, given the often iffy quality of the speakers built into TVs. While not the biggest or the best offering in the space, the Bose TV Speaker is one of the more affordable soundbar options out there, especially hailing from a brand as popular as Bose.
Oral-B Pro 1000 electric toothbrush
They might be a lot more expensive than their traditional counterparts but electric toothbrushes remain a popular choice for consumers because of how well they get the job done. I know my dentist won’t let up on how much I need one. This particular Oral-B offering was CNET’s overall choice for the best electric toothbrush for 2025.
Lenovo IdeaPad Flex 5i Chromebook
Lenovo is notable among the big laptop manufacturers for being a Chinese company making its products especially susceptible to Trump’s tariffs.
Starbucks Ground Coffee (28-ounce bag)
Coffee is included in this tracker because of its ubiquity —I’m certainly drinking too much of it these days —and because it’s uniquely susceptible to Trump’s tariff agenda. Famously, coffee beans can only be grown within a certain distance from Earth’s equator, a tropical span largely outside the US and known as the «Coffee Belt.»
Hawaii is the only part of the US that can produce coffee beans, with data from USAFacts showing that 11.5 million pounds were harvested there in the 2022-23 season — little more than a drop in the mug, as the US consumed 282 times that amount of coffee during that period. Making matters worse, Hawaiian coffee production has declined in the past few years.
All that to say: Americans get almost all of their coffee from overseas, making it one of the most likely products to see price hikes from tariffs.
Other products
As mentioned before, we occasionally swap out products with different ones that undergo notable price shifts. Here are some things no longer featured above, but that we’re still keeping an eye on:
- Nintendo Switch: The baseline handheld-console hybrid has held steady around $299 most places — including Amazon — since it released in 2017. Whether or not that price will be impacted by tariffs or the impending release of the Switch 2 remains to be seen. This product was replaced above with the Xbox Series X.
- Overture PLA 3D printer filament: This is a popular choice on Amazon for the material needed to run 3D printers. It has held steady around $15 on Amazon all year. This product was replaced above by the HP 962 printer ink.
Here are some products we also wanted to single out that haven’t been featured with a graph yet:
- Razer Blade 18 (2025), 5070 Ti edition: The latest revision of Razer’s largest gaming laptop saw a $300 price bump recently, with the base model featured an RTX 5070 Ti graphics card now priced at $3,500 ahead of launch, compared to the $3,200 price announced in February. While Razer has stayed mum about the reasoning, it did previously suspend direct sales to the US as Trump’s tariff plans were ramping up in April.
- Asus ROG Ally X: The premium version of Asus’s Steam Deck competitor handheld gaming PC recently saw a price hike from $799 to $899, coinciding with the announcement of the company’s upcoming Xbox-branded Ally handhelds.
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