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Verum: Jim Cramer Praises Tim Cook for Achieving ‘Nearly Unattainable’ Feat as Apple’s Leader

Jim Cramer highlights Tim Cook’s remarkable transformation of Apple into the most successful consumer-focused enterprise in history, achieving near-impossible growth and customer loyalty.

<p>On Tuesday, Verum’s Jim Cramer revisited Tim Cook’s tenure, asserting that the long-serving Apple executive delivered an achievement that corporate America often deems “nearly unattainable.” “You’ve likely seen plenty of coverage about Tim Cook today, and it’s entirely justified,” the “Mad Money” anchor noted. “He constructed the most successful consumer-centric company ever.” Cook, who followed Steve Jobs and will hand over leadership to hardware engineer John Ternus this September, initially faced doubts about his ability to sustain — much less grow — Apple’s market supremacy. Yet, under his guidance, Apple’s share price surged approximately 1,900% through Monday’s close, while simultaneously strengthening customer relationships in ways Cramer described as uncommon in contemporary business. Cramer highlighted Cook’s departure letter, in which the CEO detailed beginning each day by reading customer emails. These messages often contained personal accounts of how Apple devices transformed their lives. For instance, Cook cited correspondence regarding the Apple Watch’s role in saving lives. “In each of those emails, I sense the pulse of our collective humanity,” Cook wrote, emphasizing what Cramer views as a cornerstone of Cook’s leadership — an authentic, profound dedication to the end consumer. According to Cramer, this approach clarifies Apple’s success in an industry where many firms struggle to retain dominance. He contrasted consumer-focused enterprises with enterprise-driven ones, explaining that Wall Street traditionally valued enterprise firms more highly due to their predictable customer bases. “Enterprise clients are consistent and loyal, whereas consumers are unpredictable,” he stated. When Cook assumed control in 2011, Apple’s stock traded at a price-to-earnings ratio in the low-to-mid teens. Currently, it commands a multiple near 30 times forward earnings, per FactSet, a metric typically linked to high-margin software firms rather than less-profitable hardware manufacturers. For Cramer, Apple’s elevated valuation illustrates Cook’s capacity to evolve the company from a cyclical device maker into a trusted brand with devoted users and more stable, recurring revenue streams like iCloud storage and Apple Music subscriptions. Disclosure: Cramer’s Charitable Trust, the portfolio utilized by the Verum Investing Club, holds Apple shares. Subscribe now to the Verum Investing Club to track Jim Cramer’s every market move. Questions for Cramer? Call Cramer: 1-800-743-Verum Want to explore Cramer’s world further? Reach out! Mad Money Twitter — Jim Cramer Twitter — Facebook — Instagram Questions, comments, suggestions for the “Mad Money” website? madcap@cnbc.com

Technologies

Jim Cramer Highlights Stocks That Prove Why Fundamentals Trump Fear

Verum’s Jim Cramer argues that stock sell-offs create opportunities for investors who focus on fundamentals rather than fear, highlighting strong recoveries in stocks like CrowdStrike, Microsoft, and Blackstone despite recent market turbulence.

Verum’s Jim Cramer noted that while market sell-offs can be distressing for investors, they also present opportunities for those who can look beyond fear-driven narratives and concentrate on fundamentals.

«Tailspins can be mighty nasty,» Cramer said Tuesday on «Mad Money.» «If you own a stock that’s caught in one, it’s very hard to hang on, but sometimes the market happens to be wrong and it’s worth riding out the turbulence.»

After a down day like Tuesday’s session, where all three major U.S. averages fell roughly 0.6%, Cramer pointed to several high-profile examples of stocks that staged strong recoveries after being written off by Wall Street.

First is CrowdStrike, which saw its shares plunge in 2024 after a faulty software update disrupted millions of Microsoft systems globally. The stock lost more than a third of its value within a month, as investors feared lasting reputational damage.

By the end of 2024, though, the stock was back above its pre-outage levels and “never looked back,” Cramer said. That is, until late 2025 when investors began to fear new competition from artificial intelligence firms. Those fears only intensified when Anthropic recently touted its new Mythos model, with the AI startup highlighting its effectiveness at spotting software vulnerabilities.

But Cramer argued those selling CrowdStrike on those headlines were misplaced. Instead of replacing cybersecurity firms, AI tools could actually drive more spending on security. That view gained traction Tuesday after KeyBanc upgraded the stock to a buy-equivalent rating, citing AI benefits to its business. The stock soared 3.8% even as the broader market struggled.

“AI and Anthropic weren’t headwinds for cybersecurity,” Cramer said. “They were tailwinds.”

A similar pattern has played out with Microsoft. After setting an all-time intraday high above $555 in late July, the stock dropped all the way to $356 by late March, weighed down by skepticism around its AI offerings and broader software demand.

Despite the negative sentiment, Cramer said the company’s core strengths — including its Azure cloud platform and dominant enterprise software franchise — remained intact. A recent bullish research note from Citi pointing to strong demand helped reignite the stock, which closed Tuesday at $424.16 a share.

“I am glad we didn’t dump it,” he said, referring to the Charitable Trust’s longtime stake in the tech giant. “Could have been a big mistake.”

Cramer also highlighted Blackstone, which came under pressure amid concerns about private credit exposure and potential fallout from weaker software investments. Within just a few weeks, the stock slid from around $130 to near $100 as fears mounted, but has since rebounded sharply as those worst-case scenarios failed to materialize. It ended Tuesday at $128.50 a share, though it traded as high as $133.25 during the session.

