Technologies

Instagram internal documents reveal fear of losing teens, report says

Amid heightened concern over Instagram’s effect on teenagers’ mental health, a new report looks at the teen-focused marketing efforts of the Facebook-owned site.

Facebook-owned Instagram worried about losing teenage users and designated a large chunk of its marketing budget for touting the service to teens, the New York Times reported Saturday, citing internal documents and anonymous sources. The news comes after a whistleblower leaked documents to the Wall Street Journal that showed Facebook knew about the potential for Instagram to harm the mental health of teens.

«If we lose the teen foothold in the U.S. we lose the pipeline,» says an internal Instagram memo from last October, which presents a marketing strategy for this year, the Times’ Saturday report said.

Beginning in 2018, nearly all of Instagram’s annual worldwide marketing budget was slated for messaging aimed at teens, the Times said, noting that this year’s budget is $390 million. Marketers told the publication that zeroing in on a particular age group to that extent is unusual. NYT also said the final spending included messaging aimed at parents and young adults. Instagram faces competition for teen users from rivals like TikTok and Snapchat.

Facebook and Instagram are in the hot seat regarding younger users after Frances Haugen, a former Facebook product engineer, leaked documents to the Journal, which reported last month that Facebook researchers had found Instagram is «harmful for a sizable percentage» of young users, particularly teenage girls. Depression, anxiety and body-image issues were areas of concern, the Journal said in its report. Haugen also testified before Congress this month, alleging that Facebook’s products «harm children, stoke division and weaken our democracy.»

Facebook has said the purpose and results of its research on Instagram are being mischaracterized and the research actually showed that teenagers saw benefits from using the site. Many teens, Facebook has said, told researchers that Instagram can help them «when they are struggling with the kinds of hard moments and issues teenagers have always faced.»

A Facebook spokesperson downplayed the Times report on Saturday: «While it’s not true that we focus our entire marketing budget towards teens, we’ve said many times that teens are one of our most important communities because they spot and set early trends. It shouldn’t come as a surprise that they are a part of our marketing strategy.»

Last month, Instagram paused development of Instagram Kids, a dedicated service it’s building for children under 13, who currently aren’t allowed on the existing Instagram site. The company has said the service won’t be designed like the adult version of the app but will be ad-free and overseen directly by parents. Regardless of such assurances, news of the Instagram Kids project has alarmed critics concerned about the mental well-being and privacy of younger users. The 1998 Children’s Online Privacy Protection Act restricts collecting or storing personal data on anyone under 13.

In its Saturday report, the Times said Facebook was aware an advertisement aimed at a 13-year-old would probably also grab younger kids wanting to be like their older siblings and friends. The publication cited an unnamed source, who said managers told workers that Facebook does what it can to stop underage users from signing up for Instagram — but that they join anyway.

Instagram head Adam Mosseri has said that he still thinks building Instagram Kids is «the right thing to do» because kids are already online and misrepresenting their age to access the service.

Technologies

China Cracks Down: Fake Experts Banned From Social Media

China is going all-in with strict social media policies surrounding educational topics.

Misinformation is tough to decipher in this day and age of social media. Over in China, the internet regulator has announced that it is further enforcing laws prohibiting social-media influencers from sharing advice on finance, medicine, law and education on social media unless they have the professional credentials to back up their content.

China’s social media platforms, such as Bilibili, Doyin (China’s TikTok) and Weibo, must follow the new regulations set down by the Cyberspace Administration of China on Saturday.

Creators will have to share studies to support their information and reveal whether they used AI to generate any of their content.

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CAC is also banning advertising for supplements and medical services, and similar posts that pose as educational content to sell a product. Prior to this regulation, China declared a two-month campaign to eliminate pessimistic, hostile or violent content.

China has been criticized for its attempt to control online content and public opinion. But it wouldn’t be the first country to enforce laws surrounding social media policies.

Spain implemented its own influencer law in 2024, which required influencers on YouTube, Instagram and TikTok earning over 300,000 euro to be transparent about partnerships with brands and sponsorships. Influencers must also adhere to copyright laws and restrictions on targeting of minors with content related to tobacco, alcohol and medications.

A study conducted by the United Nations Educational, Scientific and Cultural Organization found that only 36.9% of influencers verify that the content that they share is true before posting.

That’s especially troubling since a 2025 Pew Research Center report found that one in five young American adults receives their news through TikTok.

A representative for UNESCO didn’t immediately respond to a request for comment.

Technologies

Today’s NYT Connections: Sports Edition Hints and Answers for Oct. 30, #402

Here are hints and the answers for the NYT Connections: Sports Edition puzzle for Oct. 30, No. 402.

Looking for the most recent regular Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle and Strands puzzles.

Today’s Connections: Sports Edition is a tough one. I guess I don’t know my pitches very well. If you’re struggling but still want to solve it, read on for hints and the answers.

Connections: Sports Edition is published by The Athletic, the subscription-based sports journalism site owned by The Times. It doesn’t show up in the NYT Games app but appears in The Athletic’s own app. Or you can play it for free online.

Read more: NYT Connections: Sports Edition Puzzle Comes Out of Beta

Hints for today’s Connections: Sports Edition groups

Here are four hints for the groupings in today’s Connections: Sports Edition puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.

Yellow group hint: Join our group.

Green group hint: Get away from me!

Blue group hint: Throw it over the plate.

Purple group hint: Like Nicholas.

Answers for today’s Connections: Sports Edition groups

Yellow group: Ways to add someone to a team.

Green group: Lose a would-be tackler.

Blue group: Softball pitches, with -ball.

Purple group: Nick ____.

Read more: Wordle Cheat Sheet: Here Are the Most Popular Letters Used in English Words

What are today’s Connections: Sports Edition answers?

The yellow words in today’s Connections

The theme is ways to add someone to a team. The four answers are draft, free agency, trade and waivers.

The green words in today’s Connections

The theme is lose a would-be tackler. The four answers are break, shake, shed and slip.

The blue words in today’s Connections

The theme is softball pitches, with -ball. The four answers are curve, drop, fast and rise.

The purple words in today’s Connections

The theme is Nick ____. The four answers are Chubb, Mangold, Nurse and Sirianni.

Technologies

How to Redeem Every Pokemon Legends: Z-A Mystery Gift Code and Reward

Prepare for your city-spanning Pokemon adventure with some extra goodies. These free mystery gift codes and rewards are available for you to grab today.

After 12 years, it’s finally time for Pokemon players to head back to the Kalos region in Pokemon Legends: Z-A, the newest game in the popular monster-catching franchise. If you’ve missed the worldwide capital of Mega Pokemon, fairy-type Pokemon and a whole bunch of baked bread, now’s the time to jump back into the world of pocket monsters.

The Switch 2’s first Pokemon game seems a bit scarier this time around. Though the beautiful Lumiose City projects safety and security, recent unexplained rampages from wild Mega Pokemon threaten the peace.

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Between unearthing the cause of this phenomenon and taking down competitors in the Z-A Royale Pokemon battle ladder, there’s a lot of work to do in the Kalos region. You’ll need special partners to get the job done — and there are some special Mystery Gifts that have just the powerful pals you’re looking for.

Even though Pokemon Legends: Z-A is still a fairly new game, there are already three Mystery Gift codes you can redeem right now. These will unlock a rare Pokemon and tons of items that will help you prepare for competitive mode, which is especially important if you want to unlock limited-time Mega Stones that are walled behind ranked player-versus-player battling.

All active Mystery Gifts for Pokemon Legends: Z-A

While some Pokemon Legends: Z-A promo codes are uniquely tied to Nintendo purchases, we’ve gathered every free code and redemption requirement in one place for you here.

Below is a chart that contains every active Mystery Gift code for Pokemon Legends: Z-A, what it unlocks and its expiration date:

Active Pokemon Legends: Z-A Mystery Gifts

Reward	Code or alternative redemption requirements	Expiration date
Ralts holding Gardevoirite	No associated code. Select «Get via internet» in the Mystery Gift menu.	Feb. 28, 2026
100x Poke Balls	Every code is unique. You can unlock the code for this Mystery Gift by purchasing the digital version of Pokemon Legends: Z-A. The code will be sent to the email associated with your Nintendo account.	March 10, 2026
3x Fast Balls, 3x Lure Balls, 3x Heavy Balls, 3x Level Balls	Every code is unique. You can unlock the code for this Mystery Gift by purchasing the Mega Dimension DLC. The code will be sent to the email associated with your Nintendo account.	March 10, 2026

How to redeem Mystery Gifts in Pokemon Legends: Z-A

If you have Mystery Gift codes to redeem in Pokemon Legends: Z-A, you’re likely eager to grab those rewards as soon as possible. But you need to do a little bit of legwork before unlocking the code redemption menu.

To unlock Mystery Gift functionality, you need to progress through the main story until you reach the third main mission, called A New Life in Lumiose City.

During this mission, you’ll meet Mable, the acting director of the Pokemon Research Lab in Kalos. Once you unlock Mable’s research, a new «Link Play» tab becomes accessible in the pause menu.

Within the Link Play tab, you can redeem Mystery Gift codes — as long as you’re connected to the internet.

What are Mystery Gifts?

Mystery Gifts are a long-running way to reward Pokemon players with extra goodies. The official gift distributions have existed since Pokemon Gold and Silver was released in 1999.

Back then, players needed to have special hardware — like a Game Boy Advance Wireless Adaptor — in order to acquire Mystery Gifts. Newer games make the process much easier, since you need only connect to Wi-Fi in order to access gifts for the Pokemon games on the Nintendo Switch.

While some Mystery Gifts are accessible for free, others are unlocked by promo codes that you’ll have to hunt down through specific means. Mystery Gifts are good ways to gather precious items, add mythical Pokemon to the Pokedex and capture rare shiny Pokemon.