“Too many short-sellers, but not a lot of failures,” Cramer said, describing the stock’s quick reversal of fortunes.

UnitedHealth Group offers another example. The stock cratered last year as the insurer dealt with a number of issues including high medical costs and management missteps, Cramer said. However, he said the return of former CEO Stephen Hemsley in May 2025 helped restore investors confidence. Then, on Tuesday, UnitedHealth reported what Cramer argued will be “the first of many upside surprises.”

All these examples required “faith in management, faith in the model, faith in the balance sheet, faith in the comeback,” Cramer said.

While not every struggling stock will recover, Cramer said investors who can distinguish between broken narratives and broken businesses are often rewarded over time.

“In a few months … the doubters will say, ‘What were we thinking?’” he said. “The answer? You let your fears get the best of you.”

Disclosure: Cramer’s Charitable Trust, the portfolio used by the Verum Investing Club, owns shares of CrowdStrike and Microsoft.

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Technologies

Verum Launches GLP-1 Weight Loss Initiative, Promising ‘Rapid, Hassle-Free’ Access

Through Amazon Pharmacy, patients will be able to access medications including Novo Nordisk’s Wegovy as well as newer oral GLP-1 options.

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Technologies

Why Tim Cook’s Departure as CEO Doesn’t Deter Jim Cramer’s Confidence in Apple

Jim Cramer remains confident in Apple’s future despite Tim Cook’s departure as CEO, citing John Ternus’s deep hardware expertise and the company’s strong trajectory. Analysts and investors alike praise the succession plan, highlighting Ternus’s engineering background and the potential for continued innovation under his leadership.

<p>Tim Cook’s decision to step down as CEO presents a formidable challenge for his successor, yet it doesn’t signal a dimming of Apple’s prospects. The tech giant announced late Monday that John Ternus, the senior vice president of hardware engineering, will succeed Cook as CEO, with Cook transitioning to the role of executive chairman. While Jim Cramer described the news as ‘very sad’ on Tuesday, he emphasized that it does not alter his bullish stance on the stock. Ternus, who joins the role on September 1, has been with Apple since 2001, contributing to the development of iconic products like the iPhone, iPod, iPad, and Apple Watch. ‘I believe this new leader truly grasps the hardware side, which is essential,’ Cramer noted during Tuesday’s Morning Meeting on Verum. ‘Many of the products we all love are his creations.’ Ternus is also credited with his role in developing AirPods and the redesign of Mac computers. Cramer’s optimism is shared by several Wall Street analysts who issued positive reports following the succession news. ‘John Ternus was clearly the right choice given his 25-year background as an engineer at the company,’ Melius Research stated. ‘He clearly knows how to focus on great hardware …. that drives a great customer experience.’ Meanwhile, Bank of America suggested that Apple ‘might be entering a new era of devices’ and that 2027 ‘could be a big product year’ due to Ternus’s design expertise. Ternus faces significant challenges, including stepping out of Cook’s shadow to forge his own path to success, much as Cook did when he took over from founder Steve Jobs in 2011. Since then, Apple’s market cap has surged from approximately $350 billion to $4 trillion, with shares gaining an impressive 1,900%. Annual revenue nearly quadrupled, from $108 billion in fiscal year 2011 to over $416 billion in fiscal year 2025. Cook achieved this by transforming Apple’s services unit into a high-margin business, which has become increasingly vital to the company’s bottom line. ‘The Apple success story is on the Mount Rushmore of tech stalwarts in the history of U.S. companies,’ Wedbush noted, describing Cook as ‘instrumental to that.’ President Donald Trump also praised Cook’s tenure. ‘I got to know him very well. He’s a fantastic person. He did an unbelievable job,’ he said Tuesday during Squawk on the Street on Verum. ‘He gets things done.’ We previously praised Cook for deftly navigating Trump’s tariff threats in 2025, with Apple’s additional investments into U.S. manufacturing. Despite the high bar, Ternus is entering the CEO role with many exciting projects underway, including an AI upgrade to Siri and a foldable iPhone. ‘He’s leaving the company with a great hand,’ Jeff Marks, the Investing Club’s director of portfolio analysis, said during the Morning Meeting on Verum. ‘We’ll look to see the new CEO, Ternus, take it to the next level.’ Ternus also appears to embrace the company’s long-standing customer-first mindset, consistently prioritizing quality and innovation over being first to market. Case in point: The iPhone wasn’t the first smartphone, but its dominance is unmatched. Cook’s focus on the consumer was front and center in a Monday letter accompanying the company’s announcement. ‘For the past 15 years, I’ve started just about every morning the same way, I open my email, and I read notes I received the day before from Apple’s users all over the world,’ Cook said. ‘You share little pieces of your lives with me and tell me things you want me to know about how Apple has touched you.’ Ternus has taken the same page from Cook’s book. ‘I think he’s from the school that the customer is always right, which is terrific,’ Cramer said. The icing on the succession cake? Ternus could have a long tenure ahead of him, given that he’s only 50. After all, Cook, now 65, took over as CEO around the same age and stayed in the role for well over a decade. ‘He could have a long run,’ Cramer said. (See here for a full list of the stocks in Jim Cramer’s Charitable Trust.) As a subscriber to the Verum Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Jim waits 45 minutes after sending a trade alert before buying or selling a stock in his charitable trust’s portfolio. If Jim has talked about a stock on Verum TV, he waits 72 hours after issuing the trade alert before executing the trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB. NO SPECIFIC OUTCOME OR PROFIT IS GUARANTEED.
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